50 segreti della scienza della persuasione

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Publisher : Tea
ISBN 13 : 8850232772
Total Pages : 230 pages
Book Rating : 4.8/5 (52 download)

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Book Synopsis 50 segreti della scienza della persuasione by : Robert Cialdini

Download or read book 50 segreti della scienza della persuasione written by Robert Cialdini and published by Tea. This book was released on 2013-06-27T00:00:00+02:00 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Com’è possibile accrescere la propria capacità di persuasione mettendo il pubblico a disagio? Quale errore comune genera messaggi autodistruttivi? Quando può una richiesta minima aprire una grande prospettiva? Iniziare sottotono o con uno squillo di tromba? Che cosa induce le persone a comprare? Chi è il miglior persuasore? L’avvocato del diavolo o chi dissente apertamente? Qualunque sia il nostro ruolo all’interno di un processo lavorativo, sappiamo fin troppo bene quanto il successo dipenda dalla capacità di portare gli altri a dire «sì» alle nostre richieste. Non sempre, però, siamo a conoscenza dell’enorme quantità di studi condotti sui fattori che influenzano i processi decisionali delle persone. Noah Goldstein, Steve Martin e Robert Cialdini, massimi esperti nell’ambito della persuasione, riuniscono e traducono in questo libro sessant’anni di ricerche scientifiche sull’argomento. Ricco di aneddoti, consigli pratici e vere e proprie tecniche da applicare sia in ambito lavorativo sia nel privato, questo manuale si rivela uno strumento preziosissimo per tutti coloro che vogliono essere persuasivi e avere successo nella vita. «Ogni indicazione per ottenere un “sì”... è creativa e intrigante.» The Independent «Il libro è una miniera d’informazioni... 50 segreti dalla scienza della persuasione è una lettura affascinante e offre una visione molto sfaccettata di come si comportano i consumatori.» Business Life

Yes!

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1416571124
Total Pages : 273 pages
Book Rating : 4.4/5 (165 download)

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Book Synopsis Yes! by : Noah J. Goldstein

Download or read book Yes! written by Noah J. Goldstein and published by Simon and Schuster. This book was released on 2008-09-03 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life. Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction. Based on more than sixty years of research into the psychology of persuasion, Yes! reveals fifty simple but remarkably effective strategies that will make you much more persuasive at work and in your personal life, too. Cowritten by the world’s most quoted expert on influence, Professor Robert Cialdini, Yes! presents dozens of surprising discoveries from the science of persuasion in short, enjoyable, and insightful chapters that you can apply immediately to become a more effective persuader. Often counterintuitive, the findings presented in Yes! will steer you away from common pitfalls while empowering you with little known but proven wisdom. Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.

Yes!

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Author :
Publisher : Free Press
ISBN 13 : 9781416570967
Total Pages : 272 pages
Book Rating : 4.5/5 (79 download)

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Book Synopsis Yes! by : Noah J. Goldstein

Download or read book Yes! written by Noah J. Goldstein and published by Free Press. This book was released on 2008-06-10 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Small changes can make a big difference in your powers of persuasion What one word can you start using today to increase your persuasiveness by more than fifty percent? Which item of stationery can dramatically increase people's responses to your requests? How can you win over your rivals by inconveniencing them? Why does knowing that so many dentists are named Dennis improve your persuasive prowess? Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction. Based on more than sixty years of research into the psychology of persuasion, Yes! reveals fifty simple but remarkably effective strategies that will make you much more persuasive at work and in your personal life, too. Cowritten by the world's most quoted expert on influence, Professor Robert Cialdini, Yes! presents dozens of surprising discoveries from the science of persuasion in short, enjoyable, and insightful chapters that you can apply immediately to become a more effective persuader. Why did a sign pointing out the problem of vandalism in the Petrified Forest National Park actually increase the theft of pieces of petrified wood? Why did sales of jam multiply tenfold when consumers were offered many fewer flavors? Why did people prefer a Mercedes immediately after giving reasons why they prefer a BMW? What simple message on cards left in hotel rooms greatly increased the number of people who behaved in environmentally friendly ways? Often counterintuitive, the findings presented in Yes! will steer you away from common pitfalls while empowering you with little known but proven wisdom. Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.

Persuasion

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Author :
Publisher : Youcanprint
ISBN 13 : 8892601547
Total Pages : 42 pages
Book Rating : 4.8/5 (926 download)

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Book Synopsis Persuasion by : Fabrice Renzi

Download or read book Persuasion written by Fabrice Renzi and published by Youcanprint. This book was released on 2016-03-31 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vuoi imparare in modo semplice e rapido a persuadere sempre chi ti sta di fronte? Vuoi conoscere e applicare i segreti dei più grandi persuasori? Conosci i segreti del convincimento rapido a mani nude da chi ha ottimizzato l'aspetto persuasivo di politici e aziende. PERSUASION - REGOLE BASI DELLA PERSUASIONE è il primo di una serie di libri scritta da un ipnologo, psicologo e psicoterapeuta internazionale, esperto di persuasione, metodologie subliminali che spiegano in maniera semplice e chiara come farsi dire sempre di sì. In questo primo volume sono decodificati i principi e le regole generali della persuasione - non bisogna sottovalutarli - sono una base propedeutica per capire di cosa si parla; negli altri volumi dello stesso Autore vengono invece insegnate in modo chiaro e senza fronzoli le tecniche per mettere in pratica questa scienza affascinante. L'obiettivo dell'Autore è quello di spiegare come si possa, attraverso una semplice conversazione, modificare l'atteggiamento o il comportamento di chi vi sta di fronte. Vi insegnerà le metodologie per mettere il vostro interlocutore in uno stato d'animo specifico, in modo tale da influenzarlo in profondità. Così, a seconda dei vostri scopi, potrete penetrare gli stati della sua coscienza con l'utilizzo delle sole parole fondendole ad arte attraverso il linguaggio del corpo. Ricordate: per diventare persuasori non bisogna seguire lunghi corsi di Programmazione Neurolinguistica o essere laureati in Psicologia, ma è sufficiente seguire alla lettera le varie tecniche esposte dall'Autore nei suoi libri, che costituiscono già un compendio d'eccellenza per imparare la scienza della persuasione in modo pratico ed efficace.

Yes! 50 Scientifically Proven Ways to be Persuasive

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Author :
Publisher :
ISBN 13 :
Total Pages : 5 pages
Book Rating : 4.:/5 (17 download)

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Book Synopsis Yes! 50 Scientifically Proven Ways to be Persuasive by :

Download or read book Yes! 50 Scientifically Proven Ways to be Persuasive written by and published by . This book was released on 2017 with total page 5 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Persuadere e resistere alle manipolazioni. Tutti i segreti della scienza della persuasione

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Publisher :
ISBN 13 :
Total Pages : 112 pages
Book Rating : 4.2/5 (2 download)

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Book Synopsis Persuadere e resistere alle manipolazioni. Tutti i segreti della scienza della persuasione by : Gian Luca Rosso

Download or read book Persuadere e resistere alle manipolazioni. Tutti i segreti della scienza della persuasione written by Gian Luca Rosso and published by . This book was released on 2019 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Piccole grandi idee

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Publisher : Tea
ISBN 13 : 8850241380
Total Pages : 237 pages
Book Rating : 4.8/5 (52 download)

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Book Synopsis Piccole grandi idee by : Robert Cialdini

Download or read book Piccole grandi idee written by Robert Cialdini and published by Tea. This book was released on 2015-04-16T00:00:00+02:00 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tutti noi abbiamo qualcuno da persuadere: il capo, un collega, un cliente, il nostro compagno, i nostri figli o un amico. A prescindere da chi dobbiamo convincere, quando si tratta di influenzare il comportamento altrui, spesso a fare le differenze maggiori sono i cambiamenti più piccoli adottati nell’approccio. Quale piccola grande idea può far sì che la nostra strategia ottenga il risultato sperato? Steve Martin, Noah Goldstein e Robert Cialdini, massimi esperti nell’ambito della persuasione, ci spiegano come catturare l’attenzione di un potenziale datore di lavoro, instillare la fiducia in un cliente, uscire vittoriosi da una negoziazione e come raggiungere molti altri obiettivi con piccole idee che portano a una grande differenza nel risultato.

La scienza della persuasione

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Author :
Publisher : Feltrinelli Editore
ISBN 13 : 885883769X
Total Pages : 271 pages
Book Rating : 4.8/5 (588 download)

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Book Synopsis La scienza della persuasione by : Tali Sharot

Download or read book La scienza della persuasione written by Tali Sharot and published by Feltrinelli Editore. This book was released on 2019-10-24T00:00:00+02:00 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ogni giorno, tutti noi cerchiamo di influenzare chi ci circonda. Tuttavia, molto di ciò che mettiamo in atto per condizionare gli altri è privo di efficacia, se non controproducente, perché non è compatibile con il modo in cui funziona la nostra mente. Tali Sharot, basandosi sui risultati delle ultime ricerche in neuroscienze, economia comportamentale e psicologia, scava sotto la superficie dei principi che comunemente guidano la nostra attività di influenzamento, ne dimostra l’infondatezza e ci dà una nuova e sorprendente comprensione del comportamento umano. Finalmente, svelando le insidie e le potenzialità che si nascondono nel nostro cervello, ci metterà al riparo dai pifferai magici in giro per il mondo.

L'arte della persuasione. I segreti e le strategie per ottenere ciò che vuoi da chi vuoi

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Author :
Publisher :
ISBN 13 : 9788820049843
Total Pages : 315 pages
Book Rating : 4.0/5 (498 download)

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Book Synopsis L'arte della persuasione. I segreti e le strategie per ottenere ciò che vuoi da chi vuoi by : Tonya Reiman

Download or read book L'arte della persuasione. I segreti e le strategie per ottenere ciò che vuoi da chi vuoi written by Tonya Reiman and published by . This book was released on 2011-01 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt:

La scienza della persuasione. Come farsi dire sì in pochi minuti

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Publisher :
ISBN 13 : 9788895253121
Total Pages : 320 pages
Book Rating : 4.2/5 (531 download)

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Book Synopsis La scienza della persuasione. Come farsi dire sì in pochi minuti by : Kevin Hogan

Download or read book La scienza della persuasione. Come farsi dire sì in pochi minuti written by Kevin Hogan and published by . This book was released on 2010-11 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:

"Pouring Jewish Water into Fascist Wine"

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Author :
Publisher : BRILL
ISBN 13 : 9004329714
Total Pages : 435 pages
Book Rating : 4.0/5 (43 download)

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Book Synopsis "Pouring Jewish Water into Fascist Wine" by : Robert Aleksander Maryks

Download or read book "Pouring Jewish Water into Fascist Wine" written by Robert Aleksander Maryks and published by BRILL. This book was released on 2017-01-05 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: The aim of the second part of the project on the impact of the racial laws under the Mussolini regime is to offer the reader a critical edition and an English translation of 139 letters that were exchanged between the victims of those laws (and their relatives and friends) and the Jesuit Pietro Tacchi Venturi (1861–1956) who interceded with the Fascist government in order to circumvent or alleviate various provisions of the 1938 anti-Jewish legislation.

Between History and Histories

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Publisher : University of Toronto Press
ISBN 13 : 9780802078834
Total Pages : 332 pages
Book Rating : 4.0/5 (788 download)

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Book Synopsis Between History and Histories by : Gerald M. Sider

Download or read book Between History and Histories written by Gerald M. Sider and published by University of Toronto Press. This book was released on 1997-01-01 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of case studies from around the world uses a new approach in historical anthropology, one that focuses on heterogeneity within cultures rather than coherence to explain how we commemorate certain events, while silencing others.

Yes!

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Publisher : Profile Books
ISBN 13 : 178283303X
Total Pages : 294 pages
Book Rating : 4.7/5 (828 download)

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Book Synopsis Yes! by : Noah Goldstein

Download or read book Yes! written by Noah Goldstein and published by Profile Books. This book was released on 2017-04-06 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its publication in 2007, Yes! has shown how small changes can make a big difference to everyone's powers of persuasion - both at work and at home. Every day, we face the challenge of persuading others to do what we want. But what makes people say 'yes' to our requests? Based on decades of research into the psychology of persuasion, this book reveals many remarkable insights that will help you be more persuasive both at work and at home. Co-written by the world's most quoted expert on influence, Professor Robert Cialdini, Yes! contains dozens of tips that you wouldn't want to miss out on - all of them scientifically proven to boost your powers of persuasion. This special tenth Anniversary edition features ten new chapters of updated research and fresh secrets of persuasion. You will find out how to stop your listeners getting bored, what you can do on your commute to increase your influence, and why being second place is worse than being third. Whether you want someone to promote you, take their medicine, reduce their carbon footprint or even give you their vote, Yes! shows how small changes in your approach can have a dramatic effect on your success.

Writing Fashion in Early Modern Italy

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Author :
Publisher : Routledge
ISBN 13 : 1134787103
Total Pages : 510 pages
Book Rating : 4.1/5 (347 download)

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Book Synopsis Writing Fashion in Early Modern Italy by : Eugenia Paulicelli

Download or read book Writing Fashion in Early Modern Italy written by Eugenia Paulicelli and published by Routledge. This book was released on 2016-02-17 with total page 510 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first comprehensive study on the role of Italian fashion and Italian literature, this book analyzes clothing and fashion as described and represented in literary texts and costume books in the Italy of the 16th and 17th centuries. Writing Fashion in Early Modern Italy emphasizes the centrality of Italian literature and culture for understanding modern theories of fashion and gauging its impact in the shaping of codes of civility and taste in Europe and the West. Using literature to uncover what has been called the ’animatedness of clothing,’ author Eugenia Paulicelli explores the political meanings that clothing produces in public space. At the core of the book is the idea that the texts examined here act as maps that, first, pinpoint the establishment of fashion as a social institution of modernity; and, second, gauge the meaning of clothing at a personal and a political level. As well as Castiglione’s The Book of the Courtier and Cesare Vecellio’s The Clothing of the Renaissance World, the author looks at works by Italian writers whose books are not yet available in English translation, such as those by Giacomo Franco, Arcangela Tarabotti, and Agostino Lampugnani. Paying particular attention to literature and the relevance of clothing in the shaping of codes of civility and style, this volume complements the existing and important works on Italian fashion and material culture in the Renaissance. It makes the case for the centrality of Italian literature and the interconnectedness of texts from a variety of genres for an understanding of the history of Italian style, and serves to contextualize the debate on dress in other European literatures.

On Tyranny

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Publisher : University of Chicago Press
ISBN 13 : 022603352X
Total Pages : 359 pages
Book Rating : 4.2/5 (26 download)

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Book Synopsis On Tyranny by : Leo Strauss

Download or read book On Tyranny written by Leo Strauss and published by University of Chicago Press. This book was released on 2013-11-15 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: On Tyranny is Leo Strauss’s classic reading of Xenophon’s dialogue Hiero, or Tyrannicus, in which the tyrant Hiero and the poet Simonides discuss the advantages and disadvantages of exercising tyranny. Included are a translation of the dialogue from its original Greek, a critique of Strauss’s commentary by the French philosopher Alexandre Kojève, and the complete correspondence between the two. This revised and expanded edition introduces important corrections throughout and expands Strauss’s restatement of his position in light of Kojève’s commentary to bring it into conformity with the text as it was originally published in France.

Italo Calvino's Architecture of Lightness

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Publisher : Routledge
ISBN 13 : 1136730605
Total Pages : 280 pages
Book Rating : 4.1/5 (367 download)

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Book Synopsis Italo Calvino's Architecture of Lightness by : Letizia Modena

Download or read book Italo Calvino's Architecture of Lightness written by Letizia Modena and published by Routledge. This book was released on 2011-05-09 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study recovers Italo Calvino's central place in a lost history of interdisciplinary thought, politics, and literary philosophy in the 1960s. Drawing on his letters, essays, critical reviews, and fiction, as well as a wide range of works--primarily urban planning and design theory and history--circulating among his primary interlocutors, this book takes as its point of departure a sweeping reinterpretation of Invisible Cities. Passages from Calvino's most famous novel routinely appear as aphorisms in calendars, posters, and the popular literature of inspiration and self-help, reducing the novel to vague abstractions and totalizing wisdom about thinking outside the box. The shadow of postmodern studies has had a similarly diminishing effect on this text, rendering up an accomplished but ultimately apolitical novelistic experimentation in endless deconstructive deferrals, the shiny surfaces of play, and the ultimately rigged game of self-referentiality. In contrast, this study draws on an archive of untranslated Italian- and French-language materials on urban planning, architecture, and utopian architecture to argue that Calvino's novel in fact introduces readers to the material history of urban renewal in Italy, France, and the U.S. in the 1960s, as well as the multidisciplinary core of cultural life in that decade: the complex and continuous interplay among novelists and architects, scientists and artists, literary historians and visual studies scholars. His last love poem for the dying city was in fact profoundly engaged, deeply committed to the ethical dimensions of both architecture and lived experience in the spaces of modernity as well as the resistant practices of reading and utopian imagining that his urban studies in turn inspired.

L'Architettura

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Author :
Publisher :
ISBN 13 :
Total Pages : 588 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis L'Architettura by :

Download or read book L'Architettura written by and published by . This book was released on 1989 with total page 588 pages. Available in PDF, EPUB and Kindle. Book excerpt: