An Engineer's Guide to Influencing and Persuading

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Author :
Publisher : Lulu.com
ISBN 13 : 1326822810
Total Pages : 260 pages
Book Rating : 4.3/5 (268 download)

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Book Synopsis An Engineer's Guide to Influencing and Persuading by : David Sykes

Download or read book An Engineer's Guide to Influencing and Persuading written by David Sykes and published by Lulu.com. This book was released on 2016-10-21 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you struggle to get your ideas accepted and sometimes think, as people talk over you, perhaps I'm invisible? If so, this book will provide you with a road map for change. It presents the subject of influencing and persuading in a methodical, step-by-step, waffle-free way. Divided into ten easy-to-read modules, you will discover what drives human behaviour, the varied and sometimes complex processes of communication we all employ and how you can use this knowledge, effectively, to influence and persuade people to help you achieve your stretching goals. Written by a coach and trainer with over 30 years experience of people management, it reveals a proven methodology to get you the success you deserve.

Pre-Suasion

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1501109812
Total Pages : 469 pages
Book Rating : 4.5/5 (11 download)

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Book Synopsis Pre-Suasion by : Robert Cialdini

Download or read book Pre-Suasion written by Robert Cialdini and published by Simon and Schuster. This book was released on 2016-09-06 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message. What separates effective communicators from truly successful persuaders? With the same rigorous scientific research and accessibility that made his Influence an iconic bestseller, Robert Cialdini explains how to prepare people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change “minds” a pre-suader must also change “states of mind.” Named a “Best Business Books of 2016” by the Financial Times, and “compelling” by The Wall Street Journal, Cialdini’s Pre-Suasion draws on his extensive experience as the most cited social psychologist of our time and explains the techniques a person should implement to become a master persuader. Altering a listener’s attitudes, beliefs, or experiences isn’t necessary, says Cialdini—all that’s required is for a communicator to redirect the audience’s focus of attention before a relevant action. From studies on advertising imagery to treating opiate addiction, from the annual letters of Berkshire Hathaway to the annals of history, Cialdini outlines the specific techniques you can use on online marketing campaigns and even effective wartime propaganda. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.” His book is “an essential tool for anyone serious about science based business strategies…and is destined to be an instant classic. It belongs on the shelf of anyone in business, from the CEO to the newest salesperson” (Forbes).

The Necessary Art of Persuasion

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Author :
Publisher : Harvard Business Review Press
ISBN 13 : 1633691020
Total Pages : 81 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis The Necessary Art of Persuasion by : Jay A. Conger

Download or read book The Necessary Art of Persuasion written by Jay A. Conger and published by Harvard Business Review Press. This book was released on 2008-09-08 with total page 81 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an age when managers can no longer rely on formal power, persuading people is more important than ever. Persuasion is a process of learning from colleagues and employees and negotiating shared solutions to solving problems and achieving goals. In The Necessary Art of Persuasion, Jay Conger describes four essential components of persuasion and explains how to master them, providing the information you need to fulfill your managerial mandate: getting work done through others.

Soft Skills for Engineers & Professionals

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Author :
Publisher : Blue Rose Publishers
ISBN 13 :
Total Pages : 233 pages
Book Rating : 4./5 ( download)

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Book Synopsis Soft Skills for Engineers & Professionals by : Dr. Vipin Kumar Tyagi,

Download or read book Soft Skills for Engineers & Professionals written by Dr. Vipin Kumar Tyagi, and published by Blue Rose Publishers. This book was released on 2022-09-01 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is designed with a clear objective to identify the need of the present generation and empower them with the right set of skills, nuances & modes of Speech Delivery to make them employable. Authors are of the view that there is a distinct mismatch between the economy and skills of the graduates, calling for the immediate partnership of academia and industry to fill this vacuum of soft skills in young graduates leading to poor employability. As a result, students have good theoretical knowledge, but they lack soft skills. These skills can be mastered, and they can bring a charismatic appearance to one’s personality..

How to Win Friends and Influence People

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Author :
Publisher : ببلومانيا للنشر والتوزيع
ISBN 13 :
Total Pages : 304 pages
Book Rating : 4./5 ( download)

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Book Synopsis How to Win Friends and Influence People by :

Download or read book How to Win Friends and Influence People written by and published by ببلومانيا للنشر والتوزيع. This book was released on 2024-02-17 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: You can go after the job you want…and get it! You can take the job you have…and improve it! You can take any situation you’re in…and make it work for you! Since its release in 1936, How to Win Friends and Influence People has sold more than 30 million copies. Dale Carnegie’s first book is a timeless bestseller, packed with rock-solid advice that has carried thousands of now famous people up the ladder of success in their business and personal lives. As relevant as ever before, Dale Carnegie’s principles endure, and will help you achieve your maximum potential in the complex and competitive modern age. Learn the six ways to make people like you, the twelve ways to win people to your way of thinking, and the nine ways to change people without arousing resentment.

CEH: Official Certified Ethical Hacker Review Guide

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0470142359
Total Pages : 267 pages
Book Rating : 4.4/5 (71 download)

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Book Synopsis CEH: Official Certified Ethical Hacker Review Guide by : Kimberly Graves

Download or read book CEH: Official Certified Ethical Hacker Review Guide written by Kimberly Graves and published by John Wiley & Sons. This book was released on 2007-05-07 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prepare for the CEH certification exam with this official review guide and learn how to identify security risks to networks and computers. This easy-to-use guide is organized by exam objectives for quick review so you’ll be able to get the serious preparation you need for the challenging Certified Ethical Hacker certification exam 312-50. As the only review guide officially endorsed by EC-Council, this concise book covers all of the exam objectives and includes a CD with a host of additional study tools.

Human Hacking

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Author :
Publisher : HarperCollins
ISBN 13 : 0063001799
Total Pages : 288 pages
Book Rating : 4.0/5 (63 download)

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Book Synopsis Human Hacking by : Christopher Hadnagy

Download or read book Human Hacking written by Christopher Hadnagy and published by HarperCollins. This book was released on 2021-01-05 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A global security expert draws on psychological insights to help you master the art of social engineering—human hacking. Make friends, influence people, and leave them feeling better for having met you by being more empathetic, generous, and kind. Eroding social conventions, technology, and rapid economic change are making human beings more stressed and socially awkward and isolated than ever. We live in our own bubbles, reluctant to connect, and feeling increasingly powerless, insecure, and apprehensive when communicating with others. A pioneer in the field of social engineering and a master hacker, Christopher Hadnagy specializes in understanding how malicious attackers exploit principles of human communication to access information and resources through manipulation and deceit. Now, he shows you how to use social engineering as a force for good—to help you regain your confidence and control. Human Hacking provides tools that will help you establish rapport with strangers, use body language and verbal cues to your advantage, steer conversations and influence other’s decisions, and protect yourself from manipulators. Ultimately, you’ll become far more self-aware about how you’re presenting yourself—and able to use it to improve your life. Hadnagy includes lessons and interactive “missions”—exercises spread throughout the book to help you learn the skills, practice them, and master them. With Human Hacking, you’ll soon be winning friends, influencing people, and achieving your goals.

Elements of Influence

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Author :
Publisher : AMACOM/American Management Association
ISBN 13 : 0814417329
Total Pages : 305 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Elements of Influence by : Terry R. Bacon

Download or read book Elements of Influence written by Terry R. Bacon and published by AMACOM/American Management Association. This book was released on 2012 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: We succeed in business and in life when we influence how others think, feel, and act: getting them to accept our point of view, follow our lead, join our cause, feel our excitement, or buy our products and services. The act of influencing is such a part of our daily lives that we often don't even realize when we (or others) are doing it. But to succeed, we need to know how influence works...and how to use it. Influencing effectively requires adaptability, perceptiveness, and insight into other people and cultures. Based on 20 years of research, Elements of Influence shows readers how to: * Understand why people allow themselves to be influenced--and why they resist * Choose the right approach for each situation * Be influential when they have no formal authority * Succeed in every kind of organization--even in other countries Filled with exercises and practical applications, this book shows how anyone can increase his or her influence to achieve greater success.

Emerging Trends in Systems Engineering Leadership

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Author :
Publisher : Springer Nature
ISBN 13 : 3031089502
Total Pages : 374 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Emerging Trends in Systems Engineering Leadership by : Alice F. Squires

Download or read book Emerging Trends in Systems Engineering Leadership written by Alice F. Squires and published by Springer Nature. This book was released on 2022-11-06 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book celebrates the efforts of women in the international systems engineering community. While there are dozens of books that tackle the topic of systems engineering and thousands of books that address leadership, this book is unique. Emerging Trends in Systems Engineering Leadership: Practical Research from Women Leaders presents personal, well-researched, hands-on perspectives of emerging trends in systems engineering leadership from industry, government, and academia, covering timely topics applicable across many domains – all under one cover. This book presents material for engineers, scientists, technologists, and others to help them tackle challenges in their everyday work dealing with complex socio-technical systems. The book provides guidance for leaders on shoring up essential (soft) skills to address the increasing demand for professional competencies; addresses diversity, equity, inclusion, and empowering women in the workforce; discusses broader facets of systems engineering leadership including systems thinking, ethics and utilitarianism; and investigates the impact of emerging technological change on systems resilience and the digital enterprise. This book provides a multi-perspective approach for leaders to navigate a changing world and develop and deliver optimal system solutions to global societal challenges that meet human needs. To this end, the authors extend beyond the solid technical base to encompass the human aspect of system behavior. This book is written by twenty-six female authors (three of whom also serve as the editors) from around the world at varying career stages who share their research, achievements, perspectives, and successes in emerging areas of systems engineering leadership. Testimonials: “As the systems that modern society depends on get more complicated and complex, we are in the midst of a renaissance with regard to research relating to systems engineering and science. A vast majority of this research is focused on the development of a modern toolkit for systems engineers today and into the future. This takes the form of new and improved methods, models, methodology, processes and tools. This research is critical but likely insufficient without a focus on the most valuable resource with regard to systems engineering within any organization – the human resource. Therein lies the focus of this textbook. It addresses systems engineering leadership from a variety of perspectives, while also addressing broad aspects relating to mentoring and the necessary evolving competencies that we need to address in today’s workforce. This emphasis makes this book unique. The icing on the cake is that all the chapters in this textbook are written by contemporary women leaders – this provides a necessary and unique perspective on the topic of leadership – that is long overdue! I highly recommend this textbook to all my colleagues in academia, industry, and government.” Dinesh Verma, Ph.D.Professor, Systems Engineering, School of Systems and EnterprisesExecutive Director, Systems Engineering Research Center (SERC)Stevens Institute of Technology, Hoboken, NJ 07030 “The past decade has seen a dramatic increase in the number of women who are formally recognized in systems engineering technical, management and leadership positions in all sectors. With industry, academia, professional systems engineering societies and publishers enabling and illuminating the growing and substantial contributions of women in engineering, women have unprecedented opportunities today to contribute to systems engineering in both leadership and management positions. This volume, a compendium of chapters written by enterprising international women leaders at various stages in their career, addresses diverse topics such as leadership, management, empowerment, equity, diversity, inclusion, and mentoring. It is a valuable resource for engineering management courses in academia, systems engineering leadership training in industry, and Diversity, Equity, and Inclusion program development by Human Resource departments in industry, academia, and government.” Azad M. Madni, Ph.D., NAENorthrop Grumman Foundation Fred O’Green Chair in Engineering Professor of Astronautics and Aerospace and Mechanical EngineeringExecutive Director, Systems Architecting and Engineering ProgramUniversity of Southern California, Los Angeles, CA 90089

Influence

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Author :
Publisher : Pearson Scott Foresman
ISBN 13 :
Total Pages : 434 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Influence by : Robert B. Cialdini

Download or read book Influence written by Robert B. Cialdini and published by Pearson Scott Foresman. This book was released on 1988 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.

Covert Persuasion

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Author :
Publisher : Wiley + ORM
ISBN 13 : 0470893265
Total Pages : 230 pages
Book Rating : 4.4/5 (78 download)

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Book Synopsis Covert Persuasion by : Kevin Hogan

Download or read book Covert Persuasion written by Kevin Hogan and published by Wiley + ORM. This book was released on 2010-06-10 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Covert Persuasion: "This book is a treasure trove of ideas you can use to turn a 'no' into a 'yes' almost instantly-in any sales situation." -Brian Tracy, speaker and author of Create Your Own Future and Change Your Thinking, Change Your Life "Hogan is the master of persuasion. I urge you to persuade yourself to buy this book and everything he's ever written and recorded. It will help you understand yourself, understand others, and succeed. This information is bankable." -Jeffrey Gitomer, author of The Sales Bible, Little Red Book of Selling, and Little Red Book of Sales Answers "There's more wisdom in this book than in 500 pages on the same subject. Whether you need to persuade your lover, your spouse, your boss, your clients, your friends, or yourself, this powerhouse collection of mind tricks and secrets will give you the upper hand. In today's competitive world, this is the persuasion wizard's manual you need to control circumstances and get what you want." -Dr. Joe Vitale, author of Life's Missing Instruction Manual and The Attractor Factor "When you read Hogan's writing, it feels like you're getting sage advice from a master. Would you like other people to decide on their own (or so they think) to go along with your every whim? Then this is the book you've been looking for." -David Garfinkel, author of Advertising Headlines That Make You Rich "There is more practical information on the dynamics of selling and communication in these pages than you could ever acquire in a lifetime on your own through trial and error. Take advantage of the authors' wisdom and read this book!" -Todd D. Bramson, Certified Financial Planner and author of Real Life Financial Planning

Life After...Engineering and Built Environment

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Author :
Publisher : Routledge
ISBN 13 : 1134185391
Total Pages : 198 pages
Book Rating : 4.1/5 (341 download)

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Book Synopsis Life After...Engineering and Built Environment by : Sally Longson

Download or read book Life After...Engineering and Built Environment written by Sally Longson and published by Routledge. This book was released on 2006-09-27 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thousands of students graduate from university each year. The lucky few have the rest of their lives mapped out in perfect detail - but for most things are not nearly so simple. Armed with your hard-earned degree the possibilities and career paths lying before you are limitless, and the number of choices you suddenly have to make can seem bewildering. Life After...Engineering and Built Environment has been written specifically to help students currently studying, or who have recently graduated, make informed choices about their future. It will be source of invaluable advice and wisdom to graduates on where their degree can take them, covering such topics as: Identifying a career path that interests you – and how to start pursuing it The worldwide opportunities open to engineering graduates Staying motivated and pursuing your goals Networking and self-promotion Making the transition from scholar to worker The Life After University series of books are more than simple ‘career guides’. They are unique in taking a holistic approach to career advice – recognising the increasing view that, although a successful working life is vitally important, other factors can be just as essential to happiness and fulfilment. They are the indispensable handbooks for students considering their future direction.

Crafting Persuasion

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Author :
Publisher :
ISBN 13 : 9780999662342
Total Pages : 244 pages
Book Rating : 4.6/5 (623 download)

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Book Synopsis Crafting Persuasion by : Kip Knight

Download or read book Crafting Persuasion written by Kip Knight and published by . This book was released on 2019-06-15 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every leader realizes the importance of an effective communication strategy. But, how do you consistently succeed in telling the story of your brand or organization? It takes a model and a guidebook written by three authors who have spent decades learning the art and science of creating powerful stories for some of the world's best marketing organizations. Crafting Persuasion describes the ABCDE model (audience, behavior, content, delivery and evaluation) in a step by step guide that is as important to storytelling as the 4 P's are to marketing. It is a model that works in any setting. Whether you are an engineer running a start-up or an NGO trying to sway public opinion or a CEO evaluating a marketing plan or a government officer charged with communicating a critical message or policy, this book is for you. The strategic principles of Crafting Persuasion have been taught over the past decade at the U.S. State Department and other leading organizations. It is designed for those who have the responsibility to persuade an audience, but never had any formal training on how to do this. It is filled with real world examples from the business and non-profit worlds, along with an enlightening companion website (www.craftingpersuasion.com). So, regardless of your communication challenge, Crafting Persuasion will show you how to create a communication strategy to win over audiences and reach your personal and professional goals.

The MIT Guide to Science and Engineering Communication, second edition

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Publisher : MIT Press
ISBN 13 : 9780262661270
Total Pages : 340 pages
Book Rating : 4.6/5 (612 download)

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Book Synopsis The MIT Guide to Science and Engineering Communication, second edition by : James Paradis

Download or read book The MIT Guide to Science and Engineering Communication, second edition written by James Paradis and published by MIT Press. This book was released on 2002-06-21 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: A second edition of a popular guide to scientific and technical communication, updated to reflect recent changes in computer technology. This guide covers the basics of scientific and engineering communication, including defining an audience, working with collaborators, searching the literature, organizing and drafting documents, developing graphics, and documenting sources. The documents covered include memos, letters, proposals, progress reports, other types of reports, journal articles, oral presentations, instructions, and CVs and resumes. Throughout, the authors provide realistic examples from actual documents and situations. The materials, drawn from the authors' experience teaching scientific and technical communication, bridge the gap between the university novice and the seasoned professional. In the five years since the first edition was published, communication practices have been transformed by computer technology. Today, most correspondence is transmitted electronically, proposals are submitted online, reports are distributed to clients through intranets, journal articles are written for electronic transmission, and conference presentations are posted on the Web. Every chapter of the book reflects these changes. The second edition also includes a compact Handbook of Style and Usage that provides guidelines for sentence and paragraph structure, punctuation, and usage and presents many examples of strategies for improved style.

The IEEE Guide to Writing in the Engineering and Technical Fields

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119070112
Total Pages : 180 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis The IEEE Guide to Writing in the Engineering and Technical Fields by : David Kmiec

Download or read book The IEEE Guide to Writing in the Engineering and Technical Fields written by David Kmiec and published by John Wiley & Sons. This book was released on 2017-08-30 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Helps both engineers and students improve their writing skills by learning to analyze target audience, tone, and purpose in order to effectively write technical documents This book introduces students and practicing engineers to all the components of writing in the workplace. It teaches readers how considerations of audience and purpose govern the structure of their documents within particular work settings. The IEEE Guide to Writing in the Engineering and Technical Fields is broken up into two sections: “Writing in Engineering Organizations” and “What Can You Do With Writing?” The first section helps readers approach their writing in a logical and persuasive way as well as analyze their purpose for writing. The second section demonstrates how to distinguish rhetorical situations and the generic forms to inform, train, persuade, and collaborate. The emergence of the global workplace has brought with it an increasingly important role for effective technical communication. Engineers more often need to work in cross-functional teams with people in different disciplines, in different countries, and in different parts of the world. Engineers must know how to communicate in a rapidly evolving global environment, as both practitioners of global English and developers of technical documents. Effective communication is critical in these settings. The IEEE Guide to Writing in the Engineering and Technical Fields Addresses the increasing demand for technical writing courses geared toward engineers Allows readers to perfect their writing skills in order to present knowledge and ideas to clients, government, and general public Covers topics most important to the working engineer, and includes sample documents Includes a companion website that offers engineering documents based on real projects The IEEE Guide to Engineering Communication is a handbook developed specifically for engineers and engineering students. Using an argumentation framework, the handbook presents information about forms of engineering communication in a clear and accessible format. This book introduces both forms that are characteristic of the engineering workplace and principles of logic and rhetoric that underlie these forms. As a result, students and practicing engineers can improve their writing in any situation they encounter, because they can use these principles to analyze audience, purpose, tone, and form.

Persuasive Imagery

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Author :
Publisher : Routledge
ISBN 13 : 1135635684
Total Pages : 470 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Persuasive Imagery by : Linda M. Scott

Download or read book Persuasive Imagery written by Linda M. Scott and published by Routledge. This book was released on 2003-04-02 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume synthesizes and advances existing knowledge of consumer response to visuals. Representing an interdisciplinary perspective, contributors include scholars from the disciplines of communication, psychology, and marketing. The book begins with an overview section intended to situate the reader in the discourse. The overview describes the state of knowledge in both academic research and actual practice, and provides concrete sources for scholars to pursue. Written in a non-technical language, this volume is divided into four sections: Image and Response - illustrates the difficulty encountered even in investigating the basic influences, processes, and effects of "mere exposure" to imagery. Image and Word - presents instances in which the line between words and pictures is blurred, such as the corporate logo which is often pictorial in nature but communicates on an abstract level usually attributed to words. Image and the Ad - contributes to our appreciation for the exquisite variations among advertising texts and the resultant variability in response, not only to different ads but among different viewers of the same ad. Image and Object - carries the inquiry of visual response over the bridge toward object interaction. Having traveled a path that has gone from the precise working of the brain in processing visual stimuli all the way to the history of classical architecture, readers of this volume will have a new respect for the complexity of human visual response and the research that is trying to explain it. It will be of interest to those involved in consumer behavior, consumer psychology, advertising, marketing, and visual communication.

The Black Book of Persuasion

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781983556265
Total Pages : 142 pages
Book Rating : 4.5/5 (562 download)

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Book Synopsis The Black Book of Persuasion by : Alex Llantada

Download or read book The Black Book of Persuasion written by Alex Llantada and published by Createspace Independent Publishing Platform. This book was released on 2018-01-07 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you read nothing else on persuasion or influence, read this definitive book and it may change your life. How many times do we ask ourselves: what is behind all these advertising and political messages? What are the threads that move the masses to buy something too expensive or to fight wars that seem illogical and cruel? The principles presented in this book are a very valuable sum of the practical and scientific knowledge that the human being uses to dominate others, through persuasion, in all aspects of life: the producer of the favorite program, the car salesman, the presidential candidate, the crying little girl, the elementary teacher, and even our mother use some of these principles without knowing it. Only a few privileged people knew them formally to dominate the will of others; now you also have the power in your hands.