Boosting Business Profit

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How to Increase Business Profits - A Step by Step Plan to Increase the Profitability of Your Company

Author : Meir Liraz
Publisher : Independently Published
ISBN 13 : 9781090319531
Total Pages : 90 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis How to Increase Business Profits - A Step by Step Plan to Increase the Profitability of Your Company by : Meir Liraz

Download or read book How to Increase Business Profits - A Step by Step Plan to Increase the Profitability of Your Company written by Meir Liraz and published by Independently Published. This book was released on 2019-03-12 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will walk you step by step through the development of a profit plan for your business. This will help you increase your profits by up to 64%. It is a simple, practical, common sense strategy, but amazingly enough, only a small group of smart business owners uses it. In addition the book features the following: Checklist for watching your profit - a penny saved is a penny earned - simple ways to keep profit up and costs down. Planning and goal setting for business profitability - a wise man once said: "If you're not sure where you are going, you're liable to end up someplace else." Here are the tips and techniques that will help make sure you're always on the right track. How to reduce costs - a complete step-by-step organized program for cutting costs in your business. Clients of ours have achieved an average of 28% to 35% cost reduction with this technique, and you can too. Keep the money in your pocket with this one!. All these and much much more. My name is Meir Liraz and I'm the author of this book. According to Dun & Bradstreet, 90% of all business failures analyzed can be traced to poor management. This is backed up by my own experience. In my 31 years as a business coach and consultant to businesses, I've seen practically dozens of business owners fail and go under -- not because they weren't talented or smart enough -- but because they were trying to re-invent the wheel rather than rely on proven, tested methods that work. And that is where this book can help, it will teach you how to avoid the common traps and mistakes and do everything right the first time.

New Business Breakthrough Strategies

Author : Peter Lawson
Publisher :
ISBN 13 : 9780987461315
Total Pages : 236 pages
Book Rating : 4.4/5 (613 download)

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Book Synopsis New Business Breakthrough Strategies by : Peter Lawson

Download or read book New Business Breakthrough Strategies written by Peter Lawson and published by . This book was released on 2013-08 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Throughout this book you will learn proven strategies about how to build a successful and profitable business. The word profit is emphasized because most businesses, even though they experience growth, do not necessarily grow their profit margin in proportion to that growth, or worse still, do not make any profit at all. This book will not only demonstrate why that happens, the reader will also find out how to avoid this common trap. The strategies in this book, even though based around Professional Knowledge Firms can easily be applied to any business. You will discover how to start a business with very little capital and how to build it to a seven figure turnover. There are nine strategies backed up by real-life case studies and action plans that will assist with implementing the strategies. So, for those business owners who prefer to work smart rather than hard, and enjoy the lifestyle and benefits that come from owning a successful business, this book will give you some strategies that will help you along the way. There are some great start-up strategies and strategies for established professionals who are looking for ideas about how to grow their business and boost profit margin. There are chapters devoted to marketing and positioning and growing your business with "outside the box" ideas. There is a chapter for those that want to grow by acquisition and there are chapters that will show you how to grow your business by positioning with fixed pricing and value pricing strategies. Throughout the book there are a number of real-life case studies and I highly recommend that you use these and the examples and action steps so that you can benefit from my experiences. In each chapter of this book, you will learn: * The strategy * The step-by-step process * How the process works * Why it works * The benefits * Tips Along the Way * Case studies * Action steps * Recommended resources

Profit First

Author : Mike Michalowicz
Publisher : Penguin
ISBN 13 : 073521414X
Total Pages : 225 pages
Book Rating : 4.7/5 (352 download)

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Book Synopsis Profit First by : Mike Michalowicz

Download or read book Profit First written by Mike Michalowicz and published by Penguin. This book was released on 2017-02-21 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability. Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that: · Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances. · A small, profitable business can be worth much more than a large business surviving on its top line. · Businesses that attain early and sustained profitability have a better shot at achieving long-term growth. With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.

Boosting Business Profit

Author : Marcia Riner
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.3/5 (918 download)

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Book Synopsis Boosting Business Profit by : Marcia Riner

Download or read book Boosting Business Profit written by Marcia Riner and published by Independently Published. This book was released on 2023-04-26 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you don't know where you're going, you'll end up somewhere else.The road to success is not a path you happen upon, but rather, it is one you follow step-by-step. This is the quickest, most efficient, surefire way to get to your destination: GREATER PROFIT. Think of Google Maps. Maps show you the fastest route to get you to your desired destination. This is also true when it comes to business success. There is a proven pathway that ensures you arrive at YOUR chosen destination. No trial and error! No guesswork! This is the path to predictable and consistent results; to the outcomes that you desire. But there is a big IF; you must take action. Borrowing a phrase from Tony Robbins: It requires you to take MASSIVE, DETERMINED ACTION. The purpose of this book is to help you take that massive, determined action by introducing you to a proven process designed to increase your profitability. It is called the PROFIT BOOSTER. It includes two foundational elements and eight different strategic areas that systematically, predictably, and consistently increase revenue and profit. Here's the interesting part: all of these strategies can be implemented without spending a dollar more on your advertising or marketing. This book will unpack strategies within each of these strategic buckets which have been proven to generate increased revenue and profit for any small business. They are industry agnostic. That means this stuff works for virtually any business in any industry from professional services, contractors, e-Commerce, retail, manufacturing, hospitality, and health related. You get the idea. Some business owners may find the names and descriptions of these strategies somewhat basic, but rest assured the implementation of these strategies is different and much more predictable and effective than anything you've seen before. The goal is that you are able to not only learn these strategies but to see and be inspired by the potential of implementing them in your business starting today.

The Personal MBA

Author : Josh Kaufman
Publisher : Penguin
ISBN 13 : 1101446080
Total Pages : 464 pages
Book Rating : 4.1/5 (14 download)

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Book Synopsis The Personal MBA by : Josh Kaufman

Download or read book The Personal MBA written by Josh Kaufman and published by Penguin. This book was released on 2010-12-30 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works. Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. In The Personal MBA, he shares the essentials of sales, marketing, negotiation, strategy, and much more. True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and in one week you will learn the principles it takes most people a lifetime to master.

The Secret to Profitable Business Ideas

Author : Dexx Williams
Publisher : CreateSpace
ISBN 13 : 9781500629151
Total Pages : 94 pages
Book Rating : 4.6/5 (291 download)

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Book Synopsis The Secret to Profitable Business Ideas by : Dexx Williams

Download or read book The Secret to Profitable Business Ideas written by Dexx Williams and published by CreateSpace. This book was released on 2014-08-13 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: What Everyone Ought to Know About The Secret to Profitable Business Ideas Who Else Wants to Know How to Maximize Their Sales Without Financial or Emotional Risk? 8 out of 10 businesses fail within their first 18 months, but what makes the remaining 2 out of 10 so tremendously successful? Now it's time that you discovered their secret, and put it to use for your own business endeavours. "The Secret to Profitable Business Ideas" is not just a book, it's your effective business building shortcut. An impressive resource based on over 7 years of researching the elite strategies and tactics used profitably by over 10,000 successful companies, in 400 different industries. Straight to the point, without any fluff, this will be your secret weapon to easily gaining an unfair advantage over your competition. Best selling author, Dexx Williams, created this resource after observing the struggles and frustrations of many business owners as they helplessly tried to stay out of bankruptcy during rough economic times. Realizing that many of these businesses were succumbing to what he calls the "five fatal traps" of business, Dexx decided to reveal what his research had proven to be... The Secret to Profitable Business Ideas. If you're looking to start your own business, increase sales and transform an existing business, or invest in a business concept, then this book is a must have resource for you. Nothing else comes close to boosting your business idea's likelihood of success faster than you ever dreamed possible. Here are just some of the concepts Dexx reveals in this book: The one word you must never use in your business and marketing plan (it starts with the letter "E") The #1 result any new business idea you have must generate (Hint: it's NOT profit) The two most important questions you will ever answer in your business (master these and watch the jaw-dropping effect on your bottom-line) 5 systems that many businesses owners drop the ball on which leaves them vulnerable (implement these shockingly ingenious tactics to crush your competitors) A costly mistake entrepreneurs make when identifying a market segment to target (with devastating consequences if ignored) and many, Many MORE! Dexx's reveals strategies that have generated the following results: a) An automotive business implemented one strategy that not only saved the business from possible bankruptcy, but also increased average sales from $120 up to $1,000 per customer. That's a 733% boost in revenue. b) A retail store, making one small test to try a new approach, watched their sales increase up to 15% and the business triple in just three years as a result. c) A plumbing firm implemented one strategy and caused the number of new inquiries to increase by 400%, with a 65% conversion rate to paying customers, in just seven months. d) Using one simple strategy, a chiropractor took their business from $6,000 per month to $70,000 per month within 90 days. That translates into a 1066.667% increase in sales within just three months. What kind of impact would results like these have in your life? Hopefully by now you realize your decision to read this book will be greatly beneficial for you, your family, and your business colleagues as you move forward. Includes over $997 in additional FREE bonuses! Not only does Dexx deliver powerful, proven strategies for increasing the profitability of new and existing businesses, but he takes it even further by providing additional bonus material with advanced strategies to take your success to the next level. Scroll Up and Grab a Copy Today Before the Price Increase.

100 Ways to Boost Your Firm's Profit-ability

Author : Herman Holtz
Publisher : Adams Media Corporation
ISBN 13 : 9781558500228
Total Pages : 400 pages
Book Rating : 4.5/5 (2 download)

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Book Synopsis 100 Ways to Boost Your Firm's Profit-ability by : Herman Holtz

Download or read book 100 Ways to Boost Your Firm's Profit-ability written by Herman Holtz and published by Adams Media Corporation. This book was released on 1991 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most businesses are far less profitable than they could be and should be. Herman Holtz shows that careful examination of five critical components can result in many changes in the way in which a business is run, to make it a much more efficient and profitable enterprise.

Improving Profit

Author : Keith N. Cleland
Publisher : Apress
ISBN 13 : 1430263083
Total Pages : 227 pages
Book Rating : 4.4/5 (32 download)

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Book Synopsis Improving Profit by : Keith N. Cleland

Download or read book Improving Profit written by Keith N. Cleland and published by Apress. This book was released on 2014-01-09 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business of all sizes have a problem: How do you know—in real time—whether you are earning the profit you need to grow or even just stay in business? And which products or services are doing the “heavy lifting” in contributing to profit? Financial statements tell only part of the story. They are backward looking, for one thing, and they generally show results only in the aggregate. Worse, they never seem to reflect the hard work you’re doing on a daily basis. As one manager said, “If I’m adding 25% profit to every job, why am I getting barely 5% net profit at the end of the year?” Improving Profit: Using Contribution Metrics to Boost the Bottom Line solves this dilemma. As this book shows, Contribution-Based Activity (CBA) measures focus on two key levers that are fundamental to the operation of any business: financial contribution and units of activity. Knowing how to use these levers gets your company off the treadmill and on your way to stellar profitability. And as the 21 case studies show, CBA is surprisingly easy to apply to businesses of all types and all sizes. What is “financial contribution”? Simply the amount above and beyond the cost of goods or materials sold that contributes to covering overhead and creating profit. As entrepreneur, business consultant, and professor Keith Cleland shows, few managers actually know the financial contribution their products and services make, nor how to amplify that contribution by incremental adjustments to one or both levers. As you’ll learn, the financial tool Cleland created, TARI (Target Average Rate Index), provides insight into each product’s value. You’ll not only learn which products are contributing the most to the bottom line, but how to unlock the profit potential in run-of-the-mill products or services. Improving Profit will help you: Restore and boost profit levels for your entire operation Relate your daily efforts to a transaction's actual profitability Focus on the two key performance indicators that can help you identify and solve problems affecting finance and productivity Help everyone in the company—from CEO to janitor—understand how their activities help or hinder the company’s fortunes Make effective financial decisions If you’ve ever wondered why your results don’t match your hard work, hopes, and dreams, read this book. As the case studies make clear, identifying and applying TARI results in a significant—and often dramatic—boost to the bottom-line.

The Perfect Guide to Boost Your Business

Author : Cori Anderson
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781718746329
Total Pages : 92 pages
Book Rating : 4.7/5 (463 download)

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Book Synopsis The Perfect Guide to Boost Your Business by : Cori Anderson

Download or read book The Perfect Guide to Boost Your Business written by Cori Anderson and published by Createspace Independent Publishing Platform. This book was released on 2018-05-04 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: The elementary definition of the Boost Your Business. The Boost Your Business contains 3 components. It contains your market, your audience, and your merchandise or services, and your method, the means you sell your product, whether or not it's from an internet site, an internet store, a physical search, or head to head. I'll teach you the way to search out the proper audience and the way to line up the proper product or service, the combo of it and the way to make the proper sales platform, the proper funnel, and also the excellent sales conversion. You will learn one thing outstanding. this can be science, and you may learn the Boost Your Business, however it works, and the way it's remodeled alternative people's lives around the world, and the way I discovered this rule. I used to be desperate. I had no shoppers. I had a lot of merchandise. I actually have a lot of sales channels, however, I did not have one key purpose of wherever to send my customers, what message to provide to them, to match what they were probing for. So, I used to be everywhere the place, and that I worked day and night, and that I was exhausted, and cash did not are available in. I weekday down and thought, however within the world ought to I create this become a profitable business? I actually have been marketing things on-line and offline for thirty years, with massive success and high profit, and had lived a really sensible life therewith financial gain. And suddenly, I used to be everywhere the place with a lot of merchandise, and a lot of services, and no profit. So, I spotted I had to search out one issue to specialize in. which was my power product. My power product ought to be only 1 issue, and once I was about to sell that issue, then I might add on. I might upsell, unending upselling, and that I ought to have conjointly a couple of down sales for people that would not purchase my one issue, therefore I ought to be able to scale back my offerings for people that weren't able to get my full package. So that was, however, I discovered that this was the sole means on behalf of me to possess this terribly clear specialize in one issue, and eliminate all the opposite things from my agenda to avoid it from troubling my focus. and also the moment I made a decision to specialize in only 1 issue, it absolutely was crystal clear United Nations agency my consumer would be. So, to make an advertising campaign and market my services to the best shoppers was very easy the instant I made a decision what my solely providing ought to be. For more information grab this book today and grow your business!!!

10 Profit-Boosting Tips for Curbing Business Owners

Author : James B. Salig, Jr.
Publisher : SALIG BOOK PUBLISHING
ISBN 13 :
Total Pages : 46 pages
Book Rating : 4./5 ( download)

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Book Synopsis 10 Profit-Boosting Tips for Curbing Business Owners by : James B. Salig, Jr.

Download or read book 10 Profit-Boosting Tips for Curbing Business Owners written by James B. Salig, Jr. and published by SALIG BOOK PUBLISHING. This book was released on 2023-06-08 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the ultimate guide to enhancing the profitability of your curbing business with "10 Profit-Boosting Tips for Curbing Business Owners." Drawing from over 30 years of industry experience, this comprehensive booklet provides proven strategies to optimize your marketing, streamline operations, implement cost-saving measures, and more. Unlock the secrets to driving growth, maximizing efficiency, and achieving long-term success in the curbing industry. Elevate your business and boost your profits with this essential guide for curbing business owners.

The Ultimate Profit Booster

Author : Francis John Morine
Publisher : Vintage
ISBN 13 : 9780091592011
Total Pages : 158 pages
Book Rating : 4.5/5 (92 download)

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Book Synopsis The Ultimate Profit Booster by : Francis John Morine

Download or read book The Ultimate Profit Booster written by Francis John Morine and published by Vintage. This book was released on 1980 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Fastest Way to Higher Profits

Author : Jim Palmer
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781532842108
Total Pages : 238 pages
Book Rating : 4.8/5 (421 download)

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Book Synopsis The Fastest Way to Higher Profits by : Jim Palmer

Download or read book The Fastest Way to Higher Profits written by Jim Palmer and published by Createspace Independent Publishing Platform. This book was released on 2016-04-27 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will help you generate higher profits in your business - fast! Hang on tight as you're about to discover 19 proven, "insider" marketing and business-building strategies that will take your business to higher levels of success and profitability, even in a recession!

Grow the Pie

Author : Alex Edmans
Publisher : Cambridge University Press
ISBN 13 : 1009062719
Total Pages : 541 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis Grow the Pie by : Alex Edmans

Download or read book Grow the Pie written by Alex Edmans and published by Cambridge University Press. This book was released on 2021-11-11 with total page 541 pages. Available in PDF, EPUB and Kindle. Book excerpt: Should companies be run for profit or purpose? This book shows how they can deliver both-based on rigorous evidence and an actionable framework. This edition, updated to include the pandemic and latest research, explains how managers, investors and citizens can put purpose into practice-and overcome the difficult trade-offs that hold them back.

Ways to Boost Your Business

Author : Scorpio Digital Press
Publisher :
ISBN 13 : 9781089616092
Total Pages : 94 pages
Book Rating : 4.6/5 (16 download)

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Book Synopsis Ways to Boost Your Business by : Scorpio Digital Press

Download or read book Ways to Boost Your Business written by Scorpio Digital Press and published by . This book was released on 2019-08 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: How To Boost Your Business. The Boost Your Business contains 3 components. It contains your market, your audience, and your merchandise or services, and your method, the means you sell your product, whether or not it's from an internet site, an internet store, a physical search, or head to head. I'll teach you the way to search out the proper audience and the way to line up the proper product or service, the combo of it and the way to make the proper sales platform, the proper funnel, and also the excellent sales conversion. You will learn one thing outstanding. this can be science, and you may learn the Boost Your Business, however it works, and the way it's remodeled alternative people's lives round the world, and the way I discovered this rule. i used to be desperate. I had no shoppers. I had a lot of merchandise. I actually have a lot of sales channels, however I did not have one key purpose of wherever to send my customers, what message to provide to them, to match what they were probing for. So, i used to be everywhere the place, and that i worked day and night, and that i was exhausted, and cash did not are available in. I weekday down and thought, however within the world ought to I create this become a profitable business? I actually have been marketing things on-line and offline for thirty years, with massive success and high profit, and had lived a really sensible life therewith financial gain. And suddenly, i used to be everywhere the place with a lot of merchandise, and a lot of services, and no profit. So, i spotted I had to search out one issue to specialize in. which was my power product. My power product ought to be only 1 issue, and once I was about to sell that issue, then I might add on. I might upsell, unending upselling, and that i ought to have conjointly a couple of down sales for people that would not purchase my one issue, therefore I ought to be able to scale back my offerings for people that weren't able to get my full package. So that was however I discovered that this was the sole means on behalf of me to possess this terribly clear specialize in one issue, and eliminate all the opposite things from my agenda to avoid it from troubling my focus. and also the moment i made a decision to specialize in only 1 issue, it absolutely was crystal clear to my consumer would be. So, to make a advertising campaign and market my services to the best shoppers was very easy the instant i made a decision what my solely providing ought to be. For more information grab this book today and grow your business!!!

How to Boost Your Business Profit

Author : Steven Rouget
Publisher :
ISBN 13 : 9781548238704
Total Pages : 148 pages
Book Rating : 4.2/5 (387 download)

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Book Synopsis How to Boost Your Business Profit by : Steven Rouget

Download or read book How to Boost Your Business Profit written by Steven Rouget and published by . This book was released on 2017-07-31 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Boost Your Business Profit is a book for every Business Owner who wants to achieve More. If you want to have more Free Time and more Money (Profit) to spend in that Free Time, this is the book to help you get there quicker. How to Boost Your Business Profit is all about building a better Business in Professionalism, a better Business in Productivity, a better Business in Predictability and a better Business in Profitability. The content of this book when applied to your business, will without doubt improve your business as it has for many businesses before yours. The simple Tools, Tips and Strategies are easily applied to all businesses. Get your Business set for growth with a strong foundation and a great launching pad to Boost Your Business Profit.To Your Success!

Corporate Ethics and Corporate Governance

Author : Walther C. Zimmerli
Publisher : Springer Science & Business Media
ISBN 13 : 3540708189
Total Pages : 328 pages
Book Rating : 4.5/5 (47 download)

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Book Synopsis Corporate Ethics and Corporate Governance by : Walther C. Zimmerli

Download or read book Corporate Ethics and Corporate Governance written by Walther C. Zimmerli and published by Springer Science & Business Media. This book was released on 2007-06-12 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents an introduction to and overview of the diverse facets of the ethical challenges confronting companies today. It introduces executives, students and interested observers to the complex trends and developments in business ethics. Coverage presents industry-specific topics in ethics. The book also provides a general, interdisciplinary survey of the ethical dimensions of management and business.

Profit from the Positive: Proven Leadership Strategies to Boost Productivity and Transform Your Business, with a foreword by Tom Rath DIGITAL AUDIO

Download Profit from the Positive: Proven Leadership Strategies to Boost Productivity and Transform Your Business, with a foreword by Tom Rath DIGITAL AUDIO PDF Online Free

Author : Margaret H. Greenberg
Publisher : McGraw Hill Professional
ISBN 13 : 0071817441
Total Pages : 256 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis Profit from the Positive: Proven Leadership Strategies to Boost Productivity and Transform Your Business, with a foreword by Tom Rath DIGITAL AUDIO by : Margaret H. Greenberg

Download or read book Profit from the Positive: Proven Leadership Strategies to Boost Productivity and Transform Your Business, with a foreword by Tom Rath DIGITAL AUDIO written by Margaret H. Greenberg and published by McGraw Hill Professional. This book was released on 2013-08-02 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: You're constantly challenged to grow your business, increase productivity, and improve quality—all while reducing or keeping budgets flat. So what's a manager to do? You've streamlined processes. You've restructured. You’ve sought customer and employee feedback. You've tried everything. Now, try something that works. Profit from the Positive is a practical, groundbreaking guide for business leaders, managers, executive coaches, and human resource professionals. Whether you lead three employees or 3,000, this book shows you how to increase productivity, collaboration, and profitability using the simple yet powerful tools from the new field of Positive Psychology. Featuring case studies of some of the most forward-thinking and successful companies today—Google, Zappos, and Amazon, to name a few—Profit from the Positive provides over two dozen evidence-based tools you can apply immediately. Learn how to: Set habits, not just goals Recognize the Achoo! effect Stop asking the wrong questions Hire for what's not on the resume Turn strengths into a team sport Preview, don't just review, performance The best part? These strategies don't cost a dime to implement! Trained by Dr. Martin Seligman, who is known as the father of Positive Psychology, Margaret Greenberg and Senia Maymin translate the scientific research and make it accessible to the business world.