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Campaign It
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Download or read book Campaign It! written by Alan Barnard and published by Kogan Page Publishers. This book was released on 2012-02-03 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: This ground-breaking book redefines campaigning and explains how to create and deliver a compelling campaign that can be applied in any aspect of your professional and personal life. Based on a claim that is both bold and true, this book introduces and demonstrates a new, unique and complete approach to communication for change - the Campaign It! model. It is a model developed and used by leading professionals in communications and campaigning to create influence and change at the highest levels business, politics and society. It is transferable to any sphere of life. It is tried and tested. And it works. Simply put: to achieve change and be successful you always have to inform, persuade and gain agreement from significant people and organizations. The Campaign It! model enables you to do this powerfully and positively.
Author :United States. Congress. House. Committee on Post Office and Civil Service. Subcommittee on Civil Service Publisher : ISBN 13 : Total Pages :760 pages Book Rating :4.0/5 (1 download)
Book Synopsis Combined Federal Campaign by : United States. Congress. House. Committee on Post Office and Civil Service. Subcommittee on Civil Service
Download or read book Combined Federal Campaign written by United States. Congress. House. Committee on Post Office and Civil Service. Subcommittee on Civil Service and published by . This book was released on 1979 with total page 760 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Campaign Furniture by : Christopher Schwarz
Download or read book Campaign Furniture written by Christopher Schwarz and published by . This book was released on 2014-03-07 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book On Message written by Pippa Norris and published by SAGE. This book was released on 1999-05-26 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: To what extent are the techniques of campaigning and media management critical to the outcome of modern elections? This book brings together a group of leading scholars to provide a comprehensive analysis of the role and impact of political communications during election campaigns. They set the context of election campaigning in Britain, and the methodology used to undertand media effects, review party strategies and resulting media coverage, and draw together evidence of the impact of the 1997 British General Election campaign, analyzing how far television and the press media influenced the public′s civic engagement, agenda priorities, and party preferences.
Book Synopsis Campaign Treatise by : Prince C. Akubue
Download or read book Campaign Treatise written by Prince C. Akubue and published by Partridge Publishing. This book was released on 2017-05-25 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Treatise is useful for the experienced campaigner and novice alike. It probes beneath the surface and points to the real meaning behind the strategies and secrets of election victory. A written campaign plan, like the plan for building a house, defines the overall political landscape, the strategy and resources required to get to Election Day. As with construction plans, this Campaign Treatise should serve as a guide to be referred to when questions arise.
Book Synopsis Campaign Boot Camp by : Christine Pelosi
Download or read book Campaign Boot Camp written by Christine Pelosi and published by Berrett-Koehler Publishers. This book was released on 2007 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: The daughter of Nancy Pelosi, the nations first female Speaker of the House, offers a guidebook for citizens wanting to enter public service and become involved in their communities, whether through working with nonprofit agencies or seeking election to office.
Book Synopsis Three Lines in a Circle by : Michael G. Long
Download or read book Three Lines in a Circle written by Michael G. Long and published by Presbyterian Publishing Corp. This book was released on 2021-08-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: One line straight down. One line to the right. One line to the left, then a circle. That was all—just three lines in a circle. This bold picture book tells the story of the peace symbol—designed in 1958 by a London activist protesting nuclear weapons—and how it inspired people all over the world. Depicting the symbol's travels from peace marches and liberation movements to the end of apartheid and the fall of the Berlin Wall, Three Lines in a Circle offers a message of inspiration to today's children and adults who are working to create social change. An author’s note provides historical background and a time line of late twentieth-century peace movements.
Book Synopsis Issues of Political Marketing by : Miloš Gregor
Download or read book Issues of Political Marketing written by Miloš Gregor and published by Taylor & Francis. This book was released on 2024-08-30 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Casting light on the evolution of political marketing in Central and Eastern Europe, this book delivers an intriguing snapshot into both the sophistication of campaign strategies and the triumphs and trials facing democratic progress in this increasingly complex political landscape. Free elections, following the fall of the communist regimes in Central and Eastern Europe, brought the need to attract voters through election campaigns and therefore, races involving political marketing began, and electoral campaigns in CEE began to resemble those of Western democracies. Most political parties operating in the region became quickly accustomed to the new approach to politics and a broad range of political marketing tools and techniques. This edited volume focuses on political campaign professionalization in general (in Lithuania) and in TV spots (in Poland), and celebritization (in Croatia). The second part of the volume focuses on struggles of opposition in authoritarian regime (in Russia), whether Facebook can serve as an effective political marketing tool in an illiberal context (in Hungary), and the communication and campaigning of authoritarian presidents in a hybrid regime (in Serbia). All of them are recent case studies. The chapters in this volume were originally published as a special issue of the Journal of Political Marketing.
Book Synopsis Advertising Principles and Practice by : Gupta Ruchi
Download or read book Advertising Principles and Practice written by Gupta Ruchi and published by S. Chand Publishing. This book was released on 2012 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction To Adverstising | Role Of Advestising In Marketing Mix | Advertising As A Communicaion Tool | Types Of Advertising | Advestising Campaign | Advestising Objectives | Advertising Budget | Advertising Message Decisions | Creative Side Of Advertising | Advertising Appeals | Celebrity Endorsements | Mascots | Media Decisons | Types Of Media | Online Advertising | Measuring Advertising Effectiveness | Advertising Agncies | Legal Aspects Of Advertising In India | Ethical Issues In Advertising | Advertising Standards Council Of India | Surrogate Advertising In India | Comparative Advertising In India | Additional Case Studies | Advertising Glossary
Book Synopsis Health Care Marketing Management by : Montague Brown
Download or read book Health Care Marketing Management written by Montague Brown and published by Jones & Bartlett Learning. This book was released on 1992 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: This informative guide to marketing offers you a wealth of ideas for survivingand thrivingin the tough competition of health care today. You'll learn about marketing approaches through a wide range of programsmarket segmentation, product line marketing, marketing physician services, using PR, advertising, building patient loyalty, the hospital product mix, outcome marketing, & more. With Health Care Marketing Management on hand, you'll have a guide to the most successful up-to-date strategies & techniques. You'll be able to sort through the confusion surrounding health care marketingand select the right methods for your organization.
Author :United States. Congress. Senate. Committee on Rules and Administration Publisher : ISBN 13 : Total Pages :804 pages Book Rating :4.F/5 ( download)
Book Synopsis Campaign Finance Reform Proposals of 1983 by : United States. Congress. Senate. Committee on Rules and Administration
Download or read book Campaign Finance Reform Proposals of 1983 written by United States. Congress. Senate. Committee on Rules and Administration and published by . This book was released on 1984 with total page 804 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Strategy in Information and Influence Campaigns by : Jarol B. Manheim
Download or read book Strategy in Information and Influence Campaigns written by Jarol B. Manheim and published by Routledge. This book was released on 2011-01-24 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategy in Information and Influence Campaigns sets out in comprehensive detail the underlying assumptions, unifying strategy, and panoply of tactics of the IIC, both from the perspective of the protagonist who initiates the action and from that of the target who must defend against it.
Book Synopsis Social Media Campaigns by : Carolyn Mae Kim
Download or read book Social Media Campaigns written by Carolyn Mae Kim and published by Routledge. This book was released on 2016-05-26 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media has ushered in a new era of communication between organizations and key stakeholders. This text guides readers through a four-step process of developing a robust social media campaign. Covering the latest industry standards and best practices to engage digital audiences through social listening, strategic design, creative engagement and evaluation, each chapter also includes expert insights from social media professionals. Focusing on principles rather than a specific platform, this is a text dedicated to developing social media competency that can adapt to any organization or environment.
Book Synopsis How to Measure Digital Marketing by : L. Flores
Download or read book How to Measure Digital Marketing written by L. Flores and published by Springer. This book was released on 2013-12-15 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Measuring the Success of Digital Marketing explains how to determine the success of a digital marketing campaign by demonstrating what digital marketing metrics are as well as how to measure and use them. Including real life case studies and experts viewpoints that help marketers navigate the digital world.
Download or read book Campaign for President written by and published by Rowman & Littlefield. This book was released on 2006 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every four years following the presidential election, the Institute of Politics at Harvard University convenes a distinguished gathering of campaign managers, media commentators, and interested political observers to reflect on presidential campaign strategies from the earliest primaries through Election Day. The result is a book, and the 2004 election edition is published for general audiences as well as college classrooms and campaign and media professionals. Visit our website for sample chapters!
Book Synopsis Manual of Campaign Publicity for Schools by : Paul Raymond Stevenson
Download or read book Manual of Campaign Publicity for Schools written by Paul Raymond Stevenson and published by . This book was released on 1926 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis American Political Experience: A Campaign for Elective Office by : Lester Langertrippes
Download or read book American Political Experience: A Campaign for Elective Office written by Lester Langertrippes and published by Lulu.com. This book was released on 2012-05-01 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a detailed account of a run for state legislature and encounters with voters, party officials, incumbents, and fellow candidates as well as job seekers, handout seekers, axe grinders, clergy, and the religious faithful. Are you considering a run for office? Can you answer why should they vote for you? Can you say, "No," and still get their vote? Do you know how we have gotten to this point? Why the system works the way it does? And why the various positions are held? Do you enjoy endless meetings, hand shaking, and log rolling? This account can help you answer these questions and know if politics is the game for you.
