Web Search Engines

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An Introduction to Search Engines and Web Navigation

Author : Mark Levene
Publisher : John Wiley & Sons
ISBN 13 : 1118060342
Total Pages : 384 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis An Introduction to Search Engines and Web Navigation by : Mark Levene

Download or read book An Introduction to Search Engines and Web Navigation written by Mark Levene and published by John Wiley & Sons. This book was released on 2011-01-14 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a second edition, updated and expanded to explain the technologies that help us find information on the web. Search engines and web navigation tools have become ubiquitous in our day to day use of the web as an information source, a tool for commercial transactions and a social computing tool. Moreover, through the mobile web we have access to the web's services when we are on the move. This book demystifies the tools that we use when interacting with the web, and gives the reader a detailed overview of where we are and where we are going in terms of search engine and web navigation technologies.

Web Search Engine Research

Author : Dirk Lewandowski
Publisher : Emerald Group Publishing
ISBN 13 : 1780526377
Total Pages : 337 pages
Book Rating : 4.7/5 (85 download)

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Book Synopsis Web Search Engine Research by : Dirk Lewandowski

Download or read book Web Search Engine Research written by Dirk Lewandowski and published by Emerald Group Publishing. This book was released on 2012-04-19 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an understanding of Web search engines from the unique perspective of Library and Information Science. This book explores a range of topics including retrieval effectiveness, user satisfaction, the evaluation of search interfaces, the impact of search on society, and the influence of search engine optimization (SEO) on results quality.

Search Engines

Author : Bruce Croft
Publisher : Pearson Higher Ed
ISBN 13 : 0133001598
Total Pages : 547 pages
Book Rating : 4.1/5 (33 download)

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Book Synopsis Search Engines by : Bruce Croft

Download or read book Search Engines written by Bruce Croft and published by Pearson Higher Ed. This book was released on 2011-11-21 with total page 547 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Search Engines: Information Retrieval in Practice is ideal for introductory information retrieval courses at the undergraduate and graduate level in computer science, information science and computer engineering departments. It is also a valuable tool for search engine and information retrieval professionals. Written by a leader in the field of information retrieval, Search Engines: Information Retrieval in Practice , is designed to give undergraduate students the understanding and tools they need to evaluate, compare and modify search engines. Coverage of the underlying IR and mathematical models reinforce key concepts. The book’s numerous programming exercises make extensive use of Galago, a Java-based open source search engine.

Internet Research Skills

Author : Niall Ó Dochartaigh
Publisher : SAGE
ISBN 13 : 1446281191
Total Pages : 310 pages
Book Rating : 4.4/5 (462 download)

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Book Synopsis Internet Research Skills by : Niall Ó Dochartaigh

Download or read book Internet Research Skills written by Niall Ó Dochartaigh and published by SAGE. This book was released on 2012-05-17 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internet Research Skills is a clear, concise guide to effective online research for social science and humanities students. The first half of the book deals with publications online, devoting separate chapters to academic articles, books, official publications and news sources, which form the core secondary sources for social science research. The second half of the book deals with the open web, a vast and confusing realm of materials, many of which have no direct print counterpart. The third edition has been updated throughout and now includes: - coverage of cutting edge online services as well as newly developed approaches to using online materials - a new chapter on organising your research and internet research methods - additional material on the use of social networks for research. - illustrations, examples and short exercises to help you put what you learn into practice. Internet Research Skills is an invaluable guide for undergraduate students carrying out research projects and for postgraduate students working on theses and dissertations.

Invisible Search and Online Search Engines

Author : Jutta Haider
Publisher : Routledge
ISBN 13 : 0429828012
Total Pages : 247 pages
Book Rating : 4.4/5 (298 download)

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Book Synopsis Invisible Search and Online Search Engines by : Jutta Haider

Download or read book Invisible Search and Online Search Engines written by Jutta Haider and published by Routledge. This book was released on 2019-03-04 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Invisible Search and Online Search Engines considers the use of search engines in contemporary everyday life and the challenges this poses for media and information literacy. Looking for mediated information is mostly done online and arbitrated by the various tools and devices that people carry with them on a daily basis. Because of this, search engines have a significant impact on the structure of our lives, and personal and public memories. Haider and Sundin consider what this means for society, whilst also uniting research on information retrieval with research on how people actually look for and encounter information. Search engines are now one of society’s key infrastructures for knowing and becoming informed. While their use is dispersed across myriads of social practices, where they have acquired close to naturalised positions, they are commercially and technically centralised. Arguing that search, searching, and search engines have become so widely used that we have stopped noticing them, Haider and Sundin consider what it means to be so reliant on this all-encompassing and increasingly invisible information infrastructure. Invisible Search and Online Search Engines is the first book to approach search and search engines from a perspective that combines insights from the technical expertise of information science research with a social science and humanities approach. As such, the book should be essential reading for academics, researchers, and students working on and studying information science, library and information science (LIS), media studies, journalism, digital cultures, and educational sciences.

Academic Search Engines

Author : Jose Luis Ortega
Publisher : Elsevier
ISBN 13 : 1780634722
Total Pages : 221 pages
Book Rating : 4.7/5 (86 download)

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Book Synopsis Academic Search Engines by : Jose Luis Ortega

Download or read book Academic Search Engines written by Jose Luis Ortega and published by Elsevier. This book was released on 2014-10-02 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Academic Search Engines intends to run through the current panorama of the academic search engines through a quantitative approach that analyses the reliability and consistence of these services. The objective is to describe the main characteristics of these engines, to highlight their advantages and drawbacks, and to discuss the implications of these new products in the future of scientific communication and their impact on the research measurement and evaluation. In short, Academic Search Engines presents a summary view of the new challenges that the Web set to the scientific activity through the most novel and innovative searching services available on the Web. - This is the first approach to analyze search engines exclusively addressed to the research community in an integrative handbook. The novelty, expectation and usefulness of many of these services justify their analysis - This book is not merely a description of the web functionalities of these services; it is a scientific review of the most outstanding characteristics of each platform, discussing their significance to the scholarly communication and research evaluation - This book introduces an original methodology based on a quantitative analysis of the covered data through the extensive use of crawlers and harvesters which allow going in depth into how these engines are working. Beside of this, a detailed descriptive review of their functionalities and a critical discussion about their use for scientific community is displayed

The Invisible Web

Author : Chris Sherman
Publisher : Information Today, Inc.
ISBN 13 : 9780910965514
Total Pages : 484 pages
Book Rating : 4.9/5 (655 download)

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Book Synopsis The Invisible Web by : Chris Sherman

Download or read book The Invisible Web written by Chris Sherman and published by Information Today, Inc.. This book was released on 2001 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finding content on the Internet which isn't located through more conventional means, such as search engines.

Perspectives on Digital Humanism

Author : Hannes Werthner
Publisher : Springer Nature
ISBN 13 : 3030861449
Total Pages : 342 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Perspectives on Digital Humanism by : Hannes Werthner

Download or read book Perspectives on Digital Humanism written by Hannes Werthner and published by Springer Nature. This book was released on 2021-11-23 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book aims to set an agenda for research and action in the field of Digital Humanism through short essays written by selected thinkers from a variety of disciplines, including computer science, philosophy, education, law, economics, history, anthropology, political science, and sociology. This initiative emerged from the Vienna Manifesto on Digital Humanism and the associated lecture series. Digital Humanism deals with the complex relationships between people and machines in digital times. It acknowledges the potential of information technology. At the same time, it points to societal threats such as privacy violations and ethical concerns around artificial intelligence, automation and loss of jobs, ongoing monopolization on the Web, and sovereignty. Digital Humanism aims to address these topics with a sense of urgency but with a constructive mindset. The book argues for a Digital Humanism that analyses and, most importantly, influences the complex interplay of technology and humankind toward a better society and life while fully respecting universal human rights. It is a call to shaping technologies in accordance with human values and needs.

Inventing the Cloud Century

Author : Marcus Oppitz
Publisher : Springer
ISBN 13 : 3319611615
Total Pages : 624 pages
Book Rating : 4.3/5 (196 download)

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Book Synopsis Inventing the Cloud Century by : Marcus Oppitz

Download or read book Inventing the Cloud Century written by Marcus Oppitz and published by Springer. This book was released on 2017-08-03 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book combines the three dimensions of technology, society and economy to explore the advent of today’s cloud ecosystems as successors to older service ecosystems based on networks. Further, it describes the shifting of services to the cloud as a long-term trend that is still progressing rapidly.The book adopts a comprehensive perspective on the key success factors for the technology – compelling business models and ecosystems including private, public and national organizations. The authors explore the evolution of service ecosystems, describe the similarities and differences, and analyze the way they have created and changed industries. Lastly, based on the current status of cloud computing and related technologies like virtualization, the internet of things, fog computing, big data and analytics, cognitive computing and blockchain, the authors provide a revealing outlook on the possibilities of future technologies, the future of the internet, and the potential impacts on business and society.

Relevance Ranking for Vertical Search Engines

Author : Bo Long
Publisher : Newnes
ISBN 13 : 012407202X
Total Pages : 265 pages
Book Rating : 4.1/5 (24 download)

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Book Synopsis Relevance Ranking for Vertical Search Engines by : Bo Long

Download or read book Relevance Ranking for Vertical Search Engines written by Bo Long and published by Newnes. This book was released on 2014-01-25 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: In plain, uncomplicated language, and using detailed examples to explain the key concepts, models, and algorithms in vertical search ranking, Relevance Ranking for Vertical Search Engines teaches readers how to manipulate ranking algorithms to achieve better results in real-world applications. This reference book for professionals covers concepts and theories from the fundamental to the advanced, such as relevance, query intention, location-based relevance ranking, and cross-property ranking. It covers the most recent developments in vertical search ranking applications, such as freshness-based relevance theory for new search applications, location-based relevance theory for local search applications, and cross-property ranking theory for applications involving multiple verticals. - Foreword by Ron Brachman, Chief Scientist and Head, Yahoo! Labs - Introduces ranking algorithms and teaches readers how to manipulate ranking algorithms for the best results - Covers concepts and theories from the fundamental to the advanced - Discusses the state of the art: development of theories and practices in vertical search ranking applications - Includes detailed examples, case studies and real-world situations

The Art of SEO

Author : Eric Enge
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1449391052
Total Pages : 606 pages
Book Rating : 4.4/5 (493 download)

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Book Synopsis The Art of SEO by : Eric Enge

Download or read book The Art of SEO written by Eric Enge and published by "O'Reilly Media, Inc.". This book was released on 2009-10-21 with total page 606 pages. Available in PDF, EPUB and Kindle. Book excerpt: Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Recognize how changes to your site can confuse search engines Learn to build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit www.artofseobook.com for late-breaking updates, checklists, worksheets, templates, and guides.

Web Search

Author : Amanda Spink
Publisher : Springer Science & Business Media
ISBN 13 : 3540758291
Total Pages : 349 pages
Book Rating : 4.5/5 (47 download)

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Book Synopsis Web Search by : Amanda Spink

Download or read book Web Search written by Amanda Spink and published by Springer Science & Business Media. This book was released on 2008-09-16 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: Web search engines are not just indispensable tools for finding and accessing information online, but have become a defining component of the human condition and can be conceptualized as a complex behavior embedded within an individual's everyday social, cultural, political, and information-seeking activities. This book investigates Web search from the non-technical perspective, bringing together chapters that represent a range of multidisciplinary theories, models, and ideas.

Search Engine Marketing, Inc.

Author : Mike Moran
Publisher : Pearson Education
ISBN 13 : 0137005148
Total Pages : 866 pages
Book Rating : 4.1/5 (37 download)

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Book Synopsis Search Engine Marketing, Inc. by : Mike Moran

Download or read book Search Engine Marketing, Inc. written by Mike Moran and published by Pearson Education. This book was released on 2008-09-19 with total page 866 pages. Available in PDF, EPUB and Kindle. Book excerpt: The #1 Step-by-Step Guide to Search Marketing Success...Now Completely Updated with New Techniques, Tools, and Best Practices! In this book, two world-class experts present today’s best practices, step-by-step techniques, and hard-won tips for using search engine marketing to achieve your sales and marketing goals, whatever they are. Mike Moran and Bill Hunt thoroughly cover both the business and technical aspects of contemporary search engine marketing, walking beginners through all the basics while providing reliable, up-to-the-minute insights for experienced professionals. Thoroughly updated to fully reflect today’s latest search engine marketing opportunities, this book guides you through profiting from social media marketing, site search, advanced keyword tools, hybrid paid search auctions, and much more. You’ll walk step-by-step through every facet of creating an effective program: projecting business value, selling stakeholders and executives, building teams, choosing strategy, implementing metrics, and above all, execution. Whether you’re a marketing, Web, or IT professional, product manager, or content specialist, Search Engine Marketing, Inc., Second Edition will help you define your SEO/SEM goals, craft a best-practices program for achieving them, and implement it flawlessly.

The Art of SEO

Author : Eric Enge
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1449324886
Total Pages : 715 pages
Book Rating : 4.4/5 (493 download)

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Book Synopsis The Art of SEO by : Eric Enge

Download or read book The Art of SEO written by Eric Enge and published by "O'Reilly Media, Inc.". This book was released on 2012-03-07 with total page 715 pages. Available in PDF, EPUB and Kindle. Book excerpt: Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Recognize how changes to your site can confuse search engines Learn to build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit www.artofseobook.com for late-breaking updates, checklists, worksheets, templates, and guides. "SEO expertise is a core need for today’s online businesses. Written by some of the top SEO practitioners out there, this book can teach you what you need to know for your online business." —Tony Hsieh, CEO of Zappos.com, Inc., author of New York Times bestseller Delivering Happiness

Search Engine Optimization All-in-One For Dummies

Author : Bruce Clay
Publisher : John Wiley & Sons
ISBN 13 : 0470495383
Total Pages : 771 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Search Engine Optimization All-in-One For Dummies by : Bruce Clay

Download or read book Search Engine Optimization All-in-One For Dummies written by Bruce Clay and published by John Wiley & Sons. This book was released on 2009-04-20 with total page 771 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you have a business, you want your Web site to show up quickly when people search for what you’re selling. Search Engine Optimization All-in-One For Dummies has the whole story on how to build a site that works, position and promote it, track and understand your search results, and use keywords effectively. And it includes a $25 credit on Google AdWords, to get you off to a good start! Ten handy minibooks cover how search engines work, keyword strategy, competitive positioning, SEO Web design, content creation, linking, optimizing the foundations, analyzing results, international SEO, and search marketing. You’ll even learn some geeky things like HTML, JavaScript, and CSS, or how to match metatags and keywords to page content. Book I explores how search engines work and which ones offer the best exposure Learn to develop a keyword strategy and be competitive with Books II and III Book IV helps you design an SEO-friendly site, while in Book V you learn to create content that lures your audience Tips in Book VI show how to line up relevant links for a better search showing Book VII shows how to get more from your server and content management system Discover how to measure your site’s success in Book VIII Book IX helps you globalize your success by marketing in Asia, Europe, and Latin America Use SEO and Book X tips to build your brand With all this information and a Google AdWords gift card worth $25, Search Engine Optimization All-in-One For Dummies has what you need to make your site a hit with search engines.

Algorithms of Oppression

Author : Safiya Umoja Noble
Publisher : NYU Press
ISBN 13 : 1479837245
Total Pages : 245 pages
Book Rating : 4.4/5 (798 download)

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Book Synopsis Algorithms of Oppression by : Safiya Umoja Noble

Download or read book Algorithms of Oppression written by Safiya Umoja Noble and published by NYU Press. This book was released on 2018-02-20 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Acknowledgments -- Introduction: the power of algorithms -- A society, searching -- Searching for Black girls -- Searching for people and communities -- Searching for protections from search engines -- The future of knowledge in the public -- The future of information culture -- Conclusion: algorithms of oppression -- Epilogue -- Notes -- Bibliography -- Index -- About the author

Search Engines for Children

Author : Tatiana Gossen
Publisher : Springer
ISBN 13 : 365812069X
Total Pages : 291 pages
Book Rating : 4.6/5 (581 download)

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Book Synopsis Search Engines for Children by : Tatiana Gossen

Download or read book Search Engines for Children written by Tatiana Gossen and published by Springer. This book was released on 2016-01-14 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: The doctoral thesis of Tatiana Gossen formulates criteria and guidelines on how to design the user interfaces of search engines for children. In her work, the author identifies the conceptual challenges based on own and previous user studies and addresses the changing characteristics of the users by providing a means of adaptation. Additionally, a novel type of search result visualisation for children with cartoon style characters is developed taking children’s preference for visual information into account.