Zwischen Partizipation und Plattformisierung

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Publisher : Campus Verlag
ISBN 13 : 3593441586
Total Pages : 155 pages
Book Rating : 4.5/5 (934 download)

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Book Synopsis Zwischen Partizipation und Plattformisierung by : Erik Meyer

Download or read book Zwischen Partizipation und Plattformisierung written by Erik Meyer and published by Campus Verlag. This book was released on 2019-05-15 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wird über Digitalisierung diskutiert, dominieren meist Schlagworte die öffentliche Debatte. Doch was sind Social Bots und haben sie wirklich Donald Trump zum Sieg verholfen? Der Band skizziert relevante Entwicklungen der politischen Kommunikation in der digitalen Gesellschaft und akzentuiert gesellschaftspolitische Fragen zur Transformation von Öffentlichkeit und Demokratie. In den Blick geraten Formate digitaler Partizipation in Deutschland sowie die Präsidentschaftswahlen in den USA 2016 und die Wahl zum deutschen Bundestag 2017.

Statistical Methods for Communication Science

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Publisher : Routledge
ISBN 13 : 1135250898
Total Pages : 682 pages
Book Rating : 4.1/5 (352 download)

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Book Synopsis Statistical Methods for Communication Science by : Andrew F. Hayes

Download or read book Statistical Methods for Communication Science written by Andrew F. Hayes and published by Routledge. This book was released on 2020-10-14 with total page 682 pages. Available in PDF, EPUB and Kindle. Book excerpt: Statistical Methods for Communication Science is the only statistical methods volume currently available that focuses exclusively on statistics in communication research. Writing in a straightforward, personal style, author Andrew F. Hayes offers this accessible and thorough introduction to statistical methods, starting with the fundamentals of measurement and moving on to discuss such key topics as sampling procedures, probability, reliability, hypothesis testing, simple correlation and regression, and analyses of variance and covariance. Hayes takes readers through each topic with clear explanations and illustrations. He provides a multitude of examples, all set in the context of communication research, thus engaging readers directly and helping them to see the relevance and importance of statistics to the field of communication. Highlights of this text include: *thorough and balanced coverage of topics; *integration of classical methods with modern "resampling" approaches to inference; *consideration of practical, "real world" issues; *numerous examples and applications, all drawn from communication research; *up-to-date information, with examples justifying use of various techniques; and *downloadable resources with macros, data sets, figures, and additional materials. This unique book can be used as a stand-alone classroom text, a supplement to traditional research methods texts, or a useful reference manual. It will be invaluable to students, faculty, researchers, and practitioners in communication, and it will serve to advance the understanding and use of statistical methods throughout the discipline.

Platforms, Markets and Innovation

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Publisher : Edward Elgar Publishing
ISBN 13 : 1849803315
Total Pages : 413 pages
Book Rating : 4.8/5 (498 download)

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Book Synopsis Platforms, Markets and Innovation by : Annabelle Gawer

Download or read book Platforms, Markets and Innovation written by Annabelle Gawer and published by Edward Elgar Publishing. This book was released on 2011-01-01 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: In her pioneering book Platform Leadership (with Michael Cusumano), Gawer gave us the strategy of building coalitions of customers, suppliers, and complementors. Now, she brings together a number of the leading researchers in the area of platform strategy to give us a book that will be a key reference for both practitioners and academics. Adam Brandenburger, New York University, US Annabelle Gawer s collected volume of research shows that a vibrant community of scholars has arisen around platforms and innovation. Each of the chapters is first rate, with top researchers offering some of their latest work. This will be an indispensable book for students of innovation and technology management everywhere. Henry Chesbrough, University of California, Berkeley, US Annabelle Gawer s Platforms, Markets and Innovation is the first serious exploration of the critical but subtle role that platforms play in business, society and our personal lives. As digital technologies penetrate every nook and cranny of the world around us, we rely on platforms to both help us use the new technologies, as well as to organize new markets of innovation that add applications on top of the platforms and make them far more valuable. Dr Gawer s excellent book is designed to help us understand the mysterious nature of platforms. It brings together the insights of twenty-four experts around the world who contributed to the fourteen chapters of the book. Dr Gawer s book is invaluable to anyone trying to understand the nuanced nature of platforms, and their implications for the evolution of innovation in the 21st century. Irving Wladawsky-Berger, IBM Academy of Technology, US The emergence of platforms is a novel phenomenon impacting most industries, from products to services. Industry platforms such as Microsoft Windows or Google, embedded within industrial ecosystems, have redesigned our industrial landscapes, upset the balance of power between firms, fostered innovation and raised new questions on competition and innovation. Annabelle Gawer presents cutting-edge contributions from 24 top international scholars from 19 universities across Europe, the USA and Asia, from the disciplines of strategy, economics, innovation, organization studies and knowledge management. The novel insights assembled in this volume constitute a fundamental step towards an empirically based, nuanced understanding of the nature of platforms and the implications they hold for the evolution of industrial innovation. The book provides an overview of platforms and discusses governance, management, design and knowledge issues. With a multidisciplinary approach, this book will strongly appeal to academics and advanced students in management, innovation, strategy, economics and design. It will also prove an enlightening read for business managers in IT industries.

Open Services Innovation

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Publisher : John Wiley & Sons
ISBN 13 : 0470905743
Total Pages : 88 pages
Book Rating : 4.4/5 (79 download)

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Book Synopsis Open Services Innovation by : Henry Chesbrough

Download or read book Open Services Innovation written by Henry Chesbrough and published by John Wiley & Sons. This book was released on 2011-01-18 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: The father of "open innovation" is back with his most significant book yet. Henry Chesbrough’s acclaimed book Open Innovation described a new paradigm for management in the 21st century. Open Services Innovation offers a new approach that demonstrates how open innovation combined with a services approach to business is an effective and powerful way to grow and compete in our increasingly services-driven economy. Chesbrough shows how companies in any industry can make the critical shift from product- to service-centric thinking, from closed to open innovation where co-creating with customers enables sustainable business models that drive continuous value creation for customers. He maps out a strategic approach and proven framework that any individual, business unit, company, or industry can put to work for renewed growth and profits. The book includes guidance and compelling examples for small and large companies, services businesses, and emerging economies, as well as a path forward for the innovation industry. "Whether you are managing a product or a service, your business needs to become more open and more inclusive in order to be more innovative. Open Services Innovation will be an invaluable guide to intrepid managers who commit to making that journey." —GARY HAMEL, visiting professor, London Business School; director, Management Lab; and author, The Future of Management "I tore out page after page to share with my leaders. Chesbrough has pioneered an entire rethink of business innovation that’s rich in concept, deeply explained, with tools ready to use in every industry." —SCOTT COOK, founder and chairman of the executive committee, Intuit "Focusing on core competence often tempts managers to keep continuing what succeeded in the past. A far more important question is what capabilities are critical in the future, and Chesbrough shows how to ask and answer these issues." —CLAYTON CHRISTENSEN, Robert & Jane Cizik Professor of Business Administration, Harvard Business School, and author, The Innovator's Dilemma "To thrive, businesses will need to master the lessons of open service innovation. Here is their one-stop guidebook with important lessons clearly and compellingly presented." —JAMES C. SPOHRER, director, IBM University Programs World-Wide "Open Innovation pioneer Henry Chesbrough breaks new ground with Open Services Innovation, a persuasive argument for the power of co-creation in the world of services." —TOM KELLEY, general manager, IDEO, and author, The Ten Faces of Innovation, The Art of Innovation "With his trademark style of beautifully explained examples, Henry Chesbrough shows how open service innovation and new business models can help you escape this product commodity trap and bring you to the next level of competition." —ALEX OSTERWALDER, author, Business Model Generation "Open Services Innovation shows how a business can redefine itself as a service organisation and tap into faster growth through shared innovation." —SIR TERRY LEAHY, chief executive, Tesco "Chesbrough shows how innovating openly with a services mindset can make you a market leader." —CHARLENE LI, author, Open Leadership, and founder, Altimeter Group

Big Bang Disruption

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Author :
Publisher : Penguin
ISBN 13 : 0698143388
Total Pages : 271 pages
Book Rating : 4.6/5 (981 download)

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Book Synopsis Big Bang Disruption by : Larry Downes

Download or read book Big Bang Disruption written by Larry Downes and published by Penguin. This book was released on 2014-01-07 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: It used to take years or even decades for disruptive innovations to dethrone dominant products and services. But now any business can be devastated virtually overnight by something better and cheaper. How can executives protect themselves and harness the power of Big Bang Disruption? Just a few years ago, drivers happily spent more than $200 for a GPS unit. But as smartphones exploded in popularity, free navigation apps exceeded the performance of stand-alone devices. Eighteen months after the debut of the navigation apps, leading GPS manufacturers had lost 85 percent of their market value. Consumer electronics and computer makers have long struggled in a world of exponential technology improvements and short product life spans. But until recently, hotels, taxi services, doctors, and energy companies had little to fear from the information revolution. Those days are gone forever. Software-based products are replacing physical goods. And every service provider must compete with cloud-based tools that offer customers a better way to interact. Today, start-ups with minimal experience and no capital can unravel your strategy before you even begin to grasp what’s happening. Never mind the “innovator’s dilemma”—this is the innovator’s disaster. And it’s happening in nearly every industry. Worse, Big Bang Disruptors may not even see you as competition. They don’t share your approach to customer service, and they’re not sizing up your product line to offer better prices. You may simply be collateral damage in their efforts to win completely different markets. The good news is that any business can master the strategy of the start-ups. Larry Downes and Paul Nunes analyze the origins, economics, and anatomy of Big Bang Disruption. They identify four key stages of the new innovation life cycle, helping you spot potential disruptors in time. And they offer twelve rules for defending your markets, launching disruptors of your own, and getting out while there’s still time. Based on extensive research by the Accenture Institute for High Performance and in-depth interviews with entrepreneurs, investors, and executives from more than thirty industries, Big Bang Disruption will arm you with strategies and insights to thrive in this brave new world.

How Political Actors Use the Media

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Author :
Publisher : Springer
ISBN 13 : 3319602497
Total Pages : 284 pages
Book Rating : 4.3/5 (196 download)

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Book Synopsis How Political Actors Use the Media by : Peter Van Aelst

Download or read book How Political Actors Use the Media written by Peter Van Aelst and published by Springer. This book was released on 2017-10-04 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates how individual politicians and political parties strategically make use of the media to reach their political goals. Looking beyond a purely Americentric viewpoint, the chapters present data from more than ten Western democracies to argue that the media are both a source of information and an arena for political communication. This double functional role of the media is examined from both a theoretical and an empirical perspective, including chapters dealing with different aspects of politics - from campaigning to law making - and within different political contexts. The role of the news media is discussed from the perspective of the political actor, focusing on both the opportunities and the constraints the news media provide, resulting in a multidisciplinary text that will appeal to students and scholars of both communication and political science.

Informal Logic

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Publisher : Cambridge University Press
ISBN 13 : 113947281X
Total Pages : 507 pages
Book Rating : 4.1/5 (394 download)

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Book Synopsis Informal Logic by : Douglas Walton

Download or read book Informal Logic written by Douglas Walton and published by Cambridge University Press. This book was released on 2008-06-02 with total page 507 pages. Available in PDF, EPUB and Kindle. Book excerpt: Second edition of the introductory guidebook to the basic principles of constructing sound arguments and criticising bad ones. Non-technical in approach, it is based on 186 examples, which Douglas Walton, a leading authority in the field of informal logic, discusses and evaluates in clear, illustrative detail. Walton explains how errors, fallacies, and other key failures of argument occur. He shows how correct uses of argument are based on sound strategies for reasoned persuasion and critical responses. This edition takes into account many developments in the field of argumentation study that have occurred since 1989, many created by the author. Drawing on these developments, Walton includes and analyzes 36 new topical examples and also brings in work on argumentation schemes. Ideally suited for use in courses in informal logic and introduction to philosophy, this book will also be valuable to students of pragmatics, rhetoric, and speech communication.

The Mediated Construction of Reality

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Publisher : John Wiley & Sons
ISBN 13 : 0745686516
Total Pages : 306 pages
Book Rating : 4.7/5 (456 download)

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Book Synopsis The Mediated Construction of Reality by : Nick Couldry

Download or read book The Mediated Construction of Reality written by Nick Couldry and published by John Wiley & Sons. This book was released on 2018-03-15 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social theory needs to be completely rethought in a world of digital media and social media platforms driven by data processes. Fifty years after Berger and Luckmann published their classic text The Social Construction of Reality, two leading sociologists of media, Nick Couldry and Andreas Hepp, revisit the question of how social theory can understand the processes through which an everyday world is constructed in and through media. Drawing on Schütz, Elias and many other social and media theorists, they ask: what are the implications of digital medias profound involvement in those processes? Is the result a social world that is stable and liveable, or one that is increasingly unstable and unliveable?

The SAGE Handbook of Digital Journalism

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Publisher : SAGE
ISBN 13 : 1473955068
Total Pages : 936 pages
Book Rating : 4.4/5 (739 download)

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Book Synopsis The SAGE Handbook of Digital Journalism by : Tamara Witschge

Download or read book The SAGE Handbook of Digital Journalism written by Tamara Witschge and published by SAGE. This book was released on 2016-05-18 with total page 936 pages. Available in PDF, EPUB and Kindle. Book excerpt: The production and consumption of news in the digital era is blurring the boundaries between professionals, citizens and activists. Actors producing information are multiplying, but still media companies hold central position. Journalism research faces important challenges to capture, examine, and understand the current news environment. The SAGE Handbook of Digital Journalism starts from the pressing need for a thorough and bold debate to redefine the assumptions of research in the changing field of journalism. The 38 chapters, written by a team of global experts, are organised into four key areas: Section A: Changing Contexts Section B: News Practices in the Digital Era Section C: Conceptualizations of Journalism Section D: Research Strategies By addressing both institutional and non-institutional news production and providing ample attention to the question ‘who is a journalist?’ and the changing practices of news audiences in the digital era, this Handbook shapes the field and defines the roadmap for the research challenges that scholars will face in the coming decades.

Network Journalism

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Publisher : Routledge
ISBN 13 : 1136822437
Total Pages : 287 pages
Book Rating : 4.1/5 (368 download)

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Book Synopsis Network Journalism by : Ansgard Heinrich

Download or read book Network Journalism written by Ansgard Heinrich and published by Routledge. This book was released on 2011-04-26 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on current theoretical debates in journalism studies, and grounded in empirical research, Heinrich here analyzes the interplay between journalistic practice and processes of globalization and digitalization. She argues that a new kind of journalism is emerging, characterized by an increasingly global flow of news as well as a growing number of news deliverers. Within this transformed news sphere the roles of journalistic outlets change. They become nodes, arranged in a dense net of information gatherers, producers, and disseminators. The interactive connections among these news providers constitute what Heinrich calls the sphere of "network journalism."

The Keystone Advantage

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Publisher : Harvard Business Press
ISBN 13 : 9781591393078
Total Pages : 278 pages
Book Rating : 4.3/5 (93 download)

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Book Synopsis The Keystone Advantage by : Marco Iansiti

Download or read book The Keystone Advantage written by Marco Iansiti and published by Harvard Business Press. This book was released on 2004 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, many companies operate within a complex network of firms that all depend on each other for success. In this book, authors Marco Iansiti and Roy Levien use the powerful example of biological ecosystems to show how companies can leverage these emerging business networks for long-term success. The book's title, "The Keystone Advantage", is taken directly from biology - it refers to "keystone species", which proactively maintain the healthy functioning of their entire ecosystem for a simple reason: their own survival depends on it. In the same way, say the authors, companies can protect and ensure their own success by deliberately fostering the combined health of the network they operate in.

Digital Platforms, Imperialism and Political Culture

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Publisher : Routledge
ISBN 13 : 1317509056
Total Pages : 204 pages
Book Rating : 4.3/5 (175 download)

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Book Synopsis Digital Platforms, Imperialism and Political Culture by : Dal Yong Jin

Download or read book Digital Platforms, Imperialism and Political Culture written by Dal Yong Jin and published by Routledge. This book was released on 2015-03-24 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the networked twenty-first century, digital platforms have significantly influenced capital accumulation and digital culture. Platforms, such as social network sites (e.g. Facebook), search engines (e.g. Google), and smartphones (e.g. iPhone), are increasingly crucial because they function as major digital media intermediaries. Emerging companies in non-Western countries have created unique platforms, controlling their own national markets and competing with Western-based platform empires in the global markets. The reality though is that only a handful of Western countries, primarily the U.S., have dominated the global platform markets, resulting in capital accumulation in the hands of a few mega platform owners. This book contributes to the platform imperialism discourse by mapping out several core areas of platform imperialism, such as intellectual property, the global digital divide, and free labor, focusing on the role of the nation-state alongside transnational capital.

Public Relations Capitalism

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Publisher : Springer
ISBN 13 : 3319726374
Total Pages : 123 pages
Book Rating : 4.3/5 (197 download)

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Book Synopsis Public Relations Capitalism by : Anne M. Cronin

Download or read book Public Relations Capitalism written by Anne M. Cronin and published by Springer. This book was released on 2018-01-24 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book argues that we are witnessing the emergence of ‘commercial democracy’ in which public relations, promotional culture and the media play a new, central role. As the conventional democratic promise of political representation loses traction with the public in many countries, commercial culture steps into this vacuum by offering mirror forms of democracy. Commercial democracy promises representation, voice and agency to the public and in doing so creates new forms of social contract. Based on empirical material, this book examines the Public Relations (PR) produced by corporations and communications produced by charities in an intensely mediatized society. It presents a novel analysis of the shifting significance of brand and reputation. It analyses the ascendancy of commercial speech, PRs’ relationship to post-truth politics, and the transformation of cultural intermediaries into ‘social brokers’. As PR and promotional culture come to inhabit the realm of the social contract and new forms of politics, ‘the public’ and the very idea of ‘publicity’ are transformed.

