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Author :
Publisher :
ISBN 13 : 9781573874632
Total Pages : 0 pages
Book Rating : 4.8/5 (746 download)
Download or read book AV Marketplace 2013 written by and published by . This book was released on 2013-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Roseann Biederman
Publisher : Penguin
ISBN 13 : 1599636352
Total Pages : 540 pages
Book Rating : 4.5/5 (996 download)
Download or read book 2013 Songwriter's Market written by Roseann Biederman and published by Penguin. This book was released on 2012-10-07 with total page 540 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Most Trusted Guide to Songwriting Success It's an exciting time to be a songwriter, especially if you have an entrepreneurial spirit. Whether you're a perfoming or nonperforming songwriter, chances are that your primary goals are perfecting your craft and maximizing your work's visibility. For 36 years, Songwriter's Market has provided the most complete and up-to-date information songwriters need to place their songs with the music publishers, record companies, record producers, managers, booking agents, music firms and more. This comprehensive guide provides you with all the tools you need to launch, manage, and advance your songwriting career.In the 2013 edition, you'll also gain access to: • Newly updated information about submitting your songs over the internet, and registering your copyright online • Hundreds of songwriting placement opportunities • Power-packed articles on taking charge of your career - including how to navigate the constantly evolving world of social media and discover alternative routes to songwriting success • Listings for songwriting organizations, conferences, workshops, retreats, colonies, contests, and venues (a helpful tool for indie artists booking their own tours) The outlook has never been brighter for launching your career, building your fan base, and distributing your songs - on your own terms. Take charge of your songwriting career today with the 2013 Songwriter's Market. PLEASE NOTE: Free subscriptions are NOT included with the e-book edition of this title.
Author : Ronald Read
Publisher : Lulu.com
ISBN 13 : 1304463206
Total Pages : 336 pages
Book Rating : 4.3/5 (44 download)
Download or read book Delete Me: An Argument Against Facebook written by Ronald Read and published by Lulu.com. This book was released on 2013-09-20 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Delete Me: An Argument Against Facebook details how Facebook users are lured into using the network and then decieved into sharing large amounts of information about themselves and their contacts. This collection process raises a number of questions such as how did Facebook get here, what role does it play in government, and where is it headed? The text sets out to answer these questions and more for readers who may be interested in understanding what Facebook really is
Author : Dixit, Shailja
Publisher : IGI Global
ISBN 13 : 1466699221
Total Pages : 358 pages
Book Rating : 4.4/5 (666 download)
Download or read book E-Retailing Challenges and Opportunities in the Global Marketplace written by Dixit, Shailja and published by IGI Global. This book was released on 2016-02-26 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: The internet has become a flexible platform upon which global retail brands can expand and grow. With a greater emphasis on and opportunity for new market opportunities in the digital sphere, the global retail market is undergoing an era of rapid transformation as new web-based retail models emerge to meet the needs of the modern consumer. E-Retailing Challenges and Opportunities in the Global Marketplace explores the transformations occuring in the virtual marketplace as consumer needs and expectations shift to the new age of online shopping. Emphasizing the difficulties business professionals face in the digital age in addition to opportunities for market growth and new product development, this publication is a critical reference source for business professionals, product strategists, web managers, IT specialists, and graduate-level students in the fields of business, retail management, and advertising.
Author : Rajagopal,
Publisher : IGI Global
ISBN 13 : 1522548327
Total Pages : 341 pages
Book Rating : 4.5/5 (225 download)
Download or read book Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace written by Rajagopal, and published by IGI Global. This book was released on 2017-11-30 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an ever-expanding economic world, the need for new businesses with the ability to create and evolve simultaneously is paramount to ensure success. Hybrid business models are essential to foster growth and promote prosperity. Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace is a critical scholarly resource that examines the relationship between worldwide industry and the need for up-to-date technologies and methods to support such an inclusive market. Featuring coverage on a diverse range of topics such as corporate social responsibility, collaborator empowerment, and start-up enterprise ecosystems, this book is geared toward managers, researchers, and students seeking current research on the interaction between modernization and the expansion of markets to accommodate worldwide industry.
Author :
Publisher :
ISBN 13 :
Total Pages : 216 pages
Book Rating : 4.F/5 ( download)
Download or read book PPACA Pulse Check, Serial No. 113-78, August 1, 2013, 113-1 Hearing written by and published by . This book was released on 2014 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Evan A. Thomas
Publisher : Springer
ISBN 13 : 3319286439
Total Pages : 240 pages
Book Rating : 4.3/5 (192 download)
Download or read book Broken Pumps and Promises written by Evan A. Thomas and published by Springer. This book was released on 2016-03-09 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume highlights some of the challenges in delivering effective environmental health interventions, and presents examples of emergent theories and case studies that can help close the gap between intent and impact. These include impact crediting systems, objective evidence gathering tools, and social businesses that service environmental health. The case studies presented cross disciplines, scales, organizational and national boundaries and can defy easy categorization. A water project may be designed for a health impact, but financed with a climate change tool, and leverage high tech cell phone sensors. A cookstove program may be primarily concerned with employment and capacity building, but balance environmental and health concerns. Presently, the impact of interventions may not always be aligned to the intent sought. In this book, readers will discover alternative ways to move the mindset of funders and implementers toward pay-for-performance models of humanitarian and environmental interventions. Undergraduate and graduate students taking courses in social enterprise, social entrepreneurship, global health, appropriate technology, international development and development engineering would benefit from these increasingly non-traditional case studies that challenge commonly accepted presentations of poverty reduction and social enterprise.
Author : Rathore, Sumangla
Publisher : IGI Global
ISBN 13 : 1466694505
Total Pages : 309 pages
Book Rating : 4.4/5 (666 download)
Download or read book Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace written by Rathore, Sumangla and published by IGI Global. This book was released on 2015-08-28 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the growth of information technology—and the Internet in particular—many new communication channels and platforms have emerged. These platforms are focused on being not only user friendly, but also highly interactive, providing many unique ways to create and distribute content. Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace explores the way these new channels and platforms affect our everyday interactions, particularly as they relate to meaning, growth, and recent trends, practices, issues, and challenges surrounding the world of modern marketing. Featuring a special emphasis on social media, blogging, viral marketing, and other forms of e-communication, this timely reference source is essential for students, researchers, academics, and marketing practitioners.
Author : Anatoly V. Oleksiyenko
Publisher : Springer Nature
ISBN 13 : 3030231410
Total Pages : 239 pages
Book Rating : 4.0/5 (32 download)
Download or read book Academic Collaborations in the Global Marketplace written by Anatoly V. Oleksiyenko and published by Springer Nature. This book was released on 2019-08-23 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explains why conflict between the institutional and human agencies is an unavoidable outcome of competing local, national and global agendas at a major research university. It illustrates this by means of a case-study of Glonacal U, a university which belongs to the category of exceptional institutions that excel due to an established organizational culture of academic freedom, research excellence, shared governance, and intellectual leadership. The book shows how such a university may succumb to anxiety when neoliberal managers seek to exploit stakeholder doubts about university sufficiency, relevance, and performance in national and global markets and hierarchies of knowledge products and status goods. As top-down pressure for strategic choices in scientific partnerships increases at the world-class university, grassroots resistance to centralization increases also in order to remind the research university leaders that intellectual work and academic freedom are interdependent and central to building capacities for impactful global science. Productive global linkages are prerogative of academics who take full responsibility for success of project implementation and outcomes in scholarship and practice.
