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Author : William Boddy
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (1 download)
Download or read book VW Beetle : Type 1 & the New Generation written by William Boddy and published by . This book was released on 1982 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : William Boddy
Publisher : Motorbooks
ISBN 13 : 9781855328853
Total Pages : 141 pages
Book Rating : 4.3/5 (288 download)
Download or read book Volkswagen Beetle Type 1 and the New Generation written by William Boddy and published by Motorbooks. This book was released on 1999 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes you back in time to explore the remarkable impact the Beetle made worldwide at the time of its launch, and includes coverage of the factories, nostalgia, and specifications of the cars. Updated ed.
Author : Jonathan Wood
Publisher :
ISBN 13 : 9780681113961
Total Pages : 0 pages
Book Rating : 4.1/5 (139 download)
Download or read book The New VW Beetle written by Jonathan Wood and published by . This book was released on 1998 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Heon Stevenson
Publisher : McFarland
ISBN 13 : 1476611300
Total Pages : 430 pages
Book Rating : 4.4/5 (766 download)
Download or read book British Car Advertising of the 1960s written by Heon Stevenson and published by McFarland. This book was released on 2015-03-27 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the 1960s, the automobile finally secured its position as an indispensable component of daily life in Britain. Car ownership more than doubled from approximately one car for every 10 people in 1960 to one car for every 4.8 people by 1970. Consumers no longer asked "Do we need a car?" but "What car shall we have?" This well-illustrated history analyzes how both domestic car manufacturers and importers advertised their products in this growing market, identifying trends and themes. Over 180 advertisement illustrations are included.
Author : Terry Shuler
Publisher : HP Trade
ISBN 13 :
Total Pages : 184 pages
Book Rating : 4.X/5 (1 download)
Download or read book The Origin and Evolution of the VW Beetle written by Terry Shuler and published by HP Trade. This book was released on 1985 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Andrea Hiott
Publisher : Ballantine Books
ISBN 13 : 0345521447
Total Pages : 514 pages
Book Rating : 4.3/5 (455 download)
Download or read book Thinking Small written by Andrea Hiott and published by Ballantine Books. This book was released on 2012-01-17 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car’s story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world. Andrea Hiott’s wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today’s automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford’s Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler’s concept of “the people’s car” would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world’s most huggable automobile. Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler’s monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon. Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility—a triumph not of the will but of the imagination.
Author : Jonathan Wood
Publisher : Salamander Books
ISBN 13 : 9781841001456
Total Pages : 80 pages
Book Rating : 4.0/5 (14 download)
Download or read book VW Beetle written by Jonathan Wood and published by Salamander Books. This book was released on 1999-03 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Alessandro Pasi
Publisher : Thomas Dunne Books
ISBN 13 : 9780312265243
Total Pages : 144 pages
Book Rating : 4.2/5 (652 download)
Download or read book Beetle Mania, or How I Learned to Stop Worrying and Love the Bug written by Alessandro Pasi and published by Thomas Dunne Books. This book was released on 2000-11-10 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Volkswagen. The name means "people's car" in German, which would certainly be just another bit of trivia, barely capable of arousing even a passing interest, except for its absolute accuracy, remarkable in the modern marketing lexicon of dazzling product names and slogans for its simple, irrefutable truth. For if any car is truly of the people, it's the Volkswagen Beetle. On the whole, the car resembles nothing more than a great, eager-to-please pet, and yet it owes its existence to Adolf Hitler, who dreamed of an affordable, mass-produced car for the German worker. Happily, this was the extent of the little Beetle's association with the dictator, as production of the car was immediately turned over to the brilliant automotive engineer, Ferdinand Porsche. Porsche's original design was inspired by an egg; obviously, he "got" the Beetle. Still, the road from Porsche's early designs, through World War II, American liberation and British occupation was a long one, and the Beetle that first captured the hearts of drivers all over the world wouldn't appear until 1951. Even then, the car that would eventually become the official car of the revolution and a genuine 20th-century icon took a while to catch on. It wasn't until VW's legendarily clever and unconventional advertising campaigns that the car really became synonymous with the vibrant, unrestrained generation that made it their hallmark. But even that doesn't explain the enormous popularity of the car, or the fondness it inspired in its owners, or the simple way that just the sight of it could lift your spirits. The secret is this: the Beetle was the first car with a soul. Engagingly and authoritatively written, deliciously designed and featuring more than 300 gorgeous color and black & white photos, this is the long-awaited record of the Volkswagen Beetle, from its earliest beginnings to its latest rebirth. Along the way you'll find examples of the priceless ad campaigns, a chronicle of the growing subculture of Beetle restorers and modifiers, and a complete timeline of the creation of the new Beetle. Like the car itself, this book is not only the history and celebration of an automobile, it's also a vital record of our society's changing image of itself.
Author : Walter Henry Nelson
Publisher :
ISBN 13 :
Total Pages : 402 pages
Book Rating : 4.3/5 (512 download)
Download or read book Small Wonder written by Walter Henry Nelson and published by . This book was released on 1967 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Keith Seume
Publisher : Motorbooks International
ISBN 13 : 9780760304303
Total Pages : 160 pages
Book Rating : 4.3/5 (43 download)
Download or read book VW Beetle written by Keith Seume and published by Motorbooks International. This book was released on 1997 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive illustrated history of a true world beater. Discover the full story of the amazing VW Beetle--from pre-war KdF-Wagen to today's New Beetle. The book features a color technical appendix illustrating chronologically the major design modifications made during the Beetle's lifetime. Full-color studio photography of 26 milestone models.
Author : Jonathan Wood
Publisher : Shire Publications
ISBN 13 : 9780747805656
Total Pages : 32 pages
Book Rating : 4.8/5 (56 download)
Download or read book The Volkswagen Beetle written by Jonathan Wood and published by Shire Publications. This book was released on 2008-03-04 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Volkswagen Beetle is the most successful car in the history of the automobile and over twenty million examples have been built. Conceived by Adolf Hitler in the spirit of the Model T Ford and designed by Ferdinand Porsche in the 1930s, the Beetle did not enter series production until 1945, after the ending of the Second World War. Its familiar but unconventional lines have since become recognisable throughout the world and, incredibly, it is still being built at VW's Mexican factory. This edition brings the story up to date and charts the arrival and evolution of the New Beetle, visually inspired by the original, which appeared in 1998. About the author Jonathan Wood is a founder member of the staff of Classic Cars, the magazine which gave its name to the movement. He is the author of some 35 books, which include an acclaimed history of the Volkswagen Beetle. Other titles for Shire by this author are: The Bean Austin Seven The Citroen The Bullnose Morris Classic Cars The Model T Ford The Rolls-Royce
Author : Jill Lepore
Publisher : Liveright Publishing
ISBN 13 : 1631496131
Total Pages : 394 pages
Book Rating : 4.6/5 (314 download)
Download or read book The Deadline: Essays written by Jill Lepore and published by Liveright Publishing. This book was released on 2023-08-29 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: A book to be read and kept for posterity, The Deadline is the art of the essay at its best. Few, if any, historians have brought such insight, wisdom, and empathy to public discourse as Jill Lepore. Arriving at The New Yorker in 2005, Lepore, with her panoptical range and razor-sharp style, brought a transporting freshness and a literary vivacity to everything from profiles of long-dead writers to urgent constitutional analysis to an unsparing scrutiny of the woeful affairs of the nation itself. The astonishing essays collected in The Deadline offer a prismatic portrait of Americans’ techno-utopianism, frantic fractiousness, and unprecedented—but armed—aimlessness. From lockdowns and race commissions to Bratz dolls and bicycles, to the losses that haunt Lepore’s life, these essays again and again cross what she calls the deadline, the “river of time that divides the quick from the dead.” Echoing Gore Vidal’s United States in its massive intellectual erudition, The Deadline, with its remarkable juxtaposition of the political and the personal, challenges the very nature of the essay—and of history—itself.
Author : Center for Auto Safety
Publisher :
ISBN 13 :
Total Pages : 216 pages
Book Rating : 4.3/5 (91 download)
Download or read book Small--on Safety written by Center for Auto Safety and published by . This book was released on 1972 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Richard Copping
Publisher : Bloomsbury Publishing
ISBN 13 : 1784420204
Total Pages : 91 pages
Book Rating : 4.7/5 (844 download)
Download or read book Volkswagen Beetle written by Richard Copping and published by Bloomsbury Publishing. This book was released on 2014-09-10 with total page 91 pages. Available in PDF, EPUB and Kindle. Book excerpt: Few cars have achieved the iconic status of Volkswagen's classic and much-loved Beetle – yet its origins are intertwined with the dark days of Nazism. This book looks at those origins, at the marque's initial post-war rescue by the British and the effect of early VW Director General Heinz Nordhoff's forward-looking desire to perfect one model rather than spread the company's talent over a range of designs, at the impact of radical-minded advertising campaigns and at the Beetle's never-to-be-beaten production record for a single model of nearly 22 million cars. Bringing the reader right up to the present day, marque expert Richard A. Copping recounts the Beetle's story in a lively and authoritative manner guaranteed to delight devotee and casual browser alike.
Author : Richard Copping
Publisher : Veloce
ISBN 13 : 9781901295863
Total Pages : 192 pages
Book Rating : 4.2/5 (958 download)
Download or read book The Volkswagen Beetle written by Richard Copping and published by Veloce. This book was released on 2001 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Between 1945 and 2000 almost 22 million Beetles were sold worldwide. Richard Copping explores 55 years of automotive evolution in words and photographs of one of the most important motor cars of the 20th century.
Author : Laurence Meredith
Publisher : Bay View Books Limited
ISBN 13 : 9781901432275
Total Pages : 144 pages
Book Rating : 4.4/5 (322 download)
Download or read book Original VW Beetle written by Laurence Meredith and published by Bay View Books Limited. This book was released on 1999 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: No automobile is more recognizable than the Volkswagen Beetle. Introduced as an affordable motor vehicle for postwar Germany, the little Beetle grew to iconic status in both the automotive world and the world of pop culture. This year-by-year, full-color tribute to the "People's Car" begins with the first models in 1945 and goes on to cover the Beetle's 33-year production run in Germany, it's continued manufacture in Mexico starting in 1978, and the introduction in Spring 1998 of the New Beetle -- a car that reasserted the model's popularity, posted remarkable sales and, like its forebear, transcended the automotive world to become a pop culture sensation.
Author : Ryan Lee Price
Publisher : Penguin
ISBN 13 : 9781557884213
Total Pages : 180 pages
Book Rating : 4.8/5 (842 download)
Download or read book The VW Beetle written by Ryan Lee Price and published by Penguin. This book was released on 2003 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world's most popular car, Volkswagen-or "the People's Car"-has earned its place in history. The VW Beetle chronicles the development and rise to worldwide popularity of the famed "punch-buggy," invented in Germany in the 1930s. This peculiar history includes the makings of all models, engines, and body styles through 1967-and the key people responsible for its development.
