Advances in Global Marketing

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Publisher : Springer
ISBN 13 : 3319613855
Total Pages : 517 pages
Book Rating : 4.3/5 (196 download)

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Book Synopsis Advances in Global Marketing by : Leonidas C. Leonidou

Download or read book Advances in Global Marketing written by Leonidas C. Leonidou and published by Springer. This book was released on 2017-10-20 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book of expert contributions provides a comprehensive analysis of contemporary global marketing issues under different international business settings. It covers a wide array of key areas of international marketing research such as cross-cultural consumer behavior, foreign market entry modes, international entrepreneurship, international marketing strategy, country-of-origin effects, internationalization process, international buyer-seller relationships, corporate social responsibility, and international marketing performance. With both theoretical and empirical contributions by prominent researchers from all over the world, the book highlights and advances extant knowledge on global marketing and offers recommendations for future research. It builds a useful reference for scholars, doctoral researchers, and senior students in international marketing/business.

Handbook of Research on Global Business Opportunities

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Publisher : IGI Global
ISBN 13 : 1466665521
Total Pages : 702 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Handbook of Research on Global Business Opportunities by : Christiansen, Bryan

Download or read book Handbook of Research on Global Business Opportunities written by Christiansen, Bryan and published by IGI Global. This book was released on 2014-10-31 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the modern globalized economy, it is important for businesses of all sizes to take advantage of the opportunity to enter diverse markets around the world. Through an international presence, organizations can remain competitive. The Handbook of Research on Global Business Opportunities combines comprehensive viewpoints and research on various business enterprises from around the world in companies of all sizes and models, discussing different aspects and concerns in the global business environment such as corruption, taxation, supply chain management, and economic impacts. This handbook is an essential reference source for business executives from both large and small firms, business scholars, researchers, academics, students, and professionals.

Advances in Business, Management and Entrepreneurship

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Author :
Publisher : CRC Press
ISBN 13 : 1000651215
Total Pages : 1022 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Advances in Business, Management and Entrepreneurship by : Ratih Hurriyati

Download or read book Advances in Business, Management and Entrepreneurship written by Ratih Hurriyati and published by CRC Press. This book was released on 2020-01-06 with total page 1022 pages. Available in PDF, EPUB and Kindle. Book excerpt: The GCBME Book Series aims to promote the quality and methodical reach of the Global Conference on Business Management & Entrepreneurship, which is intended as a high-quality scientific contribution to the science of business management and entrepreneurship. The Contributions are the main reference articles on the topic of each book and have been subject to a strict peer review process conducted by experts in the fields. The conference provided opportunities for the delegates to exchange new ideas and implementation of experiences, to establish business or research connections and to find Global Partners for future collaboration. The conference and resulting volume in the book series is expected to be held and appear annually. The year 2019 theme of book and conference is "Creating Innovative and Sustainable Value-added Businesses in the Disruption Era". The ultimate goal of GCBME is to provide a medium forum for educators, researchers, scholars, managers, graduate students and professional business persons from the diverse cultural backgrounds, to present and discuss their researches, knowledge and innovation within the fields of business, management and entrepreneurship. The GCBME conferences cover major thematic groups, yet opens to other relevant topics: Organizational Behavior, Innovation, Marketing Management, Financial Management and Accounting, Strategic Management, Entrepreneurship and Green Business.

Advanced Perspectives on Global Industry Transitions and Business Opportunities

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Author :
Publisher :
ISBN 13 : 9781799887621
Total Pages : pages
Book Rating : 4.8/5 (876 download)

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Book Synopsis Advanced Perspectives on Global Industry Transitions and Business Opportunities by :

Download or read book Advanced Perspectives on Global Industry Transitions and Business Opportunities written by and published by . This book was released on 2020-09 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book explores viewpoints and research on various business enterprises from around the world in companies of all sizes and models, discussing different aspects and concerns in the global business environment such as corruption, taxation, supply chain management, and economic impacts"--

Research Methods in International Business

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Author :
Publisher : Springer Nature
ISBN 13 : 303022113X
Total Pages : 501 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Research Methods in International Business by : Lorraine Eden

Download or read book Research Methods in International Business written by Lorraine Eden and published by Springer Nature. This book was released on 2019-12-06 with total page 501 pages. Available in PDF, EPUB and Kindle. Book excerpt: Showcasing methodological rigour and state-of-the-art methods as hallmarks of modern international business (IB) research, this book offers a collection of the most relevant and highly cited research methods articles from the Journal of International Business Studies (JIBS). Each piece is accompanied by a new Commentary written by experts in the field; some also include Further Reflections by the original authors. Encompassing both qualitative and quantitative approaches, this comprehensive volume explores research design, testing and reporting, as well as specific methodological issues such as endogeneity, common method variance, and theorising from case studies. With recommendations for best practices relating to interaction effects, hypothesis testing, and replicability, this book is a unique and up-to-date reference source on the latest research methods and practices in international business. The book will also be essential reading for those studying any sub-discipline of IB research, including international economics, entrepreneurship, finance, management and marketing.

Advances in Global Leadership

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Author :
Publisher : Emerald Group Publishing
ISBN 13 : 1848552572
Total Pages : 398 pages
Book Rating : 4.8/5 (485 download)

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Book Synopsis Advances in Global Leadership by : William Mobley

Download or read book Advances in Global Leadership written by William Mobley and published by Emerald Group Publishing. This book was released on 2009-07-23 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents papers by academics, practitioners and consultants who are engaged in global leadership, from multiple perspectives. This title includes chapters on: personality, leadership and globalization; the roles of international experience, experiential learning, and cultural intelligence in developing global leaders; and, ethical leadership.

Advances in Electronic Marketing

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Publisher : IGI Global
ISBN 13 : 9781591403227
Total Pages : 340 pages
Book Rating : 4.4/5 (32 download)

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Book Synopsis Advances in Electronic Marketing by : Irvine Clarke

Download or read book Advances in Electronic Marketing written by Irvine Clarke and published by IGI Global. This book was released on 2005-01-01 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book addresses Internet marketing and the World Wide Web, and other electronic marketing tools such as geographic information systems, database marketing, and mobile advertising"--Provided by publisher.

Impact of Emerging Digital Technologies on Leadership in Global Business

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Author :
Publisher : IGI Global
ISBN 13 : 1466661356
Total Pages : 355 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Impact of Emerging Digital Technologies on Leadership in Global Business by : Smith, Peter A.C.

Download or read book Impact of Emerging Digital Technologies on Leadership in Global Business written by Smith, Peter A.C. and published by IGI Global. This book was released on 2014-06-30 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: To be successful, business leaders should be familiar with the emerging digital technologies that are contributing to the global business environment. All leaders must develop fresh capabilities if they are to successfully direct their communities through the emerging era of social digital connectivity and global dynamic complexity. Impact of Emerging Digital Technologies on Leadership in Global Business combines relevant theoretical and practical frameworks with the latest research and best practices regarding emergent digital technologies. This book is an essential reference source for professionals, researchers, academics, and students who want to improve their understanding of the strategic role of emerging digital technologies in the success of global business.

The Past, Present and Future of International Business and Management

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Author :
Publisher : Emerald Group Publishing
ISBN 13 : 0857240854
Total Pages : 668 pages
Book Rating : 4.8/5 (572 download)

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Book Synopsis The Past, Present and Future of International Business and Management by : Timothy Devinney

Download or read book The Past, Present and Future of International Business and Management written by Timothy Devinney and published by Emerald Group Publishing. This book was released on 2010-07-27 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt: A volume that concentrates on the substantive gaps in the IB/IM field and addresses whether these gaps are resolvable with the theoretical and methodological toolkit.

Advances in Business, Management and Entrepreneurship

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Author :
Publisher : CRC Press
ISBN 13 : 1000328325
Total Pages : 771 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Advances in Business, Management and Entrepreneurship by : Ratih Hurriyati

Download or read book Advances in Business, Management and Entrepreneurship written by Ratih Hurriyati and published by CRC Press. This book was released on 2020-12-07 with total page 771 pages. Available in PDF, EPUB and Kindle. Book excerpt: The GCBME Book Series aims to promote the quality and methodical reach of the Global Conference on Business Management & Entrepreneurship, which is intended as a high-quality scientific contribution to the science of business management and entrepreneurship. The Contributions are expected to be the main reference articles on the topic of each book and have been subject to a strict peer review process conducted by experts in the fields. The conference provided opportunities for the delegates to exchange new ideas and implementation of experiences, to establish business or research connections and to find Global Partners for future collaboration. The conference and resulting volume in the book series is expected to be held and appear annually. The year 2019 theme of book and conference is "Transforming Sustainable Business In The Era Of Society 5.0". The ultimate goal of GCBME is to provide a medium forum for educators, researchers, scholars, managers, graduate students and professional business persons from the diverse cultural backgrounds, to present and discuss their research, knowledge and innovation within the fields of business, management and entrepreneurship. The GCBME conferences cover major thematic groups, yet opens to other relevant topics: Organizational Behavior, Innovation, Marketing Management, Financial Management and Accounting, Strategic Management, Entrepreneurship and Green Business.

Advances in Innovation, Trade and Business

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Author :
Publisher : Springer Nature
ISBN 13 : 3030603547
Total Pages : 148 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis Advances in Innovation, Trade and Business by : Aswini Kumar Mishra

Download or read book Advances in Innovation, Trade and Business written by Aswini Kumar Mishra and published by Springer Nature. This book was released on 2021-03-22 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the process of liberalization and opening of markets in the 1990s, the emerging markets have created a thriving culture of entrepreneurship, creativity and global collaboration. Along with these opportunities, however, there are challenges in doing business with emerging markets. This book underlines the challenges that come with managing business relationships in diverse emerging countries such as India. It also provides useful implications and conclusions for successful and profitable business ventures in emerging economies.

Advances in Applied Economic Research

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Publisher : Springer
ISBN 13 : 3319484540
Total Pages : 869 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis Advances in Applied Economic Research by : Nicholas Tsounis

Download or read book Advances in Applied Economic Research written by Nicholas Tsounis and published by Springer. This book was released on 2017-06-07 with total page 869 pages. Available in PDF, EPUB and Kindle. Book excerpt: This proceedings volume aims to provide new research methods, theories and applications from various areas of applied economic research. Featuring papers from the 2016 International Conference on Applied Economics (ICOAE) organized by the University of Nicosia and the Western Macedonia University of Applied Sciences, this volume presents cutting edge research from all areas of economic science that use applied econometrics as the method of analysis. It also features country specific studies with specific economic policy analyses and proposals. Applied economics is a rapidly growing field of economics that combines economic theory with econometrics to analyse economic problems of the real world usually with economic policy interest. ICOAE is an annual conference started in 2008 with the aim to bring together economists from different fields of applied economic research in order to share methods and ideas. The goal of the conference and the enclosed papers is to allow for an exchange of experiences with different applied econometric methods and to promote joint initiatives among well-established fields likemacro- and microeconomics, international economics, finance, agricultural economics, health economics, education economics, international trade theory and management and marketing strategies. Featuring global contributions, this book will be of interest to researchers, academics, professionals and policy makers in the field of applied economics and econometrics.

MICOSS 2020

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Publisher : European Alliance for Innovation
ISBN 13 : 1631903047
Total Pages : 675 pages
Book Rating : 4.6/5 (319 download)

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Book Synopsis MICOSS 2020 by : Suraya

Download or read book MICOSS 2020 written by Suraya and published by European Alliance for Innovation. This book was released on 2021-05-06 with total page 675 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mercu Buana International Conference on Social Sciences aims to bring academic scientists, research scholars and practitioners to exchange and share their experiences and research results on all aspects of Social Sciences. It also provides a premier interdisciplinary platform for researchers, educators and practitioners to present and discuss the most recent innovations, trends, and concerns as well as practical challenges encountered and solutions adopted in the fields of Social Science Society 5.0. This international conference event was held on September 28-29, 2020 virtually.

Advances in Global Leadership

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Publisher : Emerald Group Publishing
ISBN 13 : 1838670742
Total Pages : 265 pages
Book Rating : 4.8/5 (386 download)

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Book Synopsis Advances in Global Leadership by : Joyce S. Osland

Download or read book Advances in Global Leadership written by Joyce S. Osland and published by Emerald Group Publishing. This book was released on 2019-11-18 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advances in Global Leadership, Volume 12 updates researchers and practitioners on the state of the field and ongoing research gaps. Part I presents new empirical studies; Part II features pioneering scholars and trainers in the Practitioner's Corner. Contributors range from well-known voices to newly minted scholars with fresh perspectives.

Conducting Market Research for International Business

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Publisher : Business Expert Press
ISBN 13 : 1606490265
Total Pages : 130 pages
Book Rating : 4.6/5 (64 download)

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Book Synopsis Conducting Market Research for International Business by : S. Tamer Cavusgil

Download or read book Conducting Market Research for International Business written by S. Tamer Cavusgil and published by Business Expert Press. This book was released on 2009-03-01 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: This practical guide leads you through all the issues you will face in developing new marketing opportunities in foreign markets. From initiating a project, to sampling and analyzing data, to taking advantage of your knowledge by approaching the market; this book is your guide to understanding and overcoming the most pressing issues that international marketers face.

Doing Business in Emerging Markets

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1000434923
Total Pages : 250 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Doing Business in Emerging Markets by : Sudhir Rana

Download or read book Doing Business in Emerging Markets written by Sudhir Rana and published by Taylor & Francis. This book was released on 2021-09-27 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume presents a comprehensive analysis of the business, financial and economic aspects of emerging markets. Using case studies from India, Turkey, Bangladesh and Africa, it discusses themes such as megaprojects, infrastructure and sustainability; cross-border mergers and acquisitions; a new paradigm for educational markets; exports competitiveness; work engagement in service sector; mobile banking and crowdfunding; and venture capital flow into emerging economies, to focus on the trade, foreign investment, financial, and social progress of these economies. The chapters review the current state, learnings, changing scenarios, business practices, and financial and economic perspectives across emerging markets while examining progression, challenges and the way forward. With its rigorous approach and topical content, this book will be useful to scholars and researchers of management studies, business management, financial management, business economics, international business, finance and marketing, development studies and economics. It will also interest policymakers and practitioners in the field.

Remote Work and Sustainable Changes for the Future of Global Business

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Author :
Publisher : IGI Global
ISBN 13 : 1799875156
Total Pages : 334 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Remote Work and Sustainable Changes for the Future of Global Business by : Ali, Mohammed

Download or read book Remote Work and Sustainable Changes for the Future of Global Business written by Ali, Mohammed and published by IGI Global. This book was released on 2021-06-25 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a void of research and other academic materials to support stakeholders operating within industry and the service sector with respect to their perceptions and experiences of remote work, particularly in the context of global business, sustainability, and change management. As more businesses consider remaining and maintaining a remote workforce, it is of paramount importance that new research be conducted regarding the multifaceted area of remote work and sustainable change for global business. Remote Work and Sustainable Changes for the Future of Global Business raises awareness of the multifaceted area of remote work in the context of sustainable change. In particular, it explores remote technology in an attempt to cope with the changing landscape of work environments amidst global change from a sociotechnical perspective. This book provides insight into the challenges both national and international businesses face during a world crisis. Covering topics such as crisis management, the human cloud, and virtual collaboration, this book is essential to business managers, project managers, business clusters, entrepreneurs, higher education practitioners, faculty and PhD researchers, educational boards, technology vendors and firms, and academic researchers.