Buying Impulses

Download Buying Impulses full books in PDF, epub, and Kindle. Read online Buying Impulses ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!

Impulse Buying: Concepts, Frameworks and Consumer Insights

Author : Dr. C. Nagadeepa
Publisher : Shanlax Publications
ISBN 13 : 9391373577
Total Pages : 74 pages
Book Rating : 4.3/5 (913 download)

DOWNLOAD NOW!

Book Synopsis Impulse Buying: Concepts, Frameworks and Consumer Insights by : Dr. C. Nagadeepa

Download or read book Impulse Buying: Concepts, Frameworks and Consumer Insights written by Dr. C. Nagadeepa and published by Shanlax Publications. This book was released on with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book emphasizes on Impulse buying, its concepts and consumer insights. Consumer behaviour is always a remarkably interesting topic and complex subject for all marketers and retailers. Retailers have long recognised the value of impulse purchases, which have contributed significantly to their bottom lines. Getting customers to buy on impulse is a tried-and-true approach to increase average purchase value in any retail store. Marketers and retailers tend to exploit these impulses which are tied to the basic want for instant gratification. The entry of foreign products into the Indian market, growth in the organised retail industry, increasing disposable income, favourable demographic segmentation, and changing culture and lifestyle, Indian consumers' shopping behaviour has radically changed, and impulse buying is emerging as a highly noticeable behaviour. In this background, we are privileged and honoured by the interest of the academicians, research scholars and students that this Book on “Impulse Buying Behaviour” will contribute to the changing scenarios in the Field of Marketing. [email protected], for further suggestions and improvement.

Online Impulse Buying and Cognitive Dissonance

Author : Giovanni Mattia
Publisher : Springer Nature
ISBN 13 : 3030659232
Total Pages : 99 pages
Book Rating : 4.0/5 (36 download)

DOWNLOAD NOW!

Book Synopsis Online Impulse Buying and Cognitive Dissonance by : Giovanni Mattia

Download or read book Online Impulse Buying and Cognitive Dissonance written by Giovanni Mattia and published by Springer Nature. This book was released on 2021-02-12 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumers’ beliefs and attitudes towards online sales significantly influence buying behavior on the internet. However, the impact of these thoughts and beliefs on the decision to make an online purchase is not direct. It can be moderated by the emotions experienced while browsing an e-commerce website. Impulse buying in particular is influenced by a number of factors, for example how stimulating the e-shopping platform is, and how easy it is to click on the cart a certain product, for instance a smartphone. But what happens after an online impulse buy is made? Often the customer can regret the purchase and in the throes of anxiety, look for reasons to justify the choices made. Consumer behaviour scholars and pyschologists call this phenomenon cognitive dissonance, and certain individuals are more sensitive than others in developing this than others. This book offers a deep investigation around online impulse buying and subsequent cognitive dissonance. Specifically, the authors present a research case study of a group of millenials who are shopping for smartphones to study whether an initial positive state can reduce the onset of cognitive dissonance in consumers. Based on substantial research and a sample of 212 impulsive millennial buyers, the book provides a comprehensive, but simple and synthetic framework of impulse buying, cognitive dissonance and positive affect state, highlighting their relationships.

Compulsive Buying

Author : Astrid Müller
Publisher : Routledge
ISBN 13 : 1136895264
Total Pages : 256 pages
Book Rating : 4.1/5 (368 download)

DOWNLOAD NOW!

Book Synopsis Compulsive Buying by : Astrid Müller

Download or read book Compulsive Buying written by Astrid Müller and published by Routledge. This book was released on 2011-01-07 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rooted in research and clinical practice, Compulsive Buying examines the drive that compels people to compulsively purchase and hoard their acquisitions. The authors and contributors cover the entire scope of this behavior and discuss what clinicians need to know in order to better understand and treat their clients. Among the key subjects examined are case reports, correct diagnosis, assessment and instruments, comorbidity, treatment, research, and directions for future research. The book ends with a useful guide for therapists, which includes data and research; and a treatment manual, which includes questionnaires and exercises for clinician and client alike.

How to Control Spending - The Psychology Behind Impulsive Purchasing

Author : Digital World
Publisher : Digital World
ISBN 13 : 1723462217
Total Pages : 72 pages
Book Rating : 4.7/5 (234 download)

DOWNLOAD NOW!

