Advertising and the Politics of Public Persuasion in France, 1900-1939

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Publisher :
ISBN 13 :
Total Pages : 264 pages
Book Rating : 4.:/5 (781 download)

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Book Synopsis Advertising and the Politics of Public Persuasion in France, 1900-1939 by : Marjorie Anne Beale

Download or read book Advertising and the Politics of Public Persuasion in France, 1900-1939 written by Marjorie Anne Beale and published by . This book was released on 1991 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising and the Politics of Public Persuasion in France, 1900-1939

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Publisher :
ISBN 13 :
Total Pages : 552 pages
Book Rating : 4.:/5 (33 download)

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Book Synopsis Advertising and the Politics of Public Persuasion in France, 1900-1939 by : Marjorie Anne Beale

Download or read book Advertising and the Politics of Public Persuasion in France, 1900-1939 written by Marjorie Anne Beale and published by . This book was released on 1991 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising and the European City

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Publisher : Routledge
ISBN 13 : 0429864329
Total Pages : 385 pages
Book Rating : 4.4/5 (298 download)

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Book Synopsis Advertising and the European City by : Clemens Wischermann

Download or read book Advertising and the European City written by Clemens Wischermann and published by Routledge. This book was released on 2019-01-15 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 2000, this volume responds to the rise and spread of advertising throughout Europe and the world in the past one and a half centuries which is breathtaking in its scope and influence, now part of the way we think and live. Historians are only just beginning to understand this process, replacing outmoded theories of manipulation which focused on the advertiser with more sophisticated cultural explanations that centre on the way consumers filter and select messages creating new worlds of perception. The authors of this work find the origins and trace the development of this new world or perception in the modern city: London and Paris, the forerunners, and the cities and larger towns of France, Germany, Belgium and the Netherlands, where advertising created new urban perceptions, leading to new avenues of consumption and altered lifestyles. Advertising is viewed in this work as a new way of perceiving and organising the world of the city-dweller, a visual culture, a way of attaching meaning to things and to words, or rearranging the mental map of modern life.

The Development of Scientific Marketing in the Twentieth Century

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Publisher : Routledge
ISBN 13 : 1317316878
Total Pages : 284 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis The Development of Scientific Marketing in the Twentieth Century by : Jean-Paul Gaudilliere

Download or read book The Development of Scientific Marketing in the Twentieth Century written by Jean-Paul Gaudilliere and published by Routledge. This book was released on 2015-10-06 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global pharmaceutical industry is currently estimated to be worth $1 trillion. Contributors chart the rise of scientific marketing within the industry from 1920-1980. This is the first comprehensive study into pharmaceutical marketing, demonstrating that many new techniques were actually developed in Europe before being exported to America.

The Politics of Women's Work

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Publisher : Princeton University Press
ISBN 13 : 1400864321
Total Pages : 304 pages
Book Rating : 4.4/5 (8 download)

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Book Synopsis The Politics of Women's Work by : Judith G. Coffin

Download or read book The Politics of Women's Work written by Judith G. Coffin and published by Princeton University Press. This book was released on 2014-07-14 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Few issues attracted more attention in the nineteenth century than the "problem" of women's work, and few industries posed that problem more urgently than the booming garment industry in Paris. The seamstress represented the quintessential "working girl," and the sewing machine the icon of "modern" femininity. The intense speculation and worry that swirled around both helped define many issues of gender and labor that concern us today. Here Judith Coffin presents a fascinating history of the Parisian garment industry, from the unraveling of the guilds in the late 1700s to the first minimum-wage bill in 1915. She explores how issues related to working women took shape and how gender became fundamental to the modern social division of labor and our understanding of it. Combining the social history of women's labor and the intellectual history of nineteenth-century social science and political economy, Coffin sets many questions in their fullest cultural context: What constituted "women's" work? Did women belong in the industrial labor force? Why was women's work equated with low pay? Should not a woman enjoy status as an enlightened homemaker/consumer? The author examines patterns of consumption as well as production, setting out, for example, the links among the newly invented sewing machine, changes in the labor force, and the development of advertising, with its shifting and often unsettling visual representations of women, labor, and machinery. Throughout, Coffin challenges the conventional categories of work, home, and women's identity. Originally published in 1996. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.