Author : Luis A. Albornoz
Publisher : Routledge
ISBN 13 : 042976426X
Total Pages : 397 pages
Book Rating : 4.4/5 (297 download)
Download or read book Audio-Visual Industries and Diversity written by Luis A. Albornoz and published by Routledge. This book was released on 2019-03-20 with total page 397 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reflects critically on issues of diversity, access, and the expansion of digital technologies in audio-visual industries, particularly in terms of economics and policies. It brings together specialists in cultural diversity and media industries, presenting an international and interdisciplinary collection of essays that draw from different fields of studies – notably Communication, Economics, Political Science and Law. Among the topics discussed are: the principle of diversity as a goal of cultural and communication policies, the assessment of the UNESCO Convention on Cultural Diversity, free trade agreements and the conception of cultural goods and services they advance, the challenges faced by the production, circulation and consumption of cultural content through the Internet, the role algorithms play in the organization and functioning of online platforms, Netflix and the hegemony of global media. The approach is a critical understanding of audio-visual diversity, that aims to transcend specific issues like media ownership, ideas portrayed or modes of consumption as such, to focus on a more balanced distribution of communicative power. This volume is an essential read for scholars and researchers in Communication Studies, Economy of Culture, International Relations and International Law, as well as policy makers, journalists specialized in media and culture, and managers of public and private institutions involved in the development of cultural and communication policies. Postgraduate students will find it a key reference point.
Author : Ananya Rajagopal
Publisher : Springer Nature
ISBN 13 : 3030281558
Total Pages : 182 pages
Book Rating : 4.0/5 (32 download)
Download or read book Managing Startup Enterprises in Emerging Markets written by Ananya Rajagopal and published by Springer Nature. This book was released on 2019-10-12 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive view of the entrepreneurial dynamics within startups by analyzing their marketing strategies in the context of exploiting new opportunities, enhancing stakeholder values, and protecting their business ecosystem for continuous growth. Managing startup enterprises is a complex managerial task, as these businesses need to overcome the competition by understanding thoroughly all the moves of rival firms in the local-global markets. This book explores the incidence and severity of problems pertaining to organizational design, marketing strategy, the consumer-centric approach, and the transaction-based approach faced by start-up enterprises in order to improve business performance. This text will motivate future research on managing start-up enterprises in terms of developing efficiency in leadership and achieving market competitiveness and organizational growth. It will serve as an important work to those studying entrepreneurial leadership and marketing.
Author : Mario Ivan Lopez
Publisher : Springer
ISBN 13 : 9811088810
Total Pages : 255 pages
Book Rating : 4.8/5 (11 download)
Download or read book Environmental Resources Use and Challenges in Contemporary Southeast Asia written by Mario Ivan Lopez and published by Springer. This book was released on 2018-05-17 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume introduces dynamic approaches to the study of Southeast Asia’s environmental diversity from different disciplinary perspectives at the interface between the natural and social sciences. It brings together research on the region’s environmental resource use and shared ecological challenges in the context of present day globalization to offer insights for possible future directions. The book introduces unique approaches to the study of Southeast Asia’s environmental changes and resource management under the influence of intensifying economic change in the region. It also examines the slow erosion of Southeast Asia’s rich environment and addresses serious issues such as the decrease in biodiversity and tropical forests, and the degradation of peat lands. At the same time, it discusses the social issues that are tied to energy-dependent growth and have intensified over the last two decades. It also analyzes the new roadmaps being created to protect, conserve, and manage the environment. By investigating the many ecological issues surrounding us, the volume brings to light the constant struggles we face while trying to develop a more inclusive and equitable approach to natural resources governance. This volume is relevant for students, academics and researchers who have an interest in the Southeast Asian environment and the way in which we use and interact with it.
Author : Eric H. Kessler
Publisher : Springer
ISBN 13 : 1137448067
Total Pages : 238 pages
Book Rating : 4.1/5 (374 download)
Download or read book Being a True VIP written by Eric H. Kessler and published by Springer. This book was released on 2017-02-16 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: The desire to be seen as a Very Important Person (VIP) is one of the driving factors behind humankind's professional, societal, and spiritual aspirations. In Being a True VIP, management scholar and author Eric H. Kessler illustrates the nature of importance and how it relates to our success as employees and individuals. Through a clear and focused theoretical framework, he follows the paths that lead to importance, who determines it, and how it affects employee engagement and performance. Readers will be able to understand, personalize, and apply these lessons to manage themselves and others to be true VIPs.
Author : Benjamin Coles
Publisher : Springer Nature
ISBN 13 : 303072865X
Total Pages : 160 pages
Book Rating : 4.0/5 (37 download)
Download or read book Making Markets Making Place written by Benjamin Coles and published by Springer Nature. This book was released on 2021-06-04 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines place and place-making in London’s Borough Market. In particular, it uses topo/graphy (‘place-writing) to interrogate the ways in which Borough Market’s material, social-sensual and discursive relations assemble to reproduce Borough Market as a place, market and marketplace. Its central premise is that market-processes – the negotiation and exchange of commodities –are place-processes. This means that the often-abstract relationships that ultimately define what we think of as the economy are embedded in the rich and every materiality, sociality, sensuality and meanings associated with place. By tracing out these different elements, topo/graphy illustrates the ways in which economic reproduction is grounded in particular and often discrete practices. However, by assembling them together, this highlights the ways in which place and place-making are the driving force behind the economy at large.
Author : Yanling Zhu
Publisher : Springer Nature
ISBN 13 : 9811969175
Total Pages : 318 pages
Book Rating : 4.8/5 (119 download)
Download or read book Media Power and its Control in Contemporary China written by Yanling Zhu and published by Springer Nature. This book was released on 2022-11-30 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes an ethnographic approach to discuss the policy practices within China’s broadcasting industry. Exploring the gap between the contemporary policy regime and its implementation in national broadcasters and streaming services, taking into account the interplay between broadcasters, political bodies, producers and audiences, Zhu explains the contemporary role of Chinese national broadcasters in mediating the public discourse, the collective reimagining of China’s national identity, and the newly-found policy initiative of using state media as a means of nation branding. Cases investigated include China Central Television (CCTV) Documentary, China Global Television Network (CGTN), and the Shanghai Media Group (SMG), as well as co-productions made by CCTV and international media firms, including the BBC, Discovery and the Japan Broadcasting Corporation (NHK), in a book that will interest scholars of Chinese politics, media studies, and sociology.
Author : Peter S.H. Leeflang
Publisher : Springer
ISBN 13 : 1493920863
Total Pages : 417 pages
Book Rating : 4.4/5 (939 download)
Download or read book Modeling Markets written by Peter S.H. Leeflang and published by Springer. This book was released on 2014-11-12 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about how models can be developed to represent demand and supply on markets, where the emphasis is on demand models. Its primary focus is on models that can be used by managers to support marketing decisions. Modeling Markets presents a comprehensive overview of the tools and methodologies that managers can use in decision making. It has long been known that even simple models outperform judgments in predicting outcomes in a wide variety of contexts. More complex models potentially provide insights about structural relations not available from casual observations. In this book, the authors present a wealth of insights developed at the forefront of the field, covering all key aspects of specification, estimation, validation and use of models. The most current insights and innovations in quantitative marketing are presented, including in-depth discussion of Bayesian estimation methods. Throughout the book, the authors provide examples and illustrations. This book will be of interest to researchers, analysts, managers and students who want to understand, develop or use models of marketing phenomena.
Author : Joseph G. Davis
Publisher : Springer
ISBN 13 : 3319079506
Total Pages : 126 pages
Book Rating : 4.3/5 (19 download)
Download or read book Service Research and Innovation written by Joseph G. Davis and published by Springer. This book was released on 2014-06-10 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the thoroughly refereed proceedings of the Third Australian Symposium on Service Research and Innovation, ASSRI 2013, held in Sydney, NSW, Australia, in November 2013. Overall, eight research papers were carefully reviewed and selected from 18 submissions. They are multidisciplinary in scope and cover strategic, organizational, and technological dimensions, ranging from purely conceptual to concrete implementations and testing of service-related technological platforms. Taken together, these papers provide a snapshot of the critical concerns and developments in service-related research and cover some of the key areas of research focus.