Book Synopsis How to Control Spending - The Psychology Behind Impulsive Purchasing by : Digital World

Download or read book How to Control Spending - The Psychology Behind Impulsive Purchasing written by Digital World and published by Digital World. This book was released on 2024-09-06 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hello everyone! I'm excited to introduce you to the fascinating world of financial psychology. In this series, we'll explore how our emotions, beliefs, and behaviors influence our financial decisions. We'll see how this understanding can transform our relationship with money and help us achieve our goals. Financial psychology studies the relationship between the human mind and money. It explores how psychological factors such as emotions, perceptions, and beliefs influence our financial decisions. It combines concepts from psychology and economics to understand financial behavior. Financial psychology isn't just about numbers and graphs. It helps us understand why we sometimes make financial decisions that don't make rational sense. By understanding the psychological mechanisms behind our decisions, we can make more informed decisions that align with our goals. Emotions such as fear, greed, and anxiety significantly influence our financial decisions. Fear of losing money can lead to conservative decisions, while greed can lead to excessive risk-taking. Hope for a better future can motivate us to save, but it can also lead us to invest in high-risk assets. Emotions are like an internal GPS that guides us in our financial decisions. However, they can lead us down a wrong path if not managed properly. By identifying and understanding our emotions, we can make more rational decisions that are aligned with our long-term goals. Cognitive biases are mental shortcuts we use to make decisions faster, but they can lead us to make mistakes. Examples of biases include loss aversion, confirmation bias, and herd behavior. How to identify and overcome these biases to make sounder financial decisions. Our brains are incredible machines, but they are also prone to making mistakes. Cognitive biases are like optical illusions that distort our perception of reality. By being aware of these biases, we can take steps to counteract their effects and make more rational decisions. Our financial habits are shaped by our experiences and beliefs. The importance of developing healthy financial habits, such as saving, investing, and planning for the future. How to create new habits and break old financial habits. Our financial habits are like paths we follow on autopilot. If we want to change our financial results, we need to change our paths. By developing new positive financial habits, we can transform our financial lives. Financial psychology offers us a new perspective on money. Instead of seeing money as an end in itself, we can see it as a means to achieve our goals and live a more fulfilling life.

Compulsive Buying

Author : Trevor A. Smith
Publisher : Rowman & Littlefield
ISBN 13 : 1793645744
Total Pages : 167 pages
Book Rating : 4.7/5 (936 download)

DOWNLOAD NOW!

Book Synopsis Compulsive Buying by : Trevor A. Smith

Download or read book Compulsive Buying written by Trevor A. Smith and published by Rowman & Littlefield. This book was released on 2021-11-03 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: Compulsive buying is a shopping addiction with worldwide prevalence that causes significant emotional, financial, and social problems for those afflicted by it. While most research has focused on the problem and its consequences, this book examines the intersections between consumer traits, self-regulation, ethical considerations, and compulsive buying. Compulsive Buying: Consumer Traits, Self-Regulation and Marketing Ethics presents a model on consumer trait predictors of compulsive buying as well as guidelines for consumers, government policymakers, and companies.

The Psychology of Desire

Author : Wilhelm Hofmann
Publisher : Guilford Publications
ISBN 13 : 146252768X
Total Pages : 489 pages
Book Rating : 4.4/5 (625 download)

DOWNLOAD NOW!

Book Synopsis The Psychology of Desire by : Wilhelm Hofmann

Download or read book The Psychology of Desire written by Wilhelm Hofmann and published by Guilford Publications. This book was released on 2016-06-29 with total page 489 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing a comprehensive perspective on human desire, this volume brings together leading experts from multiple psychological subdisciplines. It addresses such key questions as how desires of different kinds emerge, how they influence judgment and decision making, and how problematic desires can be effectively controlled. Current research on underlying brain mechanisms and regulatory processes is reviewed. Cutting-edge measurement tools are described, including practical recommendations for their use. The book also examines pathological forms of desire and the complex relationship between desire and happiness. The concluding section analyzes specific applied domains--eating, sex, aggression, substance use, shopping, and social media.

Impulse purchases in retailing

Author : Pirmin Sessler
Publisher : GRIN Verlag
ISBN 13 : 3656475970
Total Pages : 144 pages
Book Rating : 4.6/5 (564 download)

DOWNLOAD NOW!

Book Synopsis Impulse purchases in retailing by : Pirmin Sessler

Download or read book Impulse purchases in retailing written by Pirmin Sessler and published by GRIN Verlag. This book was released on 2013-08-07 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master's Thesis from the year 2012 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 6,0, University of St. Gallen (Institute of Retail Management), language: English, abstract: The purpose of this thesis is to examine impulse buying from the consumer’s perspective, pinpoint criteria that help to identify impulse shoppers, and help retail managers increase the level of impulse buying in their stores. Two studies were conducted: An online study (N=72), and a field study in a drugstore that comprised 111 participants. The extant literature on impulse buying was comprehensively reviewed to give the reader profound background knowledge. The online study yielded rich descriptions of consumers’ definitions of impulse purchases and self-reported impulse purchase episodes. Both studies corroborated the important role of emotions in impulse buying and identified the most prevalent emotions. The pervasiveness of a variety of impulse buying motives was determined, as well as the importance of different retailer-related buying determinants. The field study also served to detect seven variables, out of fifteen, that help to distinguish impulse shoppers. The author addresses the studies’ limitations, indicates promising future research avenues, and derives managerial implications from the studies’ results. The thesis provides insights into shoppers’ view of impulse buying and serves as a starting point for retail managers seeking to increase the level of impulse purchasing in their stores.

I Shop, Therefore I Am

Author : April Lane Benson
Publisher : Jason Aronson
ISBN 13 : 9780765702425
Total Pages : 576 pages
Book Rating : 4.7/5 (24 download)

DOWNLOAD NOW!

Book Synopsis I Shop, Therefore I Am by : April Lane Benson

Download or read book I Shop, Therefore I Am written by April Lane Benson and published by Jason Aronson. This book was released on 2000 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume examines a rapidly emerging public health problem, compulsive buying disorder, characterized by an obsession with shopping and buying behavior that causes adverse consequences. The editor defines the syndrome of compulsive consumption, examines the range and variations within it, discusses assessment and associated disorders, and delineates successful treatment modalities. It offers insights from a broad spectrum of therapies: psychopharmacology, psychodynamic therapy, cognitive-behavioral treatment, couples and group therapy, self-help, and financial counseling.

Principles of Addiction

Author :
Publisher : Academic Press
ISBN 13 : 0123983614
Total Pages : 959 pages
Book Rating : 4.1/5 (239 download)

DOWNLOAD NOW!

Book Synopsis Principles of Addiction by :

Download or read book Principles of Addiction written by and published by Academic Press. This book was released on 2013-05-17 with total page 959 pages. Available in PDF, EPUB and Kindle. Book excerpt: Principles of Addiction provides a solid understanding of the definitional and diagnostic differences between use, abuse, and disorder. It describes in great detail the characteristics of these syndromes and various etiological models. The book's three main sections examine the nature of addiction, including epidemiology, symptoms, and course; alcohol and drug use among adolescents and college students; and detailed descriptions of a wide variety of addictive behaviors and disorders, encompassing not only drugs and alcohol, but caffeine, food, gambling, exercise, sex, work, social networking, and many other areas. This volume is especially important in providing a basic introduction to the field as well as an in-depth review of our current understanding of the nature and process of addictive behaviors. Principles of Addiction is one of three volumes comprising the 2,500-page series, Comprehensive Addictive Behaviors and Disorders. This series provides the most complete collection of current knowledge on addictive behaviors and disorders to date. In short, it is the definitive reference work on addictions. Each article provides glossary, full references, suggested readings, and a list of web resources Edited and authored by the leaders in the field around the globe – the broadest, most expert coverage available Encompasses types of addiction, as well as personality and environmental influences on addiction

Consumer Behaviour

Author : Ramanuj Majumdar
Publisher : PHI Learning Pvt. Ltd.
ISBN 13 : 9788120339637
Total Pages : 364 pages
Book Rating : 4.3/5 (396 download)

DOWNLOAD NOW!

Book Synopsis Consumer Behaviour by : Ramanuj Majumdar

Download or read book Consumer Behaviour written by Ramanuj Majumdar and published by PHI Learning Pvt. Ltd.. This book was released on 2010 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: For instance, why do consumers repeatedly purchase a particular brand or, in some cases, why do they switch from one product to another? In this compact, concise and profusely illustrated text, Professor Majumdar, with his rich and varied experience in Marketing, tries to provide interesting insights into some of these and other interesting questions about consumer behaviour. He gives a masterly analysis of the theory and practice of consumer behaviour and decision making and the factors that influence it. Divided into six parts, Part I of the text shows the importance of understanding consumer behaviour; Part II highlights different aspects of consumer psychology and covers such topics as consumer motivation, consumer perception, and consumer personality. Part III demonstrates how consumers behave in their social and cultural settings, the effect of personal factors, and the influence of reference groups on consumer behaviour. Part IV dealing with consumer decision making describes the various stages involved in brand choice, the post-purchase behaviour and, importantly, the six well-established models proposed by scholars on consumer behaviour. Part V analyzes the diversity of the Indian market and about the emerging patterns of consumer behaviour.

MEASUREMENT OF EFFECTS OF VISUAL MERCHANDISING ON CONSUMER IMPULSE BUYING BEHAVIOUR WITH SPECIAL REFERENCE TO APPARELS IN PUNJAB

Author : Dr. Komaldeep Kaur Randhawa
Publisher : Shashwat Publication
ISBN 13 : 9393557705
Total Pages : 169 pages
Book Rating : 4.3/5 (935 download)

DOWNLOAD NOW!

Book Synopsis MEASUREMENT OF EFFECTS OF VISUAL MERCHANDISING ON CONSUMER IMPULSE BUYING BEHAVIOUR WITH SPECIAL REFERENCE TO APPARELS IN PUNJAB by : Dr. Komaldeep Kaur Randhawa

Download or read book MEASUREMENT OF EFFECTS OF VISUAL MERCHANDISING ON CONSUMER IMPULSE BUYING BEHAVIOUR WITH SPECIAL REFERENCE TO APPARELS IN PUNJAB written by Dr. Komaldeep Kaur Randhawa and published by Shashwat Publication. This book was released on 2023-01-30 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual merchandizing is a vital tool to draw the customers, towards the displayed merchandise and also enhances the shopping experience for customers by conveying the exact message about the merchandize and also presenting it in an exceptional manner with efficient creative quotient. Therefore ardor for design and creativity are crucial to be a good visual merchandiser.This book is an effort to shed light on the effects of visual merchandising on consumer impulse buying behaviour with specific reference to apparel’s in Punjab.

The Oxford Handbook of Impulse Control Disorders

Author : Jon E. Grant
Publisher : Oxford University Press
ISBN 13 : 0195389719
Total Pages : 592 pages
Book Rating : 4.1/5 (953 download)

DOWNLOAD NOW!

Book Synopsis The Oxford Handbook of Impulse Control Disorders by : Jon E. Grant

Download or read book The Oxford Handbook of Impulse Control Disorders written by Jon E. Grant and published by Oxford University Press. This book was released on 2012 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research in the area of impulse control disorders has expanded exponentially. The Oxford Handbook of Impulse Control Disorders provides researchers and clinicians with a clear understanding of the developmental, biological, and phenomenological features of a range of impulse control disorders, as well as detailed approaches to their treatment.

Encyclopedia of Behavioral Neuroscience

Author :
Publisher : Elsevier
ISBN 13 : 0080914551
Total Pages : 1819 pages
Book Rating : 4.0/5 (89 download)

DOWNLOAD NOW!

Book Synopsis Encyclopedia of Behavioral Neuroscience by :

Download or read book Encyclopedia of Behavioral Neuroscience written by and published by Elsevier. This book was released on 2010-04-16 with total page 1819 pages. Available in PDF, EPUB and Kindle. Book excerpt: Behavioral Neuroscientists study the behavior of animals and humans and the neurobiological and physiological processes that control it. Behavior is the ultimate function of the nervous system, and the study of it is very multidisciplinary. Disorders of behavior in humans touch millions of people’s lives significantly, and it is of paramount importance to understand pathological conditions such as addictions, anxiety, depression, schizophrenia, autism among others, in order to be able to develop new treatment possibilities. Encyclopedia of Behavioral Neuroscience is the first and only multi-volume reference to comprehensively cover the foundation knowledge in the field. This three volume work is edited by world renowned behavioral neuroscientists George F. Koob, The Scripps Research Institute, Michel Le Moal, Université Bordeaux, and Richard F. Thompson, University of Southern California and written by a premier selection of the leading scientists in their respective fields. Each section is edited by a specialist in the relevant area. The important research in all areas of Behavioral Neuroscience is covered in a total of 210 chapters on topics ranging from neuroethology and learning and memory, to behavioral disorders and psychiatric diseases. The only comprehensive Encyclopedia of Behavioral Neuroscience on the market Addresses all recent advances in the field Written and edited by an international group of leading researchers, truly representative of the behavioral neuroscience community Includes many entries on the advances in our knowledge of the neurobiological basis of complex behavioral, psychiatric, and neurological disorders Richly illustrated in full color Extensively cross referenced to serve as the go-to reference for students and researchers alike The online version features full searching, navigation, and linking functionality An essential resource for libraries serving neuroscientists, psychologists, neuropharmacologists, and psychiatrists

The Influence of Scarcity Messages on Buying Impulse

Author : Hairong Li
Publisher :
ISBN 13 :
Total Pages : 300 pages
Book Rating : 4.3/5 (129 download)

DOWNLOAD NOW!

Book Synopsis The Influence of Scarcity Messages on Buying Impulse by : Hairong Li

Download or read book The Influence of Scarcity Messages on Buying Impulse written by Hairong Li and published by . This book was released on 1995 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Behavioral Addictions

Author : Halley M. Pontes
Publisher : Springer Nature
ISBN 13 : 3031047729
Total Pages : 265 pages
Book Rating : 4.0/5 (31 download)

DOWNLOAD NOW!

Book Synopsis Behavioral Addictions by : Halley M. Pontes

Download or read book Behavioral Addictions written by Halley M. Pontes and published by Springer Nature. This book was released on 2022-09-17 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a holistic evidence-based perspective on conceptual, clinical, assessment, and treatment aspects of key non-substance-based addictive disorders related to: gambling, gaming, social media, smartphone, internet, love, sex, exercise, work, and shopping. Each chapter focuses on a different addictive disorder and is structured in a user-friendly way to enable the reader fast navigation, yet the main aspects of the respective disorders are covered in the necessary depth. All in all, this book offers a timely, self-contained introduction to both key concepts and the latest scientific developments in behavioral addictions. It addresses mental health practitioners, researchers in psychology, neuroscience and communication, and undergraduate and postgraduate students alike.

Digital Economy Post COVID-19 Era

Author : Prashant Mishra
Publisher : Springer Nature
ISBN 13 : 9819901979
Total Pages : 996 pages
Book Rating : 4.8/5 (199 download)

DOWNLOAD NOW!

Book Synopsis Digital Economy Post COVID-19 Era by : Prashant Mishra

Download or read book Digital Economy Post COVID-19 Era written by Prashant Mishra and published by Springer Nature. This book was released on 2023-12-03 with total page 996 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents the future directions of the digital economy post Covid-19 era. The chapters of this book cover contemporary topics on digital economy and digital initiatives undertaken by various organizations. Overall, the book shares insights on how organizations can adapt and transform their processes, structure, and strategies to remain relevant and competitive in the new business and economic environment. These insights also emerge from multidisciplinary discussions in various management domains, such as, consumer behaviour and marketing, economics, finance and accounting, entrepreneurship and small business management, environmental, social and governance compliance, future of work, human resource management, leadership, inclusive workforce, information systems and decision sciences, international business and strategy, and operations and supply chain management.

A New Era of Consumer Behavior

Author :
Publisher : BoD – Books on Demand
ISBN 13 : 1803561823
Total Pages : 272 pages
Book Rating : 4.8/5 (35 download)

DOWNLOAD NOW!

Book Synopsis A New Era of Consumer Behavior by :

Download or read book A New Era of Consumer Behavior written by and published by BoD – Books on Demand. This book was released on 2023-03-29 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The complexities of consumer behavior call for comprehensive and detailed analytical studies. The need for both businesses and academics across the world to understand the behavior of consumers in crisis situations has been clearly illustrated by the Covid pandemic. A New Era of Consumer Behavior - In and Beyond the Pandemic presents research on both theoretical and practical aspects of this topic in three sections: “Digital Shifts in Consumer Behavior”, “Digitalization of Consumer Behavior in the Tourism Sector” and “Consumer Protection and Sustainability”.