Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
B2b Ecommerce Solution A Complete Guide 2020 Edition
Download B2b Ecommerce Solution A Complete Guide 2020 Edition full books in PDF, epub, and Kindle. Read online B2b Ecommerce Solution A Complete Guide 2020 Edition ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Book Synopsis The Essential B2B eCommerce Guide by : Ian Dunning
Download or read book The Essential B2B eCommerce Guide written by Ian Dunning and published by TradeTech Solutions Ltd. This book was released on 2020-05-29 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Guide has been written to cover all aspects of the reality of B2B eCommerce. The emphasis is on practical advice for British SMEs that can bring you immediate economic benefits.
Book Synopsis Fashion Wholesaling by : Linda B. Tucker
Download or read book Fashion Wholesaling written by Linda B. Tucker and published by Bloomsbury Publishing. This book was released on 2022-05-19 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get to know the activities, processes and people involved in wholesaling and its crucial role in the wider fashion industry. From working with fashion vendors and trend forecasting companies, to navigating trade shows, and working in different territories, Fashion Wholesaling is the ultimate guide to an often overlooked but rewarding career path. Clearly illustrated case studies and industry-focused exercises put the journey from apparel factory to retailer into a practical, real-world context for anyone looking for a way into the business of fashion.
Book Synopsis THE DEFINITIVE GUIDE TO B2B DIGITAL TRANSFORMATION by : Fred Geyer
Download or read book THE DEFINITIVE GUIDE TO B2B DIGITAL TRANSFORMATION written by Fred Geyer and published by Frederick Geyer. This book was released on 2020-05-26 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book guides B2B leaders along a step by step path to uncommon growth through three transformative shifts: The Digital Selling Shift to digital demand generation, The Digital Customer Experience Makeover to digital customer engagement, The Digital Proposition Pivot to data-powered, digital solutions. The Definitive Guide is informed by the work of Fred Geyer at Prophet, a leading digital transformation consultancy, and Joerg Niessing at INSEAD, a global standard-bearer for business education. Rich case studies from Maersk, Michelin, Adobe, and Air Liquide with best practices from IBM, Salesforce.com, Thyssenkrupp, and scores of leading B2B companies illustrate how putting customers at the heart of digital transformation drives uncommon growth. Fred and Joerg map the route from customer insight to in-market implementation for each transformational shift in four steps: Where to Play - Identify top customer growth opportunities, How to Win - Build the strategy to win customer preference, What to Do - Effectively deliver the strategy, Who is Needed - Assemble the team to make it happen. The two biggest barriers to successful digital transformation, effectively using customer data and enabling employees, are addressed by outlining a clear path to navigate forward based on best practices from other leading companies. The guide has won rave reviews from B2B leaders: "This book illuminates the secret sauce of digital transformation in the B2B space" – David Aaker, renowned brand strategist and bestselling author. "A thought-provoking exploration of three crucial transformational shifts for B2B companies" – Vincent Clerc, CEO, Maersk Ocean & Logistics "This is a great guide to applying best practices to the formidable challenge of digital transformation in complex markets and supply chains." – Dr. Lars Brzoska, Chairman of the Board of Management, Jungheinrich AG. "By providing case examples and step by step assistance in determining where to play, how to win, what to do and who to win, this book fulfilled my need for inspiring and pragmatic transformation guidance" – Lindy Hood, Chief Customer Experience Officer, Zurich Financial North America
Book Synopsis Advancing SMEs Toward E-Commerce Policies for Sustainability by : Potluri, Rajasekhara Mouly
Download or read book Advancing SMEs Toward E-Commerce Policies for Sustainability written by Potluri, Rajasekhara Mouly and published by IGI Global. This book was released on 2022-12-16 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: When traditional shopping becomes challenging, people are inclined to shop online. Recent limitations like government-imposed quarantines, social distancing, and fear of viruses have provided opportunities for the e-commerce business to thrive. Consumers turned to digital options to bypass physical shopping environments, which will undoubtedly influence long-term buyer behavior. Advancing SMEs Toward E-Commerce Policies for Sustainability provides a fresh perspective on how small and medium-sized enterprises (SMEs) can leverage e-commerce for sustainability and considers the best practices and challenges of adoption. Covering topics such as data science, digital ethics, and blockchain, this reference work is ideal for business owners, managers, policymakers, researchers, scholars, academicians, educators, and students.
Book Synopsis Developing the Digital Economy in ASEAN by : Lurong Chen
Download or read book Developing the Digital Economy in ASEAN written by Lurong Chen and published by Routledge. This book was released on 2019-04-26 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book advances the international debate on the development of e-commerce with focus on emerging ASEAN economies. It provides readers insights on Asia’s needs and efforts to improve the regional legal and economic conditions to support e-commerce. This book looks at the rules and regulations on e-commerce, and e-commerce for inclusiveness growth. It provides insights from several ASEAN member states and discovers the requirements for Asian countries to better grasp the new juncture of growth associated with economic digitalization, which also have deep implications on continuous regional integration and community-building.
Book Synopsis Handbook of Research on the Platform Economy and the Evolution of E-Commerce by : Ertz, Myriam
Download or read book Handbook of Research on the Platform Economy and the Evolution of E-Commerce written by Ertz, Myriam and published by IGI Global. This book was released on 2021-10-15 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the past two decades, research on electronic commerce and platforms has thrived. Tremendous academic research has been conducted on this specific concept. Over the last decade, with the rise of applications and mobile technology, that stream of research has extended to the collaborative economy, more colloquially known as the sharing economy. The commonality between e-commerce and collaborative consumption being that they both occur online and rely predominantly on platforms. The Handbook of Research on the Platform Economy and the Evolution of E-Commerce is a comprehensive reference book offering a holistic perspective of the platform economy by connecting the e-commerce and collaborative economy streams into a common framework. As such, this integrated perspective offers a clearer understanding of the key trends in research and in managerial action, as well as an agenda for future studies and practice. This handbook emphasizes how the digital transition will create an increased merging between physical and digital activities, as well as the challenges and opportunities pertaining to this trend. Covering topics including sharing economy, Marketing 4.0, and digital applications, this book is essential for marketers, managers, executives, students, researchers, and academicians.
Book Synopsis Scaling up inclusive innovations in agrifood chains in Asia and the Pacific by : Gálvez, E.
Download or read book Scaling up inclusive innovations in agrifood chains in Asia and the Pacific written by Gálvez, E. and published by Food & Agriculture Org.. This book was released on 2022-06-21 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: The publication looks at innovations happening at all stages of the food value chain: from production to manufacturing and retailing. This also includes the extended value chain, for example input supply, financial services and agribusiness support services. Yields are improving and primary production is becoming more resilient as a result of digital technologies such as precision agriculture, agricultural drones, and digital farming services and marketplaces; and novel business models such as plant factories, crowdsourcing for farmers. Data and robotics help lift productivity and food safety in the manufacturing process. Online grocery commerce and food delivery services are revolutionizing the way consumers purchase food. Distributed ledger technology, such as blockchain, allows making payments and tracing back food products along the chain in order to increase transparency and trust. New business models are springing up to shorten the chain by removing or shifting stages and to make it fairer and greener, stimulated by enabling technologies and changing customer behaviours. Innovations such as these are discussed and illustrated by almost 200 practical examples from 21 countries in the Asia-Pacific region, across various types of firms and commodities. By observing emerging trends and providing concrete examples, the book discusses the nature of these innovations, how they are affecting food systems and value chains, positively or negatively, and how to deal with trade-offs. It concludes with a reflection on the impacts of these innovations, the policy solutions identified, and lessons learned to future-proof the region’s food systems, particularly in the wake of the COVID-19 pandemic.
