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Advertising British Cars
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Book Synopsis British Car Advertising of the 1960s by : Heon Stevenson
Download or read book British Car Advertising of the 1960s written by Heon Stevenson and published by McFarland. This book was released on 2015-03-27 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the 1960s, the automobile finally secured its position as an indispensable component of daily life in Britain. Car ownership more than doubled from approximately one car for every 10 people in 1960 to one car for every 4.8 people by 1970. Consumers no longer asked "Do we need a car?" but "What car shall we have?" This well-illustrated history analyzes how both domestic car manufacturers and importers advertised their products in this growing market, identifying trends and themes. Over 180 advertisement illustrations are included.
Book Synopsis Advertising British Cars by : Croner Publications, Limited
Download or read book Advertising British Cars written by Croner Publications, Limited and published by . This book was released on 1995 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Advertising British Cars of the 50s by : Heon Stevenson
Download or read book Advertising British Cars of the 50s written by Heon Stevenson and published by . This book was released on 1995 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis American Automobile Advertising, 1930-1980 by : Heon Stevenson
Download or read book American Automobile Advertising, 1930-1980 written by Heon Stevenson and published by McFarland. This book was released on 2008-11-24 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive history of American print automobile advertising over a half-century span, beginning with the entrenchment of the "Big Three" automakers during the Depression and concluding with the fuel crises of the 1970s and early 1980s. Advances in general advertising layouts and graphics are discussed in Part One, together with the ways in which styling, mechanical improvements, and convenience features were highlighted. Part Two explores ads that were concerned less with the attributes of the cars themselves than with shaping the way consumers would perceive and identify with them. Part Three addresses ads oriented toward the practical aspects of automobile ownership, concluding with an account of how advertising responded to the advance of imported cars after World War II. Illustrations include more than 250 automobile advertisements, the majority of which have not been seen in print since their original publication.
Download or read book Driving it Home written by Judy Vaknin and published by Libri Publishing Limited. This book was released on 2008 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Car advertising, perhaps more than the advertising for any other product, tells the story of the economic, political and social history of the 20th century. The motor car is a cultural icon that symbolises the economic and technological successes and failures of the era, and reflects society's changing hopes, fears and aspirations. Driving it Home traces the story from horseless carriage to sport utility vehicle, from run-about for the wealthy to a global dependency which threatens the future of our planet. The book contains over 120 original advertisements which illustrate the development of the techniques and methods of car advertising and the fascinating history of a major symbol of 20th-century life."--BOOK JACKET.
Book Synopsis Advertising Automotive Products in Europe by :
Download or read book Advertising Automotive Products in Europe written by and published by . This book was released on 1927 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book JUDICIOUS ADVERTISING written by and published by . This book was released on 1912 with total page 1136 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis British Posters by : Catherine Flood
Download or read book British Posters written by Catherine Flood and published by Victoria & Albert Museum. This book was released on 2012-03-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Drawing on the V & A's wide-ranging poster collection, this book maps how the poster has evolved in Britain since 1945 in the hands of graphic designers and fine artists, advertising agencies and counter-cultural groups. The range spans 'Keep Britain Tidy' campaigns, lavishly produced Benson & Hedges billboards, punk rock posters, hand-printed indictments of politicians and public art projects on the Underground. Defying regular predictions of its demise, the poster in Britain has adapted itself within a changing technological environment. It has absorbed new directions in art and design and has met unfolding social and commercial challenges."--Page 2 of cover.
Book Synopsis Development of Motor-vehicle Trade Abroad by : United States. Bureau of Foreign and Domestic Commerce
Download or read book Development of Motor-vehicle Trade Abroad written by United States. Bureau of Foreign and Domestic Commerce and published by . This book was released on 1913 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :United States. Bureau of Foreign and Domestic Commerce. (Dept. of commerce and labor) Publisher : ISBN 13 : Total Pages :78 pages Book Rating :4.:/5 (31 download)
Book Synopsis Development of Motor-vehicle Trade Abroad by : United States. Bureau of Foreign and Domestic Commerce. (Dept. of commerce and labor)
Download or read book Development of Motor-vehicle Trade Abroad written by United States. Bureau of Foreign and Domestic Commerce. (Dept. of commerce and labor) and published by . This book was released on 1913 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Classic British Cars by : Graham Robson
Download or read book Classic British Cars written by Graham Robson and published by Southwater. This book was released on 2016-03-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers the first century of the British car industry. Divided into four chronological sections - Veteran Era; Vintage and Thoroughbred; The Classic Years; and Modern-Day Classic - it profiles over 80 of the best-loved cars of Great Britain. From the Arnold-Benz and Arrol-Johnston Dogcart to the McLaren F1 and MG MGF, the book shows just how dramatically automobile technology has developed. Each entry tells the complete story of the model, from its design and development all the way through to its production. Illustrated with superb photographs from the National Motor Museum, Beaulieu, this book is essential reading for every motor enthusiast
Book Synopsis Automotive Industry and Trade of Great Britain and Ireland by : William M. Park
Download or read book Automotive Industry and Trade of Great Britain and Ireland written by William M. Park and published by . This book was released on 1928 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising World written by and published by . This book was released on 1918 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis "Ask the Man Who Owns One" by : Arthur W. Einstein, Jr.
Download or read book "Ask the Man Who Owns One" written by Arthur W. Einstein, Jr. and published by McFarland. This book was released on 2014-01-10 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: A major force in the American automobile scene through the 1950s, Packard made a mark on American advertising as well. The cars themselves seemed built for promotion--the red hexagon in the hubcap, the yoke grille, and the half-arrow belt-line molding acted as a logo of sorts, setting a new standard in visual continuity and branding. The company's image became so firmly established, in fact, that Packard eventually ran advertisements which pictured the cars but purposely omitted the name, instead asking readers to "guess what name it bears." This book traces Packard's advertising history from 1900 through 1958, based on original research that includes several first-hand interviews with the people who made it happen. Filled with reproductions of Packard ads (some in color), the book looks beyond the surface to examine how the advertisements reflect and interpret the company's management and business convictions, how they were influenced by business conditions and competitive pressure, and how they changed with the times.
Download or read book Sales Management written by and published by . This book was released on 1928 with total page 1934 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Special Consular Reports written by and published by . This book was released on 1912 with total page 1020 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Foreign Trade in Canned Goods by : United States. Bureau of Foreign and Domestic Commerce
Download or read book Foreign Trade in Canned Goods written by United States. Bureau of Foreign and Domestic Commerce and published by . This book was released on 1912 with total page 734 pages. Available in PDF, EPUB and Kindle. Book excerpt:
