Beyond the Dot.coms

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Author :
Publisher : Brookings Institution Press
ISBN 13 : 9780815798125
Total Pages : 152 pages
Book Rating : 4.7/5 (981 download)

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Book Synopsis Beyond the Dot.coms by : Robert E. Litan

Download or read book Beyond the Dot.coms written by Robert E. Litan and published by Brookings Institution Press. This book was released on 2004-05-13 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Brookings Institution Press Internet Policy Institute publication In just a few years, the Internet has had a visible impact on the daily lives of many Americans. But the recent demise of many of the "dot coms" that symbolized the Internet revolution has raised warning flags about its future. Until now, discussion of the impact of the Internet on the economy has been mostly speculation. In Beyond the Dot.coms, two of the nation's most respected economists articulate the anticipated economic impact of the Internet over the next five years. Drawing from detailed research conducted by the Brookings Task Force on the Internet and the Berkeley Roundtable on the International Economy (BRIE) Internet Task Force (see page 10), Robert Litan and Alice Rivlin address the Internet's potential impacts on productivity, prices, and market structure. The research suggests that the most significant economic impact of the Internet will be its potential to increase productivity growth in the existing economy—with cheaper transactions, greater management efficiency, increased competition and broadened markets, more effective marketing and pricing, and increased consumer choice, convenience, and satisfaction. The greatest impact may not be felt in e-commerce, but rather in a wide range of "old economy" arenas, including health care and government.

Dotcom Secrets

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Author :
Publisher : Hay House, Inc
ISBN 13 : 140196060X
Total Pages : 425 pages
Book Rating : 4.4/5 (19 download)

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Book Synopsis Dotcom Secrets by : Russell Brunson

Download or read book Dotcom Secrets written by Russell Brunson and published by Hay House, Inc. This book was released on 2020-04-07 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels. DotCom Secrets is not just another "how-to" book on internet marketing. This book is not about getting more traffic to your website--yet the secrets you'll learn will help you to get exponentially more traffic than ever before. This book is not about increasing your conversions--yet these secrets will increase your conversions more than any headline tweak or split test you could ever hope to make. Low traffic or low conversion rates are symptoms of a much greater problem that's a little harder to see (that's the bad news), but a lot easier to fix (that's the good news). What most businesses really have is a "funnel" problem. Your funnel is the online process that you take your potential customers through to turn them into actual customers. Everyone has a funnel (even if they don't realize it), and yours is either bringing more customers to you, or repelling them. In this updated edition, Russell Brunson, CEO and co-founder of the multimillion-dollar software company ClickFunnels, reveals his greatest secrets to generating leads and selling products and services after running tens of thousands of his own split tests. Stop repelling potential customers. Implement these processes, funnels, frameworks, and scripts now so you can fix your funnel, turn it into the most profitable member of your team, and grow your company online.

Dot-com & Beyond

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Author :
Publisher : Prentice Hall PTR
ISBN 13 :
Total Pages : 344 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Dot-com & Beyond by : Sun Professional Services

Download or read book Dot-com & Beyond written by Sun Professional Services and published by Prentice Hall PTR. This book was released on 2001 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dot-com infrastructure failures often make headlines -- and in most cases, they're directly attributable to underlying architectural shortcomings. In this book, Sun consultants offer expert guidance on next-generation architecture for dot-coms -- and on the related design and implementation issues that are critical to every Internet-focused business. Dot-Com & Beyond reviews today's most powerful Internet-related opportunities for improving business efficiency, reaching new markets, and establishing "time-based" value chains. It then provides comprehensive guidance on implementing IT architectures that can support these new applications. The book introduces Sun's exclusive "3-dimensional methodology," and the key architectural, design, and implementation practices needed to create an effective Internet infrastructure. Discover how to build architectures that last, by designing for systematic qualities; how to manage dot-com projects effectively; and what future dot-com infrastructures will look like. The book also contains a start-to-finish case study drawn from an actual project at a leading Fortune 500 company. For all developers, system architects, e-commerce managers, and other IT professionals seeking better ways to leverage Internet technologies.

Web 1.0 Dotcom Era Defined

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Author :
Publisher : David Murray-Hundley
ISBN 13 :
Total Pages : 139 pages
Book Rating : 4.2/5 (235 download)

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Book Synopsis Web 1.0 Dotcom Era Defined by : Mr David Murray-Hundley

Download or read book Web 1.0 Dotcom Era Defined written by Mr David Murray-Hundley and published by David Murray-Hundley. This book was released on 2023-09-25 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: David Murray-Hundley, known as "The Grumpy Entrepreneur," provides a meticulously detailed account of the Dotcom Era, portraying a pivotal period marked by ingenuity, ambition, and the unbridled growth of the Internet. This book serves as an invaluable historical repository, replete with nuanced insights from someone who not only witnessed but also actively participated in the transformative Dotcom boom of the late '90s. Embark on a scholarly exploration into the inception and flourishing of groundbreaking companies such as Commerce One, led by Mark Hoffman, and Oracle, under the steadfast leadership of Larry Ellison. This book sheds light on both monumental and obscure entities like BVR LLC and Intelysis, recounting their endeavors to shape the Internet's burgeoning landscape. The book meticulously chronicles varied chapters such as "Reality Distortion: The Most Outlandish Predictions" and "Domain Drama: Tales of Squatters, Thieves, and Million-Dollar Names." These chapters delve deep into the peculiar and bold phenomena characteristic of the era. They reflect the ambitious spirit and eclectic environment, from lavish launch parties to the advent of iconic plushie mascots, emblematic of the tech boom's softer, more playful side. Beyond the well-known sagas of Napster and Sean Parker, this book brings forth the untold stories of the overlooked heroes and the lesser-known innovators of the time. It uncovers the origins of companies like RealPlayer and highlights the emergence of startup culture—complete with its signature ping pong tables and ever-present array of free snacks, revealing the evolution of these now commonplace trends. Through Murray-Hundley's insightful reflections, the book delves into the Dotcom Era's profound implications on contemporary tech giants and the progressive transition from Web 1.0 to Web 2.0. It offers readers an in-depth understanding of a time when the world was just beginning to realize the Internet's infinite potentials. This comprehensive narrative is a convergence of humor, historical analysis, and enlightening revelations. It stands as a crucial read for historians, tech enthusiasts, and business scholars eager to comprehend the multifaceted Dotcom Era through the discerning perspective of a seasoned industry veteran.

E-Life after the Dot Com Bust

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3662116596
Total Pages : 279 pages
Book Rating : 4.6/5 (621 download)

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Book Synopsis E-Life after the Dot Com Bust by : Brigitte Preissl

Download or read book E-Life after the Dot Com Bust written by Brigitte Preissl and published by Springer Science & Business Media. This book was released on 2013-03-09 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: After the dramatic failures of the dot coms in 2000 and 2001, many observers were quick to report on the death of electronic commerce. Investor confidence sagged, stock prices of technology firms in nearly all of the related sectors suffered. In reality, the picture is not nearly as dismal as the press would have us believe. E-commerce is not dead, but it has moved beyond its overhyped beginning stage. This book is an effort to sort through the hype, providing a realistic assessment of the state of electronic commerce today, and the important areas of opportunity and challenge for tomorrow. The book sees all kind of developments where e-business is becoming an integral part of ‘traditional’ business processes, with special emphasis on practical and policy importance. E-commerce scholars from a number of disciplines and countries contribute to assess the impact of the dot com bust and the current state of e-commerce.

From Dynasties to Dotcoms

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Author :
Publisher : Kogan Page Publishers
ISBN 13 : 9780749441272
Total Pages : 236 pages
Book Rating : 4.4/5 (412 download)

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Book Synopsis From Dynasties to Dotcoms by : Carol Kennedy

Download or read book From Dynasties to Dotcoms written by Carol Kennedy and published by Kogan Page Publishers. This book was released on 2003 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Table of contents

Boom and Bust

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1108369359
Total Pages : 297 pages
Book Rating : 4.1/5 (83 download)

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Book Synopsis Boom and Bust by : William Quinn

Download or read book Boom and Bust written by William Quinn and published by Cambridge University Press. This book was released on 2020-08-06 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do stock and housing markets sometimes experience amazing booms followed by massive busts and why is this happening more and more frequently? In order to answer these questions, William Quinn and John D. Turner take us on a riveting ride through the history of financial bubbles, visiting, among other places, Paris and London in 1720, Latin America in the 1820s, Melbourne in the 1880s, New York in the 1920s, Tokyo in the 1980s, Silicon Valley in the 1990s and Shanghai in the 2000s. As they do so, they help us understand why bubbles happen, and why some have catastrophic economic, social and political consequences whilst others have actually benefited society. They reveal that bubbles start when investors and speculators react to new technology or political initiatives, showing that our ability to predict future bubbles will ultimately come down to being able to predict these sparks.

Technology, Growth, and the Labor Market

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 1461503256
Total Pages : 277 pages
Book Rating : 4.4/5 (615 download)

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Book Synopsis Technology, Growth, and the Labor Market by : Donna K. Ginther

Download or read book Technology, Growth, and the Labor Market written by Donna K. Ginther and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology, Growth, and the Labor Market brings together research by economists from academia and the Federal Reserve System. The first section of the volume includes discussions by monetary policymakers with firsthand experience in determining how technology affects productivity, inequality, and macroeconomic growth. Papers in the second section discuss the sources of the surge in labor productivity growth during the latter half of the 1990s and present forecasts of labor productivity growth rates during the next few years. In the third section, the papers focus on the role of technological advances in changes in earnings inequality in the labor market. The authors examine whether inequality should be viewed as a causal result of skill-biased technological change or whether there is a missing link - or perhaps no link - between changes in technology and changes in wage inequality. The final section explores the relationships between computer investment, worker skills, human resource practices, and productivity at the industry and firm levels.

Cambridge Intellectual Property and Information Law: Injunctions Against Intermediaries in the European Union

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1108247881
Total Pages : 297 pages
Book Rating : 4.1/5 (82 download)

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Book Synopsis Cambridge Intellectual Property and Information Law: Injunctions Against Intermediaries in the European Union by : Husovec, Martin

Download or read book Cambridge Intellectual Property and Information Law: Injunctions Against Intermediaries in the European Union written by Husovec, Martin and published by Cambridge University Press. This book was released on with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Injunctions against Intermediaries in the European Union

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1108244467
Total Pages : 296 pages
Book Rating : 4.1/5 (82 download)

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Book Synopsis Injunctions against Intermediaries in the European Union by : Martin Husovec

Download or read book Injunctions against Intermediaries in the European Union written by Martin Husovec and published by Cambridge University Press. This book was released on 2017-11-30 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the European Union, courts have been expanding the enforcement of intellectual property rights by employing injunctions to compel intermediaries to provide assistance, despite no allegation of wrongdoing against these parties. These prospective injunctions, designed to prevent future harm, thus hold parties accountable where no liability exists. Effectively a new type of regulatory tool, these injunctions are distinct from the conventional secondary liability in tort. At present, they can be observed in orders to compel website blocking, content filtering, or disconnection, but going forward, their use is potentially unlimited. This book outlines the paradigmatic shift this entails for the future of the Internet and analyzes the associated legal and economic opportunities and problems.

Technology and Finance

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Author :
Publisher : Psychology Press
ISBN 13 : 041529827X
Total Pages : 387 pages
Book Rating : 4.4/5 (152 download)

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Book Synopsis Technology and Finance by : Morten Balling

Download or read book Technology and Finance written by Morten Balling and published by Psychology Press. This book was released on 2003 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology has important implications for the earnings, cost, risks, competitiveness and location of financial institutions. In this work, leading international scholars discuss how financial supervision and regulation must be adapted to the new risks and new risk management methods.

Monthly Labor Review

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Author :
Publisher :
ISBN 13 :
Total Pages : 356 pages
Book Rating : 4.X/5 (6 download)

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Book Synopsis Monthly Labor Review by :

Download or read book Monthly Labor Review written by and published by . This book was released on 2003 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publishes in-depth articles on labor subjects, current labor statistics, information about current labor contracts, and book reviews.

The Kondratiev Cycle

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Publisher : iUniverse
ISBN 13 : 0595217117
Total Pages : 316 pages
Book Rating : 4.5/5 (952 download)

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Book Synopsis The Kondratiev Cycle by : Michael A. Alexander

Download or read book The Kondratiev Cycle written by Michael A. Alexander and published by iUniverse. This book was released on 2002 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Michael Alexander extends his analysis of cycles in the stock market to the last seven centuries of Western social, political and economic history. Alexander presents a series of conceptual models for the Kondratiev economic cycle over time and shows how they describe the interaction between economic, social and political cycles. Emphasis is placed on careful empirical demonstration of the reality of these cycles. Alexander then weaves these cycles together showing that they are deeply related to yet another cycle, the generational cycle identified by William Strauss and Neil Howe. This synthesis is used to project political and economic trends over the next twenty years.

Dot-Com Design

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Publisher : NYU Press
ISBN 13 : 1479882186
Total Pages : 288 pages
Book Rating : 4.4/5 (798 download)

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Book Synopsis Dot-Com Design by : Megan Sapnar Ankerson

Download or read book Dot-Com Design written by Megan Sapnar Ankerson and published by NYU Press. This book was released on 2018-07-24 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: From dial-up to wi-fi, an engaging cultural history of the commercial web industry In the 1990s, the World Wide Web helped transform the Internet from the domain of computer scientists to a playground for mass audiences. As URLs leapt off computer screens and onto cereal boxes, billboards, and film trailers, the web changed the way many Americans experienced media, socialized, and interacted with brands. Businesses rushed online to set up corporate “home pages” and as a result, a new cultural industry was born: web design. For today’s internet users who are more familiar sharing social media posts than collecting hotlists of cool sites, the early web may seem primitive, clunky, and graphically inferior. After the dot-com bubble burst in 2000, this pre-crash era was dubbed “Web 1.0,” a retronym meant to distinguish the early web from the social, user-centered, and participatory values that were embodied in the internet industry’s resurgence as “Web 2.0” in the 21st century. Tracking shifts in the rules of “good web design,” Ankerson reimagines speculation and design as a series of contests and collaborations to conceive the boundaries of a new digitally networked future. What was it like to go online and “surf the Web” in the 1990s? How and why did the look and feel of the web change over time? How do new design paradigms like user-experience design (UX) gain traction? Bringing together media studies, internet studies, and design theory, Dot-com Design traces the shifts in, and struggles over, the web’s production, aesthetics, and design to provide a comprehensive look at the evolution of the web industry and into the vast internet we browse today.

Social Media Marketing

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3642132995
Total Pages : 196 pages
Book Rating : 4.6/5 (421 download)

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Book Synopsis Social Media Marketing by : Eric Anderson

Download or read book Social Media Marketing written by Eric Anderson and published by Springer Science & Business Media. This book was released on 2010-07-24 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Preface Social media marking has been heralded as a sea change in the market- consumer relationship, but its rapid growth and rabid following among m- keters has also produced a sea of confusion. Lacking any durable framework for understanding how, why, and on what terms the consumer relationship has changed under social media, marketers pursue new venues for their newness alone – with decidedly mixed results. This book finds a theoretical framework for social media marketing in the science of game theory, with its focus on adversarial but mutually dependent relationships. Originally developed to guide nuclear brinksmanship policy during the Cold War, game theory provides the foundation for an evoluti- ary view of social media marketing. Through fascinating game theory c- cepts like the Prisoner’s Dilemma, the Stag Hunt, Self-Command, and Job Market Signaling, this study uncovers the cooperative trends that brought marketing to its present state and points the way toward marketing’s future course. I. Der Drehbuchautor und seine Rechte VII VII Vorwort Contents Chapter 1: Surviving the Customer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 1. 1 The Origins of Game Theory . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 1. 2 Game Theory, the New Media, and the NEW New Media . . . . . . . . . 7 1. 3 The Payoff Matrix . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 Chapter 2: Zero-Sum Games in Traditional Marketing . . . . . . . . . . . . 13 2. 1 Zero-Sum Games and the Problem of Transparency . . . . . . . . . . . . . 14 2. 2 The Zero-Sum of Pricing Strategies. . . . . . . . . . . . . . . . . . . . . . . . . . 16 2. 3 The Wisdom of Randomization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18 2. 4 Randomization and A/B Testing. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20 2. 5 The Hazards of Entrenchment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Adland

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Publisher : Kogan Page Publishers
ISBN 13 : 0749464321
Total Pages : 270 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Adland by : Mark Tungate

Download or read book Adland written by Mark Tungate and published by Kogan Page Publishers. This book was released on 2013-07-03 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adland is a ground-breaking examination of modern advertising, from its origins and evolution to the current advertising landscape. Bestselling author and journalist Mark Tungate examines key developments in advertising, from copy adverts, radio and television, to the opportunities afforded by the explosion of digital media and then interviews leading names in advertising today, including Jean-Marie Dru, Sir Alan Parker, Sir John Hegarty and Sir Martin Sorrell, as well as 20th century industry luminaries such as Phil Dusenberry and George Lois. Exploring the roots of the advertising industry in New York and London, from Hopkins and Lasker to the Mad Men of the 50s, Tungate then covers today's big communication groups and the emerging markets of Eastern Europe, Asia and Latin America. Adland offers a comprehensive examination of a global industry and suggests ways in which it is likely to develop in the future.

Head First Java

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Author :
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 9780596004651
Total Pages : 660 pages
Book Rating : 4.0/5 (46 download)

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Book Synopsis Head First Java by : Kathy Sierra

Download or read book Head First Java written by Kathy Sierra and published by "O'Reilly Media, Inc.". This book was released on 2003 with total page 660 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Head First Java" engages readers on many levels, bringing the latest learning theories and research together to create not just a book to read, but a multi-sensory learning experience.