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A Primer Of Business
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Book Synopsis Introduction to Business by : Patrice Flynn
Download or read book Introduction to Business written by Patrice Flynn and published by Business Expert Press. This book was released on 2019-11-27 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do we need yet another textbook on business fundamentals when every publishing house has stacks of such books ready for sale? No, we do not need another standard textbook. What we need is a new kind of teaching tool that at once accommodates the modern-day classroom and exposes new century students to the contemporary world of global capitalism in which today’s businesses operate. In primer form, Dr. Patrice Flynn clarifies the functional areas of business, a term used to describe what every businessperson needs to understand to be successful, from entrepreneurship to small business development, legal structure, going global, finance, big data, marketing, management, and more. This primer demonstrates how a master teacher teaches new century students, thus giving supremacy to pedagogy along with rigorous content. The primer can be used with both business students and the growing number of nonbusiness students interested in learning how business works before entering the world of work. Every student will come away not only with a sense of the business areas that pique their interest but also with a deeper understanding of business from which to craft next career steps.
Book Synopsis A Primer on Business Ethics by : Tibor R. Machan
Download or read book A Primer on Business Ethics written by Tibor R. Machan and published by Rowman & Littlefield Publishers. This book was released on 2002-10-23 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Primer on Business Ethics is an accessibly written, engaging introduction to the fundamental questions of business ethics, for use in the undergraduate classroom. Machan and Chesher approach the business enterprise in a friendly, pro-business spirit, and identify the virtue of prudence as its moral foundation. Various branches of business including advertising, financial services, management, employment, corporate ethics, responsibilities of corporate management, public policy matters, and political economy are considered at length. The book is supplemented with an overview of various moral and political theories relevant to the subject matter, as well as a collection of useful case studies to inspire further discussion. An electronic instructor's manual enhances the material in the book with chapter abstracts, a bank of true/false questions for each chapter, essay questions, and mini-essays. This manual can be requested directly from the publisher for instructors using the book in the classroom. To request a copy, send an email to [email protected]. Instructor Manual
Book Synopsis A Primer on Business Analytics by : Yudhvir Seetharam
Download or read book A Primer on Business Analytics written by Yudhvir Seetharam and published by IAP. This book was released on 2022-01-01 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will provide a comprehensive overview of business analytics, for those who have either a technical background (quantitative methods) or a practitioner business background. Business analytics, in the context of the 4th Industrial Revolution, is the “new normal” for businesses that operate in this digital age. This book provides a comprehensive primer and overview of the field (and related fields such as Business Intelligence and Data Science). It will discuss the field as it applies to financial institutions, with some minor departures to other industries. Readers will gain understanding and insight into the field of data science, including traditional as well as emerging techniques. Further, many chapters are dedicated to the establishment of a data-driven team – from executive buy-in and corporate governance to managing and quantifying the return of data-driven projects.
Book Synopsis Small Business Primer by : Samuel S. Tuttle
Download or read book Small Business Primer written by Samuel S. Tuttle and published by streetsmartbooks, LLC. This book was released on 2001 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Business Valuation by : Jeffrey M. Risius
Download or read book Business Valuation written by Jeffrey M. Risius and published by American Bar Association. This book was released on 2007 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by valuation experts, this guidebook will provide the fundamentals of business valuation. It will serve as a reference for lawyers who deal with business valuation and appraisal issues in their practices but with a less technical approach, which is especially helpful for professionals who do not have an in-depth financial background.
Book Synopsis Business & Legal Primer for Game Development by : S. Gregory Boyd
Download or read book Business & Legal Primer for Game Development written by S. Gregory Boyd and published by . This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business is an important part of making games and the legal aspects have also become significant. Business and Legal Primer for Games explores the major legal and business issues involved in game development with a particular focus on starting a business. The book contains practical introductory sections on business and legal problems that members of the development community are often confronted with. These problems include business structure, contracts, employment law, taxation, and IP. Those seeking to start their own game development company will receive invaluable information regarding getting started, basic business operations, marketing, licensing intellectual property, and exit strategies. Business and Legal Primer for Games is the ideal starting point with any who has ever wanted to start a game business and an excellent reference of information for those who already are involved in game development.