Singing Our Way to Victory

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Publisher : Wesleyan University Press
ISBN 13 : 0819501387
Total Pages : 370 pages
Book Rating : 4.8/5 (195 download)

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Book Synopsis Singing Our Way to Victory by : Regina M. Sweeney

Download or read book Singing Our Way to Victory written by Regina M. Sweeney and published by Wesleyan University Press. This book was released on 2023-09-05 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the International Book Award from International Association for the Study of Popular Music (2003) The practice of singing and songwriting in France during the Great War provides an intriguing tool for the exploration of the French cultural politics of the epoch. Responding to the dearth of cultural studies of the First World War, Regina Sweeney's unique cross-disciplinary study illuminates many of the hitherto unexplored corners of an era that many historians consider to exhibit a break with recognizable trends. In early twentieth century Europe, singing was considered a part of education integral to the formation of good citizens. Singing was especially important to the French, for whom it was historically associated with authenticity of feeling and purity of character, and thereby with the very roots of French democracy; it was particularly associated with the image of France as a victorious nation. But as Sweeney shows, different performances of the same patriotic song could carry vastly different meanings. By focusing on singing, Sweeney is able to provide a more nuanced reading of French Great War cultures than ever before, and to show that cultures previously held to be exclusive — those of the home front and the Western front, for example — existed in dialectical tension and were themselves far from homogenous.

Civilization Without Sexes

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Publisher : University of Chicago Press
ISBN 13 : 9780226721217
Total Pages : 374 pages
Book Rating : 4.7/5 (212 download)

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Book Synopsis Civilization Without Sexes by : Mary Louise Roberts

Download or read book Civilization Without Sexes written by Mary Louise Roberts and published by University of Chicago Press. This book was released on 1994-03-03 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: After World War I, newly blurred boundaries between male and female created fears among the French that theirs was becoming a civilization without sexes. This book examines how, through public debates concerning female identity, French society came to grips with the horrors of the Great War.

Gender and Class in Modern Europe

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Publisher : Cornell University Press
ISBN 13 : 1501724185
Total Pages : 376 pages
Book Rating : 4.5/5 (17 download)

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Book Synopsis Gender and Class in Modern Europe by : Laura L. Frader

Download or read book Gender and Class in Modern Europe written by Laura L. Frader and published by Cornell University Press. This book was released on 2018-07-05 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gender figured significantly in the industrial, social, and political transformations of the United Kingdom and Ireland, France, Germany, and Russia. This book explores its importance during a period of radical change for the working classes, from 1800 through the 1930s. Collectively, the authors demonstrate how the study of gender can lead to a new understanding of working class history. The authors-leading historians, sociologists, and feminist scholars ask how gender meanings and relations shaped and were shaped by transformations in areas ranging from the Irish linen industry to German social policy, from the French labor movement to Britain's interracial settlements. With special attention to the importance of language and culture in social life, they show how political identities are constituted and social categories created, contested, and changed-and how gender plays a central role in this process. Contributors: Kathleen Canning, University of Michigan; Helen Harden Chenut, Centre National de la Recherche Scientifique, Paris; Anna Clark, University of North Carolina, Charlotte; Judy Coffin, University of Texas, Austin; Jane Gray, St. Patrick's College, Maynooth, Republic ofireland; Tessie P. Llu, Northwestern University; Judith F. Stone, Western Michigan University; Laura Tabili, University of Arizona; Eric D. Weitz, St. Olaf College; Elizabeth A. Wood, Massachusetts Institute of Technology.

Proceedings of the ... Annual Meeting of the Western Society for French History

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Publisher :
ISBN 13 :
Total Pages : 446 pages
Book Rating : 4.:/5 (89 download)

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Book Synopsis Proceedings of the ... Annual Meeting of the Western Society for French History by : Western Society for French History

Download or read book Proceedings of the ... Annual Meeting of the Western Society for French History written by Western Society for French History and published by . This book was released on 1992 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Surrealism, Politics and Culture

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Publisher : Routledge
ISBN 13 : 1351769928
Total Pages : 402 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis Surrealism, Politics and Culture by : Raymond Spiteri

Download or read book Surrealism, Politics and Culture written by Raymond Spiteri and published by Routledge. This book was released on 2020-03-18 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title was first published in 2003. Drawing on literary, art historical and historical studies, this essay collection explores the complex encounter between culture and politics within Surrealism. The Surrealist movement was one of the first cultural movements to question explicitly the relation between culture and politics, and its attempt to fuse social and cultural revolution has been a critical factor in shaping our sense of modernity. This anthology addresses not only the contested ground between culture and politics within Surrealism itself, and within the subsequent historical accounts of the movement, but also the broader implications of this encounter on our own sense of modernity. Its goal is to delineate the role of radical politics in shaping the historical trajectory of Surrealism.

Harmony and Disharmony

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Publisher :
ISBN 13 :
Total Pages : 544 pages
Book Rating : 4.:/5 (33 download)

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Book Synopsis Harmony and Disharmony by : Regina Marie Sweeney

Download or read book Harmony and Disharmony written by Regina Marie Sweeney and published by . This book was released on 1992 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Journalism Abstracts

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Publisher :
ISBN 13 :
Total Pages : 596 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Journalism Abstracts by :

Download or read book Journalism Abstracts written by and published by . This book was released on 1991 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Surrealist Masculinities

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Publisher :
ISBN 13 :
Total Pages : 260 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Surrealist Masculinities by : Amy Lyford

Download or read book Surrealist Masculinities written by Amy Lyford and published by . This book was released on 2007 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This fascinating and well-researched book explores a little-examined side of Surrealism with rigor and style. Lyford has delved into little-known archives, finding means to put pressure on the gendered relationships within the movement and, most important, on the Surrealists' conceptions and experiences of masculinity. Surrealist Masculinities will become a classic resource for all scholars of Surrealism and the highly gendered literary and artistic subcultures of early twentieth-century Europe and North America."--Amelia Jones, Professor and Pilkington Chair, University of Manchester

CCCC Bibliography of Composition and Rhetoric 1992

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Publisher :
ISBN 13 : 9780809319596
Total Pages : 232 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis CCCC Bibliography of Composition and Rhetoric 1992 by : Gail E. Hawisher

Download or read book CCCC Bibliography of Composition and Rhetoric 1992 written by Gail E. Hawisher and published by . This book was released on 1994-04 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: The CCCCBibliography of Composition and Rhetoric, published for the Conference on College Composition and Communication, offers teachers and researchers an annual classified listing of scholarship on written English and its teaching at the college level. The 1992 volume lists and annotates 1,656 articles, books, dissertations, and papers that, with few exceptions, were published during the 1992 calendar year. A group of 149 contributing bibliographers prepared the citations and annotations for the entries appearing in this volume. The CCCC Bibliography includes an index of authors and editors, a subject index, and entries cross-referenced according to subject matter. Considerably more comprehensive than other bibliographies in composition studies, the CCCC Bibliography of Composition and Rhetoric draws upon a large group of experts in the field to aid teachers and researchers in sorting through a vast body of interdisciplinary material, making their work easier and more effective. Further, the range of texts represented in the CCCC Bibliography has been expanded to include a greater number of entries dealing with feminism, critical theory, technology, and cultural studies as they relate to composition and rhetoric. Each document is cited and annotated only once under one of the five major sections of the CCCC Bibliography. Each entry, however, receives an "entry number" so that cross-references to other sections are possible. This feature is especially useful because much scholarship in composition and rhetoric is interdisciplinary in nature. Cross-references appear as a listing of entry numbers, preceded by "See also," found at the ends of subsections. Entries appear under five major categories: bibliographies and checklists; theory and research; teacher education, administration, and social roles; curriculum; and testing, measurement, and evaluation. Although the CCCC Bibliography excludes master's theses, textbooks, computer software, and book reviews from its coverage, it furnishes citations to review essays, articles appearing in some 228 journals, scholarly monographs and essay collections, dissertations abstracted in Dissertation Abstracts International, and selected documents and conference materials available through ERIC.

Street Picturesque

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Publisher :
ISBN 13 :
Total Pages : 670 pages
Book Rating : 4.:/5 (1 download)

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Book Synopsis Street Picturesque by : Haejeong Hazel Hahn

Download or read book Street Picturesque written by Haejeong Hazel Hahn and published by . This book was released on 1997 with total page 670 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Body Parts

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Publisher :
ISBN 13 :
Total Pages : 496 pages
Book Rating : 4.X/5 (6 download)

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Book Synopsis Body Parts by : Amy Lyford

Download or read book Body Parts written by Amy Lyford and published by . This book was released on 1998 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Photogenic Neurasthenia

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Publisher :
ISBN 13 :
Total Pages : 318 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Photogenic Neurasthenia by : Nina L. Rosenblatt

Download or read book Photogenic Neurasthenia written by Nina L. Rosenblatt and published by . This book was released on 1997 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: