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A Concise Handbook Of Movie Industry Economics
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Book Synopsis A Concise Handbook of Movie Industry Economics by : Charles C. Moul
Download or read book A Concise Handbook of Movie Industry Economics written by Charles C. Moul and published by Cambridge University Press. This book was released on 2005-03-14 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: This short handbook collects essays on all aspects of the motion picture industry by leading authorities in political economy, economics, accounting, finance, and marketing. In addition to offering the reader a perspective on what is known and what has been accomplished, it includes both new findings on a variety of topics and directions for additional research. Topics include estimation of theatrical and ancillary demand, profitability studies, the resolution of evident paradoxes in studio executive behavior, the interaction of the industry and government, the impacts of the most recent changes in accounting standards, and the role and importance of participation contracts. New results include findings on the true nature of the seasonality of theatrical demand, the predictive power of surveys based upon trailers, the impact of the Academy Awards, the effectiveness of prior history measures to gauge cast members and directors, and the substitutability of movies across different genres.
Book Synopsis Handbook of Marketing Decision Models by : Berend Wierenga
Download or read book Handbook of Marketing Decision Models written by Berend Wierenga and published by Springer Science & Business Media. This book was released on 2008-09-11 with total page 621 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing models is a core component of the marketing discipline. The recent developments in marketing models have been incredibly fast with information technology (e.g., the Internet), online marketing (e-commerce) and customer relationship management (CRM) creating radical changes in the way companies interact with their customers. This has created completely new breeds of marketing models, but major progress has also taken place in existing types of marketing models. The HANDBOOK OF MARKETING DECISION MODELS presents the state of the art in marketing decision models, dealing with new modeling areas such as customer relationship management, customer value and online marketing, but also describes recent developments in other areas. In the category of marketing mix models, the latest models for advertising, sales promotions, sales management, and competition are dealt with. New developments are presented in consumer decision models, models for return on marketing, marketing management support systems, and in special techniques such as time series and neural nets. Not only are the most recent models discussed, but the book also pays attention to the implementation of marketing models in companies and to applications in specific industries.
Book Synopsis Entertainment Industry Economics by : Harold L. Vogel
Download or read book Entertainment Industry Economics written by Harold L. Vogel and published by Cambridge University Press. This book was released on 2014-12-31 with total page 713 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fully updated, this ninth edition remains the definitive source on the economics of entertainment in the United States and overseas.
Book Synopsis Entertainment Industry by : Michael J. Haupert
Download or read book Entertainment Industry written by Michael J. Haupert and published by Bloomsbury Publishing USA. This book was released on 2012-08-17 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book serves as a one-stop source for comprehensive information on the entertainment industry, providing a historical overview of the economics of the field, a series of short biographies of the impact makers, and an extensive annotated bibliography of more sources for in-depth research. Entertainment Industry: A Reference Handbook casts the spotlight on the evolution of the entertainment industry over the entire span of the 20th century, covering everything from vaudeville to radio and from sports to television and movies. It explores how the entertainment industry stands apart from other high-dollar, big-business enterprises with regard to how its economy is sustained, and it serves as a handy source for more in-depth information that general readers will find fascinating. An extensive annotated bibliography guides reader through their research, while a historical overview of the economics of the industry, a series of short biographies of the impact makers in the industry, and sources of more current information makes this work essential reading for anyone seeking comprehensive and specific information about the entertainment industry.
Book Synopsis A Handbook of Cultural Economics by : Ruth Towse
Download or read book A Handbook of Cultural Economics written by Ruth Towse and published by Edward Elgar Publishing. This book was released on 2011-01-01 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second edition of this widely acclaimed and extensively cited collection of original contributions by specialist authors reflects changes in the field of cultural economics over the last eight years. Thoroughly revised chapters alongside new topics and contributors bring the Handbook up-to-date, taking into account new research, literature and the impact of new technologies in the creative industries. The book covers a range of topics encompassing the creative industries as well as the economics of the arts and culture, and includes chapters on: economics of art (including auctions, markets, prices, anthropology), artists' labour markets, creativity and the creative economy, cultural districts, cultural value, globalization and international trade, the internet, media economics, museums, non-profit organisations, opera, performance indicators, performing arts, publishing, regulation, tax expenditures, and welfare economics.