Book Synopsis A Music Business Primer by : Diane Sward Rapaport
Download or read book A Music Business Primer written by Diane Sward Rapaport and published by . This book was released on 2003 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Featuring articles written by music industry professionals, this comprehensive primer guides readers through every aspect of the music business.Covers all aspects of the music industry ranging from songwriting, recording, and performing, to copyright law, record labels, marketing and promotion, and more.For musicians and future music professionals who want a comprehensive overview of the music industry.
Book Synopsis A Primer of Business by : Samuel JACKSON (Headmaster of Victoria College, Congleton.)
Download or read book A Primer of Business written by Samuel JACKSON (Headmaster of Victoria College, Congleton.) and published by . This book was released on 1894 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Business Information Systems and Technology by : Brian Lehaney
Download or read book Business Information Systems and Technology written by Brian Lehaney and published by Routledge. This book was released on 2011-04-29 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business information systems and business information technology are integral aspects of modern business, and managers in these areas are now expected to have knowledge of human and managerial issues, as well as technical ones. This concise and readable book is a level-by-level primer that addresses the core subjects in business information systems and business information technology to enhance students’ understanding of the key areas. Each chapter begins with a case study and features at the end: a summary of major points, glossary of terms, suggested further reading and student activities. Some areas covered include: Different functional areas of business, including accounting, HRM and marketing Development and implementation of information systems Methods to support the analysis and design of policy and practice Strategic management to align information technology with organizational needs Covering the subject matter in a highly accessible manner, this is an ideal text for both undergraduate and masters students on business information systems, business information technology and business information management courses. This text is supplemented with over 900 detailed powerpoint slides for instructors, accessible via the Routledge Instructor Resource page at http://cw.routledge.com/textbooks/instructordownload/
Book Synopsis A Primer of Business by : S. E. Jackson
Download or read book A Primer of Business written by S. E. Jackson and published by . This book was released on 1898 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Public Relations: a Primer for Business Executives by : Donald Grunewald
Download or read book Public Relations: a Primer for Business Executives written by Donald Grunewald and published by iUniverse. This book was released on 2008-11-25 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Hands-On Book of Ideas, Resources, and Advice on Public Relations PUBLIC RELATIONS: A Primer for Business Executives,has many practical ideas and advice that will be useful to any business executive who wishes to learn more about Public Relations. It combines an explanation of Public Relations basics with practical help in all the major areas of Public Relations. Reading this book will help you learn something about how Public Relations developed into a field of vital importance to every business. You will learn the basic concepts of Public Relations. You will learn about the financial cost of Public Relations to any organization. Specifics on how to prepare a news release, on media relations, organizing of Public Relations events, corporate financial Public Relations, and community service are each discussed in separate chapters of this primer. Public Relations is especially important in a crisis situation and Public Relations in crisis management is also discussed in a chapter of this book. You will also get many ideas of internal communication within an organization and on steps to take to build a favorable corporate image for your company. This book concludes with a chapter on the digital age of public relations. This chapter provides information and advice on Public Relations use of the internet and electronic media. PUBLIC RELATIONS: A Primer for Business Executives will open your mind to the knowledge needed to use Public Relations in your business, in your personal career and in charities and other organizations.
Download or read book Swipe to Unlock written by Neel Mehta and published by Createspace Independent Publishing Platform. This book was released on 2017 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: WANT A NON-CODING JOB AT A TECH COMPANY? Interested in product management, marketing, strategy, or business development? The tech industry is the place to be: nontechnical employees at tech companies outnumber their engineering counterparts almost 3 to 1 (Forbes, 2017). You might be worried that your lack of coding skills or tech industry knowledge will hold you back. But here's the secret: you don't need to learn how to code to break into the tech industry. Written by three former Microsoft PMs, Swipe to Unlock gives you a breakdown of the concepts you need to know to crush your interviews, like software development, big data, and internet security. We'll explain how Google's ad targeting algorithm works, but Google probably won't ask you how to explain it in a non-technical interview. But they might ask you how you could increase ad revenue from a particular market segment. And if you know how Google's ad platform works, you'll be in a far stronger position to come up with good growth strategies. We'll show you how Robinhood, an app that lets you trade stocks without commission, makes money by earning interest on the unspent money that users keep in their accounts. No one will ask you to explain this. But if someone asks you to come up with a new monetization strategy for Venmo (which lets you send and receive money without fees), you could pull out the Robinhood anecdote to propose that Venmo earn interest off the money sitting in users' accounts. We'll talk about some business cases like why Microsoft acquired LinkedIn. Microsoft interviewers probably won't ask you about the motive of the purchase, but they might ask you for ideas to improve Microsoft Outlook. From our case study, you'll learn how the Microsoft and LinkedIn ecosystems could work together, which can help you craft creative, impactful answers. You could propose that Outlook use LinkedIn's social graph to give salespeople insights about clients before meeting them. Or you could suggest linking Outlook's organizational tree to LinkedIn to let HR managers analyze their company's hierarchy and figure out what kind of talent they need to add. (We'll further explore both ideas in the book.) Either way, you're sure to impress. Learn the must know concepts of tech from authors who have received job offers for Facebook's Rotational Product Manager, Google's Associate Product Marketing Manager, and Microsoft's Program Manager to get a competitive edge at your interviews!
Book Synopsis The Business of Sports by : Mark Conrad
Download or read book The Business of Sports written by Mark Conrad and published by Routledge. This book was released on 2011-02-02 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the business aspect of sports with an orientation to those topics that are most relevant to journalists, providing the foundation for understanding the various parts of the sports business. Moving beyond sports writing, this text offers a distinct perspective on professional, college, and international sports organizations – structure, governance, labor issues, and other business factors within the sports community. Written clearly and compellingly, The Business of Sports includes cases (historical, current, and hypothetical) to illustrate how business concerns play a role in the reporting of sports. New features for the second edition include: updates throughout, including disciplinary policies throughout the major sports leagues expanded discussion of intellectual property issues and merchandising new sections on ethical issues in sports, aimed at journalists. Offering critical insights on the business of sports, this text is a required resource for sports journalists and students in sports journalism.
Book Synopsis Mining Your Own Business by : Jeff Deal
Download or read book Mining Your Own Business written by Jeff Deal and published by . This book was released on 2016-09-19 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical guide for organization leaders, top-level executives. Industry experts explain in clear, understandable English. What data mining and predictive analytics are
Book Synopsis Business Acumen for Strategic Communicators by : Matthew W. Ragas
Download or read book Business Acumen for Strategic Communicators written by Matthew W. Ragas and published by Emerald Group Publishing. This book was released on 2021-03-01 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business acumen has emerged as a critical competency for communicators. But if you’re a public relations, advertising or communication professional that didn’t go to business school, how can you make sure you have the abilities and skills to evolve along with your role? Business Acumen for Strategic Communicators is the book for you.
Book Synopsis PreMBA Analytical Primer by : Regina Trevino
Download or read book PreMBA Analytical Primer written by Regina Trevino and published by Springer. This book was released on 2008-10-13 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a review of the analytical methods required in most of the quantitative courses taught at MBA programs. Students with no technical background, or who have not studied mathematics since college or even earlier, may easily feel overwhelmed by the mathematical formalism that is typical of economics and finance courses. These students will benefit from a concise and focused review of the analytical tools that will become a necessary skill in their MBA classes. The objective of this book is to present the essential quantitative concepts and methods in a self-contained, non-technical, and intuitive way.
Book Synopsis Game Theory for Business by : Paul A. Papayoanou
Download or read book Game Theory for Business written by Paul A. Papayoanou and published by Probabilistic Publishing. This book was released on 2010 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business executives, managers, and negotiators regularly interact in ways that resemble a game of chess. Yet while game theory is the leading tool in academia for analyzing such interdependent choices, its use in the business world has been limited by its perceived lack of practicality. Until now, that is. "Game Theory for Business: A Primer in Strategic Gaming" outlines a straightforward, practical approach for using game theory. The book demonstrates how Strategic Gaming has, can, and should be applied to help savvy strategists and negotiators shape and play the game of business effectively.
