Author : Estelle Pellegrin-Boucher
Publisher : John Wiley & Sons
ISBN 13 : 1786303795
Total Pages : 214 pages
Book Rating : 4.7/5 (863 download)
Book Synopsis Innovation in the Cultural and Creative Industries by : Estelle Pellegrin-Boucher
Download or read book Innovation in the Cultural and Creative Industries written by Estelle Pellegrin-Boucher and published by John Wiley & Sons. This book was released on 2020-01-02 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technological innovations, sociological and consumer trends, and growing internationalization are transforming the cultural and creative industries (CCIs). These changes present new challenges for CCIs that require original and inventive answers. Innovation in the Cultural and Creative Industries analyzes the powerful strategies put in place by CCI organizations such as Nintendo, the Lascaux Cave and Daft Punk. The case studies presented in this book cover video games, books, music, museums, fashion, film and architecture. Each chapter is organized around five key points: a theoretical framework that focuses on a specific concept, a description of the methodological mechanism mobilized, a presentation of the industry concerned, the analysis of the innovative strategy and a recap of the lessons and best practices demonstrated by the case.