Author : Bruce Campbell
Publisher : Univ. Press of Mississippi
ISBN 13 : 1617035459
Total Pages : 245 pages
Book Rating : 4.6/5 (17 download)
Book Synopsis Viva la historieta by : Bruce Campbell
Download or read book Viva la historieta written by Bruce Campbell and published by Univ. Press of Mississippi. This book was released on 2011-09-23 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: ¡Viva la historieta! critically examines the participation of Mexican comic books in the continuing debate over the character and consequences of globalization in Mexico. The focus of the book is on graphic narratives produced by and for Mexicans in the period following the 1994 implementation of the North American Free Trade Agreement (NAFTA), an economic accord that institutionalized the free-market vision of relationships among the United States, Mexico, and Canada. Eight chapters cover a broad range of contemporary Mexican comics, including works of propaganda, romance and adventure, graphic novels, a corporate “brand” series, didactic single-issue books, and a superhero parody series. Each chapter offers an examination of the ways in which specific comics or comic book series represent Mexico's national identity, the US's influence, and globalization's effects on technology and economics since the passage of NAFTA. Through careful attention to how recent Mexican comics portray a changing nation, author Bruce Campbell reveals a contentious range of perspectives on the problems and promises of globalization. At the same time, Campbell argues that the contrasting views of globalization that circulate widely in Mexican historietas reflect a still unsettled relationship between Mexico and its superpower neighbor.