Book Synopsis The SAGE Handbook of Film Studies by : James Donald
Download or read book The SAGE Handbook of Film Studies written by James Donald and published by SAGE. This book was released on 2008-04-16 with total page 784 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by a team of veteran scholars and exciting emerging talents, The SAGE Handbook of Film Studies maps the field internationally, drawing out regional differences in the way that systematic intellectual reflection on cinema and film has been translated into an academic discipline. It examines the conversations between Film Studies and its contributory disciplines that not only defined a new field of discourse but also modified existing scholarly traditions. It reflects on the field′s dominant paradigms and debates and evaluates their continuing salience. Finally, it looks forward optimistically to the future of the medium of film, the institution of cinema and the discipline of Film Studies at a time when the very existence of film and cinema are being called into question by new technological, industrial and aesthetic developments.
Book Synopsis Philippine Cinema and the Cultural Economy of Distribution by : Michael Kho Lim
Download or read book Philippine Cinema and the Cultural Economy of Distribution written by Michael Kho Lim and published by Springer. This book was released on 2018-12-18 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the complex interplay of culture and economics in the context of Philippine cinema. It delves into the tension, interaction, and shifting movements between mainstream and independent filmmaking, examines the film distribution and exhibition systems, and investigates how existing business practices affect the sustainability of the independent sector. This book addresses the lack or absence of Asian representation in film distribution literature by supplying the much-needed Asian context and case study. It also advances the discourse of film distribution economy by expounding on the formal and semi-formal film distribution practices in a developing Asian country like the Philippines, where the thriving piracy culture is considered as ‘normal,’ and which is commonly depicted and discussed in existing literature. As such, this will be the first book that looks into the specifics of the Philippine film distribution and exhibition system and provides a historical grounding of its practices.
Book Synopsis The Structure of American Industry by : James W. Brock
Download or read book The Structure of American Industry written by James W. Brock and published by Waveland Press. This book was released on 2015-07-28 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: The major American industries—agriculture, petroleum, electricity, banking, telecommunications, movies, college sports, airlines, health care, and the beer, cigarette, and automotive industries—intersect our lives every day. Studying these industries raises a number of economic questions: How are the individual industries organized and structured? What is their history? What are the dominant organizations in each field, and what share of their market do they represent? What is the nature of competition in these fields, and how effectively does it govern economic decision making? The nature of these industries also raises a host of public policy challenges: What significant policy issues do they pose, what options are available for addressing them, and what role can and should the government play? Unlike other books that offer economic treatments focused on theoretical expositions and analyses, the thirteenth edition addresses all these questions in a manner that treats each industry in a comprehensive, holistic way. Brock’s approach focuses on everyday experience, enhancing readers’ understanding through examples that emphasize incident and detail. Each chapter, written by an expert in the field, has been updated or rewritten for this edition. A new chapter on the movie industry has been added as well. This outstanding overview of American industry offers the reader a live laboratory of clinical examination and comparative analysis.
Book Synopsis Predicting Movie Success at the Box Office by : Barrie Gunter
Download or read book Predicting Movie Success at the Box Office written by Barrie Gunter and published by Springer. This book was released on 2018-02-20 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the different factors that can influence a new movie’s prospects at the box office. Looking at factors such as the production budget, distribution model, genre, stars and audience reactions of films, Gunter asks how such aspects may reduce the uncertainties of success so common in the movie industry. The reader is taken on a journey through filmmaking factors that, research suggests, impact box office performance. While box office revenues represent only part of a movie’s earning potential, Gunter highlights how theatrical performances remain central to what the movie business is about. The chapters illustrate how ticket sales are largely influenced by the production budget but also cultural differences and new movie platforms.
