Wired To Create

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Wired to Create

Author : Scott Barry Kaufman
Publisher : Penguin
ISBN 13 : 0399175660
Total Pages : 290 pages
Book Rating : 4.3/5 (991 download)

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Book Synopsis Wired to Create by : Scott Barry Kaufman

Download or read book Wired to Create written by Scott Barry Kaufman and published by Penguin. This book was released on 2016-12-27 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is it possible to make sense of something as elusive as creativity? Based on psychologist Scott Barry Kaufman’s groundbreaking research and Carolyn Gregoire’s popular article in the Huffington Post, Wired to Create offers a glimpse inside the “messy minds” of highly creative people. Revealing the latest findings in neuroscience and psychology, along with engaging examples of artists and innovators throughout history, the book shines a light on the practices and habits of mind that promote creative thinking. Kaufman and Gregoire untangle a series of paradoxes— like mindfulness and daydreaming, seriousness and play, openness and sensitivity, and solitude and collaboration – to show that it is by embracing our own contradictions that we are able to tap into our deepest creativity. Each chapter explores one of the ten attributes and habits of highly creative people: Imaginative Play * Passion * Daydreaming * Solitude * Intuition * Openness to Experience * Mindfulness * Sensitivity * Turning Adversity into Advantage * Thinking Differently With insights from the work and lives of Pablo Picasso, Frida Kahlo, Marcel Proust, David Foster Wallace, Thomas Edison, Josephine Baker, John Lennon, Michael Jackson, musician Thom Yorke, chess champion Josh Waitzkin, video-game designer Shigeru Miyamoto, and many other creative luminaries, Wired to Create helps us better understand creativity – and shows us how to enrich this essential aspect of our lives.

Wired to Create

Author : Scott Barry Kaufman
Publisher : Penguin
ISBN 13 : 0698191250
Total Pages : 288 pages
Book Rating : 4.6/5 (981 download)

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Book Synopsis Wired to Create by : Scott Barry Kaufman

Download or read book Wired to Create written by Scott Barry Kaufman and published by Penguin. This book was released on 2015-12-29 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the ten things highly creative people do differently. Is it possible to make sense of something as elusive as creativity? Based on psychologist Scott Barry Kaufman’s groundbreaking research and Carolyn Gregoire’s popular article in the Huffington Post, Wired to Create offers a glimpse inside the “messy minds” of highly creative people. Revealing the latest findings in neuroscience and psychology, along with engaging examples of artists and innovators throughout history, the book shines a light on the practices and habits of mind that promote creative thinking. Kaufman and Gregoire untangle a series of paradoxes— like mindfulness and daydreaming, seriousness and play, openness and sensitivity, and solitude and collaboration – to show that it is by embracing our own contradictions that we are able to tap into our deepest creativity. Each chapter explores one of the ten attributes and habits of highly creative people: Imaginative Play * Passion * Daydreaming * Solitude * Intuition * Openness to Experience * Mindfulness * Sensitivity * Turning Adversity into Advantage * Thinking Differently With insights from the work and lives of Pablo Picasso, Frida Kahlo, Marcel Proust, David Foster Wallace, Thomas Edison, Josephine Baker, John Lennon, Michael Jackson, musician Thom Yorke, chess champion Josh Waitzkin, video-game designer Shigeru Miyamoto, and many other creative luminaries, Wired to Create helps us better understand creativity – and shows us how to enrich this essential aspect of our lives.

Wired to Care: How Companies Prosper When They Create Widespread Empathy

Author : Patnaik
Publisher : Pearson Education India
ISBN 13 : 9788131730133
Total Pages : 276 pages
Book Rating : 4.7/5 (31 download)

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Book Synopsis Wired to Care: How Companies Prosper When They Create Widespread Empathy by : Patnaik

Download or read book Wired to Care: How Companies Prosper When They Create Widespread Empathy written by Patnaik and published by Pearson Education India. This book was released on 2009 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Executives often know little about the people who buy their companies' products and services. This is not surprising. To study people, you must care about them. However, most companies eliminate empathy from their operations. In essence, they proceed as if they have calculating, survival-bent reptile brains. Profits drive everything. This is an odd disconnect because corporate livelihoods depend on people - not lizards - and people's brains are hardwired to be empathetic. Dev Patnaik (writing with Peter Mortensen) shows why firms that connect empathetically with their customers do better financially. He insists today's cold-hearted, bottom-line business world has room for caring companies, and he points to IBM, Nike and Harley-Davidson as examples. The fact that empathy is also a strong business strategy is icing on the cake. getAbstract suggests this fine book to CEOs, marketing officers and other executives who want to build their business by acting on their respect for their customers. As Patnaik explains on his blog, "Empathy isn't about having a visionary leader. It's about making customer information an easy, everyday and experiential part of working at your company."

Wired to Care

Author : Dev Patnaik
Publisher : FT Press
ISBN 13 : 0137153902
Total Pages : 276 pages
Book Rating : 4.1/5 (371 download)

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Book Synopsis Wired to Care by : Dev Patnaik

Download or read book Wired to Care written by Dev Patnaik and published by FT Press. This book was released on 2009-01-09 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this essential and illuminating book, top business strategist Dev Patnaik tells the story of how organizations of all kinds prosper when they tap into a power each of us already has: empathy, the ability to reach outside of ourselves and connect with other people. When people inside a company develop a shared sense of what’s going on in the world, they see new opportunities faster than their competitors. They have the courage to take a risk on something new. And they have the gut-level certitude to stick with an idea that doesn’t take off right away. People are "Wired to Care," and many of the world’s best organizations are, too. In pursuit of this idea, Patnaik takes readers inside big companies like IBM, Target, and Intel to see widespread empathy in action. But he also goes to farmers' markets and a conference on world religions. He dives deep into the catacombs of the human brain to find the biological sources of empathy. And he spends time on both sides of the political aisle, with James Carville, the Ragin’ Cajun, and John McCain, a national hero, to show how empathy can give you the acuity to cut through a morass of contradictory information. Wired to Care is a compelling tale of the power that people have to see the world through each other’s eyes, told with passion for the possibilities that lie ahead if leaders learn to stop worrying about their own problems and start caring about the world around them. As Patnaik notes, in addition to its considerable economic benefits, increasing empathy for the people you serve can have a personal impact, as well: It just might help you to have a better day at work.

Ungifted

Author : Scott Kaufman
Publisher : Basic Books (AZ)
ISBN 13 : 0465025544
Total Pages : 428 pages
Book Rating : 4.4/5 (65 download)

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Book Synopsis Ungifted by : Scott Kaufman

Download or read book Ungifted written by Scott Kaufman and published by Basic Books (AZ). This book was released on 2013-06-04 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: Questioning everything we know about the childhood predictors of adult greatness, a cognitive psychologist, who was told as a child that he wasn't smart enough to graduate from high school, explores the latest research to uncover the truth about human potential.

Wired to Grow

Author : Britt Andreatta
Publisher :
ISBN 13 : 9780997354775
Total Pages : 228 pages
Book Rating : 4.3/5 (547 download)

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Book Synopsis Wired to Grow by : Britt Andreatta

Download or read book Wired to Grow written by Britt Andreatta and published by . This book was released on 2019-07-23 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fully revised and expanded second edition! We are biologically wired to learn. It's the key to our survival and the path to fulfilling our potential. Wired to Grow helps unlock our fullest expression, giving you the keys to understand the neuroscience of learning and apply your natural wiring to transform lives, habits and organizations.

Inventology

Author : Pagan Kennedy
Publisher : HMH
ISBN 13 : 0544324013
Total Pages : 309 pages
Book Rating : 4.5/5 (443 download)

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Book Synopsis Inventology by : Pagan Kennedy

Download or read book Inventology written by Pagan Kennedy and published by HMH. This book was released on 2016-01-26 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: Find out where great ideas come from in this “delightful account of how inventors do what they do” (Kirkus Reviews, starred review). A father cleans up after his toddler and imagines a cup that won’t spill. An engineer watches people using walkie-talkies and has an idea. A doctor figures out how to deliver patients to the operating room before they die. By studying inventions like these—the sippy cup, the cell phone, and an ingenious hospital bed —we can learn how people imagine their way around “impossible” problems to discover groundbreaking answers. Pagan Kennedy reports on how these enduring methods can be adapted to the twenty-first century, as millions of us deploy tools like crowdfunding, big data, and 3-D printing to find hidden opportunities. Inventology uses the stories of inventors and surprising research to reveal the steps that produce innovation. Recent advances in technology and communication have placed us at the cusp of a golden age; it’s now more possible than ever before to transform ideas into actuality. Inventology is a must-read for designers, artists, makers—and anyone else who is curious about creativity. By identifying the steps of the invention process, Kennedy reveals the imaginative tools required to solve our most challenging problems. “There’s ample interest here even for readers who aren’t actively inventing anything.” —The Boston Globe

The Philosophy of Creativity

Author : Elliot Samuel Paul
Publisher : Oxford University Press
ISBN 13 : 0199836965
Total Pages : 337 pages
Book Rating : 4.1/5 (998 download)

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Book Synopsis The Philosophy of Creativity by : Elliot Samuel Paul

Download or read book The Philosophy of Creativity written by Elliot Samuel Paul and published by Oxford University Press. This book was released on 2014-05 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creativity pervades human life. It is the mark of individuality, the vehicle of self-expression, and the engine of progress in every human endeavor. It also raises a wealth of neglected and yet evocative philosophical questions. The Philosophy of Creativity takes up these questions and, in doing so, illustrates the value of interdisciplinary exchange.

Social

Author : Matthew D. Lieberman
Publisher : Crown
ISBN 13 : 0307889114
Total Pages : 442 pages
Book Rating : 4.3/5 (78 download)

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Book Synopsis Social by : Matthew D. Lieberman

Download or read book Social written by Matthew D. Lieberman and published by Crown. This book was released on 2013-10-08 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt: We are profoundly social creatures--more than we know. In Social, renowned psychologist Matthew Lieberman explores groundbreaking research in social neuroscience revealing that our need to connect with other people is even more fundamental, more basic, than our need for food or shelter. Because of this, our brain uses its spare time to learn about the social world--other people and our relation to them. It is believed that we must commit 10,000 hours to master a skill. According to Lieberman, each of us has spent 10,000 hours learning to make sense of people and groups by the time we are ten. Social argues that our need to reach out to and connect with others is a primary driver behind our behavior. We believe that pain and pleasure alone guide our actions. Yet, new research using fMRI--including a great deal of original research conducted by Lieberman and his UCLA lab--shows that our brains react to social pain and pleasure in much the same way as they do to physical pain and pleasure. Fortunately, the brain has evolved sophisticated mechanisms for securing our place in the social world. We have a unique ability to read other people’s minds, to figure out their hopes, fears, and motivations, allowing us to effectively coordinate our lives with one another. And our most private sense of who we are is intimately linked to the important people and groups in our lives. This wiring often leads us to restrain our selfish impulses for the greater good. These mechanisms lead to behavior that might seem irrational, but is really just the result of our deep social wiring and necessary for our success as a species. Based on the latest cutting edge research, the findings in Social have important real-world implications. Our schools and businesses, for example, attempt to minimalize social distractions. But this is exactly the wrong thing to do to encourage engagement and learning, and literally shuts down the social brain, leaving powerful neuro-cognitive resources untapped. The insights revealed in this pioneering book suggest ways to improve learning in schools, make the workplace more productive, and improve our overall well-being.

Wired for Love

Author : Stan Tatkin
Publisher : New Harbinger Publications
ISBN 13 : 1608820599
Total Pages : 200 pages
Book Rating : 4.6/5 (88 download)

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Book Synopsis Wired for Love by : Stan Tatkin

Download or read book Wired for Love written by Stan Tatkin and published by New Harbinger Publications. This book was released on 2012-01-02 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: "What the heck is my partner thinking?" is a common refrain in romantic relationships, and with good reason. Every person is wired for love differently, with different habits, needs, and reactions to conflict. The good news is that most people's minds work in predictable ways and respond well to security, attachment, and rituals, making it possible to actually neurologically prime the brain for greater love and fewer conflicts. Wired for Love is a complete insider's guide to understanding a partner's brain and promoting love and trust within a romantic relationship. Readers learn ten scientific principles they can use to avoid triggering fear and panic in their partners, manage their partners' emotional reactions when they do become upset, and recognize when the brain's threat response is hindering their ability to act in a loving way. By learning to use simple gestures and words, readers can learn to put out emotional fires and help their partners feel more safe and secure. The no-fault view of conflict in this book encourages readers to move past a ""warring brain"" mentality and toward a more cooperative ""loving brain"" understanding of the relationship. Based in the sound science of neurobiology, attachment theory, and emotion regulation research, this book is essential reading for couples and others interested in understanding the complex dynamics at work behind love and trust in intimate relationships.

The Art of Tinkering

Author : Karen Wilkinson
Publisher : Weldon Owen International
ISBN 13 : 168188707X
Total Pages : 226 pages
Book Rating : 4.6/5 (818 download)

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Book Synopsis The Art of Tinkering by : Karen Wilkinson

Download or read book The Art of Tinkering written by Karen Wilkinson and published by Weldon Owen International. This book was released on 2014-02-04 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some of the most creative artists from today’s maker scene discuss their process, workspaces and more in this inspiring guide to tinkering. The Art of Tinkering is an unprecedented celebration of what it means to tinker: to take things apart, explore tools and materials, and build wondrous, wild art that’s part science, part technology, and entirely creative. Join 150+ makers as they share the stories behind their beautiful and bold work—then do some tinkering yourself! This collection of exhibits, artwork, and projects explores a whole new way to learn, in which people expand their knowledge through making and doing, working with readily available materials, getting their hands dirty, collaborating with others, and problem-solving in the most fun sense of the word. Each artist featured in The Art of Tinkering shares their process and the backstory behind their work. Whether it’s dicussing their favorite tools (who knew toenail clippers could be so handy?) or offering a glimpse of their workspaces (you’d be amazed how many electronics tools you can pack into a pantry!), the stories, lessons, and tips in The Art of Tinkering offer a fascinating portrait of today’s maker scene. Artists include: Scott Weaver, Arthur Ganson, Moxie, Tim Hunkin, AnnMarie Thomas, Ranjit Bhatnajar and Jie Qi.

Wired for Story

Author : Lisa Cron
Publisher : Ten Speed Press
ISBN 13 : 1607742454
Total Pages : 274 pages
Book Rating : 4.6/5 (77 download)

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Book Synopsis Wired for Story by : Lisa Cron

Download or read book Wired for Story written by Lisa Cron and published by Ten Speed Press. This book was released on 2012-07-10 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide reveals how writers can utilize cognitive storytelling strategies to craft stories that ignite readers’ brains and captivate them through each plot element. Imagine knowing what the brain craves from every tale it encounters, what fuels the success of any great story, and what keeps readers transfixed. Wired for Story reveals these cognitive secrets—and it’s a game-changer for anyone who has ever set pen to paper. The vast majority of writing advice focuses on “writing well” as if it were the same as telling a great story. This is exactly where many aspiring writers fail—they strive for beautiful metaphors, authentic dialogue, and interesting characters, losing sight of the one thing that every engaging story must do: ignite the brain’s hardwired desire to learn what happens next. When writers tap into the evolutionary purpose of story and electrify our curiosity, it triggers a delicious dopamine rush that tells us to pay attention. Without it, even the most perfect prose won’t hold anyone’s interest. Backed by recent breakthroughs in neuroscience as well as examples from novels, screenplays, and short stories, Wired for Story offers a revolutionary look at story as the brain experiences it. Each chapter zeroes in on an aspect of the brain, its corresponding revelation about story, and the way to apply it to your storytelling right now.

Transcend

Author : Scott Barry Kaufman
Publisher : TarcherPerigee
ISBN 13 : 0143131206
Total Pages : 434 pages
Book Rating : 4.1/5 (431 download)

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Book Synopsis Transcend by : Scott Barry Kaufman

Download or read book Transcend written by Scott Barry Kaufman and published by TarcherPerigee. This book was released on 2020 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: A bold reimagining of Maslow's famous hierarchy of needs--and new insights for living your most authentic, fulfilled, and connected life. When positive psychologist Scott Barry Kaufman first discovered Maslow's unfinished theory of transcendence, sprinkled throughout a cache of unpublished journals, he felt a deep resonance with his own work and life. In this groundbreaking book, Kaufman picks up where Maslow left off, unraveling the mysteries of his unfinished theory, and integrating these ideas with the latest research on attachment, connection, exploration, love, purpose and other building blocks of a life well lived. Maslow's model provides a roadmap for finding purpose and fulfillment--not by striving for money, success, or "happiness," but by becoming the best version of ourselves, or what Maslow called self-actualization. Transcend reveals a level of human potential that's even higher, which Maslow termed "transcendence." Beyond individual fulfillment, this way of being--which taps into the whole person-- connects us not only to our best self, but also to one another. With never-before-published insights and new research findings, along with thought-provoking examples and personality tests, this empowering book is a manual for self-analysis and nurturing a deeper connection with our highest potential-- and beyond.

Choose Growth

Author : Scott Barry Kaufman
Publisher : Penguin
ISBN 13 : 0593538633
Total Pages : 225 pages
Book Rating : 4.5/5 (935 download)

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Book Synopsis Choose Growth by : Scott Barry Kaufman

Download or read book Choose Growth written by Scott Barry Kaufman and published by Penguin. This book was released on 2022-09-13 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: A research-based toolkit for turning challenging times into a springboard for healing, insight, and new beginnings. The trauma, loss, and uncertainty of our world have led many of us to ask life’s big questions. Who are we? What is our higher purpose? And how do we not only live through but thrive in the wake of tragedy, division, and challenges to our fundamental way of living? Choose Growth is a practical workbook designed to guide you on a journey of committing to growth and the pursuit of self-actualization every day. Created by renowned psychologist and host of The Psychology Podcast Scott Barry Kaufman and positive medicine physician and researcher Jordyn Feingold, this is an evidence-based toolkit—a compendium of exercises intimately grounded in the latest research in positive psychology and the core principles of humanistic psychology that help us all navigate whatever choppy waters we find ourselves in. Topics include fostering secure attachment, setting healthy boundaries, practicing radical self-acceptance, and more—and each exercise is grounded in the latest research from the fields of psychology and positive medicine. Whether you’re healing from loss, adapting to the new normal, or simply looking ahead to life’s next chapter, this supportive and insightful guide will help you steer yourself to calmer waters—and deeper connection to your values, your life vision, and ultimately your most authentic self.

Mating Intelligence Unleashed

Author : Glenn Geher PhD
Publisher : Oxford University Press
ISBN 13 : 0199333831
Total Pages : 320 pages
Book Rating : 4.1/5 (993 download)

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Book Synopsis Mating Intelligence Unleashed by : Glenn Geher PhD

Download or read book Mating Intelligence Unleashed written by Glenn Geher PhD and published by Oxford University Press. This book was released on 2013-01-30 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Psychologists often paint a picture of human mating as visceral, instinctual. But that's not the whole story. In courtship and display, sexual competition and rivalry, we are also guided by what Glenn Geher and Scott Barry Kaufman call Mating Intelligence--a range of mental abilities that have evolved to help us find the right partner. Mating Intelligence is at work in our efforts to form, maintain, and end relationships. It guides us in flirtation, foreplay, copulation, finding and choosing a mate, and many other behaviors. In Mating Intelligence Unleashed, psychologists Geher and Kaufman take readers on a fascinating tour of the crossroads of mating and intelligence, drawing on cutting-edge research on evolutionary psychology, intelligence, creativity, personality, social psychology, neuroscience, and more. The authors show that despite what you may read in the latest issue of Maxim, Playboy, Vogue, or GQ, physical attractiveness isn't the whole story. Human mating draws on a range of mental skills and attributes--from the creative use of pick-up lines, to displays of charisma, intelligence, humor, personality, and compassion. Along the way, the authors shed new light on age-old questions, such as: What role does personality play in mating? Which traits are attractive--and which traits repulse? How do people really choose mates? How do men and women deceive each other? How important is emotional intelligence? Why do people create art--and does it have anything to do with sex? Do nice guys really finish last? Since Glenn Geher coined the term Mating Intelligence in 2006, it has drawn a great deal of media attention, ranging from a Psychology Today cover story to articles in the New Scientist, the Washington Times, the Huffington Post, and elsewhere. Now, in Mating Intelligence Unleashed, readers will have the first full account of this revolutionary new approach to dating, mating, and love.

Wired to Resist

Author : Britt Andreatta
Publisher :
ISBN 13 : 9780997354737
Total Pages : 144 pages
Book Rating : 4.3/5 (547 download)

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Book Synopsis Wired to Resist by : Britt Andreatta

Download or read book Wired to Resist written by Britt Andreatta and published by . This book was released on 2017-01-24 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Illustrated by real-life examples and evidence from renowned scholars and practitioners, Wired to Resist provides novel insights into understanding why efforts to change often fail and--more importantly--how they can succeed." Barry Posner, PhD, New York Times best-selling author of The Leadership Challenge "A must-read for business leaders and HR professionals. In this constantly changing world, it's critical to find leadership strategies that realistically address the human side of change. Dr. Andreatta offers a fresh look at the nature of resistance with a clear path to overcoming it. I couldn't put it down." Erin Earle, VP, HRBP for Engineering, LinkedIn "I've read many books on leading organizational change and I appreciate how Dr. Andreatta gives me insight into the 'whys' behind the 'hows.' Wired to Resist arrived just as I was launching a new change initiative in my organization--and it immediately showed me several things I needed to address to increase our chance of success." Kevin Goldsmith, Chief Technology Officer, Avvo "Making a simple change in our behavior can be the difference between success and failure, but so often we quickly go to our default position and don't know why. Dr. Andreatta unlocks the puzzle and guides us with proven scientific steps to help us shift to positive outcomes every time we tackle a new goal." Jacqui Burge, Founder, Desk Yogi Every year failed change costs billions of dollars. We are biologically wired to resist change: it's the key to our survival and the obstacle that often gets in the way of us fulfilling our potential. Wired to Resist provides a new understanding of our biology and why change fails, despite our best plans. Dr. Andreatta synthesizes the latest research into a new model for change that harnesses the power of neuroscience and shows you how to thrive and lead through all kinds of change. Drawing on her unique background in leadership, psychology, education, and the human sciences, Dr. Britt Andreatta has over 25 years of experience consulting with individuals, businesses, government agencies, universities, and nonprofit organizations. She creates powerful solutions to today's personal, organizational, and global workplace challenges.

Zig Zag

Author : Keith Sawyer
Publisher : John Wiley & Sons
ISBN 13 : 1118539117
Total Pages : 292 pages
Book Rating : 4.1/5 (185 download)

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Book Synopsis Zig Zag by : Keith Sawyer

Download or read book Zig Zag written by Keith Sawyer and published by John Wiley & Sons. This book was released on 2013-02-13 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: A science-backed method to maximize creative potential in any sphere of life With the prevalence of computer technology and outsourcing, new jobs and fulfilling lives will rely heavily on creativity and innovation. Keith Sawyer draws from his expansive research of the creative journey, exceptional creators, creative abilities, and world-changing innovations to create an accessible, eight-step program to increasing anyone's creative potential. Sawyer reveals the surprising secrets of highly creative people (such as learning to ask better questions when faced with a problem), demonstrates how to come up with better ideas, and explains how to carry those ideas to fruition most effectively. This science-backed, step-by step method can maximize our creative potential in any sphere of life. Offers a proven method for developing new ideas and creative problem-solving no matter what your profession Includes an eight-step method, 30 practices, and more than 100 techniques that can be launched at any point in a creative journey Psychologist, jazz pianist, and author Keith Sawyer studied with world-famous creativity expert Mihaly Csikszentmihalyi Sawyer's book offers a wealth of easy to apply strategies and ideas for anyone who wants to tap into their creative power.