Boom How To Launch A Successful Personal Brand

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BOOM! How To Launch A Successful Personal Brand

Author : Colette Mason
Publisher : Lulu.com
ISBN 13 : 1471615103
Total Pages : 228 pages
Book Rating : 4.4/5 (716 download)

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Book Synopsis BOOM! How To Launch A Successful Personal Brand by : Colette Mason

Download or read book BOOM! How To Launch A Successful Personal Brand written by Colette Mason and published by Lulu.com. This book was released on 2012-02-28 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to position yourself as an expert in your industry and set up an online consultancy to promote what you do, look no further. This is the book for you.This book looks at online marketing principles for personal brands and then how to implement those ideas using no-hassle, free and paid off-the-shelf proven tech solutions.A lot of "newbie experts" that Colette coaches know a lot about their chosen subject but very little about online marketing and the business model for setting up a profitable online business,Also, in her experience, many people get stuck trying to work out how to get their ideas turned into online products and services customers can buy, so the second half of the book covers some tools and techniques that can make the process of setting up an online consultancy straightforward.It's time for you to take your knowledge GLOBAL - follow Colette's tried and tested system for motivated entrepreneurs who want to step up and be the expert they know they truly are.

Being You

Author : Maggie Eyre
Publisher : Exisle Publishing
ISBN 13 : 1775594092
Total Pages : 298 pages
Book Rating : 4.7/5 (755 download)

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Book Synopsis Being You by : Maggie Eyre

Download or read book Being You written by Maggie Eyre and published by Exisle Publishing. This book was released on 2019-05-24 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do people like Oprah Winfrey and the Dalai Lama create massive audiences and globally recognizable brands? The key is authenticity – presenting a genuine version of yourself in person, on the stage, and across your entire online presence. But while that’s easy to say, it’s much harder to actually do. Written by Maggie Eyre, an internationally recognized expert in personal presence and leadership motivation, Being You will teach you everything you need to know about personal branding. Whether you are the leader of an organization or team, engaged in creative work, searching for a new career, giving an important speech or presentation, wanting to network more effectively, or lobbying for a public position, this book provides you with a complete toolkit to developing a confident personal brand – both face-to-face and online. Illustrated with stories and case studies from some of the world’s biggest personal brands, Being You is practical, authoritative and inspirational. It’s your definitive guide to personal branding in the 21st century.

Social Boom!

Author : Jeffrey Gitomer
Publisher : FT Press
ISBN 13 : 0132686058
Total Pages : 201 pages
Book Rating : 4.1/5 (326 download)

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Book Synopsis Social Boom! by : Jeffrey Gitomer

Download or read book Social Boom! written by Jeffrey Gitomer and published by FT Press. This book was released on 2011 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: "What's your company's social media policy? Probably shortsighted. Business social media, or, social networking, has become more than a global phenomenon. When combined with your online presence and online outreach, it's a global business phenomenon and a revenue generating phenomenon..."--Dust jacket flap.

Platform

Author : Cynthia Johnson
Publisher : Lorena Jones Books
ISBN 13 : 0399581391
Total Pages : 226 pages
Book Rating : 4.3/5 (995 download)

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Book Synopsis Platform by : Cynthia Johnson

Download or read book Platform written by Cynthia Johnson and published by Lorena Jones Books. This book was released on 2019-02-05 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson. In the modern world, influence is everything and personal branding equals influence. Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand. In Platform, Johnson explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. Johnson herself went from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought-leader in just three years using her process of accelerated brand development, continuous brand management, and strategic growth. Fans of #GirlBoss and #AskGaryVee, who wonder how their favorite influencers found their voices and built their audiences, will find the answers here and discover that the process is technical, creative, tactical, and much easier than they might have expected.

How to Get Ahead: A Proven 6-Step System to Unleash Your Personal Brand and Build a World-Class Network so Opportunities Come to You

Author : Zak Slayback
Publisher : McGraw Hill Professional
ISBN 13 : 1260441857
Total Pages : 270 pages
Book Rating : 4.2/5 (64 download)

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Book Synopsis How to Get Ahead: A Proven 6-Step System to Unleash Your Personal Brand and Build a World-Class Network so Opportunities Come to You by : Zak Slayback

Download or read book How to Get Ahead: A Proven 6-Step System to Unleash Your Personal Brand and Build a World-Class Network so Opportunities Come to You written by Zak Slayback and published by McGraw Hill Professional. This book was released on 2019-06-28 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turbocharge your professional success and accelerate your career. This practical guide cuts the fluff and gives you real, tangible, actionable steps you can take to build your own world-class network. Even if you think the terms “personal branding” or “networking” sound sleazy, How to Get Ahead teaches you how to earn more, learn more, get more done, and set yourself up for long-term career success. THIS PROVEN, SIX-STEP SYSTEM TEACHES YOU HOW TO: • Stop spinning your wheels and set professional goals that you can actually achieve. • Identify, reach out to, and learn from mentors, teachers, and advisors to shave years off your learning and avoid painful mistakes. • Eliminate overwhelm and burnout through a personalized project management system Identify and signal your skills and expertise to unleash your own personal brand. • Discover The “Seven Deadly Sins of Networking” that kill your chances of building a world-class network—and how to avoid them. • Tap into your own personal network and get introductions influential people—even if you hate “networking.” • Make people want to work with you—even if you hate “pitching.” Whether you’re an employee, a business owner, an academic, a student, or an aspiring “digital nomad,” this book gives you the steps to set up your own system for professional success.

Primalbranding

Author : Patrick Hanlon
Publisher : Simon and Schuster
ISBN 13 : 074327797X
Total Pages : 273 pages
Book Rating : 4.7/5 (432 download)

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Book Synopsis Primalbranding by : Patrick Hanlon

Download or read book Primalbranding written by Patrick Hanlon and published by Simon and Schuster. This book was released on 2006-01-24 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author explains why the most successful brands--whether products, services, or organizations--create a culture of belief, in which the consumer develops a powerful emotional attachment to the brand as the best of its kind.

Dotcom Secrets

Author : Russell Brunson
Publisher : Hay House, Inc
ISBN 13 : 140196060X
Total Pages : 425 pages
Book Rating : 4.4/5 (19 download)

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Book Synopsis Dotcom Secrets by : Russell Brunson

Download or read book Dotcom Secrets written by Russell Brunson and published by Hay House, Inc. This book was released on 2020-04-07 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels. DotCom Secrets is not just another "how-to" book on internet marketing. This book is not about getting more traffic to your website--yet the secrets you'll learn will help you to get exponentially more traffic than ever before. This book is not about increasing your conversions--yet these secrets will increase your conversions more than any headline tweak or split test you could ever hope to make. Low traffic or low conversion rates are symptoms of a much greater problem that's a little harder to see (that's the bad news), but a lot easier to fix (that's the good news). What most businesses really have is a "funnel" problem. Your funnel is the online process that you take your potential customers through to turn them into actual customers. Everyone has a funnel (even if they don't realize it), and yours is either bringing more customers to you, or repelling them. In this updated edition, Russell Brunson, CEO and co-founder of the multimillion-dollar software company ClickFunnels, reveals his greatest secrets to generating leads and selling products and services after running tens of thousands of his own split tests. Stop repelling potential customers. Implement these processes, funnels, frameworks, and scripts now so you can fix your funnel, turn it into the most profitable member of your team, and grow your company online.

Behind the Brand

Author : Elliott Bryan
Publisher : IdeaPress Publishing
ISBN 13 : 9781940858784
Total Pages : pages
Book Rating : 4.8/5 (587 download)

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Book Synopsis Behind the Brand by : Elliott Bryan

Download or read book Behind the Brand written by Elliott Bryan and published by IdeaPress Publishing. This book was released on 2019-06-19 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This should be a bulleted list of key points about the book and about your background. You can also include any data points about the sales or marketing strategy (ie - full page ad in WIRED planned) and anything else that would be a likely sales point for the book that would be valuable to share.

Leave Your Mark

Author : Aliza Licht
Publisher : Grand Central Publishing
ISBN 13 : 1455584150
Total Pages : 258 pages
Book Rating : 4.4/5 (555 download)

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Book Synopsis Leave Your Mark by : Aliza Licht

Download or read book Leave Your Mark written by Aliza Licht and published by Grand Central Publishing. This book was released on 2015-05-05 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leave Your Mark isn't an advice book -- it's a mentorship in 288 pages. Aliza Licht-global fashion communications executive, AKA fashion's favorite 'PR girl' and former Twitter phenomenon-is here to tell her story, complete with The Devil Wears Prada-like moments and insider secrets. Drawing invaluable lessons from her experience, Licht shares advice, inspiration, and a healthy dose of real talk in Leave Your Mark. She delivers personal and professional guidance for people just starting their careers and for people who are well on their way. With a particular emphasis on communicating and building your personal brand, something she knows a thing or two about, Aliza is your sassy, knowledgeable guide to the contemporary working world, where personal and professional lines are blurred and the most important thing you can have is a strong sense of self.

Designing Brand Identity

Author : Alina Wheeler
Publisher : John Wiley & Sons
ISBN 13 : 1118418743
Total Pages : 338 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Designing Brand Identity by : Alina Wheeler

Download or read book Designing Brand Identity written by Alina Wheeler and published by John Wiley & Sons. This book was released on 2012-10-11 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand From research and analysis through brand strategy, design development through application design, and identity standards through launch and governance, Designing Brand Identity, Fourth Edition offers brand managers, marketers, and designers a proven, universal five-phase process for creating and implementing effective brand identity. Enriched by new case studies showcasing successful world-class brands, this Fourth Edition brings readers up to date with a detailed look at the latest trends in branding, including social networks, mobile devices, global markets, apps, video, and virtual brands. Features more than 30 all-new case studies showing best practices and world-class Updated to include more than 35 percent new material Offers a proven, universal five-phase process and methodology for creating and implementing effective brand identity

Branding Yourself

Author : Erik Deckers
Publisher : Que Publishing
ISBN 13 : 0134834895
Total Pages : 495 pages
Book Rating : 4.1/5 (348 download)

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Book Synopsis Branding Yourself by : Erik Deckers

Download or read book Branding Yourself written by Erik Deckers and published by Que Publishing. This book was released on 2017-10-09 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want a new job or career? Need to demonstrate more value to customers or employers? Use today’s hottest social media platforms to build the powerful personal brand that gets you what you want! In this completely updated book, Erik Deckers and Kyle Lacy help you use social media to and networking to advance your career, grow your business, and land new job opportunities. From LinkedIn to Facebook, now including Instagram and SnapChat, this book is packed with new techniques and ideas that are practical, easy, and effective. Deckers and Lacy show you how to supercharge all your business and personal relationships...demonstrate that you are the best solution to employers’ or partners’ toughest problems...become a recognized thought leader...and turn your online network into outstanding jobs, great projects, and a fulfilling, profitable career! Discover how to: Choose today’s best social media tools for your personal goals Build an authentic storyline and online identity that gets you the right opportunities Make the most of Facebook, LinkedIn, and Twitter–and leverage new platforms like Snapchat and Instagram Build connections and prove expertise by sharing video on YouTube and Vimeo Find yourself on search engines and then optimize your personal online presence Promote your events, accomplishments, victories...and even defeats and lessons learned Integrate online and offline networking to get more from both Reach people with hiring authority and budgets on LinkedIn Use Twitter to share the ideas and passions that make you uniquely valuable Avoid “killer” social networking mistakes Leverage your online expert status to become a published author or public speaker Measure the success of your social media branding Get new projects or jobs through your online friends and followers

You Are a Brand!

Author : Catherine Kaputa
Publisher : Nicholas Brealey
ISBN 13 : 1857889347
Total Pages : 430 pages
Book Rating : 4.8/5 (578 download)

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Book Synopsis You Are a Brand! by : Catherine Kaputa

Download or read book You Are a Brand! written by Catherine Kaputa and published by Nicholas Brealey. This book was released on 2012-09-16 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn insider secrets for career success from THE personal branding strategist. Celebrity entertainers, star athletes, and corporate icons didn't accidentally wind up at the top-they branded their way there. Now you, too, can leverage the power of a personal brand, harness your potential and take charge of your career. Using strategies from the playbook of the Mad Men of Madison Avenue, advertising guru Catherine Kaputa serves as your personal branding coach in You Are A Brand! 2nd Edition: In Person and Online, How Smart People Brand Themselves for Business Success. Kaputa has expanded her 2007 award-winning classic to include new chapters on crafting your own "elevator speech" and leveraging the power of social media. This updated edition explores strategies and tactics to tap into the power of words, learn the principles of visual identity, think in terms of markets, and execute a self-brand action plan that is unique and memorable. Combining today's hottest business concepts with the realities of the modern workplace, You Are a Brand! 2nd Edition highlights the self-branding odysseys of savvy professionals and budding entrepreneurs-Catherine Kaputa will coach you to take charge of your career through the one-of-a-kind brand that is YOU.

The Personal Branding Phenomenon

Author : Peter Montoya
Publisher : Peter Montoya
ISBN 13 : 9780967450612
Total Pages : 268 pages
Book Rating : 4.4/5 (56 download)

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Book Synopsis The Personal Branding Phenomenon by : Peter Montoya

Download or read book The Personal Branding Phenomenon written by Peter Montoya and published by Peter Montoya. This book was released on 2002 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the schoolroom to the boardroom, everyone succeeds - or fails - by the rules of Personal Branding. Understand why, and how, in this guide to shaping your life. Personal Branding isn't the product of ad agencies or corporations; it's a continuous process that's as old as society. A Personal Brand - the values, abilities and personality traits people associate with you - affects your career, your relationships, your life. it. This work teaches the secrets that can turn the right Personal Brand into an engine for unlimited success and wealth.

Advanced Social Media Marketing

Author : Tom Funk
Publisher : Apress
ISBN 13 : 1430244089
Total Pages : 246 pages
Book Rating : 4.4/5 (32 download)

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Book Synopsis Advanced Social Media Marketing by : Tom Funk

Download or read book Advanced Social Media Marketing written by Tom Funk and published by Apress. This book was released on 2014-03-01 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hundreds of millions of Americans are using social media (SM), and already some 70% of businesses have joined them there, using Facebook and other SM platforms to connect with their customers, and attract new ones. So the real question isn’t whether to take your business onto social media platforms—but how to do it quickly, effectively, on a budget, with smart goals, and a road map for success. Advanced Social Media Marketing: How to Lead, Launch, and Manage a Successful Social Media Program cuts through the hype and fluff about how social media is changing the world, and it gets down to what really matters: How you as a manager can best use SM to benefit your business. Written by a veteran online marketer and ecommerce professional, the book shares practical strategies and tactics to let you launch and scale a successful corporate social media program. Advanced Social Media Marketing: How to Lead, Launch, and Manage a Successful Social Media Program is for the manager who already knows something about social media and wants to roll up his or her sleeves and get down to business. In it, we simplify tasks that might otherwise be complicated—like adopting and tracking key performance metrics, developing online ad campaigns, or creating Facebook apps like games, giveaways and sweepstakes with the capacity to go viral. Businesses can harness the unique advantages of this new medium, but they need a practical, no-nonsense guide like this one. Otherwise they risk being ignored, wasting time and money or, even worse, damaging their own brand and seeing a well-intentioned online program blow up. The book is heavy on the how-to, case studies, campaign results and other statistics, and interviews with ecommerce managers at businesses large and small. It also includes the author’s own experiences at Green Mountain Coffee Roasters, Wine of the Month Club, and others. While this book will be accessible enough for someone implementing a social media program for the first time, it’s ambitious enough to benefit experienced SM hands who are looking for good ideas and techniques to push their online community to the next level of size, interactivity, and buzz.

Your Small Business Boom: Explosive Ideas to Grow Your Business, Make More Money, and Thrive in a Volatile World

Author : Steven D. Strauss
Publisher : McGraw Hill Professional
ISBN 13 : 1264266626
Total Pages : 305 pages
Book Rating : 4.2/5 (642 download)

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Book Synopsis Your Small Business Boom: Explosive Ideas to Grow Your Business, Make More Money, and Thrive in a Volatile World by : Steven D. Strauss

Download or read book Your Small Business Boom: Explosive Ideas to Grow Your Business, Make More Money, and Thrive in a Volatile World written by Steven D. Strauss and published by McGraw Hill Professional. This book was released on 2021-09-28 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to thrive in even the most volatile economic climate with smart strategies from USA TODAY’s top small-business columnist Today’s small business owners need all the tools they can get–whether to grow their business and have it take off, or simply to navigate and succeed in tough times. In this engaging, actionable book, USA TODAY’s senior small business columnist Steve Strauss provides you with an indispensable guide for creating your own “small business boom.” Packed with the powerful strategies and chock-full of explosive ideas, Your Small Business Boom is your blueprint for how to thrive today. Inside you will learn of a variety of affordable, savvy strategies that you can use in your own businesses; everything from finding and getting bigger clients to the secret of “doing the opposite,” and from getting a million hits on your website to getting 100,000 social media followers. With Strauss’s expert advice, you’ll learn to: Easily create a tribe of rock-solid fans, followers, and customers Generate money while you sleep Use webinars, podcasts, live streaming, and funnels to make your business boom Make social media really work for you by looking beyond “likes” Find bigger clients with bigger budgets, or even better – have them seek you out With smart, practical tips and a healthy dose of upbeat, can-do optimism, Your Small Business Boom is the book every small business owner could use right about now.

Boom and Bust in the Blogosphere

Author : Dan Morrill
Publisher : Dan Morrill
ISBN 13 : 1439216738
Total Pages : 121 pages
Book Rating : 4.4/5 (392 download)

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Book Synopsis Boom and Bust in the Blogosphere by : Dan Morrill

Download or read book Boom and Bust in the Blogosphere written by Dan Morrill and published by Dan Morrill. This book was released on 2009-01-05 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: Boom and Bust in the Blogosphere is a case study based book that looks atblog failure and blog success. If you want to blog, you want to read thisbook.

Start with Why

Author : Simon Sinek
Publisher : Penguin
ISBN 13 : 1591846447
Total Pages : 257 pages
Book Rating : 4.5/5 (918 download)

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Book Synopsis Start with Why by : Simon Sinek

Download or read book Start with Why written by Simon Sinek and published by Penguin. This book was released on 2011-12-27 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: The inspirational bestseller that ignited a movement and asked us to find our WHY Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the WHY of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever. START WITH WHY asks (and answers) the questions: why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who have had the greatest influence in the world all think, act and communicate the same way—and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.