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Book Synopsis Chief Marketing Officers at Work by : Josh Steimle
Download or read book Chief Marketing Officers at Work written by Josh Steimle and published by Apress. This book was released on 2016-08-04 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Read 29 in-depth, candid interviews with people holding the top marketing roles within their organizations. Interviewees include CMOs and other top marketers from established companies and organizations—such as Linda Boff of GE, Jeff Jones of Target, and Kenny Brian of the Harvard Business School—to startups—such as Matt Price of Zendesk, Seth Farbman of Spotify, and Heather Zynczak of Domo. Interviewer Josh Steimle (contributor to business publications such as Forbes, Mashable, and TechCrunch and founder of an international marketing agency) elicits a bounty of biographical anecdotes, professional insights, and career advice from each of the prominent marketers profiled in this book. Chief Marketing Officers at Work: Tells how CMOs and other top marketers from leading corporations, nonprofits, government entities, and startups got to where they are today, what their jobs entail, and the skills they use to thrive in their roles. Shows how top marketing executives continuously adapt to changes in technology, language, and culture that have an impact on their jobs. Locates where the boundaries between role of CMOs and the roles of CEOs, CTOs, and COOs are blurring. Explores how the CMO decisions are now driven by data rather than gut feelings. The current realities in marketing are clearly revealed in this book as interviewees discuss the challenges of their jobs and share their visions and techniques for breaking down silos, working with other departments, and following the data. These no-holds-barred interviews will be of great interest to all those who interact with marketing departments, including other C-level executives, managers, and other professionals at any level within the organization.
Book Synopsis Strategies of Effective Interviewing by : Samuel G. Trull
Download or read book Strategies of Effective Interviewing written by Samuel G. Trull and published by . This book was released on 1964-01-01 with total page 6 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Winning Job Interviews(EasyRead Large Bold Edition) by : Paul Powers
Download or read book Winning Job Interviews(EasyRead Large Bold Edition) written by Paul Powers and published by ReadHowYouWant.com. This book was released on 2010 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is one book every job hunter needs. Fast paced, with no fluff, Winning Job Interviews is packed with strategies and techniques that are practical, market-proven, and easy to use. Combining 30 years of career expertise with equal doses of motivation and humor, Dr. Paul Powers shows you how to: -Overcome the ""deadly dozen" roadblocks that trip up the even the most-seasoned job hunter. Always have a great, fail-safe answer for even the most difficult interview questions. Discover the secrets of the world's most successful salespeople and how they can make you a superior job interviewer. Have your references singing your praises. Get more and better job offers... and the simple phrase to help you negotiate the best deal possible. The job-hunting pros and cons of today's technologies. Four disastrous social networking mistakes that will hurt your job hunt and career. How to recession-proof your job and keep your parachute packed and ready to go. An expanded toolkit, with worksheets, flowcharts, outlines and insider tips for the motivated job hunter, is also included in this extensively revised new edition.
Book Synopsis Conducting Research Interviews for Business and Management Students by : Catherine Cassell
Download or read book Conducting Research Interviews for Business and Management Students written by Catherine Cassell and published by SAGE. This book was released on 2015-02-12 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Conducting Research Interviews, Catherine Cassell guides you through conceptualizing the interview, preparing for the research interview, conducting the interview, examples, conclusions and next steps. Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method. Part of SAGE’s Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.
Book Synopsis National Business Employment Weekly: Interviewing by : Arlene S. Hirsch
Download or read book National Business Employment Weekly: Interviewing written by Arlene S. Hirsch and published by . This book was released on 1994-09-09 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: What employers look for -- The art and skill of preparation -- Typical questions -- Red flags -- Not-so-typical questions -- Want to dance? the psychology of interviewing -- Body english -- Dealing with the unexpected -- Your turn to ask -- The morning after: follow-up and follow-through -- The headhunter connection -- Customs and protocol for interviewing with foreign companies -- Talking money -- The wheel comes full circle: evaluating job offers -- Interview log.
Book Synopsis Interview Questions and Answers by : Richard McMunn
Download or read book Interview Questions and Answers written by Richard McMunn and published by How2Become Ltd. This book was released on 2013-05 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis EBOOK: Job Interviews: Top Answers to Tough Questions by : John Lees
Download or read book EBOOK: Job Interviews: Top Answers to Tough Questions written by John Lees and published by McGraw-Hill Education (UK). This book was released on 2012-07-16 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I would recommend this book for anyone who is anxious about interviews or who wants to improve their interview performance." Phoenix, May 2012 "In a tough market with strong competition for just a handful of roles, you need to be the best on the day. Only careful preparation and ensuring you match everything you say and do to the specific role, employer and eveninterviewer, will position you as a serious contender for the role. John once again combines a proven, thorough approach with practical tips that will equip you with the skills, examples and confidence required to achieve interview success." Isabel Chadwick, Managing Director, Career Management Consultants Ltd "John's book is a great asset to anyone who fears the interview process. Aswell as some very practical and useful exercises, designed to help capturepowerful information and to get you thinking, he gives a fascinating insightinto the psychological processes, making it much easier to understandand put yourself into the shoes of the interviewer. John's style is veryaccessible, demonstrating his years of experience and translating it intoan easy-to-read collection of hints, tips and guidance. I suspect a lot ofinterviewers will also want to use this book to help them raise their game!" Kerwin Hack, Consultant Director, Fairplace Cedar "This book is an extremely comprehensive guide on how to succeed in jobinterviews. John takes you 'backstage' into the mind of the interviewers soyou can understand what they are thinking and what they really want toknow when asking a range different of questions. Getting a job interviewinto today's difficult employment market is a privilege. This manual willhelp you to be much better prepared so that your next job interviewbecomes a positive opportunity to show what you can really offer, not anordeal to be feared. He covers everything from warm up questions to thetricky issue of salary." Simon Broomer, Managing Director, CareerBalance "John Lees is the career professional's professional; the doyen of careersexperts. His books and advice have helped countless numbers of peopleto enjoy better, more fulfilling careers. This book is an essential read foranyone who is about to attend a job interview." Dr Harry Freedman, Career and Business Strategist,Hanover Executive "John gives consistently good, pragmatic advice and provides suggestionsto help people make the most of themselves and the opportunities theyget. Easy to read, relevant and straightforward, the book offers so muchmore than standard self-help books - it provides practical steps to getreaders started and give them confidence to take ownership of theircareers. A great resource to ensure a head start in a competitive market." Denise Nesbitt, Senior Change Delivery Manager,Talent & Development, Lloyds Banking Group "John Lees' writing offers insight and knowledge which allows you tothink in new ways and achieve changes you didn't think possible. In thesedifficult and challenging times, his books help you achieve your nextcareer step." Laura Roberts, Chief Executive, NHS Manchester Why are you on the market right now? If our roles were reversed, what questions would you ask? Sell me this stapler! Tough questions like these can unnerve even the most confident jobseeker, proving that it's not always the best candidate who gets the job, it's the best interviewee. Whether a first-time jobseeker, career-changer, or returning after a break, Job Interviews: Top Answers to Tough Questions is your indispensable toolkit. Now thoroughly revised and updated to reflect today's demanding job market, featuring: 225 of the most common interview questions A 'fast-track' preparation option if your interview is TOMORROW! More sample answers to challenging questions Insights into the employer mindset when vacancies are thin on the ground "This book is invaluable. Follow the guidelines and your chances improvebeyond measure. You will be sharp, focused, and not only make the mostof your own abilities, but also have a clear understanding of what youneed to offer to employers. This moves you from the 'me' agenda to the 'we' agenda." Stuart Walkley, Director, Oakridge Training and Consulting "As a careers adviser, I often find that clients know that preparation is the key to a successful interview but are unsure where to start. John Lees deals with this clearly and comprehensively. This book is based on real evidence gained from employers and this new edition has been comprehensively updated. I would recommend the book for anyone who is anxious about interviews and to people applying for any level of job, regardless of how much interview experience they may have." David Levinson, Careers Adviser, The University of Edinburgh
Book Synopsis Job Interviews for Dummies by : Joyce Lain Kennedy
Download or read book Job Interviews for Dummies written by Joyce Lain Kennedy and published by . This book was released on 2000 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ask a Manager written by Alison Green and published by Ballantine Books. This book was released on 2018-05-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together
Book Synopsis Job Interviews For Dummies® by : Joyce Lain Kennedy
Download or read book Job Interviews For Dummies® written by Joyce Lain Kennedy and published by John Wiley & Sons. This book was released on 2011-02-09 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Job interviews are crucial meetings that seal the deal on who gets hired. But, since the previous edition of Job Interviews for Dummies was published, everything about the interview process has changed in ways you need to know about and get comfortable with beforehand. This completely revised and updated 3rd Edition brings you fully up to speed with the latest technological changes, interview strategies, and negotiation techniques to help you give a show-stopping performance and land the job of your dreams. You learn the secrets of successful Internet video interviewing and find out how to present yourself on a global scale. And, you’ll get plenty of expert advice on giving targeted responses, pinpointing the critical parts of questions, and following up on the interview. In this outstanding handbook of contemporary interview arts, you’ll discover how to: Out-prepare the competition Overcome your fear of interviewing Ask smart questions about the job and the employer Give the best answers to make-or-break questions Fit your qualifications to the job’s requirements Dress like an insider Survive personality tests Interview across cultures Deliver a show-stopping interview performance Evaluate a job offer Negotiate a better salary Whether you’re fresh from the classroom, a prime-timer over 50, or somewhere in between, Job Interviews For Dummies, 3rd Edition gets you up to speed fast on the skills and tools you need to land the job you want.
Book Synopsis 301 Smart Answers to Tough Interview Questions by : Vicky Oliver
Download or read book 301 Smart Answers to Tough Interview Questions written by Vicky Oliver and published by Sourcebooks, Inc.. This book was released on 2005 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed full of the toughest interview questions and the savvy answers today's managers are looking for, this is the definitive guide to landing a job.
Book Synopsis Interviewing Users by : Steve Portigal
Download or read book Interviewing Users written by Steve Portigal and published by Rosenfeld Media. This book was released on 2023-10-17 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interviewing is easy, right? Anyone can do it… but few do it well enough to unlock the benefits and insights that interviewing users and customers can yield. In this new and updated edition of the acclaimed classic Interviewing Users, Steve Portigal quickly and effectively dispels the myth that interviewing is trivial. He shows how research studies and logistics can be used to determine concrete goals for a business and takes the reader on a detailed journey into the specifics of interviewing techniques, best practices, fieldwork, documentation, and how to make sense of uncovered data. Then Steve takes the process even further―showing the methods and details behind asking questions―from the words themselves to the interviewer’s actions and how they influence an interview. There is even a chapter on making sure that information gleaned from the research study is used by the business in such a way to make it impactful and worthwhile. Oh, and for good measure he throws in information about Research Operations. But, hey, that’s just the nuts and bolts of the book. The truly fun part is Steve’s voice and how he portrays this information through amusing anecdotes about his career, fascinating examples from other practitioners, and tips and tricks that only the most experienced UX researchers, like Steve, could come up with. As a nod to the pandemic, he offers ideas for the best way to interview someone remotely, and he also discusses personal bias―how to identify and deal with it so that it doesn’t affect interviews. Everyone will get something from this book. But beyond the requisite information, it’s simply a good read. And if you want another good read with stories galore, pick up Steve’s other book Doorbells, Danger, and Dead Batteries. "Quite simply the best book on when, why, and how you should conduct user interview studies." —Elizabeth F. Churchill, PhD, Senior Director, Google Who Should Read This Book? Anyone and everyone who is interested in finding out what makes their business tick, i.e., who their users are. Anyone and everyone who wants to learn how to interview and listen to people. Anyone and everyone, including CEOs, user researchers, designers, engineers, marketers, product managers, strategists, interviewers, and you. Takeaways User research is key for companies to include in their design and development process. The best way to do user research is through interviewing users and determining their needs. Interviewing can identify what could be designed or what is actually a problem. Teams who meet their users face-to-face will build better products. Field research takes a lot of preparation to be successful―and a solid plan in advance. There are critical techniques and frameworks for mapping human behavior. A good interviewer always puts their participants at ease. If you ask the right questions, you’ll get the right answers. A smart interviewer checks their worldview at the door. To establish a rapport with your interviewee, listen and don’t be judgmental. Research data is a combination of analysis and synthesis. The importance of research analysis must be continually highlighted and emphasized to the powers that be.
Book Synopsis Powerful Phrases for Successful Interviews by : Tony Beshara
Download or read book Powerful Phrases for Successful Interviews written by Tony Beshara and published by AMACOM. This book was released on 2014-02-13 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: The job market is full of qualified applicants--which means the next position you apply for will be filled by the candidate who gives the right answers. How confident are you that your responses are distinguishing you from the competition? When it's time to choose between a candidate who is perfect on paper and one who is persuasive in person, there’s no contest. After all, almost every applicant who makes it to the interview process looks fabulous on a résumé. So employers have to make gut-level evaluations based on the candidates’ answers to the interview questions. Hiring expert Tony Beshara knows the words that trigger “yes” in the minds of employers--and in this book, he arms candidates with hundreds of ready-to-use responses to even the toughest interview questions. Covering entry-level to executive positions and encompassing all industries, Powerful Phrases for Successful Interviews propels job seekers through every stage of the process. Beshara will show you the power phrases to: Get your foot in the door Clearly communicate your skills, strengths, and experience Make a great impression at the crucial opening and close Score high on the likability factor Dispel lingering concerns about work history Give follow-up emails real impact Negotiate a strong job offer Powerful Phrases for Successful Interviews provides candidates with hundreds of ready-to-use responses to even the toughest interview questions, giving professionals the right words to make the difference every time.
