Business Tourism In Mallorca A Destination Analysis

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Mallorca and Tourism

Author : R. J. Buswell
Publisher : Channel View Publications
ISBN 13 : 184541179X
Total Pages : 233 pages
Book Rating : 4.8/5 (454 download)

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Book Synopsis Mallorca and Tourism by : R. J. Buswell

Download or read book Mallorca and Tourism written by R. J. Buswell and published by Channel View Publications. This book was released on 2011 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the popular imagination, Mallorca is the archetypal mass tourism resort, one of the world's pioneers of mass tourism, linking the resources of the Mediterranean to the supply of tourists from northern and western Europe. It is now attempting to better manage the ubiquitous transformational environmental and socio-economic impact of the industry. The book identifies and examines critically the major socio-economic and political forces that have played a significant part in the formation of the industry; the development of tourism as a business and efforts to diversify the tourism product as it move into the uncertainties of the 21st century.

Recent Advancements in Tourism Business, Technology and Social Sciences

Author : Vicky Katsoni
Publisher : Springer Nature
ISBN 13 : 3031543386
Total Pages : 1078 pages
Book Rating : 4.0/5 (315 download)

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Book Synopsis Recent Advancements in Tourism Business, Technology and Social Sciences by : Vicky Katsoni

Download or read book Recent Advancements in Tourism Business, Technology and Social Sciences written by Vicky Katsoni and published by Springer Nature. This book was released on with total page 1078 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Destination Benchmarking

Author : M. Kozak
Publisher : CABI
ISBN 13 : 9780851998756
Total Pages : 274 pages
Book Rating : 4.9/5 (987 download)

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Book Synopsis Destination Benchmarking by : M. Kozak

Download or read book Destination Benchmarking written by M. Kozak and published by CABI. This book was released on 2004 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develops a specific benchmarking methodology relevant to international tourism destinations. This book evaluates different approaches to benchmarking, and their application within tourism destinations. The book considers organization benchmarking - performance evaluation of a particular organization and its departments - and destination benchmarking, which involves all elements such as transport services, airport services, accommodation, leisure and sport, hospitality and local attitudes.

Accelerating Knowledge Sharing, Creativity, and Innovation Through Business Tourism

Author : Bari, Muhammad Waseem
Publisher : IGI Global
ISBN 13 : 1799831442
Total Pages : 351 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Accelerating Knowledge Sharing, Creativity, and Innovation Through Business Tourism by : Bari, Muhammad Waseem

Download or read book Accelerating Knowledge Sharing, Creativity, and Innovation Through Business Tourism written by Bari, Muhammad Waseem and published by IGI Global. This book was released on 2020-04-10 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business tourism is a newly coined terminology in social sciences and management literature. It is defined as individuals traveling and staying outside of their hometowns for not more than one successive year for the purpose of enjoyment and other drives (e.g., learning and business activities). Key business tourism activities include attending a variety of meetings, conferences, and workshops as well as exhibitions. Understanding the negative and positive aspects of business tourism is essential to promoting employee learning and knowledge transfer skills. Accelerating Knowledge Sharing, Creativity, and Innovation Through Business Tourism is an essential reference source that discusses how differences in cultures, communities, rituals, norms, and scope of business tourism could influence knowledge sharing practices. Moreover, this book promotes an understanding on how to learn from different cultures and enhance absorptive capacity by interacting with different personalities and cultures. Featuring research on topics such as knowledge management, social capital, and consumer behavior, this book is ideally designed for business professionals, managers, administrators, hotel executives, IT specialists, executives, entrepreneurs, managing directors, and students looking to boost their existing skills and expertise with innovation and creativity by interacting with others and in a new context.

Tourism: The experience of tourism

Author : Stephen Williams
Publisher : Taylor & Francis
ISBN 13 : 9780415243742
Total Pages : 400 pages
Book Rating : 4.2/5 (437 download)

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Book Synopsis Tourism: The experience of tourism by : Stephen Williams

Download or read book Tourism: The experience of tourism written by Stephen Williams and published by Taylor & Francis. This book was released on 2004 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of key articles from the most influential journals and books in the field examines what social scientists mean by the term tourism, and what it means to be a tourist. Carefully selected and introduced by the editor, this material charts the sociological changes that have occurred in tourism, and the change from the upper-class grand tours of the late nineteenth-century to the mass tourism of the present day. The collection also assesses the economic impacts of tourism on local economies, environmental considerations, and whether the growth of tourism is sustainable in a post-September 11th world. "Tourism: Critical Concepts in the Social Sciences" is an accessible and comprehensive resource designed for academics and scholars researching in tourism, globalization, and human geography.

Tourist Destination Management

Author : Nazmi Kozak
Publisher : Springer
ISBN 13 : 3030169812
Total Pages : 323 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Tourist Destination Management by : Nazmi Kozak

Download or read book Tourist Destination Management written by Nazmi Kozak and published by Springer. This book was released on 2019-04-27 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a wide-ranging overview of the current state of tourist destination management and presents important recent research in the field. Contemporary theoretical and methodological approaches to management and marketing are discussed, and innovative practices with respect to both urban and rural destinations are described with the aid of many interesting case studies from across Europe and beyond. In addition, the volume addresses key issues such as governance, cooperation, the use of social media, and sustainability. A variety of influences on tourism development are examined, and efficient strategies for making destinations distinct are explored. The book will be a welcome addition and update to the existing literature and will be of interest to academics and practitioners alike.

Tourist Behaviour

Author : Metin Kozak
Publisher : CABI
ISBN 13 : 178064812X
Total Pages : 200 pages
Book Rating : 4.7/5 (86 download)

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Book Synopsis Tourist Behaviour by : Metin Kozak

Download or read book Tourist Behaviour written by Metin Kozak and published by CABI. This book was released on 2016-11-18 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer research is often central to academic studies in many different fields, and more recently, tourism studies have empirically examined consumer research from various aspects. However, there is a need to provide information for tourism scholars on how to better understand aspects of tourist behaviour. Tourist Behaviour: An International Perspective provides a collection of topics from both theoretical and practical approaches to building and examining the theory of how consumers think and act within the context of tourism consumption. Divided in to six sections, the book presents research within the themes of influence, motivation, choice, and consumption and experience. With contributions from authors in over 15 countries, the book presents an interdisciplinary approach of the latest research in tourist behaviour.

Advances in Tourism Destination Marketing

Author : Metin Kozak
Publisher : Routledge
ISBN 13 : 1135218900
Total Pages : 294 pages
Book Rating : 4.1/5 (352 download)

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Book Synopsis Advances in Tourism Destination Marketing by : Metin Kozak

Download or read book Advances in Tourism Destination Marketing written by Metin Kozak and published by Routledge. This book was released on 2009-09-10 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing. It explores how the various tourist destination systems including tourist, places (as seen by the tourist), public and private tourism organisations and the social and physical environment can effectively communicate and co operate together at a profit for each. Advances in Destination Marketing offers a comprehensive review of a wide range of aspects related to marketing tourism products including networks in destinations, consumer experiences in destinations, destination branding, destination image, events in destinations and destination tourism products. Throughout the book a network analysis perspective is applied to offer alternative solutions of how each system can share network knowledge and system knowledge so profits can be created effectively and maximised. The exploration of new topics such as Destination Networks and Destination Branding as well as original international empirical research and case studies from well known researchers in the area, provides new thinking on Marketing Tourism Destinations. The relevance of the arguments and the salient conclusions are valuable in the study of an ever dynamic and burgeoning industry. This stimulating volume will be of interest to higher level students, academics, researchers within Tourism and practitioners in the industry.

Destination Marketing

Author : Steven Pike
Publisher : Routledge
ISBN 13 : 1317430913
Total Pages : 480 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Destination Marketing by : Steven Pike

Download or read book Destination Marketing written by Steven Pike and published by Routledge. This book was released on 2015-12-14 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Destination Marketing offers the reader an integrated and comprehensive overview of the key challenges and constraints facing destination marketing organisations (DMOs) and how destination marketing can be planned, implemented and evaluated to achieve successful destination competitiveness. This new second edition has been revised and updated to include: new slimline 15-chapter structure new chapters on Destination Competitiveness and Technology new and updated case studies throughout, including emerging markets new content on social media marketing in destination marketing organisations and sustainable destination marketing additional online resources for lecturers and students including PowerPoint slides, quizzes and discussion questions. It is written in an engaging style and applies theory to a range of tourism destinations at the consumer, business, national and international level by using topical examples.

