Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
Accidental Branding
Download Accidental Branding full books in PDF, epub, and Kindle. Read online Accidental Branding ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Book Synopsis Accidental Branding by : David Vinjamuri
Download or read book Accidental Branding written by David Vinjamuri and published by John Wiley & Sons. This book was released on 2008-03-31 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every year, thousands of new business are started by people with no knowledge of modern marketing at all?and some of them survive and thrive. Accidental Branding tells the story of seven "accidental" brands and how their founders beat bigger competitors by breaking the standard rules of marketing. Successful brands like Burt's Bees, J. Peterman, and Clif Bar reveal how doing things differently can lead to big-time success. If you're an entrepreneur or a marketer, this guide will show you how to build stronger brands.
Book Synopsis The Accidental Marketer by : Tom Spitale
Download or read book The Accidental Marketer written by Tom Spitale and published by John Wiley & Sons. This book was released on 2014-03-04 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide for inexperienced marketers who have to develop a marketing strategy With technology being built into products of all kinds, many businesses are hiring scientists, engineers, and designers to fulfill strategic marketing and product management roles. The Accidental Marketer is a practical guide for employees who are now responsible for developing strategy. These marketers will be able to immediately and successfully apply the ten tools featured in the book to create powerful strategies that increase sales and profits for any product in any industry. Explains how great marketers uncover insights about customers that competitors miss and use new insights to create a range of strategic options for their marketing plans Shows how the best marketers execute their strategies through developing innovative branding and communication plans and value propositions The Accidental Marketer allows any inexperienced marketer to step into a new role and develop an effective strategy.
Book Synopsis Design by Accident by : James Francis O'Brien
Download or read book Design by Accident written by James Francis O'Brien and published by . This book was released on 1968 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This original Dover publication illustrates dozens of accidental effects discovered by a commercial artist in the course of his work. Some are the result of bringing together materials that react with each other, some the result of applying pigment in uncommon ways. The text describes how you can create similar accidental designs yourself with only basic art materials. Nine areas of "accident" are described and illustrated: tree forms created by the movement of pigments or liquids ; crackle patterns resulting from stress in layers of glue, paint, India ink, or graphite ; crawl patterns as coats of paint over irregular or incompatible surfaces unevenly ; random patterns of drips, drops, or dribbles ; splashes and runs created by vigorous impact and gravity ; marble effects created by pulling paper or canvas through paint which is floating on water ; wrinkle lines and folds in a variety of materials ; flower patterns formed when pigments are dropped on non-absorbent surfaces ; and a miscellany--27 plates that shoe patterns emerging from ink flowing along wrinkled paper, scorch marks from a kerosene flame, waves in water-filled baking pan, and similar material. Eight color plates suggest some of the variations possible with colored pigments or crayons, and 55 other figures show natural "accidents" such as dried stream bed, ceramic crackle, beach pebbles, dirty water runs on glass etc."--back cover.
Book Synopsis The Accidental Instructional Designer: Learning Design for the Digital Age by : Cammy Bean
Download or read book The Accidental Instructional Designer: Learning Design for the Digital Age written by Cammy Bean and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Accidental Pinup by : Danielle Jackson
Download or read book The Accidental Pinup written by Danielle Jackson and published by Penguin. This book was released on 2022-07-19 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rival photographers are forced to collaborate on a body-positive lingerie campaign, but they might have to readjust their focus when sparks fly. Photographer Cassie Harris loves her job—her company Buxom Boudoir makes people look beautiful and feel empowered with her modern twist on classic pinup photography. Cassie’s best friend, Dana, is about to launch her own dangerously dreamy lingerie line and wants Cassie to shoot and direct the career-changing national campaign. But company politics and Dana’s complicated pregnancy interfere, and Cassie finds herself—a proud plus size Black woman—not behind the camera but in front of it. Though she’s never modeled herself, Cassie’s pretty sure she can handle the sheer underwear and caution tape bralettes. She’s not sure she can work so intimately with the chosen photographer, her long-time competitor in the Chicago photography scene, Reid Montgomery. Their chemistry is undeniable on set, however, and feelings can develop faster than film…
Book Synopsis The Accidental Library Marketer by : Kathy Dempsey
Download or read book The Accidental Library Marketer written by Kathy Dempsey and published by . This book was released on 2009 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Accidental Library Marketer fills a need for library professionals and paraprofessionals who find themselves in an awkward position: They need to promote their libraries and services in the age of the internet, but they've never been taught how to do it effectively. This results-oriented A-to-Z guide by Kathy Dempsey--long-time editor of the Marketing Library Services newsletter--reveals the missing link between the everyday promotion librarians actually do and the "real marketing" that's guaranteed to assure funding, excite users, and build stronger community relationships. Combining real-life examples, expert advice, and checklists in a reader-friendly style, The Accidental Library Marketer is the complete how-to resource for successful library marketing and promotion."--Cover.