Corporate Public Affairs

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Publisher : Routledge
ISBN 13 : 113559998X
Total Pages : 533 pages
Book Rating : 4.1/5 (355 download)

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Book Synopsis Corporate Public Affairs by : Otto Lerbinger

Download or read book Corporate Public Affairs written by Otto Lerbinger and published by Routledge. This book was released on 2006-08-15 with total page 533 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate Public Affairs explores the increasing interest in public affairs by today's organizations. Lerbinger indicates that more and more frequently corporations are establishing public affairs positions--typically within public relations departments--to respond to issues and concerns arising out of the sociopolitical environment in which the corporation functions. He articulates the functions and responsibilities of the public affairs role, and investigates the approaches to dealing with primary constituencies--interest groups, media, and government. Divided into five parts, this book: *provides an overview of the corporate public affairs function; *explores strategies of the myriad interest groups in the United States, such as labor unions and environmental, consumer, women's, and human rights groups; *recognizes the media's increasing coverage of business events, especially negative ones, that have tremendous power both to undermine corporate credibility and to support public policy positions; * deals with legislative, executive, and judicial branches of government; and *raises the question of how corporate power strategies have affected the political marketplace. This book will appeal to advanced-level students, scholars, and practitioners in public relations and business fields.

#Republic

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Publisher : Princeton University Press
ISBN 13 : 1400890527
Total Pages : 333 pages
Book Rating : 4.4/5 (8 download)

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Book Synopsis #Republic by : Cass R. Sunstein

Download or read book #Republic written by Cass R. Sunstein and published by Princeton University Press. This book was released on 2018-04-03 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the New York Times bestselling author of Nudge and The World According to Star Wars, a revealing account of how today's Internet threatens democracy—and what can be done about it As the Internet grows more sophisticated, it is creating new threats to democracy. Social media companies such as Facebook can sort us ever more efficiently into groups of the like-minded, creating echo chambers that amplify our views. It's no accident that on some occasions, people of different political views cannot even understand one another. It's also no surprise that terrorist groups have been able to exploit social media to deadly effect. Welcome to the age of #Republic. In this revealing book, New York Times bestselling author Cass Sunstein shows how today’s Internet is driving political fragmentation, polarization, and even extremism--and what can be done about it. He proposes practical and legal changes to make the Internet friendlier to democratic deliberation, showing that #Republic need not be an ironic term. Rather, it can be a rallying cry for the kind of democracy that citizens of diverse societies need most.

The Communicative Construction of Reality

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Author :
Publisher : Routledge
ISBN 13 : 0429775334
Total Pages : 227 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis The Communicative Construction of Reality by : Hubert Knoblauch

Download or read book The Communicative Construction of Reality written by Hubert Knoblauch and published by Routledge. This book was released on 2019-12-06 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume advocates a shift from the social constructivism found in the work of Thomas Luckmann and Peter Berger, to a communicative constructivism that acknowledges communication as an embodied form of action in its own right, according to which social actors, in engaging in communicative action, construct a material social reality that guides, delimits, and enables actions. A study of the importance of understanding the role of communication in an age in which digitization and mediatization have extended the reach of communication to a global level and brought about the emergence of the communication society, The Communicative Construction of Reality shows how communication society does not merely replace modern society and its hierarchical institutions, but complements it in a manner that continually results in conflicts leading to the refiguration of society. As such, it will appeal to scholars of sociology with interests in the sociology of knowledge, communication, and social theory.

Role of Language and Corporate Communication in Greater China

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Author :
Publisher : Springer
ISBN 13 : 3662468816
Total Pages : 270 pages
Book Rating : 4.6/5 (624 download)

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Book Synopsis Role of Language and Corporate Communication in Greater China by : Patrick P.K. Ng

Download or read book Role of Language and Corporate Communication in Greater China written by Patrick P.K. Ng and published by Springer. This book was released on 2015-05-14 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book features not only the latest trends but also academic and industry practitioner stakeholders’ perspectives on language and functional role issues facing the rapidly developing corporate communication (CC) profession in the Greater China region. The book also explores the implications for Western societies that cross-culturally engage with Chinese partners in CC practices. The book’s chapters are oriented on five main themes, namely: Development of the CC Profession, Bilingual Practices in Corporate Communication, Corporate Social Responsibility, Employee Communications, and Media Discourse & Persuasive Communication. The first two cluster themes feature a review of the PR/CC profession’s evolutionary path to its current status as a more distinct and diversified CC profession emphasizing the role of language and particularly the bilingualism phenomenon, whereas the other cluster themes, which adopt the perspectives of academics and those of CC practitioners, span from cross-cultural, profession-wide and bilingual communication issues to applications of heuristic knowledge within industry-specific workplace contexts.