Book Synopsis Civil Servants on the Silver Screen by : Michelle C. Pautz
Download or read book Civil Servants on the Silver Screen written by Michelle C. Pautz and published by Lexington Books. This book was released on 2017-12-29 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the movies, government often finds itself in a variety of roles from villain to supporting cast, and rarely, if ever, the hero. A frequent component of that role is the bureaucracy and as documented in Civil Servants on the Silver Screen: Hollywood’s Depiction of Government and Bureaucrats, bureaucrats are routinely found on screen. This book investigates how government bureaucrats are portrayed in the top ten box office grossing films from 2000 through 2015. Perhaps unsurprisingly, government is generally portrayed poorly, while individual government bureaucrats are typically depicted positively. These images of government on screen are particularly important given the ability of movies to influence the attitudes and perceptions of its audiences. The nature of these depictions and potential implications are considered as bureaucrats in film are categorized.
Book Synopsis Handbook of State Aid for Film by : Paul Clemens Murschetz
Download or read book Handbook of State Aid for Film written by Paul Clemens Murschetz and published by Springer. This book was released on 2018-04-01 with total page 675 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an analysis of the specificities of public film funding on an international scale. It shows how public funding schemes add value to film-making and other audio-visual productions and provides a comprehensive analysis of today’s global challenges in the film industry such as industry change, digital transformation, and shifting audience tastes. Based on insights from fields such as cultural economics, media economics, media management and media governance studies, the authors illustrate how public spending shapes the financial fitness of national and international film industries. This highly informative book will help both scholars and practitioners in the film industry to understand the complexity of issues and the requirements necessary to preserve the social benefits of film as an important cultural good.
Book Synopsis The International Film Business by : Angus Finney
Download or read book The International Film Business written by Angus Finney and published by Routledge. This book was released on 2014-10-10 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: The International Film Business examines the independent film sector as a business, and addresses the specific skills and knowledge it demands. It describes both the present state of the industry, the significant digital and social media developments that are continuing to take place, and what changes these might effect. The International Film Business: describes and analyses the present structure of the film industry as a business, with a specific focus on the film value chain discusses and analyses current digital technology and how it potentially may change the structure and opportunities offered by the industry in the future provides information and advice on the different business and management skills and strategies includes case studies on a variety of films including The Guard (2011), The King’s Speech (2010), The Best Exotic Marigold Hotel (2012), Cloverfield (2008), Pobby & Dingan (aka Opal Dream, 2005), Confessions of a Dangerous Mind (2002), The Reckoning (2002)and The Mother (2003), and company case studies on Pixar, Renaissance, Redbus and Zentropa. Further case studies on films that failed to go into production include Neil LaBute’s Vapor and Terry Gilliam’s Good Omens. Taking an entrepreneurial perspective on what future opportunities will be available to prepared and informed students and emerging practitioners, this text includes case studies that take students through the successes and failures of a variety of real film companies and projects and features exclusive interviews with leading practitioners in all sectors of the industry, from production to exhibition.
Book Synopsis Exception Taken by : Jonathan Buchsbaum
Download or read book Exception Taken written by Jonathan Buchsbaum and published by Columbia University Press. This book was released on 2017-01-10 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Exception Taken, Jonathan Buchsbaum examines the movements that have emerged in opposition to the homogenizing force of Hollywood in global filmmaking. While European cinema was entering a steady decline in the 1980s, France sought to strengthen support for its film industry under the new Mitterrand government. Over the following decades, the country lobbied partners in the European Economic Community to design strategies to protect the audiovisual industries and to resist cultural free-trade pressures in international trade agreements. These struggles to preserve the autonomy of national artistic prerogatives emboldened many countries to question the benefits of accelerated globalization. Led by the energetic minister of culture Jack Lang, France initiated a series of measures to support all sectors of the film industry. Lang introduced laws mandating that state and private television invest in the film industry, effectively replacing the revenue lost from a shrinking theatrical audience for French films. With the formation of the European Union in 1992, Europe passed a new treaty (Maastricht) that extended its legal purview to culture for the first time, setting up the dramatic confrontation over the General Agreement on Trade and Tariffs (GATT) in 1993. Pushed by France, the EU fought the United States over the idea that countries should preserve their right to regulate cultural activity as they saw fit. France and Canada then initiated a campaign to protect cultural diversity within UNESCO that led to the passage of the Convention on Cultural Diversity in 2005. As France pursued these efforts to protect cultural diversity beyond its borders, it also articulated "a certain idea of cinema" that did not simply defend a narrow vision of national cinema. France promoted both commercial cinema and art cinema, disproving announcements of the death of cinema.
Book Synopsis Shadow Economies of Cinema by : Ramon Lobato
Download or read book Shadow Economies of Cinema written by Ramon Lobato and published by Bloomsbury Publishing. This book was released on 2019-07-25 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do people access movies today? What are the most popular and powerful channels for media distribution on a global scale? How are film industries changing in the face of media convergence and digitisation? To answer questions such as these, argues Ramon Lobato, we must shift our gaze away from the legal film business and toward cinema's shadow economies. All around the world, films are bought from roadside stalls, local markets, and grocery stores; they are illegally downloaded and streamed; they are watched in makeshift video clubs, on street corners, and in restaurants, shops and bars. International film culture in its actually-existing forms is a messy affair, and it relies to a great extent on black and grey media markets. Examining the industrial dynamics of these subterranean film networks across a number of different sites – from Los Angeles to Lagos, Melbourne to Mexico City – this book shows how they constitute a central rather than marginal part of audiovisual culture and commerce. Combining film industry analysis with cultural theory, Shadow Economies of Cinema opens up a new area of inquiry for cinema studies, putting industry research into dialogue with wider debates about economic informality and commodity circulation. Written in an accessible style, this book offers an original 'bottom-up' perspective on the global cinema industry for researchers and students in film studies, cultural studies, and media and communications.
Book Synopsis Film Festivals and the Enrichment Economy by : Ann Vogel
Download or read book Film Festivals and the Enrichment Economy written by Ann Vogel and published by Springer Nature. This book was released on 2023-11-25 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Responding to a question of immense interdisciplinary interest, this book investigates the construction of value in the curation of film festivals and production of cultural events undertaken by nonprofit arts organizations around the world. Combining their expertise in economics and sociology, the authors outline a theoretically and methodologically cohesive approach that puts the valuation of cinema right into the middle of global value chain research. It challenges the ways in which the interdisciplinary pursuit of cultural economics has approached cultural value, presenting a thorough analytic inquiry into who produces the value and who seeks rent in the value chain. While offering a fresh approach to cinema and media economics, the book highlights the significant way of nonprofit actor incorporation into value chains and value networks.
Download or read book Film Marketing written by Finola Kerrigan and published by Routledge. This book was released on 2017-07-20 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: The role of the film marketer is both vital and challenging. Promotion is one of the industry’s biggest costs, with the campaign of a large film costing up to half its production budget. Box office results, however, are wildly unpredictable: relatively few films a year make a profit. These market conditions make this a unique industry and film marketing a specific and demanding skill set that requires attention early in the career of any marketing student looking to progress in the industry. This new edition of Film Marketing is a thorough update of the first textbook in film promotion. Like in the first edition, Kerrigan takes a socio-cultural, as well as a business view of film marketing and its impact, covering different approaches to promotion according to different aims and audiences internally and externally, and across the world. This book addresses all areas of film marketing from the rigorous perspective of someone with first-hand knowledge of the trade. This new edition also includes: Additional pedagogy and visual examples to reinforce key points A more international range of cases and coverage of non-Western markets to give a global overview of film marketing across the world New and expanded sections on social media, digital promotion, transmedia and crowdfunding This is the original film marketing text which no engaged film or marketing student should be without.
Book Synopsis The Palgrave Handbook of European Media Policy by : K. Donders
Download or read book The Palgrave Handbook of European Media Policy written by K. Donders and published by Springer. This book was released on 2014-03-28 with total page 819 pages. Available in PDF, EPUB and Kindle. Book excerpt: Containing state-of-the-art contributions on the various domains of European media policies, this Handbook deals with theoretical approaches to European media policy: its historical development; specific policies for film, television, radio and the Internet; and international aspects of the fragmented policy domain.