Managing and Marketing Tourist Destinations

Author : Metin Kozak
Publisher : Routledge
ISBN 13 : 1136904743
Total Pages : 312 pages
Book Rating : 4.1/5 (369 download)

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Book Synopsis Managing and Marketing Tourist Destinations by : Metin Kozak

Download or read book Managing and Marketing Tourist Destinations written by Metin Kozak and published by Routledge. This book was released on 2010-11-01 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Destination marketing is more challenging than other goods and services. The basis of competitive advantage shifts from tourism resources only (destination marketing) to a location-based or city-wide integrated management (place marketing). In this book, tourism scholars Metin Kozak and Seyhmus Baloglu discuss and synthesize theories, models, techniques, and principles for strategic marketing and management of tourist destinations, and demonstrate ways in which to further develop the concept of destination competitiveness for application within these destinations. The authors highlight the need for managing brand equity, tourist experience, and information systems, as well as involving internal and external stakeholders in strategic planning and implementation. This book offers practical information directly related to the tourism industry, using the examples of real-world cases to bridge marketing theory with practice. With its international focus and applications for developing a competitive advantage in today's global marketplace, this research will be indispensable to students and scholars of tourism, hospitality, and leisure and recreation programs, as well as practitioners within these industries.

The SAGE Handbook of Tourism Management

Author : Chris Cooper
Publisher : SAGE
ISBN 13 : 1526444496
Total Pages : 1629 pages
Book Rating : 4.5/5 (264 download)

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Book Synopsis The SAGE Handbook of Tourism Management by : Chris Cooper

Download or read book The SAGE Handbook of Tourism Management written by Chris Cooper and published by SAGE. This book was released on 2021-08-04 with total page 1629 pages. Available in PDF, EPUB and Kindle. Book excerpt: The SAGE Handbook of Tourism Management is a critical, authoritative review of tourism management, written by leading international thinkers and academics in the field. Arranged over two volumes, the chapters are framed as critical synoptic pieces covering key developments, current issues and debates, and emerging trends and future considerations for the field. The two volumes focus in turn on the theories, concepts and disciplines that underpin tourism management in volume one, followed by examinations of how those ideas and concepts have been applied in the second volume. Chapters are structured around twelve key themes: Volume One Part One: Researching Tourism Part Two: Social Analysis Part Three: Economic Analysis Part Four: Technological Analysis Part Five: Environmental Analysis Part Six: Political Analysis Volume Two Part One: Approaching Tourism Part Two: Destination Applications Part Three: Marketing Applications Part Four: Tourism Product Markets Part Five: Technological Applications Part Six: Environmental Applications This handbook offers a fresh, contemporary and definitive look at tourism management, making it an essential resource for academics, researchers and students.

Small Island and Small Destination Tourism

Author : Robertico Croes
Publisher : CRC Press
ISBN 13 : 1000565041
Total Pages : 278 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis Small Island and Small Destination Tourism by : Robertico Croes

Download or read book Small Island and Small Destination Tourism written by Robertico Croes and published by CRC Press. This book was released on 2022-06-30 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique and thoughtful book considers the tourism specialization, economic growth, and tourism competitiveness of a very specific type of tourism: small islands practicing warm water island tourism. This new book thoroughly examines the phenomenon of why some small island destinations have been more successful than others. The main premise applied is that success and survival of small island tourism hinges on resolving the mystery regarding the relationship between competitiveness and quality of life. In addressing this question, the book reviews four relevant and interconnected concepts: tourism, competitiveness, quality of life, and scale (or size). In doing so, the book enhances understanding of the potential of tourism for the improvement of the quality of life of the residents of small islands. In the last chapter of the book, the author assesses the impact of COVID-19 on tourism and specifically its ramifications for small island destinations. Whether small island populations can rise from beneath the COVID -19 burden that threatens their economic future is yet to be seen. Small Island and Small Destination Tourism: Overcoming the Smallness Barrier for Economic Growth and Tourism Competitiveness is written from a sustainable perspective that combines tourism dynamics, development, competitiveness, quality of life, and business. As such, it is aimed at a broad but higher-level audience including graduate students, academicians and researchers, practitioners, policymakers, and international organizations.

Tourism, Public Transport and Sustainable Mobility

Author : C. Michael Hall
Publisher : Channel View Publications
ISBN 13 : 1845416007
Total Pages : 212 pages
Book Rating : 4.8/5 (454 download)

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Book Synopsis Tourism, Public Transport and Sustainable Mobility by : C. Michael Hall

Download or read book Tourism, Public Transport and Sustainable Mobility written by C. Michael Hall and published by Channel View Publications. This book was released on 2017-02-03 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive global examination of the relationship between public transport and tourism as well as exploring other sustainable transport modes. It offers a unique view by analysing tourism through the public transport lens and vice versa. The volume provides an account of how the public transport experience can be improved for tourists so that its value can be maximised and a greater number of people can be encouraged to shift modes. It features a wide range of case studies and examples showing how the tourism industry, as well as regional economies, communities and the environment, benefit when public transport is widely used by tourists. The book will be of interest to researchers and students in the fields of tourism and transport as well as destination marketing organisations and tourism, transport and urban planners.

Planning and Managing the Experience Economy in Tourism

Author : Augusto Costa, Rui
Publisher : IGI Global
ISBN 13 : 1799887774
Total Pages : 407 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Planning and Managing the Experience Economy in Tourism by : Augusto Costa, Rui

Download or read book Planning and Managing the Experience Economy in Tourism written by Augusto Costa, Rui and published by IGI Global. This book was released on 2021-12-03 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism is facing a new paradigm that has been brought on by the introduction of experiences in the development, management, and promotion of tourism. Associating experiences to tourism destination and products allows tourists to relate to their vacations differently and helps to fuel a destination’s competitiveness and compliance with new needs and motivations that are being driven by the tourists. When properly design, managed, and developed, tourism experiences can contribute to the destination’s overall sustainability by maximining tourism’s positive impacts and fostering their spillover to local communities. Planning and Managing the Experience Economy in Tourism is an essential reference book that seeks to advance research on tourism experience as well as investigate how tourism experiences can create and increase tourism competitiveness. The book explores how the experience concept has evolved in the last decade, alongside the needs and motivations of consumers, and how it can be conceptualized, designed, managed, and implemented both at the tourism firm and destination levels. Delving further into concepts like creative tourism, destination attributes, and smart experiences, this book serves as a dynamic resource for travel agencies, tourism managers, tourism professionals, marketers, destination managers, government officials, policymakers, academicians, students, tourism officials, planners, and researchers.

The Economics of Tourism Destinations

Author : Norbert Vanhove
Publisher : Routledge
ISBN 13 : 135126379X
Total Pages : 384 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis The Economics of Tourism Destinations by : Norbert Vanhove

Download or read book The Economics of Tourism Destinations written by Norbert Vanhove and published by Routledge. This book was released on 2017-12-04 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: The measurement of tourism, for example analysing competitiveness and evaluating tourism projects, is not an easy task. Now in its third edition, The Economics of Tourism Destinations: Theory and Practice provides a succinct guide to the economic aspects of tourism for students and practitioners alike to decipher the methods of measurement of supply, demand, trends and impacts. This new edition has been revised and updated to include: Three new chapters: Tourism as a development strategy, Tourism export-led growth, and a dedicated chapter on Macro-evaluation of tourism projects and events, including the travel cost method and the contingent valuation method. New case studies from emerging destinations in Asia, Australia and America to show theory in practice. New and updated data throughout. Each chapter combines theory and practice and is integrated with international case studies. Combining macro- and micro-aspects of economics to the tourism destination, this is an invaluable resource for students learning about this subject, as well as being aimed at tourism researchers and policy-makers.

Destination Marketing Organisations

Author : Steven Pike
Publisher : Routledge
ISBN 13 : 113641102X
Total Pages : 250 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Destination Marketing Organisations by : Steven Pike

Download or read book Destination Marketing Organisations written by Steven Pike and published by Routledge. This book was released on 2007-06-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Travellers are now spoilt by choice of available holiday destinations. In today's crowded tourism market place, destination competitiveness demands an effective marketing organisation. Two themes underpin Destination Marketing Organisations. The first is the challenges associated with promoting multi-attributed destinations in dynamic and heterogeneous markets, and the second is the divide between tourism 'practitioners' and academics. Written by a former 'practitioner', Destination Marketing Organisations bridges industry and theory by synthesising a wealth of academic literature of practical value to DMOs. Key learning outcomes are to enhance understanding of the fundamental issues relating to: The rationale for the establishment of DMOs The structure, roles, goals and functions of DMOs The key opportunities, challenges and constraints facing DMOs The complexities of marketing destinations as tourism brands The Author Dr Steven Pike (PhD) spent 17 years in the tourism industry, working in destination marketing organisations, before joining academia. He is currently a Visiting Scholar with the School of Advertising, Marketing and Public Relations at Queensland University of Technology, and Senior Lecturer in the School of Marketing and Tourism at Central Queensland University.

Overtourism as Destination Risk

Author : Anukrati Sharma
Publisher : Emerald Group Publishing
ISBN 13 : 183909706X
Total Pages : 312 pages
Book Rating : 4.8/5 (39 download)

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Book Synopsis Overtourism as Destination Risk by : Anukrati Sharma

Download or read book Overtourism as Destination Risk written by Anukrati Sharma and published by Emerald Group Publishing. This book was released on 2021-05-13 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overtourism as Destination Risk: Impacts and Solutions presents a range of researcher perspectives discussing current issues in the overtourism debate, including unplanned expansion, construction, environmental imbalance and damage, pollution and deforestation, and measures and possible solutions to tackle the problem of overtourism.