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A Descriptive Study Of Small Wineries In The Finger Lakes Region From The Marketing Viewpoint
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Book Synopsis A Descriptive Study of Small Wineries in the Finger Lakes Region from the Marketing Viewpoint by : Takaaki Yamashita
Download or read book A Descriptive Study of Small Wineries in the Finger Lakes Region from the Marketing Viewpoint written by Takaaki Yamashita and published by . This book was released on 1991 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Proceedings of the ... Annual New York Wine Industry Workshop by :
Download or read book Proceedings of the ... Annual New York Wine Industry Workshop written by and published by . This book was released on 1996 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Grape Research News written by and published by . This book was released on 1990 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Wine, Society, and Globalization by : G. Campbell
Download or read book Wine, Society, and Globalization written by G. Campbell and published by Springer. This book was released on 2007-12-25 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of essays comprises a number of case studies from key wine-growing regions and countries around the world. Contributors focus on the development of the wine business and its overall importance and impact in terms of the regional and domestic economy and the international economy
Download or read book Winemaking written by Richard P. Vine and published by Springer Science & Business Media. This book was released on 2013-06-29 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the past several decades considerable interest has developed in the United States for the wines that are produced in small wineries across our nation. This in terest continues to intensify, especially for the truly good wines that are reason ably priced. Consumers are unforgiving. Second-class wines will not be accept able just because a vintner may be newly established. The functions that must take place in the small estate-type wine cellar and the controls that can be realistically exercised by winemasters are essential in the creation of superior products. Although wine can be a comparatively simple food to produce, it is a very vast topic. Perhaps much the same as with other art forms, it is the infinite variability offactors at the root ofthe subject that renders it so complex. There are hundreds of different vine varieties cultivated around the world, and doubtlessly an even greater number of fruit and berry cultivars. Combined with such factors as soils, climates and mesoclimates (which may change with each vintage season), culti vation techniques, harvesting criteria, and overall operational philosophy, one can easily understand the enormous breadth and depth of variation which exits. This diversity, along with more than 5 years of enological development, generates a number of different wine possibilities that can only be conceived as something vastly exponential.
Book Synopsis El Vino Y la Viña by : P. T. H. Unwin
Download or read book El Vino Y la Viña written by P. T. H. Unwin and published by Psychology Press. This book was released on 1991 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an introduction to the historical geography of viticulture and the wine trade from prehistory to the present, considering wine as a symbol, rich in meaning and a commercial product of great economic importance to specific regions.
Book Synopsis The Geography of Wine by : Percy H. Dougherty
Download or read book The Geography of Wine written by Percy H. Dougherty and published by Springer Science & Business Media. This book was released on 2012-01-03 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wine has been described as a window into places, cultures and times. Geographers have studied wine since the time of the early Greeks and Romans, when viticulturalists realized that the same grape grown in different geographic regions produced wine with differing olfactory and taste characteristics. This book, based on research presented to the Wine Specialty Group of the Association of American Geographers, shows just how far the relationship has come since the time of Bacchus and Dionysus. Geographers have technical input into the wine industry, with exciting new research tackling subjects such as the impact of climate change on grape production, to the use of remote sensing and Geographical Information Systems for improving the quality of crops. This book explores the interdisciplinary connections and science behind world viticulture. Chapters cover a wide range of topics from the way in which landforms and soil affect wine production, to the climatic aberration of the Niagara wine industry, to the social and structural challenges in reshaping the South African wine industry after the fall of apartheid. The fundamentals are detailed too, with a comparative analysis of Bordeaux and Burgundy, and chapters on the geography of wine and the meaning of the term ‘terroir’.
Book Synopsis Tourism and Hospitality Marketing by : Simon Hudson
Download or read book Tourism and Hospitality Marketing written by Simon Hudson and published by SAGE. This book was released on 2009-05-12 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: With over 70 global case studies and vignettes, this textbook covers all the key marketing principles applied to tourism and hospitality, showing how these concepts work in practice and demonstrating the diverse range of tourism and hospitality products on offer. Chapters are packed with pedagogical features that will help readers consolidate their learning, including: - Chapter objectives - Key terms - Discussion questions and exercises - Links to useful websites - Profiles of successful individuals and organizations Tourism and Hospitality Marketing is accompanied by a website that offers lecturers answers to the discussion questions and exercises in the book, case study questions, a test bank, PowerPoint slides and a list of additional teaching resources.
Download or read book The Wine Bible written by Karen MacNeil and published by Workman Publishing Company. This book was released on 2015-10-13 with total page 2408 pages. Available in PDF, EPUB and Kindle. Book excerpt: No one can describe a wine like Karen MacNeil. Comprehensive, entertaining, authoritative, and endlessly interesting, The Wine Bible is a lively course from an expert teacher, grounding the reader deeply in the fundamentals—vine-yards and varietals, climate and terroir, the nine attributes of a wine’s greatness—while layering on tips, informative asides, anecdotes, definitions, photographs, maps, labels, and recommended bottles. Discover how to taste with focus and build a wine-tasting memory. The reason behind Champagne’s bubbles. Italy, the place the ancient Greeks called the land of wine. An oak barrel’s effect on flavor. Sherry, the world’s most misunderstood and underappreciated wine. How to match wine with food—and mood. Plus everything else you need to know to buy, store, serve, and enjoy the world’s most captivating beverage.
Book Synopsis Global Wine Tourism by : Jack Carlsen
Download or read book Global Wine Tourism written by Jack Carlsen and published by CABI. This book was released on 2007 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wine regions are attracting increasing numbers of tourists through tours, wine festivals and events, and winery, restaurant and cellar door experiences. Using a host of case studies from Europe, North America, South Africa, Australia and New Zealand this book reviews the latest wine tourism research and management and marketing strategies. The book highlights the lessons learnt for wine, tourism and related industries and concludes by examining the future of the wine tourism industry.
Book Synopsis Wine and Society by : Stephen Charters
Download or read book Wine and Society written by Stephen Charters and published by Routledge. This book was released on 2006 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Wine and Society: The social and cultural context of a drink examines the cultural forces which have shaped both how wine is made and the way in which it is consumed. It's divided into four parts and illustrated by case studies from around the world."--BOOK JACKET.
Book Synopsis Winery Utilities by : David R. Storm
Download or read book Winery Utilities written by David R. Storm and published by Springer Science & Business Media. This book was released on 2013-11-09 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book has been written for an eclectic audience of winery developers (owners), winemakers with utility responsibilities (real or implied), winery design professionals (architects and engineers), and university-level enol ogy professors, all of whom at sometime in their careers must address the subject of winery site utilities as a distinct and important element of their jobs. Wine and other fermented beverages in one form or another are pro duced commercially in almost all temperate zones of the world. Utility requirements for wineries, which use grapes as the fermentable sugar source, are the focus of this reference book, although similarities in fun damental production processes for other subdivisions of the fermented beverage industry may find useful reference information in the chapters which follow. Wine production methods may differ somewhat from country to coun try, but the sizing, need for reliability, ease of operation, and cost-effec tiveness of water, wastewater, electrical, fire protection, and other support systems remain nearly universally constant. Of necessity, the author's past planning and design experience with nearly 60 winery utility systems, will xi xii Preface emphasize contemporary design fundamentals related to the U.S. wine industry. However, where possible, opportunities will be taken to relate American practice to, for example, European, Australian, and South Amer ican wine industries where discrete differences in utility systems have been observed by the author or discovered in the literature research that was part of the production effort for this volume.
Book Synopsis Wine Analysis and Production by : Bruce Zoecklein
Download or read book Wine Analysis and Production written by Bruce Zoecklein and published by Springer Science & Business Media. This book was released on 2013-11-09 with total page 638 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winemaking as a form of food preseIVation is as old as civilization. Wine has been an integral component of people's daily diet since its discovery and has also played an important role in the development of society, reli gion, and culture. We are currently drinking the best wines ever produced. We are able to do this because of our increased understanding of grape growing, biochemistry and microbiology of fermentation, our use of ad vanced technology in production, and our ability to measure the various major and minor components that comprise this fascinating beverage. Historically, winemakers succeeded with slow but gradual improvements brought about by combinations of folklore, obseIVation, and luck. How ever, they also had monumental failures resulting in the necessity to dis pose of wine or convert it into distilled spirits or vinegar. It was assumed that even the most marginally drinkable wines could be marketed. This is not the case for modern producers. The costs of grapes, the technology used in production, oak barrels, corks, bottling equipment, etc. , have in creased dramatically and continue to rise. Consumers are now accustomed to supplies of inexpensive and high-quality varietals and blends; they con tinue to demand better. Modern winemakers now rely on basic science and xvi Preface xvii the systematic application of their art to produce products pleasing to the increasingly knowledgeable consumer base that enjoys wine as part of its civilized society.
