Marketing Research with IBM® SPSS Statistics

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Author :
Publisher : Routledge
ISBN 13 : 1315525526
Total Pages : 265 pages
Book Rating : 4.3/5 (155 download)

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Book Synopsis Marketing Research with IBM® SPSS Statistics by : Karine Charry

Download or read book Marketing Research with IBM® SPSS Statistics written by Karine Charry and published by Routledge. This book was released on 2016-07-15 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing researchers, companies and business schools need to be able to use statistical procedures correctly and accurately interpret the outputs, yet generally these people are scared off by the statistics behind the different analyses procedures, thus they often rely on external sources to come up with profound answers to the proposed research questions. In an accessible and step by step approach, the authors show readers which procedures to use in which particular situation and how to practically execute them using IBM® SPSS Statistics. IBM® is one of the largest statistical software providers world-wide and their IBM® SPSS Statistics software offers a very user-friendly environment. The program uses a simple drag-and-drop menu interface, which is also suitable for non-experienced programmers. It is widely employed in companies and many business schools also use this software package. This straightforward, pragmatic reference manual will help: professional marketers who use statistical procedures in in IBM® SPSS Statistics; undergraduate and postgraduate students where marketing research and research methodology are taught; all researchers analyzing survey-based data in a wide range of frontier domains like psychology, finance, accountancy, negotiation, communication, sociology, criminology, management, information systems, etc. IBM®'s next-generation business analytic solutions help organizations of all sizes make sense of information in the context of their business. You can uncover insights more quickly and easily from all types of data-even big data-and on multiple platforms and devices. And, with self-service and built-in expertise and intelligence, you have the freedom and confidence to make smarter decisions that better address your business imperatives.

SPSS Local Version for Bundles + Doing Data Analysis with SPSS Version 14 with CD + Research Methods and Statistics in Criminal Justice

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Author :
Publisher :
ISBN 13 : 9780170991902
Total Pages : pages
Book Rating : 4.9/5 (919 download)

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Book Synopsis SPSS Local Version for Bundles + Doing Data Analysis with SPSS Version 14 with CD + Research Methods and Statistics in Criminal Justice by : Robert Carver

Download or read book SPSS Local Version for Bundles + Doing Data Analysis with SPSS Version 14 with CD + Research Methods and Statistics in Criminal Justice written by Robert Carver and published by . This book was released on 2006-06-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

A Simple Guide to SPSS for Windows

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Author :
Publisher : Wadsworth Publishing Company
ISBN 13 : 9780495318637
Total Pages : 0 pages
Book Rating : 4.3/5 (186 download)

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Book Synopsis A Simple Guide to SPSS for Windows by : Lee A. Kirkpatrick

Download or read book A Simple Guide to SPSS for Windows written by Lee A. Kirkpatrick and published by Wadsworth Publishing Company. This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Featuring just the right amount of information and instruction, Kirkpatrick and Feeney's no-nonsense, streamlined guide provides a thorough introduction to Versions 12.0 and 13.0 of the powerful SPSS software. With this guide, students can learn how to use SPSS to perform all of the statistical procedures covered by a typical introductory statistics text--from histograms and descriptive statistics through correlation, regression, t-tests, and analysis of variance. Writing for students who need to use SPSS to complete homework problems or to conduct statistical analysis for a research project, Kirkpatrick and Feeney keep their explanations as simple and practical as possible.

Quick Guide to IBM® SPSS®

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Author :
Publisher : SAGE Publications
ISBN 13 : 1544360444
Total Pages : 386 pages
Book Rating : 4.5/5 (443 download)

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Book Synopsis Quick Guide to IBM® SPSS® by : Alan C. Elliott

Download or read book Quick Guide to IBM® SPSS® written by Alan C. Elliott and published by SAGE Publications. This book was released on 2019-07-22 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alan C. Elliott and Wayne A. Woodward’s Quick Guide to IBM® SPSS®: Statistical Analysis With Step-by-Step Examples gives students the extra guidance with SPSS they need without taking up valuable in-class time. A practical, accessible guide for using software while doing data analysis in the social sciences, students can learn SPSS on their own, allowing instructors to focus on the concepts and calculations in their lectures, rather than SPSS tutorials. Designed to work across disciplines, the authors have provided a number of SPSS "step-by-step" examples in chapters showing the user how to plan a study, prepare data for analysis, perform the analysis and interpret the output from SPSS. The new Third Edition covers IBM® SPSS® version 25, includes a new section on Syntax, and all chapters have been updated to reflect current menu options along with many SPSS screenshots, making the process much simpler for the user. In addition, helpful hints and insights are provided through the features "Tips and Caveats" and "Sidebars."

Doing Data Analysis with SPSS Version14

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Author :
Publisher : Thomson Brooks/Cole
ISBN 13 : 9780495107934
Total Pages : 0 pages
Book Rating : 4.1/5 (79 download)

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Book Synopsis Doing Data Analysis with SPSS Version14 by : Robert H. Carver

Download or read book Doing Data Analysis with SPSS Version14 written by Robert H. Carver and published by Thomson Brooks/Cole. This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: DOING DATA ANALYSIS WITH SPSS VERSION 14.0 (WITH CD-ROM) is the perfect supplement to help you succed in your statistic course! This innovative guide offers practical instruction to SPSS 14.0, helping you learn helpful software skills. By using SPSS to handle complex computations, you can focus on the underlying statistical concepts and techniques in the introductory statistics course.

A Simple Guide to IBM SPSS Statistics - version 23.0

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Author :
Publisher : Cengage Learning
ISBN 13 : 9781305877719
Total Pages : 0 pages
Book Rating : 4.8/5 (777 download)

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Book Synopsis A Simple Guide to IBM SPSS Statistics - version 23.0 by : Lee A. Kirkpatrick

Download or read book A Simple Guide to IBM SPSS Statistics - version 23.0 written by Lee A. Kirkpatrick and published by Cengage Learning. This book was released on 2015-08-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Completely up to date and extremely student friendly, A SIMPLE GUIDE TO IBM SPSS: FOR VERSION 23.0, Fourteenth Edition, equips you with everything you need to know about the newest version of SPSS for Windows so you can effectively use the program in your statistics class. The guide's straightforward style frees you to concentrate on learning basic statistical concepts, while still developing familiarity with SPSS. It's clear, step-by-step instruction quickly gets you up to speed, enabling you to confidently use SPSS to do homework problems and conduct statistical analyses for research projects. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

A Simple Guide to IBM SPSS Statistics for Versions 18.0 & 19.0

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Author :
Publisher : Cengage Learning
ISBN 13 : 9781111352554
Total Pages : 115 pages
Book Rating : 4.3/5 (525 download)

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Book Synopsis A Simple Guide to IBM SPSS Statistics for Versions 18.0 & 19.0 by : Lee A. Kirkpatrick

Download or read book A Simple Guide to IBM SPSS Statistics for Versions 18.0 & 19.0 written by Lee A. Kirkpatrick and published by Cengage Learning. This book was released on 2012 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: This no-nonsense book teaches you everything you need to know about the newest version of SPSS® for Windows® so you can effectively use the program in your statistics class. The guide's simple, straightforward style frees you to concentrate on learning basic statistical concepts, while still developing familiarity with SPSS. In no time, you will be using SPSS to do homework problems and conduct statistical analyses for research projects.

A Simple Guide to SPSS for Version 16.0

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Author :
Publisher : Cengage Learning
ISBN 13 : 9780495597667
Total Pages : 128 pages
Book Rating : 4.5/5 (976 download)

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Book Synopsis A Simple Guide to SPSS for Version 16.0 by : Lee Kirkpatrick

Download or read book A Simple Guide to SPSS for Version 16.0 written by Lee Kirkpatrick and published by Cengage Learning. This book was released on 2008-05-02 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: This no-nonsense book teaches you everything you need to know about the newest version of SPSS for Windows so you can effectively use the program in your statistics class. The guide's simple, straightforward style frees you to concentrate on learning basic statistical concepts, while still developing familiarity with SPSS. In no time, you'll be using SPSS to do homework problems and conduct statistical analyses for research projects. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

A Simple Guide to SPSS for Version 17.0

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Author :
Publisher : Cengage Learning
ISBN 13 : 9780840031884
Total Pages : 128 pages
Book Rating : 4.0/5 (318 download)

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Book Synopsis A Simple Guide to SPSS for Version 17.0 by : Lee Kirkpatrick

Download or read book A Simple Guide to SPSS for Version 17.0 written by Lee Kirkpatrick and published by Cengage Learning. This book was released on 2010-01-01 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: This no-nonsense book teaches you everything you need to know about the newest version of SPSS for Windows so you can effectively use the program in your statistics class. The guide’s simple, straightforward style frees you to concentrate on learning basic statistical concepts, while still developing familiarity with SPSS. In no time, you’ll be using SPSS to do homework problems and conduct statistical analyses for research projects. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Student Study Guide With IBM® SPSS® Workbook for Research Methods, Statistics, and Applications 2e

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Author :
Publisher : SAGE Publications
ISBN 13 : 1544318650
Total Pages : 263 pages
Book Rating : 4.5/5 (443 download)

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Book Synopsis Student Study Guide With IBM® SPSS® Workbook for Research Methods, Statistics, and Applications 2e by : Kathrynn A. Adams

Download or read book Student Study Guide With IBM® SPSS® Workbook for Research Methods, Statistics, and Applications 2e written by Kathrynn A. Adams and published by SAGE Publications. This book was released on 2018-02-20 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to give your students more practice with research methods and statistics outside of class? Then the Student Study Guide With IBM® SPSS® Workbook for Research Methods, Statistics, and Applications, Second Edition, is for you. Written by Kathrynn A. Adams and Eva K. Lawrence, this study guide accompanies the new second edition of Research Methods, Statistics, and Applications and provides instructions for performing statistical calculations in IBM® SPSS® along with additional exercises to reinforce concepts in the text. It follows the main text chapter by chapter to provide for easy assigning and studying. Bundle it with Research Methods, Statistics, and Applications, 2e and save! ISBN: 978-1-5443-3016-7

A Crash Course in SPSS for Windows

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 144435647X
Total Pages : 222 pages
Book Rating : 4.4/5 (443 download)

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Book Synopsis A Crash Course in SPSS for Windows by : Andrew M. Colman

Download or read book A Crash Course in SPSS for Windows written by Andrew M. Colman and published by John Wiley & Sons. This book was released on 2011-08-31 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: This quick, simple, and user-friendly introduction to SPSS for Windows has now been updated so that it can be used with Versions 14 to 16 of the software. For this edition, a section has been added on partial correlation, together with new material on sorting, classifying, and coding data, inserting variables and cases, and paneling charts and graphs, and the chapter on charts and graphs has been completely rewritten in line with changes to the SPSS Chart Builder. The supporting website allows data sets used in the book to be downloaded from the Internet and provides additional examples from various social science disciplines. The fourth edition retains all of the features that have made the text so attractive to students and teachers: The material is concise and focused, enabling most users to learn the basics comfortably within 10 hours. All the most widely used statistical techniques and graphic facilities in SPSS for Windows are clearly described. Every statistical procedure is explained with the help of a step-by-step analysis of a numerical example taken from real data in published research. The authors have chosen small data sets so that readers do not waste unnecessary time inputting data. Screenshots on the page make it easy for students to cross between the text and the screen. Online support material to accompany the text is available at www.blackwellpublishing.com/crashcourse/

A Simple Guide to IBM SPSS: For Version 20.0

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Author :
Publisher : Cengage Learning
ISBN 13 : 9781285086019
Total Pages : 0 pages
Book Rating : 4.0/5 (86 download)

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Book Synopsis A Simple Guide to IBM SPSS: For Version 20.0 by : Lee A. Kirkpatrick

Download or read book A Simple Guide to IBM SPSS: For Version 20.0 written by Lee A. Kirkpatrick and published by Cengage Learning. This book was released on 2012-07-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Completely up to date, the no-nonsense A SIMPLE GUIDE TO IBM SPSS: FOR VERSION 20.0, Twelfth Edition, equips you with everything you need to know to get started with the newest version of SPSS for Windows. The guide’s straightforward style frees learners to concentrate on learning basic statistical concepts, while still developing familiarity with SPSS. Step-by-step instruction quickly gets users up to speed, enabling them to begin using SPSS to conduct statistical analyses. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

A Simple Guide to IBM SPSS: for Version 22.0

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Author :
Publisher : Cengage Learning
ISBN 13 : 9781305389908
Total Pages : 0 pages
Book Rating : 4.3/5 (899 download)

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Book Synopsis A Simple Guide to IBM SPSS: for Version 22.0 by : Lee A. Kirkpatrick

Download or read book A Simple Guide to IBM SPSS: for Version 22.0 written by Lee A. Kirkpatrick and published by Cengage Learning. This book was released on 2014-08-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Completely up to date and extremely student friendly, A SIMPLE GUIDE TO IBM SPSS: FOR VERSION 22.0, Thirteenth Edition, equips you with everything you need to know about the newest version of SPSS for Windows so you can effectively use the program in your statistics class. The guide's straightforward style frees you to concentrate on learning basic statistical concepts, while still developing familiarity with SPSS. Its clear, step-by-step instruction quickly gets you up to speed, enabling you to confidently use SPSS to do homework problems and conduct statistical analyses for research projects. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

A Simple Guide to SPSS for Windows

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Author :
Publisher : Wadsworth Publishing Company
ISBN 13 : 9780534610067
Total Pages : 132 pages
Book Rating : 4.6/5 (1 download)

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Book Synopsis A Simple Guide to SPSS for Windows by : Lee A. Kirkpatrick

Download or read book A Simple Guide to SPSS for Windows written by Lee A. Kirkpatrick and published by Wadsworth Publishing Company. This book was released on 2004 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Featuring just the right amount of information and instruction, Kirkpatrick and Feeney's no-nonsense, streamlined guide provides a thorough introduction to Version 12.0 of the powerful SPSS software. With this guide, students can learn how to use SPSS to perform all of the statistical procedures covered by a typical introductory statistics text--from histograms and descriptive statistics through correlation, regression, t-tests, and analysis of variance. Writing for students who need to use SPSS to complete homework problems or to conduct statistical analysis for a research project, Kirkpatrick and Feeney keep their explanations as simple and practical as possible.

IBM SPSS Statistics 23 Step by Step

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Author :
Publisher : Routledge
ISBN 13 : 1134793332
Total Pages : 401 pages
Book Rating : 4.1/5 (347 download)

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Book Synopsis IBM SPSS Statistics 23 Step by Step by : Darren George

Download or read book IBM SPSS Statistics 23 Step by Step written by Darren George and published by Routledge. This book was released on 2016-03-22 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: IBM SPSS Statistics 23 Step by Step: A Simple Guide and Reference, 14e, takes a straightforward, step-by-step approach that makes SPSS software clear to beginners and experienced researchers alike. Extensive use of vivid, four-color screen shots, clear writing, and step-by-step boxes guide readers through the program. Exercises at the end of each chapter support students by providing additional opportunities to practice using SPSS. All datasets used in the book are available for download at: https://www.routledge.com/products/ 9780134320250

A Simple Guide to IBM SPSS for Versions 18.0 & 19.0

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Author :
Publisher : Cengage Learning
ISBN 13 : 9781111352684
Total Pages : 128 pages
Book Rating : 4.3/5 (526 download)

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Book Synopsis A Simple Guide to IBM SPSS for Versions 18.0 & 19.0 by : Lee Kirkpatrick

Download or read book A Simple Guide to IBM SPSS for Versions 18.0 & 19.0 written by Lee Kirkpatrick and published by Cengage Learning. This book was released on 2011-06-06 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: This no-nonsense book teaches you everything you need to know about the newest version of SPSS for Windows so you can effectively use the program in your statistics class. The guide’s simple, straightforward style frees you to concentrate on learning basic statistical concepts, while still developing familiarity with SPSS. In no time, you will be using SPSS to do homework problems and conduct statistical analyses for research projects. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

SPSS for Windows Step by Step

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Author :
Publisher : Allyn & Bacon
ISBN 13 :
Total Pages : 404 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis SPSS for Windows Step by Step by : Darren George

Download or read book SPSS for Windows Step by Step written by Darren George and published by Allyn & Bacon. This book was released on 2007 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: SPSS for Windows Step by Step: A Simple Guide and Reference, 14.0 Updatemakes data analysis and SPSS procedures clear and accessible. Presents straightforward “step by step” instructions in each analysis chapter to clarify procedures. Hundreds of screen shots and “Step by Step” boxes guide the student through the program. All of the datasets used in the book are available for download on the text website. Exercises at the end of each chapter and selected answers on the website give students an opportunity to practice using SPSS. Updated to reflect SPSS Version 14.0