Advertising at War

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Publisher : University of Illinois Press
ISBN 13 : 0252094239
Total Pages : 283 pages
Book Rating : 4.2/5 (52 download)

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Book Synopsis Advertising at War by : Inger L Stole

Download or read book Advertising at War written by Inger L Stole and published by University of Illinois Press. This book was released on 2012-11-16 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising at War challenges the notion that advertising disappeared as a political issue in the United States in 1938 with the passage of the Wheeler-Lea Amendment to the Federal Trade Commission Act, the result of more than a decade of campaigning to regulate the advertising industry. Inger L. Stole suggests that the war experience, even more than the legislative battles of the 1930s, defined the role of advertising in U.S. postwar political economy and the nation's cultural firmament. She argues that Washington and Madison Avenue were soon working in tandem with the creation of the Advertising Council in 1942, a joint effort established by the Office of War Information, the Association of National Advertisers, and the American Association of Advertising Agencies. Using archival sources, newspapers accounts, and trade publications, Stole demonstrates that the war elevated and magnified the seeming contradictions of advertising and allowed critics of these practices one final opportunity to corral and regulate the institution of advertising. Exploring how New Dealers and consumer advocates such as the Consumers Union battled the advertising industry, Advertising at War traces the debate over two basic policy questions: whether advertising should continue to be a tax-deductible business expense during the war, and whether the government should require effective standards and labeling for consumer products, which would render most advertising irrelevant. Ultimately the postwar climate of political intolerance and reverence for free enterprise quashed critical investigations into the advertising industry. While advertising could be criticized or lampooned, the institution itself became inviolable.

Index of Congressional Committee Hearings (not Confidential in Character)

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Publisher :
ISBN 13 :
Total Pages : 444 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Index of Congressional Committee Hearings (not Confidential in Character) by : United States. Congress. Senate. Library

Download or read book Index of Congressional Committee Hearings (not Confidential in Character) written by United States. Congress. Senate. Library and published by . This book was released on 1951 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Cumulative Index of Congressional Committee Hearings (not Confidential in Character).

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Publisher :
ISBN 13 :
Total Pages : 844 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Cumulative Index of Congressional Committee Hearings (not Confidential in Character). by : United States. Congress. Senate. Library

Download or read book Cumulative Index of Congressional Committee Hearings (not Confidential in Character). written by United States. Congress. Senate. Library and published by . This book was released on 1935 with total page 844 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Study of Monopoly Power

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Publisher :
ISBN 13 :
Total Pages : 1286 pages
Book Rating : 4.0/5 (14 download)

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Book Synopsis Study of Monopoly Power by : United States. Congress. House. Committee on the Judiciary

Download or read book Study of Monopoly Power written by United States. Congress. House. Committee on the Judiciary and published by . This book was released on 1949 with total page 1286 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Study of Monopoly Power

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Publisher :
ISBN 13 :
Total Pages : 1272 pages
Book Rating : 4.0/5 (14 download)

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Book Synopsis Study of Monopoly Power by : United States. Congress. House. Committee on the Judiciary. Subcommittee on Study of Monopoly Power

Download or read book Study of Monopoly Power written by United States. Congress. House. Committee on the Judiciary. Subcommittee on Study of Monopoly Power and published by . This book was released on 1949 with total page 1272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Committee Serial No. 14. Reviews effectiveness of antitrust laws, and suggested revisions to the laws from representatives of educational institutions, business and government; pt. 2A-B, Reviews economic concentration and monopolistic practices relation to procurement practices, small businesses, patent right restrictions, Federal transportation rate-making regulations, and special antitrust exemptions. Includes summary and digest of testimony for parts 2-A and 2-B (p. 1-160); pt.4A, Includes digest of testimony (p. 1-65); pt.5, Considers legislation to make fines for certain antitrust violations triple the amount of damages; pt.6A, Reviews newsprint shortages and industry economic concentration. Focuses on Canadian and Newfoundland newsprint export and production practices' impact on domestic industry. Includes digest of testimony (p. 1-85).

Study of Monopoly Power

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Publisher :
ISBN 13 :
Total Pages : 2516 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Study of Monopoly Power by : United States. Congress. House. Committee on the Judiciary. Subcommittee No. 5

Download or read book Study of Monopoly Power written by United States. Congress. House. Committee on the Judiciary. Subcommittee No. 5 and published by . This book was released on 1950 with total page 2516 pages. Available in PDF, EPUB and Kindle. Book excerpt: Committee Serial No. 14

Brand Names and Newsprint. Hearings Before a Subcommittee ... Pursuant Ot H. Res. 98 ... Part 1, May 10-28, June 2-8, 1943

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Publisher :
ISBN 13 :
Total Pages : 1480 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Brand Names and Newsprint. Hearings Before a Subcommittee ... Pursuant Ot H. Res. 98 ... Part 1, May 10-28, June 2-8, 1943 by : United States. Congress. House. Committee on Interstate and Foreign Commerce

Download or read book Brand Names and Newsprint. Hearings Before a Subcommittee ... Pursuant Ot H. Res. 98 ... Part 1, May 10-28, June 2-8, 1943 written by United States. Congress. House. Committee on Interstate and Foreign Commerce and published by . This book was released on 1943 with total page 1480 pages. Available in PDF, EPUB and Kindle. Book excerpt:

CIS US Congressional Committee Hearings Index: 74th Congress-78th Congress, 1935-1944 (6 v.)