Book Synopsis The Grapes of New York by : U. P. Hedrick
Download or read book The Grapes of New York written by U. P. Hedrick and published by Good Press. This book was released on 2021-05-19 with total page 583 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Grapes of New York" by U. P. Hedrick. Published by Good Press. Good Press publishes a wide range of titles that encompasses every genre. From well-known classics & literary fiction and non-fiction to forgotten−or yet undiscovered gems−of world literature, we issue the books that need to be read. Each Good Press edition has been meticulously edited and formatted to boost readability for all e-readers and devices. Our goal is to produce eBooks that are user-friendly and accessible to everyone in a high-quality digital format.
Book Synopsis Godforsaken Grapes by : Jason Wilson
Download or read book Godforsaken Grapes written by Jason Wilson and published by ABRAMS. This book was released on 2018-04-24 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are nearly 1,400 known varieties of wine grapes in the world—from altesse to zierfandler—but 80 percent of the wine we drink is made from only 20 grapes. In Godforsaken Grapes, Jason Wilson looks at how that came to be and embarks on a journey to discover what we miss. Stemming from his own growing obsession, Wilson moves far beyond the “noble grapes,” hunting down obscure and underappreciated wines from Switzerland, Austria, Portugal, France, Italy, the United States, and beyond. In the process, he looks at why these wines fell out of favor (or never gained it in the first place), what it means to be obscure, and how geopolitics, economics, and fashion have changed what we drink. A combination of travel memoir and epicurean adventure, Godforsaken Grapes is an entertaining love letter to wine.
Book Synopsis A History of Wine in America, Volume 1 by : Thomas Pinney
Download or read book A History of Wine in America, Volume 1 written by Thomas Pinney and published by Univ of California Press. This book was released on 2007-09-17 with total page 572 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Vikings called North America "Vinland," the land of wine. Giovanni de Verrazzano, the Italian explorer who first described the grapes of the New World, was sure that "they would yield excellent wines." And when the English settlers found grapes growing so thickly that they covered the ground down to the very seashore, they concluded that "in all the world the like abundance is not to be found." Thus, from the very beginning the promise of America was, in part, the alluring promise of wine. How that promise was repeatedly baffled, how its realization was gradually begun, and how at last it has been triumphantly fulfilled is the story told in this book. It is a story that touches on nearly every section of the United States and includes the whole range of American society from the founders to the latest immigrants. Germans in Pennsylvania, Swiss in Georgia, Minorcans in Florida, Italians in Arkansas, French in Kansas, Chinese in California—all contributed to the domestication of Bacchus in the New World. So too did innumerable individuals, institutions, and organizations. Prominent politicians, obscure farmers, eager amateurs, sober scientists: these and all the other kinds and conditions of American men and women figure in the story. The history of wine in America is, in many ways, the history of American origins and of American enterprise in microcosm. While much of that history has been lost to sight, especially after Prohibition, the recovery of the record has been the goal of many investigators over the years, and the results are here brought together for the first time. In print in its entirety for the first time, A History of Wine in America is the most comprehensive account of winemaking in the United States, from the Norse discovery of native grapes in 1001 A.D., through Prohibition, and up to the present expansion of winemaking in every state.
Book Synopsis OECD Studies on Tourism Food and the Tourism Experience The OECD-Korea Workshop by : OECD
Download or read book OECD Studies on Tourism Food and the Tourism Experience The OECD-Korea Workshop written by OECD and published by OECD Publishing. This book was released on 2012-02-22 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication provides an understanding of the role of food tourism in local economic development and its potential for country branding. It also presents several innovative case studies in the food tourism sector and the experience industry.