Book Synopsis Ecommerce Analytics by : Judah Phillips
Download or read book Ecommerce Analytics written by Judah Phillips and published by FT Press. This book was released on 2016-04-04 with total page 523 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ecommerce analytics encompasses specific, powerful techniques for collecting, measuring, analyzing, dashboarding, optimizing, personalizing, and automating data related to online sales and customers. If you participate in the $220 billion ecommerce space, you need expert advice on applying these techniques in your unique environment. Ecommerce Analytics is the only book to deliver the focused, coherent, and practical guidance you’re looking for. Authored by leading consultant and analytics team leader Judah Phillips, it shows how to leverage your massive, complex data resources to improve efficiency, grow revenue, reduce cost, and above all, boost profitability. This landmark guide focuses on using analytics to solve critical problems ecommerce organizations face, from improving brand awareness and favorability through generating demand; shaping digital behavior to accelerating conversion, improving experience to nurturing and re-engaging customers. Phillips shows how to: Implement and unify ecommerce analytics related to product, transactions, customers, merchandising, and marketing More effectively measure performance associated with customer acquisition, conversion, outcomes, and business impact Use analytics to identify the tactics that will create the most value, and execute them more effectively Think about and analyze the behavior of customers, prospects, and leads in ecommerce experiences Optimize paid/owned/earned marketing channels, product mix, merchandising, pricing/promotions/sales, browsing/shopping/purchasing, and other ecommerce functions Understand and model attribution Structure and socialize ecommerce teams for success Evaluate the potential impact of technology choices and platforms Understand the implications of ecommerce analytics on customer privacy, life, and society Preview the future of ecommerce analytics over the next 20 years
Book Synopsis Intelligent Data Engineering and Automated Learning – IDEAL 2020 by : Cesar Analide
Download or read book Intelligent Data Engineering and Automated Learning – IDEAL 2020 written by Cesar Analide and published by Springer Nature. This book was released on 2020-10-29 with total page 633 pages. Available in PDF, EPUB and Kindle. Book excerpt: This two-volume set of LNCS 12489 and 12490 constitutes the thoroughly refereed conference proceedings of the 21th International Conference on Intelligent Data Engineering and Automated Learning, IDEAL 2020, held in Guimaraes, Portugal, in November 2020.* The 93 papers presented were carefully reviewed and selected from 134 submissions. These papers provided a timely sample of the latest advances in data engineering and machine learning, from methodologies, frameworks, and algorithms to applications. The core themes of IDEAL 2020 include big data challenges, machine learning, data mining, information retrieval and management, bio-/neuro-informatics, bio-inspiredmodels, agents and hybrid intelligent systems, real-world applications of intelligent techniques and AI. * The conference was held virtually due to the COVID-19 pandemic.
Book Synopsis B2B Digital Marketing Strategy by : Simon Hall
Download or read book B2B Digital Marketing Strategy written by Simon Hall and published by Kogan Page Publishers. This book was released on 2020-08-13 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harness the most up-to-date techniques, frameworks and skills for effective B2B digital marketing, with this essential handbook as recommended by the Chartered Institute of Marketing (CIM). B2B Digital Marketing Strategy is a decisive guide to the most recent developments in the field. It gives readers an overview of the latest frameworks and models, and shows how these can be used to overcome the everyday challenges associated with account targeting, data utilization, and digital campaign management. Intensely practical, B2B Digital Marketing Strategy helps readers get to grips with some of the more advanced and complex elements of B2B marketing. It expertly explains how to incorporate the latest digital methodologies into critical processes such as lead generation, customer retention and customer experience personalization. Packed with global case studies and examples, this book is an invaluable resource for any professional operating in the B2B space.
Book Synopsis The Business Year: Dubai 2020 by : Peter Howson
Download or read book The Business Year: Dubai 2020 written by Peter Howson and published by The Business Year. This book was released on with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: 2020—the turn of decade, the intended year of Expo, and the eve of the UAE's 50th anniversary—is indeed an opportune time. Even as shockwaves from a truly unexpected disruption, known colloquially as coronavirus and officially COVID-19, resonate around the world, Dubai's diversification as well as its orientation toward innovation will undoubtedly help the Emirate lead the way through a challenging time.The Business Year's country-specific publications, sometimes featuring over 150 face-to-face interviews, are among the most comprehensive annual economic publications available internationally. This 244-page publication covers green economy, banking, capital markets, insurance, energy, industry, telecoms and IT, transport and logistics, maritime, real estate, construction, health, education, and tourism.
Book Synopsis Handbook of Business-to-Business Marketing by : Lilien, Gary L.