Book Synopsis Answering Tough Interview Questions for Dummies by : Rob Yeung
Download or read book Answering Tough Interview Questions for Dummies written by Rob Yeung and published by John Wiley & Sons. This book was released on 2011-02-15 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written for all job hunters – new entrants, mid-level people, very experienced individuals, and technical and non-technical job seekers – Answering Tough Interview Questions For Dummies is packed with the building blocks for show-stopping interviews.
Download or read book Job Interview Book written by Son Hicks and published by . This book was released on 2021-07-26 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: Google is the best company to work for right now. However, it hires less than 0.25% of job applicants. This book will guide you on how to land a job at Google. This book is written by an insider who has helped many candidates land jobs at Google. This guide goes behind the scene to reveal how exactly recruiting works inside Google and how hiring decisions are made. Combined with our coaching experiences of helping many applicants to land offers at Google, we'll provide you a comprehensive framework to navigate the entire interview process at Google.
Book Synopsis Conquering Interviews for Business Roles in Tech by : Daniel Li
Download or read book Conquering Interviews for Business Roles in Tech written by Daniel Li and published by . This book was released on 2020-05-17 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you want a prestigious or lucrative job offer at a Fortune 500 company or startup, Conquering Interviews for Business Roles in Tech is your secret to getting hired. Learn how to dominate the most challenging interviews at companies such as Google, Facebook, Amazon, and Apple, even if you have little to no experience interviewing with technology companies. Feel confident and prepared for any interview by learning how to answer the 24 types of questions across business strategy, operations, product, marketing, corporate development, analytics, and finance. Save yourself valuable time by learning only the most effective, proven strategies and practicing with real interview questions. Take the first step to landing your dream job by giving yourself an unfair edge over the competition. Roles and types of questions covered: General case interviews, data challenges, company research questions, behavioral questions, resume questions, motivational questions Strategy and business operations company performance questions, growth questions, competition questions, risks and threats questions, trends questions Product management and marketing product improvement and design questions, product marketing questions Business and corporate development potential acquisition questions, valuation questions, potential partnership questions Operations process improvement questions, pricing questions, forecasting and capacity planning questions Analytics estimation questions, metrics questions Finance profitability questions, budget questions, finance and accounting questions
Download or read book Originals written by Adam Grant and published by Penguin. This book was released on 2017-02-07 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: The #1 New York Times bestseller that examines how people can champion new ideas in their careers and everyday life—and how leaders can fight groupthink, from the author of Hidden Potential, Think Again, and the co-author of Option B “Filled with fresh insights on a broad array of topics that are important to our personal and professional lives.”—The New York Times DealBook “Originals is one of the most important and captivating books I have ever read, full of surprising and powerful ideas. It will not only change the way you see the world; it might just change the way you live your life. And it could very well inspire you to change your world.” —Sheryl Sandberg, COO of Facebook and author of Lean In With Give and Take, Adam Grant not only introduced a landmark new paradigm for success but also established himself as one of his generation’s most compelling and provocative thought leaders. In Originals he again addresses the challenge of improving the world, but now from the perspective of becoming original: choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions. How can we originate new ideas, policies, and practices without risking it all? Using surprising studies and stories spanning business, politics, sports, and entertainment, Grant explores how to recognize a good idea, speak up without getting silenced, build a coalition of allies, choose the right time to act, and manage fear and doubt; how parents and teachers can nurture originality in children; and how leaders can build cultures that welcome dissent. Learn from an entrepreneur who pitches his start-ups by highlighting the reasons not to invest, a woman at Apple who challenged Steve Jobs from three levels below, an analyst who overturned the rule of secrecy at the CIA, a billionaire financial wizard who fires employees for failing to criticize him, and a TV executive who didn’t even work in comedy but saved Seinfeld from the cutting-room floor. The payoff is a set of groundbreaking insights about rejecting conformity and improving the status quo.