Book Synopsis The Quality Street Girls (Quality Street, Book 1) by : Penny Thorpe
Download or read book The Quality Street Girls (Quality Street, Book 1) written by Penny Thorpe and published by HarperCollins. This book was released on 2018-11-15 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: A delicious and heartwarming novel featuring the girls working at the nation’s favourite wrapped chocolate factory.
Download or read book Iris Apfel written by Iris Apfel and published by HarperCollins. This book was released on 2018-03-06 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I have rarely met someone as vivid, as alive, as vital, vivacious, irreverent, joyous, relevant, and needed as Iris. She breathes young air, thinks young thoughts, and gathers no dust. I simply adore her."--Dries van Noten A unique and lavishly illustrated collection of musings, anecdotes, and observations on all matters of life and style, infused with the singular candor, wit, and exuberance of the globally revered ninety-six-year-old fashion icon whose work has been celebrated at the Metropolitan Museum of Art’s Costume Institute and by countless fans worldwide. A woman who transcends time and trends, Iris Apfel is a true original, one of the most dynamic personalities in the worlds of fashion, textiles, and interior design. As the cofounder with her husband, Carl Apfel, of Old World Weavers, an international textile manufacturing company that specialized in reproducing antique fabrics, her prestigious clientele has included Greta Garbo, Estee Lauder, Montgomery Clift, and Joan Rivers. She also acted as a restoration consultant and replicated fabric for the White House over nine presidential administrations. Iris’s travels worldwide and a passion for flea markets of all sorts inspired her work and fueled her passion for collecting fashion and accessories. In 2005, she was the first living person who was not a designer to have her clothing and accessories exhibited at the Costume Institute at the Metropolitan Museum of Art, a blockbuster show that catapulted her to fame and a career as a supermodel, muse, and collaborator for renowned brands, from Citroen to Tag Heuer, and global gigs at Bon Marché in Paris and the Landmark Mandarin Oriental in Hong Kong. In 2015, acclaimed director Albert Maysles released Iris, his last film—now an Emmy Award nominee—to a global audience. Now, this self-dubbed geriatric starlet, whose irrepressible authenticity, wit, candor, and infectious energy have earned her nearly a million followers on social media, has created an entertaining, thought-provoking, visually arresting, and inspiring volume—her first book—that captures her unique joie de vivre. Iris Apfel: Accidental Icon, contains an eclectic mix of musings and 180 full-color and black-and-white photos and illustrations—presented in the same improvisational, multifaceted style that have made Iris a contemporary fashion icon. Astute maxims, witty anecdotes from childhood to the present, essays on style and various subjects, from the decline of manners to the importance of taking risks, fill the book as do lists, both proclamatory, revelatory, and advisory. All are paired with a bold, color-filled, exciting design that varies from page to page. Here, too, is a treasure trove of never-before-published personal photographs and mementos, mixed with images from top international fashion photographers and illustrators with enchanting, surprising novelties such as Disney cartoons, vintage postcards, the Iris Apfel Halloween costume for children, and more.
Book Synopsis The Accidental Teacher by : Annie Lubliner Lehmann
Download or read book The Accidental Teacher written by Annie Lubliner Lehmann and published by University of Michigan Press. This book was released on 2009-06-02 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Having severe autism does not stop Annie Lehmann's son Jonah from teaching her some of life's most valuable lessons. The Accidental Teacher, a heartfelt memoir about self-discovery rather than illness, uses insight and humor to weave a tale rich with kitchen-table wisdom. It explains the realities of life with a largely nonverbal son and explores the frustrations and triumphs of the Lehmann family as Jonah grew into a young adult. This book is a must-read for anyone who has been personally touched by a major life challenge. Book jacket.
Book Synopsis OBD: Obsessive Branding Disorder by : Lucas Conley
Download or read book OBD: Obsessive Branding Disorder written by Lucas Conley and published by Public Affairs. This book was released on 2008-06-03 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Conley offers an investigation into our culture of obsession, and requires us to consider the grave ramifications of our branded world.
Download or read book Murakami T written by Haruki Murakami and published by Knopf. This book was released on 2021-11-23 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: The international literary icon opens his eclectic closet: Here are photographs of Murakami’s extensive and personal T-shirt collection, accompanied by essays that reveal a side of the writer rarely seen by the public. Many of Haruki Murakami's fans know about his massive vinyl record collection (10,000 albums!) and his obsession with running, but few have heard about a more intimate passion: his T-shirt collecting. In Murakami T, the famously reclusive novelist shows us his T-shirts—from concert shirts to never-worn whiskey-themed Ts, and from beloved bookstore swag to the shirt that inspired the iconic short story "Tony Takitani." These photographs are paired with short, frank essays that include Murakami's musings on the joy of drinking Guinness in local pubs across Ireland, the pleasure of eating a burger upon arrival in the United States, and Hawaiian surf culture in the 1980s. Together, these photographs and reflections reveal much about Murakami's multifaceted and wonderfully eccentric persona.
Book Synopsis The Accidental Feminist by : M. G. Lord
Download or read book The Accidental Feminist written by M. G. Lord and published by Bloomsbury Publishing USA. This book was released on 2012-02-12 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Movie stars establish themselves as brands--and Taylor's brand , in its most memorable outings, has repeatedly introduced a broad audience to feminist ideas. In her breakout film, "National Velvet" (1944), Taylor's character challenges gender discrimination,: Forbidden as a girl to ride her beloved horse in an important race, she poses as a male jockey. Her next milestone, "A Place in the Sun" (1951), can be seen as an abortion rights movie--a cautionary tale from a time before women had ready access to birth control. In "Butterfield 8" (1960), for which she won an Oscar, Taylor isn't censured because she's a prostitute, but because she chooses the men: she controls her sexuality, a core tenet of the third-wave feminism that emerged in the 1990s. Even "Who's Afraid of Virginia Woolf?" (1966) depicts the anguish that befalls a woman when the only way she can express herself is through her husband's stalled career and children. The legendary actress has lived her life defiantly in public--undermining post-war reactionary sex roles, helping directors thwart the Hollywood Production Code, which censored film content between 1934 and 1967. Defying death threats she spearheaded fundraising for AIDS research in the first years of the epidemic, and has championed the rights of people to love whom they love, regardless of gender. Yet her powerful feminist impact has been hidden in plain sight. Drawing on unpublished letters and scripts as well as interviews with Kate Burton, Gore Vidal, Austin Pendleton, Kevin McCarthy, Liz Smith, and others, The Accidental Feminist will surprise Taylor and film fans with its originality and will add a startling dimension to the star's enduring mystique.
Book Synopsis Design by Accident by : Alexandra Midal
Download or read book Design by Accident written by Alexandra Midal and published by National Geographic Books. This book was released on 2019-09-17 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A counterhistory and new historiography of design. In Design by Accident, Alexandra Midal declares the autonomy of design, in and on its own terms. This meticulously researched work proposes not only a counterhistory but a new historiography of design, shedding light on overlooked historical landmarks and figures while reevaluating the legacies of design's established luminaries from the nineteenth century to the present. Midal rejects both linear narratives of progress and the long-held perception of design as a footnote to the histories of fine art and architecture. By weaving critical analysis of the canon of design history and theory together, with special attention to the writings of designers themselves, she draws out the nuances and radical potentials of the discipline—from William Morris's ambivalence toward industry, to Catharine Beecher's proto-feminist household appliances, to the Bauhaus's Expressionist origins, and the influence of Herbert Marcuse on Joe Colombo.
Book Synopsis The Accidental Business Nomad by : Kyle Hegarty
Download or read book The Accidental Business Nomad written by Kyle Hegarty and published by . This book was released on 2022-08-30 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bronze Award Winner in International Business/Globalization-Axiom Business Book Awards 2021 "This is the Indiana Jones of international business." - Csaba Toth An unvarnished, story-driven, practical guide to working across cultures. The book features real stories of companies going global and highlights the realities of doing business overseas in a post-globalization world. Each story gives fascinating insights and lessons into the cultural realities and unexpected surprises of modern globalization. The Accidental Business Nomad is for anyone working in a more global environment and who is looking to gain critical insights and communications skills needed for a shrinking world. As Managing Director of TSL Marketing's Leadership Nomad group, Kyle Hegarty has deciphered the culture code of doing business in Asia and the fastest growing markets. Hegarty reports on his triumphs and failures, including tales where unexpected lessons abound. The result is a no-holds-barred, gritty, and unvarnished guide to doing business across cultures. Readers will learn: Why up to 70 percent of international ventures fail due to cultural issues, and how to avoid becoming a casualty How to navigate the invisible language of cultural misunderstandings Cross-cultural communications skills everyone in business needs to know The art and science of personality profiling and quick short-cuts to understanding people What outsourced call centers can teach us about the future of global communication How to find inspiration and innovation in the most unlikely of places
Download or read book Accidental written by Alex Richards and published by Bloomsbury Publishing USA. This book was released on 2020-07-07 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely, emotionally-resonant story about a teen girl dealing with the aftermath of a tragic shooting is a must-read from an exciting new YA talent. Johanna has had more than enough trauma in her life. She lost her mom in a car accident, and her father went AWOL when Johanna was just a baby. At sixteen, life is steady, boring . . . maybe even stifling, since she's being raised by her grandparents who never talk about their daughter, her mother Mandy. Then he comes back: Robert Newsome, Johanna's father, bringing memories and pictures of Mandy. But that's not all he shares. A tragic car accident didn't kill Mandy--it was Johanna, who at two years old, accidentally shot her own mother with an unsecured gun. Now Johanna has to sort through it all--the return of her absentee father, her grandparents' lies, her part in her mother's death. But no one, neither her loyal best friends nor her sweet new boyfriend, can help her forgive them. Most of all, can she ever find a way to forgive herself? In a searing, ultimately uplifting story, debut author Alex Richards tackles a different side of the important issue that has galvanized teens across our country.
Author :New York Institute of Career Development Publisher :Skyhorse Publishing Inc. ISBN 13 :1621532488 Total Pages :113 pages Book Rating :4.6/5 (215 download)
Book Synopsis Branding for Bloggers by : New York Institute of Career Development
Download or read book Branding for Bloggers written by New York Institute of Career Development and published by Skyhorse Publishing Inc.. This book was released on 2013-05-07 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are more than 54,000 new blogs started every day around the world. The stark reality is that most will fail because bloggers don't have enough information on marketing themselves. The key to any successful marketing plan is a strong brand. Branding for Bloggers features tried-and-true, it-worked-for-me methods of branding from a rich mix of professional bloggers and branding experts. Bloggers will learn how to define their brand, establish it to grow the reach of their blog, and use their new brand identities to start earning money online. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Book Synopsis The Accidental Life by : Terry McDonell
Download or read book The Accidental Life written by Terry McDonell and published by Vintage. This book was released on 2017-07-11 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Amazon Best Book of 2016 A celebration of the writing and editing life, as well as a look behind the scenes at some of the most influential magazines in America (and the writers who made them what they are). You might not know Terry McDonell, but you certainly know his work. Among the magazines he has top-edited: Outside, Rolling Stone, Esquire, and Sports Illustrated. In this revealing memoir, McDonell talks about what really happens when editors and writers work with deadlines ticking (or drinks on the bar). His stories about the people and personalities he’s known are both heartbreaking and bitingly funny—playing “acid golf” with Hunter S. Thompson, practicing brinksmanship with David Carr and Steve Jobs, working the European fashion scene with Liz Tilberis, pitching TV pilots with Richard Price. Here, too, is an expert’s practical advice on how to recruit—and keep—high-profile talent; what makes a compelling lede; how to grow online traffic that translates into dollars; and how, in whatever format, on whatever platform, a good editor really works, and what it takes to write well. Taking us from the raucous days of New Journalism to today’s digital landscape, McDonell argues that the need for clear storytelling from trustworthy news sources has never been stronger. Says Jeffrey Eugenides: “Every time I run into Terry, I think how great it would be to have dinner with him. Hear about the writers he's known and edited over the years, what the magazine business was like back then, how it's changed and where it's going, inside info about Edward Abbey, Jim Harrison, Annie Proulx, old New York, and the Swimsuit issue. That dinner is this book.”
