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Careers In Sales And Marketing
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Book Synopsis Careers in Sales and Marketing by : Barbara Sheen
Download or read book Careers in Sales and Marketing written by Barbara Sheen and published by . This book was released on 2016 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing and sales encompasses a large career field with diverse job activities. Comments from people in the industry, current statistics and forecasts, and realistic descriptions provide a useful look at marketing and sales jobs ranging from advertising account executives to internet marketing specialists.
Book Synopsis Sales and Marketing Careers in the Tech Sector by : David K. Wolpert
Download or read book Sales and Marketing Careers in the Tech Sector written by David K. Wolpert and published by Swordfish Communications. This book was released on 2007 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you considering a sales or marketing career in the technology sector? Whether you're an undergraduate seeking an internship, a recent college graduate looking for your first job, an experienced professional considering a career change into the tech sector, someone already working for a technology company but interested in learning about other career options, or even if you're just curious what all these tech people do for a living, this book is for you. It will help you decode tech industry jargon and navigate the confusing maze of tech company sales and marketing positions so that you can pinpoint the role that is right for you. Inside the book, you will learn about the 15 most common Sales and Marketing roles in tech companies, what individuals in each of these roles do day-to-day, the most important skills for each position, typical career paths for each role, and the hierarchy of job titles.
Book Synopsis The New Rules of Work by : Alexandra Cavoulacos
Download or read book The New Rules of Work written by Alexandra Cavoulacos and published by . This book was released on 2017 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In this definitive guide to the ever-changing modern workplace, Kathryn Minshew and Alexandra Cavoulacos, the co-founders of popular career website TheMuse.com, show how to play the game by the New Rules. The Muse is known for sharp, relevant, and get-to-the-point advice on how to figure out exactly what your values and your skills are and how they best play out in the marketplace. Now Kathryn and Alex have gathered all of that advice and more in The New Rules of Work. Through quick exercises and structured tips, the authors will guide you as you sort through your countless options; communicate who you are and why you are valuable; and stand out from the crowd. The New Rules of Work shows how to choose a perfect career path, land the best job, and wake up feeling excited to go to work every day-- whether you are starting out in your career, looking to move ahead, navigating a mid-career shift, or anywhere in between"--
Book Synopsis B2B Marketing Strategy by : Heidi Taylor
Download or read book B2B Marketing Strategy written by Heidi Taylor and published by Kogan Page Publishers. This book was released on 2017-12-03 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: B2B marketing is functioning in an increasingly fast-paced and complex business landscape, with a wealth of new technologies, tools and channels, and where customers are more in control of the buying process than ever before. With the imperative to become 'digital', B2B marketers have become consumed by the marketing activity itself - the tactics - instead of the outcomes marketers want and need to achieve for customers and businesses. B2B Marketing Strategy provides fresh insight into the challenges marketers are facing in such an environment and offers a new framework for developing B2B marketing strategy and plans. Written by an internationally recognised and award winning senior marketing strategist, B2B Marketing Strategy is a thought-provoking and comprehensive exploration of the state of B2B marketing. Expertly examined, this book will challenge the perspective of B2B marketers by confronting and refuting the many fallacies that currently dominate the industry. Filled with real-world case studies and practical, actionable insights, B2B Marketing Strategy takes the reader through three phases of thinking, doing and being different in order to make B2B marketing memorable in the hearts and minds of customers, creating lasting customer engagement.
Book Synopsis Resumes for Sales and Marketing Careers by : VGM Career Horizons (Firm)
Download or read book Resumes for Sales and Marketing Careers written by VGM Career Horizons (Firm) and published by McGraw Hill Professional. This book was released on 1998 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers the tools to craft a strong resume that stands out and will lead to interviews and job offers. Up-to-date, professional resume-writing advice details the essential components of successful resumes and cover letters for any profession or background. Includes a variety of resume formats, tips on highlighting strengths and using active vocabulary, and helpful work sheets for gathering personal information.
Book Synopsis Opportunities in Sales Careers by : James Brescoll
Download or read book Opportunities in Sales Careers written by James Brescoll and published by McGraw Hill Professional. This book was released on 2001-10-02 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Opportunities In Sales Careers offers job seekers essential information about a variety of sales careers and includes training and education requirements, salary statistics, and professional and Internet resources.
Book Synopsis Careers in Marketing by : Leslie Stair
Download or read book Careers in Marketing written by Leslie Stair and published by McGraw Hill Professional. This book was released on 2008-04-05 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Expert guidance on exploring and choosing the perfect job Whether you're already a college student or are ready to go back to school, this series explores specific areas of interest and helps you determine which job in that field suits you. Breaks down specific educational requirements and additional training Surveys the salaries and job opportunities to help seekers find the perfect match
Book Synopsis Fanatical Prospecting by : Jeb Blount
Download or read book Fanatical Prospecting written by Jeb Blount and published by John Wiley & Sons. This book was released on 2015-09-29 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ditch the failed sales tactics, fill your pipeline, and crush your number With over 500,000 copies sold Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting. The brutal fact is the number one reason for failure in sales is an empty pipe and the root cause of an empty pipeline is the failure to consistently prospect. By ignoring the muscle of prospecting, many otherwise competent salespeople and sales organizations consistently underperform. Step by step, Jeb Blount outlines his innovative approach to prospecting that works for real people, in the real world, with real prospects. Learn how to keep the pipeline full of qualified opportunities and avoid debilitating sales slumps by leveraging a balanced prospecting methodology across multiple prospecting channels. This book reveals the secrets, techniques, and tips of top earners. You’ll learn: Why the 30-Day Rule is critical for keeping the pipeline full Why understanding the Law of Replacement is the key to avoiding sales slumps How to leverage the Law of Familiarity to reduce prospecting friction and avoid rejection The 5 C’s of Social Selling and how to use them to get prospects to call you How to use the simple 5 Step Telephone Framework to get more appointments fast How to double call backs with a powerful voice mail technique How to leverage the powerful 4 Step Email Prospecting Framework to create emails that compel prospects to respond How to get text working for you with the 7 Step Text Message Prospecting Framework And there is so much more! Fanatical Prospecting is filled with the high-powered strategies, techniques, and tools you need to fill your pipeline with high quality opportunities. In the most comprehensive book ever written about sales prospecting, Jeb Blount reveals the real secret to improving sales productivity and growing your income fast. You’ll gain the power to blow through resistance and objections, gain more appointments, start more sales conversations, and close more sales. Break free from the fear and frustration that is holding you and your team back from effective and consistent prospecting. It's time to get off the feast or famine sales roller-coaster for good!
Book Synopsis Careers in Sales, Marketing, and Management by : Mark Twain Media
Download or read book Careers in Sales, Marketing, and Management written by Mark Twain Media and published by . This book was released on 1997-06-01 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing For Dummies by : Jeanette Maw McMurtry
Download or read book Marketing For Dummies written by Jeanette Maw McMurtry and published by John Wiley & Sons. This book was released on 2022-09-30 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pump up your business with the latest, greatest marketing techniques This updated edition of Marketing for Dummies will walk you through the latest marketing technologies and methods, including customer experience, retargeting, digital engagement across all channels and devices, organic and paid SEO, Google ads, social media campaigns and posts, influencer and content marketing, and so much more. You’ll discover what works, what doesn’t, and what is best for your business and budget. Learn the marketing and sales strategies that work in any economy Discover how to engage customers with trust and enthusiasm Understand post-pandemic changes in consumer attitudes Discover new tools and technologies for finding customers and inspiring loyalty Adapt your brand, pricing, and sales approach to make your business more valuable Avoid common marketing mistakes and learn how to measure the impact of your efforts In a post-pandemic, up or down economy, it’s harder than ever to meet highly complex and ever-changing customer expectations. The top-selling Marketing For Dummies covers basics like sales strategy, channel selection and development, pricing, and advertising. We also teach you complex elements like personalization, customer behavior, purchasing trends, ESG ratings, and market influences. With this complete guide, you can build a business that not only competes in a challenging market, but wins. For small to mid-size business owners and marketing professionals, Marketing For Dummies lets you harness the latest ideas to drive traffic, boost sales, and move your business forward.
Book Synopsis Jab, Jab, Jab, Right Hook by : Gary Vaynerchuk
Download or read book Jab, Jab, Jab, Right Hook written by Gary Vaynerchuk and published by Harper Collins. This book was released on 2013-11-26 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the “right hook”—their next sale or campaign that’s going to knock out the competition. Even companies committed to jabbing—patiently engaging with customers to build the relationships crucial to successful social media campaigns—want to land the punch that will take down their opponent or their customer’s resistance in one blow. Right hooks convert traffic to sales and easily show results. Except when they don’t. Thanks to massive change and proliferation in social media platforms, the winning combination of jabs and right hooks is different now. Vaynerchuk shows that while communication is still key, context matters more than ever. It’s not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices—content tailor-made for Facebook, Instagram, Pinterest, Twitter, and Tumblr.
Book Synopsis Sales and Marketing Resumes for $100,000 Careers by : Louise Kursmark
Download or read book Sales and Marketing Resumes for $100,000 Careers written by Louise Kursmark and published by Jist Publishing. This book was released on 2000 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: You are an accomplished sales or marketing pro who has made a positive difference for your customers and your organization. Your talents have been fundamental to the growth and success of your company. But maybe you're anxious to test the waters for an advanced or more lucrative position.
Book Synopsis Marketing & Sales Career Directory by :
Download or read book Marketing & Sales Career Directory written by and published by . This book was released on 1988 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Better Résumés for Sales and Marketing Personnel by : Gene Corwin
Download or read book Better Résumés for Sales and Marketing Personnel written by Gene Corwin and published by . This book was released on 1996 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here are attractive resume formats you can set up with any word processor. Whether you're just starting out or seeking a new position, this revised guide presents dozens of sample resumes and gives you model cover letters that you can adapt to fit your own career profile. The book also offers helpful tips on job hunting and the interview process.
Book Synopsis Wow! Resumes for Sales and Marketing Careers by : Chuck Cochran
Download or read book Wow! Resumes for Sales and Marketing Careers written by Chuck Cochran and published by McGraw-Hill Education. This book was released on 1998 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seasoned pros or beginners...Now, learn how to write a high-powered resume that will land you a premier job in todayÕs competitive field of sales and marketing. Discover how to use your resume as a powerful sales tool to sell yourself ...target potential employers like "prospects"...take on-the-edge risks...and write killer cover letters. With 100 WOW! resumesÑproven job-winners in advertising, sales, product planning, and market researchÑto guide you, you can custom-tailor your resume to fit your job search needs. A one-of-a-kind resource youÕll use throughout your career!
Book Synopsis Vault Career Guide to Pharmaceuticals Sales and Marketing by : Carole Moussalli
Download or read book Vault Career Guide to Pharmaceuticals Sales and Marketing written by Carole Moussalli and published by Vault Inc.. This book was released on 2006-04 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the inside scoop on pharmaceutical sales careers with this new Vault Guide. Overview of the industry; functions in pharmaceutical sales: field sales, sales management, training and development, instructional design/content development, project management; jobs and career paths; getting hired - education, interview preparation, and more.
Book Synopsis Careers in Marketing by : Lila B. Stair
Download or read book Careers in Marketing written by Lila B. Stair and published by VGM Career Books. This book was released on 1995 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses the role of marketing in today's society and details careers in areas of marketing research, product development, advertising and sales promotion, public relations and customer service, sales and retailing, corporate marketing, international marketing, etc. Also looks at job trends, entry level jobs, and sources for further information.
