Book Trade Catalogues in Early Modern Europe

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Author :
Publisher : BRILL
ISBN 13 : 9004422242
Total Pages : 570 pages
Book Rating : 4.0/5 (44 download)

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Book Synopsis Book Trade Catalogues in Early Modern Europe by : Arthur der Weduwen

Download or read book Book Trade Catalogues in Early Modern Europe written by Arthur der Weduwen and published by BRILL. This book was released on 2021-07-19 with total page 570 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited collection offers in seventeen chapters the latest scholarship on book catalogues in early modern Europe. Contributors discuss the role that these catalogues played in bookselling and book auctions, as well as in guiding the tastes of book collectors and inspiring some of the greatest libraries of the era. Catalogues in the Low Countries, Britain, Germany, France and the Baltic region are studied as important products of the early modern book trade, and as reconstructive tools for the history of the book. These catalogues offer a goldmine of information on the business of books, and they allow scholars to examine questions on the distribution and ownership of books that would otherwise be extremely difficult to pursue. Contributors: Helwi Blom, Pierre Delsaerdt, Arthur der Weduwen, Anna E. de Wilde, Shanti Graheli, Ann-Marie Hansen, Rindert Jagersma, Graeme Kemp, Ian Maclean, Alicia C. Montoya, Andrew Pettegree, Philippe Schmid, Forrest C. Strickland, Jasna Tingle, Marieke van Egeraat, and Elise Watson.

Starting and Building Your Catalog Sales Business

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 9780471508168
Total Pages : 298 pages
Book Rating : 4.5/5 (81 download)

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Book Synopsis Starting and Building Your Catalog Sales Business by : Herman Holtz

Download or read book Starting and Building Your Catalog Sales Business written by Herman Holtz and published by John Wiley & Sons. This book was released on 1991-01-16 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now--America's #1 marketer and consultant puts together the firstcomplete guide to catalog sales! Starting & Building YourCatalog Sales Business Some of America's best known and mostsuccessful businesses, such as Sears, Spiegel, L.L. Bean, andLands' End, are "catalog companies," earning a major percentage oftheir profits through catalog sales. If you're a business owner orentrepreneur, now you can do the same with the help of this book.Written by bestselling author Herman Holtz, Starting and BuildingYour Catalog Sales Business is a complete guide to catalog salesthat explains how to get started in and manage a catalog businessprofitably. Packed with anecdotes, worksheets, and examples drawnfrom successful catalog sales businesses, it explains: * The basics of direct-mail selling and catalog sales * The secrets to creating catalog copy that really sells * The essential elements in the catalog mailing--including how tocreate a strong sales letter and a user-friendly order form * How to choose and use the right mailing lists * Managing the two essentials of the catalog business: sales volumeand pricing

The Bookshop of the World

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Author :
Publisher : Yale University Press
ISBN 13 : 0300230079
Total Pages : 493 pages
Book Rating : 4.3/5 (2 download)

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Book Synopsis The Bookshop of the World by : Andrew Pettegree

Download or read book The Bookshop of the World written by Andrew Pettegree and published by Yale University Press. This book was released on 2019-01-01 with total page 493 pages. Available in PDF, EPUB and Kindle. Book excerpt: The untold story of how the Dutch conquered the European book market and became the world's greatest bibliophiles--"an instant classic on Dutch book history" (BMGN - Low Countries Historical Review) "[An] excellent contribution to book history."--Robert Darnton, New York Review of Books The Dutch Golden Age has long been seen as the age of Rembrandt and Vermeer, whose paintings captured the public imagination and came to represent the marvel that was the Dutch Republic. Yet there is another, largely overlooked marvel in the Dutch world of the seventeenth century: books. In this fascinating account, Andrew Pettegree and Arthur der Weduwen show how the Dutch produced many more books than pictures and bought and owned more books per capita than any other part of Europe. Key innovations in marketing, book auctions, and newspaper advertising brought stability to a market where elsewhere publishers faced bankruptcy, and created a population uniquely well-informed and politically engaged. This book tells for the first time the remarkable story of the Dutch conquest of the European book world and shows the true extent to which these pious, prosperous, quarrelsome, and generous people were shaped by what they read.

Catalogues of Sales

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Publisher :
ISBN 13 :
Total Pages : 1132 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Catalogues of Sales by : Sotheby & Co. (London, England)

Download or read book Catalogues of Sales written by Sotheby & Co. (London, England) and published by . This book was released on 1914 with total page 1132 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Catalogues of Sales

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (9 download)

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Book Synopsis Catalogues of Sales by : Sotheby's (Firm)

Download or read book Catalogues of Sales written by Sotheby's (Firm) and published by . This book was released on 2014-10-07 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

The 1902 Edition of the Sears, Roebuck Catalogue

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Author :
Publisher : Gramercy
ISBN 13 : 9780517162880
Total Pages : 0 pages
Book Rating : 4.1/5 (628 download)

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Book Synopsis The 1902 Edition of the Sears, Roebuck Catalogue by : Sears, Roebuck and Company

Download or read book The 1902 Edition of the Sears, Roebuck Catalogue written by Sears, Roebuck and Company and published by Gramercy. This book was released on 2000 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A facsimile edition of the 1902 catalog for the retail chain displays the manners, customs, necessities, luxuries, and cost of living of an America at the turn of the century through the products Americans bought.

Material World

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Publisher : Univ of California Press
ISBN 13 : 9780871564306
Total Pages : 274 pages
Book Rating : 4.5/5 (643 download)

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Book Synopsis Material World by : Peter Menzel

Download or read book Material World written by Peter Menzel and published by Univ of California Press. This book was released on 1994 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: A photo-journey through the homes and lives of 30 families, revealing culture and economic levels around the world.

Catalogues of Sales

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Author :
Publisher :
ISBN 13 :
Total Pages : 208 pages
Book Rating : 4.:/5 (6 download)

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Book Synopsis Catalogues of Sales by : Sotheby Parke Bernet & Co

Download or read book Catalogues of Sales written by Sotheby Parke Bernet & Co and published by . This book was released on 1983 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Creating A Profitable Catalog

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Author :
Publisher : McGraw-Hill
ISBN 13 : 9780658000645
Total Pages : 0 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Creating A Profitable Catalog by : Jack Schmid

Download or read book Creating A Profitable Catalog written by Jack Schmid and published by McGraw-Hill. This book was released on 2000-04-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Jack's in-depth knowledge of the catalog market and his exceptional talent for articulating a precise set of how-tos for seemingly every aspect of this complex business are unrivaled. . . . A masterful volume of a highly complex and challenging topic, written by one of the best catalog consultants around." -- Laura Beaudry, Editorial Director Catalog Age "Creating a Profitable Catalog is a comprehensive guide to modern-day cataloging. It includes up-to-the-minute information on concept and creative development, design and production, merchandising, circulation planning, database marketing, operations, and financial management. All of these topics are analyzed in intricate and careful detail as author Jack Schmid guides the reader through every step of building a successful catalog--either in print or on-line. This is a must-have for any aspiring cataloger's library and a welcome addition to the bookshelves of catalog industry veterans. Praise for Creating a Profitable Catalog by Jack Schmid "Jack Schmid is one of this country's best catalog marketers, and he has packed this book full of detailed, practical know-how on each and every aspect of cataloging. This book is important to anyone already working in our industry, but it is indispensable for someone just getting into the business." -- Bill Spaide, Partner Spaide, Kuipers & Company "I consider Jack Schmid to be the number one catalog strategist of our time. His magnificent new book, Creating a Profitable Catalog, is a treasure chest that starts with the year 2000 and goes beyond." -- Bob Stone, Chairman Emeritus Stone & Adler Author of the bestselling Successful Direct Marketing Methods

Catalogues of Sales

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Author :
Publisher :
ISBN 13 :
Total Pages : 2584 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Catalogues of Sales by : Sotheby's (Firm)

Download or read book Catalogues of Sales written by Sotheby's (Firm) and published by . This book was released on 1990-10-03 with total page 2584 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising & Selling

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Publisher :
ISBN 13 :
Total Pages : 1406 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Advertising & Selling by :

Download or read book Advertising & Selling written by and published by . This book was released on 1928 with total page 1406 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Italian Maiolica

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Publisher : Getty Publications
ISBN 13 : 0892361387
Total Pages : 143 pages
Book Rating : 4.8/5 (923 download)

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Book Synopsis Italian Maiolica by : Catherine Hess

Download or read book Italian Maiolica written by Catherine Hess and published by Getty Publications. This book was released on 1989-04-06 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Museum’s outstanding collection of maiolica is significant because most of the major pottery centers, maiolica forms, and styles are represented. This current catalogue presents the collection in a chronological progression according to stylistic trends. Lavish color plates accompany the detailed entries

Catalogues of Sales

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Publisher :
ISBN 13 :
Total Pages : 78 pages
Book Rating : 4.:/5 (6 download)

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Book Synopsis Catalogues of Sales by : Parke-Bernet Galleries

Download or read book Catalogues of Sales written by Parke-Bernet Galleries and published by . This book was released on 1970 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Home-based Catalog Marketing

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Author :
Publisher : McGraw-Hill Companies
ISBN 13 : 9780070065956
Total Pages : 258 pages
Book Rating : 4.0/5 (659 download)

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Book Synopsis Home-based Catalog Marketing by : William J. Bond

Download or read book Home-based Catalog Marketing written by William J. Bond and published by McGraw-Hill Companies. This book was released on 1993 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Catalogue of Sale

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (9 download)

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Book Synopsis Catalogue of Sale by : Sotheby Parke Bernet & Co

Download or read book Catalogue of Sale written by Sotheby Parke Bernet & Co and published by . This book was released on 1978-06-29 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Getting Published

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Author :
Publisher : NIAS Press
ISBN 13 : 8791114772
Total Pages : 298 pages
Book Rating : 4.7/5 (911 download)

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Book Synopsis Getting Published by : Gerald Jackson

Download or read book Getting Published written by Gerald Jackson and published by NIAS Press. This book was released on 2009 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: "... Its key concern is to give its readers an understanding of the stages, processes and pitfalls involved in getting from an idea in one's head (or ... a PhD thesis on one's desk) to a published academic book in a colleague's hand."--BACK COVER.

Art Information and the Internet

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Publisher : Routledge
ISBN 13 : 1135933456
Total Pages : 762 pages
Book Rating : 4.1/5 (359 download)

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Book Synopsis Art Information and the Internet by : Lois Swan Jones

Download or read book Art Information and the Internet written by Lois Swan Jones and published by Routledge. This book was released on 2013-12-16 with total page 762 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the first book of its kind, art information expert Lois Swan Jones discusses how to locate visual and textual information on the Internet and how to evaluate and supplement that information with material from other formats--print sources, CD-ROMS, documentary videos, and microfiche sets--to produce excellent research results. The book is divided into three sections: Basic Information Formats; Types of Websites and How to Find Them; and How to Use Web Information. Jones discusses the strengths and limitations of Websites; scholarly and basic information resources are noted; and search strategies for finding pertinent Websites are included. Art Information and the Internet also discusses research methodology for studying art-historical styles, artists working in various media, individual works of art, and non-Western cultures--as well as art education, writing about art, problems of copyright, and issues concerning the buying and selling of art. This title will be periodically updated.