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Publisher :
ISBN 13 :
Total Pages : 690 pages
Book Rating : 4.:/5 (334 download)

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Book Synopsis CIS US Congressional Committee Hearings Index: 74th Congress-78th Congress, 1935-1944 (6 v.) by :

Download or read book CIS US Congressional Committee Hearings Index: 74th Congress-78th Congress, 1935-1944 (6 v.) written by and published by . This book was released on 1981 with total page 690 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Index to Congressional Committee Hearing in the Library of the United States House of Representatives

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Publisher :
ISBN 13 :
Total Pages : 72 pages
Book Rating : 4.3/5 (243 download)

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Book Synopsis Index to Congressional Committee Hearing in the Library of the United States House of Representatives by : United States. Congress. House. Library

Download or read book Index to Congressional Committee Hearing in the Library of the United States House of Representatives written by United States. Congress. House. Library and published by . This book was released on 1947 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Brand Names and Newsprint

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Publisher :
ISBN 13 :
Total Pages : 1476 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Brand Names and Newsprint by : United States. Congress. House. Committee on Interstate and Foreign Commerce

Download or read book Brand Names and Newsprint written by United States. Congress. House. Committee on Interstate and Foreign Commerce and published by . This book was released on 1943 with total page 1476 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Congressional Committee Hearings; an Index

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Publisher :
ISBN 13 :
Total Pages : 492 pages
Book Rating : 4.3/5 (243 download)

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Book Synopsis Congressional Committee Hearings; an Index by : United States. Congress. House. Library

Download or read book Congressional Committee Hearings; an Index written by United States. Congress. House. Library and published by . This book was released on 1954 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Catalogue of Publications Issued by the Government of the United States

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Publisher :
ISBN 13 :
Total Pages : 992 pages
Book Rating : 4.:/5 (334 download)

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Book Synopsis Catalogue of Publications Issued by the Government of the United States by : United States. Superintendent of Documents

Download or read book Catalogue of Publications Issued by the Government of the United States written by United States. Superintendent of Documents and published by . This book was released on 1943-07 with total page 992 pages. Available in PDF, EPUB and Kindle. Book excerpt: February issue includes Appendix entitled Directory of United States Government periodicals and subscription publications; September issue includes List of depository libraries; June and December issues include semiannual index

Brand Names and Newsprint

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Publisher :
ISBN 13 :
Total Pages : 854 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Brand Names and Newsprint by : United States. Congress. House. Committee on inerstate and foreign commerce

Download or read book Brand Names and Newsprint written by United States. Congress. House. Committee on inerstate and foreign commerce and published by . This book was released on 1943 with total page 854 pages. Available in PDF, EPUB and Kindle. Book excerpt:

United States Government Publications Monthly Catalog

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Publisher :
ISBN 13 :
Total Pages : 2040 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis United States Government Publications Monthly Catalog by :

Download or read book United States Government Publications Monthly Catalog written by and published by . This book was released on 1944 with total page 2040 pages. Available in PDF, EPUB and Kindle. Book excerpt:

A Catalog of Books Represented by Library of Congress Printed Cards Issued to July 31, 1942

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Publisher :
ISBN 13 :
Total Pages : 578 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis A Catalog of Books Represented by Library of Congress Printed Cards Issued to July 31, 1942 by :

Download or read book A Catalog of Books Represented by Library of Congress Printed Cards Issued to July 31, 1942 written by and published by . This book was released on 1942 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Subject Catalog of the Institute of Governmental Studies Library, University of California, Berkeley

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Publisher :
ISBN 13 :
Total Pages : 942 pages
Book Rating : 4.3/5 (243 download)

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Book Synopsis Subject Catalog of the Institute of Governmental Studies Library, University of California, Berkeley by : University of California, Berkeley. Institute of Governmental Studies. Library

Download or read book Subject Catalog of the Institute of Governmental Studies Library, University of California, Berkeley written by University of California, Berkeley. Institute of Governmental Studies. Library and published by . This book was released on 1971 with total page 942 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Subject Catalog

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Publisher :
ISBN 13 :
Total Pages : 934 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Subject Catalog by : University of California, Berkeley. Institute of Governmental Studies

Download or read book Subject Catalog written by University of California, Berkeley. Institute of Governmental Studies and published by . This book was released on 1970 with total page 934 pages. Available in PDF, EPUB and Kindle. Book excerpt: