Wilhelm Deffke

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Wilhelm Deffke

Author : Wilhelm Heinrich Deffke
Publisher : Scheidegger and Spiess
ISBN 13 : 9783858817372
Total Pages : 0 pages
Book Rating : 4.8/5 (173 download)

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Book Synopsis Wilhelm Deffke by : Wilhelm Heinrich Deffke

Download or read book Wilhelm Deffke written by Wilhelm Heinrich Deffke and published by Scheidegger and Spiess. This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Considered one of the pioneers of modern corporate design and termed "Father of the Modern Logo” by the US critic Steven Heller, Deffke is indeed known to insiders on an international level. Yet only a fraction of his designs have ever been shown in public. This richly illustrated comprehensive monograph is the first book ever published about the great German graphic designer, commercial artist, architect, and poster and book designer Wilhelm Deffke. Fourteen essays present the wide-ranging aspects of Deffke’s work within the context of the development of design in Europe, and more than 500 images illustrate his pioneering achievements in the field of poster and commercial art, including his over 10,000 company and product logos in particular but also designs for exhibitions and trade fair stands. The book - and an exhibition at Museum Folkwang / German Poster Museum in Essen in fall 2013 - offers the opportunity for the long overdue rediscovery of an exceptional artistic personality.

Pioneers of German Graphic Design

Author : Jens Müller
Publisher : Callisto Publishers
ISBN 13 : 9783981753912
Total Pages : 0 pages
Book Rating : 4.7/5 (539 download)

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Book Synopsis Pioneers of German Graphic Design by : Jens Müller

Download or read book Pioneers of German Graphic Design written by Jens Müller and published by Callisto Publishers. This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book for the first time tells the fascinating story of German graphic design in all its detail, from the late monarchy to the 'Wirtschaftswunder' after World War II. The author explores the interrelationship between the groundbreaking early inventions of Germany's graphic design pioneers and the nation?s explosive politics, shedding light not only on the development of the profession but on its international influence."--

Gorgeous War

Author : Tim Blackmore
Publisher : Wilfrid Laurier Univ. Press
ISBN 13 : 1771124229
Total Pages : 370 pages
Book Rating : 4.7/5 (711 download)

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Book Synopsis Gorgeous War by : Tim Blackmore

Download or read book Gorgeous War written by Tim Blackmore and published by Wilfrid Laurier Univ. Press. This book was released on 2019-10-29 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gorgeous War argues that the Nazis used the swastika as part of a visually sophisticated propaganda program that was not only modernist but also the forerunner of contemporary brand identity. When the United States military tried to answer Nazi displays of graphic power, it failed. In the end the best graphic response to the Nazis was produced by the Walt Disney Company. Using numerous examples of US and Nazi military heraldry, Gorgeous War compares the way the American and German militaries developed their graphic and textile design in the interwar period. The book shows how social and cultural design movements like modernism altered and were altered by both militaries. It also explores how nascent corporate culture and war production united to turn national brands like IBM, Coca-Cola, and Disney into multinational corporations that had learned lessons on propaganda and branding that were being tested during the Second World War. What is the legacy of apparently toxic signs like the swastika? The answer may not be what we hoped. Inheritors of the post-Second World War world increasingly struggle to find an escape from an intensely branded environment—to find a place in their lives that is free of advertising and propaganda. This book suggests that we look again at how it is our culture makes that struggle into an appealing Gorgeous War.

Design Literacy

Author : Steven Heller
Publisher : Simon and Schuster
ISBN 13 : 1621534138
Total Pages : 304 pages
Book Rating : 4.6/5 (215 download)

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Book Synopsis Design Literacy by : Steven Heller

Download or read book Design Literacy written by Steven Heller and published by Simon and Schuster. This book was released on 2014-05-06 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Author and design expert Steven Heller has revisited and revised the popular classic Design Literacy by revising many of the thoughtful essays from the original and mixing in thirty-two new works. Each essay offers a taste of the aesthetic, political, historical, and personal issues that have engaged designers from the late nineteenth century to the present—from the ubiquitous (the swastika, antiwar posters) to the whimsical (MAD magazine parodies). The essays are organized into eight thematic categories—persuasion, mass media, language, identity, information, iconography, style, and commerce. This revised edition also highlights recent trends in graphic design such as aesthetic changes in typography in the digital age and the nexus between graphic design and wired culture. This is an eclectic look at how, why, and if graphic design influences our ever-evolving, diverse world. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

German Modern

Author : Steven Heller
Publisher :
ISBN 13 :
Total Pages : 136 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis German Modern by : Steven Heller

Download or read book German Modern written by Steven Heller and published by . This book was released on 1998-09 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: The latest volume in our popular Art Deco series, German Modern explores one of the fountainheads of modern graphic design. The renowned. design team of Heller and Fili presents over zoo of the distinctive images that helped define the look of "the modern" -- many never before published. Through posters, advertising stamps, letterheads, package design, magazine jackets, and numerous other commercial ephemera, the cool sophistication of this hybrid deco style looks as fresh today as it did when it first appeared between the world wars. Unique to German Modern is a chapter on the provisional currency known as Notgeld, which towns and even companies were allowed to print in the years of Germany's dire inflation. A key reference work and inspirational sourcebook for designers, artists, and aesthetes, German Modern is a colorful exploration of a classic and influential chapter of international design history.

Stylepedia

Author : Steven Heller
Publisher : Chronicle Books
ISBN 13 : 9780811833462
Total Pages : 344 pages
Book Rating : 4.8/5 (334 download)

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Book Synopsis Stylepedia by : Steven Heller

Download or read book Stylepedia written by Steven Heller and published by Chronicle Books. This book was released on 2006-11-09 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: A chunky, distinctive object of brilliant design in and of itself, Stylepedia is the first handy, cross-referenced desk guide to the kaleidoscope that is modern design. In hundreds of illustrated entries, Heller and Fili, the award-winning authors of Euro Deco and numerous other popular design titles, survey the designers, schools, and movements that comprise the practice today as well as take a fascinating glimpse back at some of the seminal early leaders. From the first Santa Claus to appear on a Coca-Cola bottle to the increasingly ubiquitous camouflage tee shirt, iconic everyday items of yesterday and today provide valuable inspiration to designers and design aficionados. As quirky as it is useful and positively packed with lavish color illustrations, this designer's design compendium is the only one of its kind.

My Robot Gets Me

Author : Carla Diana
Publisher : Harvard Business Press
ISBN 13 : 1633694437
Total Pages : 151 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis My Robot Gets Me by : Carla Diana

Download or read book My Robot Gets Me written by Carla Diana and published by Harvard Business Press. This book was released on 2021-03-30 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your relationships with your "smart" products are about to get a lot more personal. Think how commonplace it is now for people to ask Siri for the weather forecast, deploy Roomba to clean their homes, or summon Alexa to turn on the lights. The "smart home" market will reach well over $100 billion in the next five years on the promise of products that are truly integrated with our cooking, cleaning, entertainment, security, and hygiene habits. But the reality is, these first-generation "smart" products aren't very smart—yet. We're clearly seeing only the tip of the iceberg in terms of capability and how such products can enhance our lives. How do we take it to the next level? In a word, design—and more specifically, social design. In this fascinating and instructive book, leading product design expert Carla Diana describes how new technology is allowing designers to humanize consumer products in delightfully subtle ways. Showcasing vivid examples of social design principles such as "product presence," "object expression," and "interaction intelligence," we see how inventive uses of light, sound, and movement can evoke human responses to even the most mundane products. Diana offers clear guidelines and takeaways for conceptualizing, building, and optimizing products using such methods as bodystorming, scenario storyboarding, video prototyping, behavior charting, and more. My Robot Gets Me provides keen insights and practical advice to anyone interested or involved in the burgeoning smart marketplace, from product designers and developers to managers and venture capitalists.

Graphic Design Rants and Raves

Author : Steven Heller
Publisher : Simon and Schuster
ISBN 13 : 1621535398
Total Pages : 200 pages
Book Rating : 4.6/5 (215 download)

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Book Synopsis Graphic Design Rants and Raves by : Steven Heller

Download or read book Graphic Design Rants and Raves written by Steven Heller and published by Simon and Schuster. This book was released on 2017-01-03 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design is everywhere. Graphic design enters into everything. This is the scope of designer Steven Heller’s latest essay anthology that covers the spectrum of graphic design and related art and culture. Looking at design as practice, language, culture, and power, each of the forty-plus essays is a self-contained story. Heller pours out his ideas—criticisms and celebrations—on such topics as: A history of our modern Hindu-Arabic numerals, and a look at the letter K Brand design utilized by Hillary Clinton and Donald Trump early in the 2016 Presidential race The tumultuous relationship between design and sex The Charlie Hebdo massacre and the principles of free expression Icons revisited, including Paul Rand (not to be confused with the politician Rand Paul), Ralph Ginzburg, Frank Zachary, George Lois, and Print magazine Food packaging, the design of milk, and USPS stamps The obsessive use of cuteness, and the sad and happy history of the ubiquitous happy face From commercial advertising to government institutions to cultural revolution, from the objects that push design forward to those that seep into the everyday, Graphic Design Rants and Raves is an exploration of how visual design has arrived in the twenty-first century. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Bauhaus 100

Author : Bauhaus Kooperation Berlin Dessau Weimar
Publisher : Hatje Cantz Verlag
ISBN 13 : 3775756922
Total Pages : 320 pages
Book Rating : 4.7/5 (757 download)

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Book Synopsis Bauhaus 100 by : Bauhaus Kooperation Berlin Dessau Weimar

Download or read book Bauhaus 100 written by Bauhaus Kooperation Berlin Dessau Weimar and published by Hatje Cantz Verlag. This book was released on 2023-10-15 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Extraordinary sites associated with the Bauhaus and modernism can be found throughout Germany—pioneering architecture that has enduringly shaped our understanding of life and work, learning and living. This travel guide brings the historical and architectural traces of over 100 examples of Neues Bauen building to life, making tangible the impact of the historical Bauhaus beyond the school, its sites and its time. Along with well-known buildings, the guide features insiders' tips throughout Germany, attractive illustrations, texts, practical information, and maps. The essays by Werner Durth and Wolfgang Pehnt outline the history of the Bauhaus's context and its influence to the present day. The leading Bauhaus institutions in Germany have been working together as BAUHAUS KOOPERATION BERLIN DESSAU WEIMAR. They include the Bauhaus-Archiv / Museum für Gestaltung, Berlin; the Stiftung Bauhaus Dessau; and the Klassik Stiftung Weimar.

An Accidental Masterpiece

Author :
Publisher : Birkhäuser
ISBN 13 : 3035619972
Total Pages : 192 pages
Book Rating : 4.0/5 (356 download)

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Book Synopsis An Accidental Masterpiece by :

Download or read book An Accidental Masterpiece written by and published by Birkhäuser. This book was released on 2020-11-23 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the temporary exhibition pavilion of the German Reich at the 1929 International Exposition in Barcelona, Mies van der Rohe designed an architectural icon, but also a controversial monument of the way the Weimar Republic portrayed itself. The building is one of the most unusual success stories in the history of architecture: Despite its short existence, its reputation grew steadily in the following decades, thanks in part to magnificent photographs. It was soon considered the constructed manifesto of the Modern Age, and its spatial and "ideational" ambitions were called "a milestone of Modern architecture." This comprehensively, broadly researched book portrays the building’s complex history and its political entanglement—up to and including its reconstruction according to van der Rohe’s plans at the original site between 1983 and 1986.

The Swastika

Author : Steven Heller
Publisher : Simon and Schuster
ISBN 13 : 1581157894
Total Pages : 235 pages
Book Rating : 4.5/5 (811 download)

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Book Synopsis The Swastika by : Steven Heller

Download or read book The Swastika written by Steven Heller and published by Simon and Schuster. This book was released on 2010-06-29 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Forces even the most sophisticated to rethink and rework their ideas of how images work in the world."--School Library Journal.* Traces the history of the swastika, from religious symbol to reviled symbol * More than 175 illustrations * Powerful examination of the impact of one graphic symbol on society. This acclaimed examination of the most powerful symbol ever created is now available in paperback. The rise and fall of the swastika, and its mysteries and misunderstandings, are fully explained and explored. Readers will be captivated by the twists and turns of the symbol’s fortunes, from its pre-Nazi religious and commercial uses, to the Nazi appropriation and misuse of the form, to its contemporary applications as both a racist and an apolitical logo. In a new afterword, author Steven Heller discusses the controversy around ideas to ban the symbol and public reaction to the book since it was first published. This is a classic story, masterfully told, about how one graphic symbol can endure and influence culture for generations. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

The Swastika and Symbols of Hate

Author : Steven Heller
Publisher : Simon and Schuster
ISBN 13 : 162153720X
Total Pages : 243 pages
Book Rating : 4.6/5 (215 download)

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Book Synopsis The Swastika and Symbols of Hate by : Steven Heller

Download or read book The Swastika and Symbols of Hate written by Steven Heller and published by Simon and Schuster. This book was released on 2019-09-03 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Force[s] even the most sophisticated to rethink and rework their ideas of how images work in the world.” —School Library Journal This is a classic story, masterfully told, in a new, revised and expanded edition about how one graphic symbol can endure and influence life—for good and evil—for generations and never, even today, be redeemed. A nuanced examination of the most powerful symbol ever created, The Swastika and Symbols of Hate explores the rise and fall of the symbol, its mysteries, co-option, and misunderstandings. Readers will be fascinated by the twists and turns of the swastika’s fortunes, from its pre-Nazi spiritual-religious and benign commercial uses, to the Nazi appropriation and criminalization of the form, to its contemporary applications as both a racist, hate-filled logo and ignorantly hip identity. Once the mark of good fortune, during the twentieth century it was hijacked and perverted, twisted into the graphic embodiment of intolerance. If you want to know what the logo for hate looks like, go no further. The Nazi swastika is a visual obscenity and provokes deep emotions on all sides. The Nazis weaponized this design, first as a party emblem, then as a sign of national pride and, ultimately, as the trademark of Adolf Hitler’s unremitting malevolence in the name of national superiority. A skilled propagandist, Hitler and his accomplices understood how to stoke fear through mass media and through emblems, banners, and uniforms. Many contemporary hate marks are rooted in Nazi iconography both as serious homage and sarcastic digital bots and trolls. Given the increasing tolerance for supremacist intolerance tacitly and overtly shown by politicians the world over, this revised (and reconfigured) edition includes additional material on old and new hate logos as it examines graphic design’s role in far-right extremist ideology today.

Design Literacy (continued)

Author : Steven Heller
Publisher : Skyhorse Publishing Inc.
ISBN 13 : 9781581150353
Total Pages : 300 pages
Book Rating : 4.1/5 (53 download)

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Book Synopsis Design Literacy (continued) by : Steven Heller

Download or read book Design Literacy (continued) written by Steven Heller and published by Skyhorse Publishing Inc.. This book was released on 1999 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume also investigates larger movements and phenomena, such as Norman Rockwell's lasting impression on Americana, issues of plagiarism and censorship, and the "Big Idea" in advertising, and includes profiles of designers whose bodies of work helped determine the look and content of design today."--BOOK JACKET.

Colonialism and Modern Architecture in Germany

Author : Itohan Osayimwese
Publisher : University of Pittsburgh Press
ISBN 13 : 0822982919
Total Pages : 352 pages
Book Rating : 4.8/5 (229 download)

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Book Synopsis Colonialism and Modern Architecture in Germany by : Itohan Osayimwese

Download or read book Colonialism and Modern Architecture in Germany written by Itohan Osayimwese and published by University of Pittsburgh Press. This book was released on 2017-08-11 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the course of the nineteenth century, drastic social and political changes, technological innovations, and exposure to non-Western cultures affected Germany’s built environment in profound ways. The economic challenges of Germany’s colonial project forced architects designing for the colonies to abandon a centuries-long, highly ornamental architectural style in favor of structural technologies and building materials that catered to the local contexts of its remote colonies, such as prefabricated systems. As German architects gathered information about the regions under their influence in Africa, Asia, and the Pacific—during expeditions, at international exhibitions, and from colonial entrepreneurs and officials—they published their findings in books and articles and organized lectures and exhibits that stimulated progressive architectural thinking and shaped the emerging modern language of architecture within Germany itself. Offering in-depth interpretations across the fields of architectural history and postcolonial studies, Itohan Osayimwese considers the effects of colonialism, travel, and globalization on the development of modern architecture in Germany from the 1850s until the 1930s. Since architectural developments in nineteenth-century Germany are typically understood as crucial to the evolution of architecture worldwide in the twentieth century, this book globalizes the history of modern architecture at its founding moment.

Communicating Visually

Author : Daniel Raposo
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1527518477
Total Pages : 213 pages
Book Rating : 4.5/5 (275 download)

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Book Synopsis Communicating Visually by : Daniel Raposo

Download or read book Communicating Visually written by Daniel Raposo and published by Cambridge Scholars Publishing. This book was released on 2018-10-09 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on the various vectors of visual communication, particularly on contemporary brands as social phenomena, culture and the way people communicate and create meanings, from a designer’s perspective. It brings together contributors experienced in the creation and management of international brands. It relates knowledge acquired by the professional design practice with that provided by the research process, and gives an unusually holistic and humanistic view of brands and brand marks, illustrated with concrete examples. The brand is viewed from the perspectives of communication, design, symbolic, culture, aesthetics, visual perception and brand management. Each chapter is inscribed in a sequential logic to explain the relations between visual communication, design and the brand, considered as a social, cultural and symbolic phenomenon, particularly in contexts where it impacts on people’s lives.

Bauhaus Effects in Art, Architecture, and Design

Author : Kathleen James-Chakraborty
Publisher : Routledge
ISBN 13 : 1000584283
Total Pages : 267 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis Bauhaus Effects in Art, Architecture, and Design by : Kathleen James-Chakraborty

Download or read book Bauhaus Effects in Art, Architecture, and Design written by Kathleen James-Chakraborty and published by Routledge. This book was released on 2022-04-21 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bringing together an international team of scholars, this book offers new perspectives on the impact that the Bauhaus and its teaching had on a wide range of artistic practices. Three of the fields in which the Bauhaus generated immediately transformative effects were housing, typography, and photography. Contributors go further to chart the surprising relation of the school to contemporary developments in hairstyling and shop window display in unprecedented detail. New scholarship has detailed the degree to which Bauhaus faculty and students set off around the world, but it has seldom paid attention to its impact in communist East Germany or in countries like Ireland where no Bauhäusler settled. This wide-ranging collection makes clear that a century after its founding, many new stories remain to be told about the influence of the twentieth century’s most innovative arts institution. The book will be of interest to scholars working in art history, design history, photography, and architectural history.

Mies at Home

Author : Xiangnan Xiong
Publisher : Taylor & Francis
ISBN 13 : 1000600815
Total Pages : 214 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Mies at Home by : Xiangnan Xiong

Download or read book Mies at Home written by Xiangnan Xiong and published by Taylor & Francis. This book was released on 2022-06-17 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mies at Home is a radical rereading of one of the most significant periods in Mies van der Rohe’s career, from the mid- to late 1920s when he was developing his seminal spatial ideas— ideas that would culminate in his celebrated design of the Tugendhat House. The book examines how Mies’s experience of residing in his apartment, doubling as a studio, in central Berlin had an impact on his spatial concepts. It uncovers one of the most profound but virtually untold aspects of Mies’s development: how his visions of an ideal lifestyle came out of his own living experience and how they, in turn, informed his domestic architecture. Mies’s quest featured two breakthroughs. In the Weissenhof apartment building, he conveyed a flexible and manifold lifestyle that many of the avant-garde artists, including himself, were practicing. Later, in the Tugendhat House, he put forward an alternative way of living that centered on contemplation. Beautifully illustrated throughout, Mies at Home offers a fresh investigation of the diverse intentions and strategies the architect used in creating his iconic open spaces. It will be an insightful read for researchers, academics, and students in architectural history and theory.