You Had Me at Pet-Nat

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Author :
Publisher : Hachette Books
ISBN 13 : 0306924757
Total Pages : 258 pages
Book Rating : 4.3/5 (69 download)

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Book Synopsis You Had Me at Pet-Nat by : Rachel Signer

Download or read book You Had Me at Pet-Nat written by Rachel Signer and published by Hachette Books. This book was released on 2021-10-19 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the publisher of Pipette Magazine, discover a natural wine-soaked memoir about finding your passion—and falling in love. It was Rachel Signer's dream to be that girl: the one smoking hand-rolled cigarettes out the windows of her 19th-century Parisian studio apartment, wearing second-hand Isabel Marant jeans and sipping a glass of Beaujolais redolent of crushed roses with a touch of horse mane. Instead she was an under-appreciated freelance journalist and waitress in New York City, frustrated at always being broke and completely miserable in love. When she tastes her first pétillant-naturel (pét-nat for short), a type of natural wine made with no additives or chemicals, it sets her on a journey of self-discovery, both deeply personal and professional, that leads her to Paris, Italy, Spain, Georgia, and finally deep into the wilds of South Australia and which forces her, in the face of her "Wildman," to ask herself the hard question: can she really handle the unconventional life she claims she wants? Have you ever been sidetracked by something that turned into a career path? Did you ever think you were looking for a certain kind of romantic partner, but fell in love with someone wild, passionate and with a completely different life? For Signer, the discovery of natural wine became an introduction to a larger ethos and philosophy that she had long craved: one rooted in egalitarianism, diversity, organics, environmental concerns, and ancient traditions. In You Had Me at Pét-Nat, as Signer begins to truly understand these revolutionary wine producers upending the industry, their deep commitment to making their wine with integrity and with as little intervention as possible, she is smacked with the realization that unless she faces, head-on, her own issues with commitment, she will not be able to live a life that is as freewheeling, unpredictable, and singular as the wine she loves.

Around the World in Eighty Wines

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Author :
Publisher : Rowman & Littlefield
ISBN 13 : 1442257377
Total Pages : 225 pages
Book Rating : 4.4/5 (422 download)

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Book Synopsis Around the World in Eighty Wines by : Mike Veseth

Download or read book Around the World in Eighty Wines written by Mike Veseth and published by Rowman & Littlefield. This book was released on 2017-11-01 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inspired by Jules Verne’s classic adventure tale, celebrated editor-in-chief of The Wine Economist Mike Veseth takes his readers Around the World in Eighty Wines. The journey starts in London, Phileas Fogg’s home base, and follows Fogg’s itinerary to France and Italy before veering off in search of compelling wine stories in Syria, Georgia, and Lebanon. Every glass of wine tells a story, and so each of the eighty wines must tell an important tale. We head back across Northern Africa to Algeria, once the world’s leading wine exporter, before hopping across the sea to Spain and Portugal. We follow Portuguese trade routes to Madeira and then South Africa with a short detour to taste Kenya’s most famous Pinot Noir. Kenya? Pinot Noir? Really! The route loops around, visiting Bali, Thailand, and India before heading north to China to visit Shangri-La. Shangri-La? Does that even exist? It does, and there is wine there. Then it is off to Australia, with a detour in Tasmania, which is so cool that it is hot. The stars of the Southern Cross (and the title of a familiar song) guide us to New Zealand, Chile, and Argentina. We ride a wine train in California and rendezvous with Planet Riesling in Seattle before getting into fast cars for a race across North America, collecting more wine as we go. Pause for lunch in Virginia to honor Thomas Jefferson, then it’s time to jet back to London to tally our wines and see what we have learned. Why these particular places? What are the eighty wines and what do they reveal? And what is the surprise plot twist that guarantees a happy ending for every wine lover? Come with us on a journey of discovery that will inspire, inform, and entertain anyone who loves travel, adventure, or wine.

Essential Wines and Wineries of the Pacific Northwest

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Author :
Publisher : Timber Press
ISBN 13 : 0881929662
Total Pages : 309 pages
Book Rating : 4.8/5 (819 download)

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Book Synopsis Essential Wines and Wineries of the Pacific Northwest by : Cole Danehower

Download or read book Essential Wines and Wineries of the Pacific Northwest written by Cole Danehower and published by Timber Press. This book was released on 2010-08-03 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: Superbly balanced pinot noirs; crisp rieslings; rich, heady syrahs: these are only a fraction of the expertly crafted wines being produced in the Pacific Northwest's diverse and distinctive wine countries. Second only to California in production, the Pacific Northwest is the largest wine region in North America, home to more than 1,000 wineries. What was once a young wine-growing area with a reputation for eccentricity is today recognized as a dynamic region producing world-class wines, with a focus on ecologically sound practices. This definitive volume profiles the wines, the people who make them, and the wine countries of Washington, Oregon, British Columbia, and Idaho. The journey begins with the region's climates and geology, which create a fascinating tapestry of wine-growing areas. Next, the book focuses on the unique qualities of each wine region, with profiles of more than 160 representative wineries to visit. Included are legacy wineries that helped to build the region’s reputation, prestige wineries with a national presence, under-the-radar artisan wineries that embody the pioneering spirit of the Northwest, and promising new wineries. Each profile lists the winery's signature, premium, value, and estate wines. Beautifully illustrated with photographs and helpful maps, this in-depth guide is a milestone in the North American literature on wine. It will enable wine lovers everywhere to plan their touring, select their wines, and explore and discover the riches of the Northwest's wine country.

The Beer Bible

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Author :
Publisher : Workman Publishing
ISBN 13 : 0761184287
Total Pages : 657 pages
Book Rating : 4.7/5 (611 download)

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Book Synopsis The Beer Bible by : Jeff Alworth

Download or read book The Beer Bible written by Jeff Alworth and published by Workman Publishing. This book was released on 2015-08-11 with total page 657 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The only book you need to understand the world’s most popular beverage. I swear on a stack of these, it’s a thumping good read.”––John Holl, editor of All About Beer Magazine and author of The American Craft Beer Cookbook Imagine sitting in your favorite pub with a friend who happens to be a world-class expert on beer. That’s this book. It covers the history: how we got from gruel-beer to black IPA in 10,000 years. The alchemy: malts, grains, and the miracle of hops. The variety: dozens of styles and hundreds of recommended brews (including suggestions based on your taste preferences), divided into four sections––Ales, Wheat Beers, Lagers, and Tart and Wild Ales––and all described in mouthwatering detail. The curiosity: how to read a Belgian label; the talk of two Budweisers; porter, the first superstyle; and what, exactly, a lager is. The pleasure. Because you don’t merely taste beer, you experience it. Winner of a 2016 IACP Award “Covers a lot of ground, from beer styles and brewing methods to drinking culture past and present. There’s something for beer novices and beer geeks alike.”––Ken Grossman, founder, Sierra Nevada Brewing Co. “Erudite, encyclopedic, and enormously entertaining aren’t words you normally associate with beer, but The Beer Bible is no ordinary beer book. As scinitillating, diverse, and refreshing as man’s oldest alcoholic beverage itself.”––Steve Raichlen, author of Project Smoke and How to Grill

Wine Wars II

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Publisher : Rowman & Littlefield
ISBN 13 : 1538163845
Total Pages : 237 pages
Book Rating : 4.5/5 (381 download)

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Book Synopsis Wine Wars II by : Mike Veseth

Download or read book Wine Wars II written by Mike Veseth and published by Rowman & Littlefield. This book was released on 2022-07-01 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here’s the inside scoop on the wine world. Globalization has pushed back the borders of the wine world, creating a complex, interconnected market where Old World and New World wines and producers compete head to head. Writing with wit and verve, Mike Veseth (a.k.a. the Wine Economist) tells the compelling story of the war between the market forces that are redrawing the world wine map and the terroirists who resist them. This is the battle for the future of wine—and for its soul. The fight isn't just over bottles bought and sold, however; power and taste are also at stake. Who will call the shots in the wine market of the future? Who will set the price? Whose palate will prevail? Veseth masterfully brings all of these questions together in the only book on the wine business written for all lovers of wine. Wine Wars II begins by exploring wine globalization, where readers follow “Missionaries, Migrants, and Market Reforms” to faraway New Zealand and learn how to unlock the secrets of their local retail “Wine Wall” by mastering the “DaVino Code.” Globalization brings a world of wine to our doorsteps. Commodification helps us make sense of the resulting embarrassment of riches, but at a cost. Readers must decide if they are Martians or Wagnerians, consider why “They Always Buy the Ten Cent Wine,” and then probe the puzzle of “Outlaws, Prisoners, and the Great Escape.” Who stands in the way of the global wine market's assault on wine's very soul? The“Revenge of the Terroirists!” Resistance is not futile, because 'We Are All Terroirists Now,” but that doesn't mean the future of wine is secure. A final section explores “Wine's Triple Crisis,” environmental crisis plus economic crisis, plus identity crisis. Taken together these crises pose the most serious threat to wine as we know and love it. Each section of Wine Wars II ends with a suggested wine tasting that invites readers to experience the book's ideas and arguments with all their senses by sampling a few carefully chosen wines. Can the soul of wine survive – and thrive – in this unfriendly environment? You'll have to read Wine Wars II to find out!

Mezcal and Tequila Cocktails

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Author :
Publisher : Ten Speed Press
ISBN 13 : 1984857746
Total Pages : 178 pages
Book Rating : 4.9/5 (848 download)

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Book Synopsis Mezcal and Tequila Cocktails by : Robert Simonson

Download or read book Mezcal and Tequila Cocktails written by Robert Simonson and published by Ten Speed Press. This book was released on 2021-04-06 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: IACP AWARD WINNER • Indulge your thirst for new ways to enjoy tequila and mezcal with 60+ recipes for agave cocktails from a James Beard Award–nominated author and New York Times spirits writer. From riffs on classics such as the Mezcal Mule and Oaxaca Old-Fashioned to new favorites such as Naked and Famous or Smoke and Ice, discover how to use mezcal and tequila to create cocktails in nearly every classic cocktail formula—from flip to sour to highball—that highlight the smoky, edgy flavors of these unique and popular spirits. Robert Simonson, author of The Old-Fashioned and The Martini Cocktail, covers a broad range of flavors with doable, delicious recipes that are easy to assemble, most only requiring three or four ingredients. This comprehensive, straightforward guide is perfect for tequila and mezcal enthusiasts looking for creative ways to enjoy agave spirits more often and in more varied ways—or for anyone who just likes to drink the stuff.

The Japanese Art of the Cocktail

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Author :
Publisher : Houghton Mifflin
ISBN 13 : 0358362024
Total Pages : 297 pages
Book Rating : 4.3/5 (583 download)

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Book Synopsis The Japanese Art of the Cocktail by : Masahiro Urushido

Download or read book The Japanese Art of the Cocktail written by Masahiro Urushido and published by Houghton Mifflin. This book was released on 2021 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first cocktail book from the award-winning mixologist Masahiro Urushido of Katana Kitten in New York City, on the craft of Japanese cocktail making Katana Kitten, one of the world's most prominent and acclaimed Japanese cocktail bars, was opened in 2018 by highly-respected and award-winning mixologist Masahiro Urushido. Just one year later, the bar won 2019 Tales of the Cocktail Spirited Award for Best New American Cocktail Bar. Before Katana Kitten, Urushido honed his craft over several years behind the bar of award-winning eatery Saxon+Parole. In The Japanese Art of the Cocktail, Urushido shares his immense knowledge of Japanese cocktails with eighty recipes that best exemplify Japan's contribution to the cocktail scene, both from his own bar and from Japanese mixologists worldwide. Urushido delves into what exactly constitutes the Japanese approach to cocktails, and demystifies the techniques that have been handed down over generations, all captured in stunning photography.

Extreme Wine

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Publisher : Rowman & Littlefield Publishers
ISBN 13 : 1442219246
Total Pages : 243 pages
Book Rating : 4.4/5 (422 download)

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Book Synopsis Extreme Wine by : Mike Veseth

Download or read book Extreme Wine written by Mike Veseth and published by Rowman & Littlefield Publishers. This book was released on 2013-07-17 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Extreme Wine, wine economist and best-selling author Mike Veseth circles the globe searching for the best, worst, cheapest, most expensive, and most over-priced wines. Mike seeks out the most outrageous wine people and places and probes the biggest wine booms and busts. Along the way he applauds celebrity wines, tries to find wine at the movies, and discovers wines that are so scarce that they are almost invisible. Why go to such extremes? Because, Mike argues, the world of wine is growing and changing, and if you want to find out what’s really happening you can’t be afraid to step over the edge. Written with verve and appreciation for all things wine, Extreme Wine will surprise and delight readers.

The Unfiltered Guide to Working in Wine

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Author :
Publisher : Xlibris Corporation
ISBN 13 : 1524543225
Total Pages : 85 pages
Book Rating : 4.5/5 (245 download)

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Book Synopsis The Unfiltered Guide to Working in Wine by : Hillary Zio

Download or read book The Unfiltered Guide to Working in Wine written by Hillary Zio and published by Xlibris Corporation. This book was released on 2016-09-16 with total page 85 pages. Available in PDF, EPUB and Kindle. Book excerpt: After a decade of wine experience, Hillary Zio has uncorked and dissected the industry. This book is for anyone interested in or fascinated with pursuing a career in wine. Hillarys no-BS approach tackles restaurant, retail, and wholesale positions with honest advice and trade secrets. From certification schools to professional interviews, youll find layers of real advice to help you find your place, land your dream job, and absolutely love what you do.

The Terroir of Whiskey

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Publisher : Columbia University Press
ISBN 13 : 0231550898
Total Pages : 213 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis The Terroir of Whiskey by : Rob Arnold

Download or read book The Terroir of Whiskey written by Rob Arnold and published by Columbia University Press. This book was released on 2020-12-22 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: Look at the back label of a bottle of wine and you may well see a reference to its terroir, the total local environment of the vineyard that grew the grapes, from its soil to the climate. Winemakers universally accept that where a grape is grown influences its chemistry, which in turn changes the flavor of the wine. A detailed system has codified the idea that place matters to wine. So why don’t we feel the same way about whiskey? In this book, the master distiller Rob Arnold reveals how innovative whiskey producers are recapturing a sense of place to create distinctive, nuanced flavors. He takes readers on a world tour of whiskey and the science of flavor, stopping along the way at distilleries in Kentucky, New York, Texas, Ireland, and Scotland. Arnold puts the spotlight on a new generation of distillers, plant breeders, and local farmers who are bringing back long-forgotten grain flavors and creating new ones in pursuit of terroir. In the twentieth century, we inadvertently bred distinctive tastes out of grains in favor of high yields—but today’s artisans have teamed up to remove themselves from the commodity grain system, resurrect heirloom cereals, bring new varieties to life, and recapture the flavors of specific local ingredients. The Terroir of Whiskey makes the scientific and cultural cases that terroir is as important in whiskey as it is in wine.

Natural Wine for the People

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Publisher : Ten Speed Press
ISBN 13 : 0399582436
Total Pages : 178 pages
Book Rating : 4.3/5 (995 download)

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Book Synopsis Natural Wine for the People by : Alice Feiring

Download or read book Natural Wine for the People written by Alice Feiring and published by Ten Speed Press. This book was released on 2019-08-06 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: A compact illustrated guide to the emerging and enormously popular category of natural wine, a style that focuses on minimal intervention, lack of additives, and organic and biodynamic growing methods. Today, wine is more favored and consumed that it's ever been in the United States--and millennials are leading the charge, drinking more wine than any other generation in history. Many have been pulled in by the tractor beam of natural wine--that is, organic or biodynamic wine made with nothing added, and nothing taken away--a movement that has completely rocked the wine industry in recent years. While all of the hippest restaurants and wine bars are touting their natural wine lists, and while more and more consumers are calling for natural wine by name, there is still a lot of confusion about what exactly natural wine is, where to find it, and how to enjoy it. In Natural Wine for the People, James Beard Award-winner Alice Feiring sets the record straight, offering a pithy, accessible guide filled with easy definitions, tips and tricks for sourcing the best wines, whimsical illustrations, a definitive list to the must-know producers and bottlings, and an appendix with the best shops and restaurants specializing in natural wine across the country, making this the must-buy and must-gift wine book of the year.

The Wine, Beer, and Spirits Handbook

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0470429933
Total Pages : 528 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis The Wine, Beer, and Spirits Handbook by : The International Culinary Schools at The Art Institutes

Download or read book The Wine, Beer, and Spirits Handbook written by The International Culinary Schools at The Art Institutes and published by John Wiley & Sons. This book was released on 2009-04-22 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the mysteries of wine. The study of wine and beverages has become integral to hospitality education. The Wine, Beer, and Spirits Handbook demystifies the wine and wine-making process, examining not only the making and flavor profiles of wine, beer, and spirits, but also the business of wine service as practiced by a chef or sommelier. Unique to this book, is the strong emphasis on food and wine pairings, as well as food and beverage interactions. An entire chapter uncovers this broad, often intimidating, topic with detailed information on table wines, sparkling wines, fortified wines, beer and spirits. More importantly, The Handbook explains the responsibilities of a sommelier from both service and managerial perspectives. Readers explore their wine-related duties including: the developing of wine lists, identifying faulty wines, ordering, receiving, and storing wines, conducting inventory control, pricing, product research, cellar management, and the health and legal implications of wine consumption. A comprehensive, one-stop resource to the character and best use of beverages, The Wine, Beer, and Spirits Handbook will help every student, chef, sommelier and wine enthusiast confidently master the mysteries of wine and other beverages.

Icon

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Author :
Publisher : Touchwood Editions
ISBN 13 : 9781771512077
Total Pages : 332 pages
Book Rating : 4.5/5 (12 download)

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Book Synopsis Icon by : John Schreiner

Download or read book Icon written by John Schreiner and published by Touchwood Editions. This book was released on 2017 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: ​​Winner of a Gourmand World Cookbook Award for best New World Wine book in English Canada An icon wine is the very best wine that a producer can make. It truly is the rising tide that lifts all boats, in the sense that the prestige of an icon wine cascades across a winery's entire portfolio. Icon wines are made with a winery's best grapes, and are aged in the winery's finest and most expensive barrels. They are aged another several years in bottle before release, and production volumes are often limited. British Columbia has a thriving and exciting wine industry that attracts winemakers from across the globe, and has brought global acclaim to local vintners. It now has a such an array of high-calibre winemakers that John Schreiner has compiled a book showcasing the icon wines from BC's best wineries--and the region itself. For each wine profiled, readers will learn the behind-the-scenes story of the winery and winemaker, as well as the history, provenance, and inspiration behind each wine. The available vintage is listed along with detailed tasting notes, information on number of cases produced, percentages of varietals in the case of blends, and even clone number of particular varietals. Schreiner emphasizes that there is no better way to understand a wine than to assemble vertical tastings, or five or more vintages of the same wine. Vertical wine tasting allows one to drill down to a wine's essentials, and demonstrates how a wine can vary from year to year due to weather, variation in style of winemaking, and other factors. Not only is this book the essential guide for any collector of BC wine, but it is also a culmination of research that illuminates John Schreiner's passion and unique contribution to BC's wine region.

In Search of Bacchus

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1416562494
Total Pages : 330 pages
Book Rating : 4.4/5 (165 download)

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Book Synopsis In Search of Bacchus by : George M. Taber

Download or read book In Search of Bacchus written by George M. Taber and published by Simon and Schuster. This book was released on 2009-10-13 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the award-winning and critically acclaimed author of Judgment of Paris and To Cork or Not To Cork comes a delightful, entertaining, and informative exploration of the thriving world of wine tourism. George M. Taber set out on the wine lover's ultimate dream: a journey to the twelve most beautiful and fascinating wine-producing regions around the globe. In Search of Bacchus chronicles that experience: the gorgeous landscapes, conversations with winemakers, unforgettable meals, must-do activities, and of course, the taste of the wines. Here he offers suggestions for travelers, commentary on trends in the wine world, charming anecdotes, and recommendations of vintages available in the United States, so that oenophiles at home can live vicariously through his travels. From the Napa Valley, where the art of wine tourism was perfected, to the deserts of Argentina, to a thousand-year-old monastery in Tuscany, to the famed châteaux of Bordeaux, Taber discusses the history, architecture, and culture of each destination in fascinating detail. He provides insight into the latest in the technology, politics, and business of wine, and uncovers a host of interesting characters who are major figures in their local wine worlds, including a Chilean arms merchant, a German-born Polish refugee living in South Africa, the dynamic woman who started the Wine Tourism Movement in Italy, and many more. Taber blends his own wine in Portugal, bungy jumps in New Zealand, and goes on a safari in South Africa, all in the attempt to quench his thirst for fine wine and adventure. An accessible blend of wine lore and travel memoir, In Search of Bacchus is another engaging, immersive read from George M. Taber, sure to satisfy wine lovers everywhere.

Wines of South America

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Author :
Publisher : Univ of California Press
ISBN 13 : 0520273931
Total Pages : 312 pages
Book Rating : 4.5/5 (22 download)

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Book Synopsis Wines of South America by : Evan Goldstein

Download or read book Wines of South America written by Evan Goldstein and published by Univ of California Press. This book was released on 2014-08-29 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduces the variety and quality of wine available in ten South American countries, exploring the regions, styles, and prominent grapes of the continent's two leading producers, Argentina and Chile, as well other nations' evolving industries.

Wine For Dummies

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Publisher : John Wiley & Sons
ISBN 13 : 111951276X
Total Pages : 452 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Wine For Dummies by : Ed McCarthy

Download or read book Wine For Dummies written by Ed McCarthy and published by John Wiley & Sons. This book was released on 2018-10-26 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wine enthusiasts: raise a glass! The global wine market has expanded rapidly in the past few years and is forecasted to increase through 2019. Consumption, new wine styles, online wine purchasing, and a growing younger population of wine enthusiasts are all contributing factors. In Wine For Dummies, the authors—both recognized wine authorities and accredited Certified Wine Educators—share their expertise, revealing the latest on what's in, what's out, and what's new in wine. Featuring information on both classic and cutting-edge wines, it’s packed with everything you need to hold your own in tasting rooms, shops, and beyond! Includes updated information on navigating wine shops and selecting wines in restaurants Covers the latest expert advice on buying wine online thanks to the online retail boom Provides updated vintage charts and price guidelines Offers information on trends in wine, including packaging innovations such as wine in a can, kegs, and boxes Whether you’re a beginner or intermediate wine enthusiast, this is your no-nonsense guide to choosing wine, understanding wine lists, exploring new varieties, serving, sharing, and more!

Wine and Conversation

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Author :
Publisher : Oxford University Press
ISBN 13 : 019804206X
Total Pages : 332 pages
Book Rating : 4.1/5 (98 download)

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Book Synopsis Wine and Conversation by : Adrienne Lehrer

Download or read book Wine and Conversation written by Adrienne Lehrer and published by Oxford University Press. This book was released on 2009-04-08 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: The vocabulary of wine is large and exceptionally vibrant -- from straight-forward descriptive words like "sweet" and "fragrant", colorful metaphors like "ostentatious" and "brash", to the more technical lexicon of biochemistry. The world of wine vocabulary is growing alongside the current popularity of wine itself, particularly as new words are employed by professional wine writers, who not only want to write interesting prose, but avoid repetition and cliché. The question is, what do these words mean? Can they actually reflect the objective characteristics of wine, and can two drinkers really use and understand these words in the same way? In this second edition of Wine and Conversation, linguist Adrienne Lehrer explores whether or not wine drinkers (both novices and experts) can in fact understand wine words in the same way. Her conclusion, based on experimental results, is no. Even though experts do somewhat better than novices in some experiments, they tend to do well only on wines on which they are carefully trained and/or with which they are very familiar. Does this mean that the elaborate language we use to describe wine is essentially a charade? Lehrer shows that although scientific wine writing requires a precise and shared use of language, drinking wine and talking about it in casual, informal setting with friends is different, and the conversational goals include social bonding as well as communicating information about the wine. Lehrer also shows how language innovation and language play, clearly seen in the names of new wines and wineries, as well as wine descriptors, is yet another influence on the burgeoning and sometimes whimsical world of wine vocabulary.