Download or read book Handbook of Business-to-Business Marketing written by Lilien, Gary L. and published by Edward Elgar Publishing. This book was released on 2022-07-15 with total page 713 pages. Available in PDF, EPUB and Kindle. Book excerpt: This path-breaking Handbook is targeted primarily at marketing academics and graduate students who want a comprehensive overview of the academic state of the business-to-business marketing domain. It will also prove an invaluable resource for forward-thinking business-to-business practitioners who want to be aware of the current state of knowledge in their domains.
Book Synopsis Digital Pricing Strategy by : Stephan M. Liozu
Download or read book Digital Pricing Strategy written by Stephan M. Liozu and published by Taylor & Francis. This book was released on 2023-06-27 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Pricing Strategy provides a best-practice overview of how companies design, analyze, and execute digital pricing strategies. Bringing together insights from academic and professional experts globally, the text covers essential areas of the value and pricing of data, platform pricing, pricing of subscriptions and monetization of the global environment. Case studies, examples and interviews from leading organizations, including Zuora, Honeywell, Relayr, Alcatel Lucent, ABB, Thales, and General Electric, illustrate key concepts in practice. To aid student learning, chapter objectives, summaries, and key questions feature in every chapter, alongside PowerPoint slides and a test bank available online for lecturers. Comprehensive and applied in its approach, this text provides postgraduate, MBA, and Executive Education students with an understanding of the capabilities, processes, and tools that enable executives to effectively implement digital transformations and capture value from digital innovations.
Book Synopsis Selected Perspectives on Platforms in E-Commerce Ecosystems by : Tobias Wulfert
Download or read book Selected Perspectives on Platforms in E-Commerce Ecosystems written by Tobias Wulfert and published by Springer Nature. This book was released on with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis OECD Studies on SMEs and Entrepreneurship The Digital Transformation of SMEs by : OECD
Download or read book OECD Studies on SMEs and Entrepreneurship The Digital Transformation of SMEs written by OECD and published by OECD Publishing. This book was released on 2021-02-03 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite potentially tremendous benefits, small and medium-sized enterprises (SMEs) lag in the digital transformation. Emerging technologies, as diverse as they are, offer a range of applications for them to improve performance and overcome the size-related limitations they face in doing business. However, SMEs must be better prepared, and stakes are high. SMEs make the most of the industrial fabric in many countries and regions, they create jobs (most jobs sometimes) and are the cement of inclusive and sustainable societies.
Book Synopsis Financing the Entrepreneurial Venture by : Paul A. Gompers
Download or read book Financing the Entrepreneurial Venture written by Paul A. Gompers and published by Anthem Press. This book was released on 2024-05-14 with total page 537 pages. Available in PDF, EPUB and Kindle. Book excerpt: Financing the Entrepreneurial Venture focuses on financial management within entrepreneurial firms. Most of these are young firms, although some are more established. The book examines these firms at all phases of their life cycle, from the initial idea generation to the ultimate harvesting of the venture. The book covers firms in a diverse set of industries including high technology, low technology and services. A significant fraction of the cases focus on non-U.S. ventures. Additionally, the issues of gender and diversity are addressed in a number of settings.
Book Synopsis Digital Transformation Management by : Mohammad Nabil Almunawar
Download or read book Digital Transformation Management written by Mohammad Nabil Almunawar and published by Routledge. This book was released on 2022-02-27 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses key topics related to organization design and knowledge management in the digital economy with organizational context, particularly in Asia. Asian nations are moving fast toward the digital economy, within which the role of organization design and knowledge management is crucial to support innovative and creative ideas for meeting huge market opportunities where customers are ready for digitalization. The book conceptualizes organization design into three dimensions, people, information, and technology, and offers readers a unique valued insight, bringing new perspectives to understanding emerging business opportunities and challenges in Asia. It presents a valuable collection of 14 chapters with empirical studies from leading researchers. The book addresses digital transformation in companies and organizations in Asia, analysing how disruptive technologies can help them have more efficient organization processes, create innovative products and services, be more resilient and achieve sustainable goals in the post-pandemic time. It fills a gap in the market offering a valuable collection of chapters that combines strategic topics for companies, organizations and nations today, such as digital economy, disruptive technologies, big data and knowledge management, with a specific focus on the Asian region, providing rich examples and studies focused in countries and regions within Asia. Written for scholars, researchers and other specialists in digitalization, this book offers a unique collection of insights into the current and future situation in Asia.
