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Author : Columbia Broadcasting System, inc
Publisher :
ISBN 13 :
Total Pages : 70 pages
Book Rating : 4.:/5 (319 download)
Download or read book Vertical Study of Radio Ownership written by Columbia Broadcasting System, inc and published by . This book was released on 1933 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Columbia Broadcasting System, inc
Publisher :
ISBN 13 :
Total Pages : 176 pages
Book Rating : 4.F/5 ( download)
Download or read book U. S. Radio Ownership written by Columbia Broadcasting System, inc and published by . This book was released on 1944 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Timothy D. Taylor
Publisher : University of Chicago Press
ISBN 13 : 0226791149
Total Pages : 367 pages
Book Rating : 4.2/5 (267 download)
Download or read book The Sounds of Capitalism written by Timothy D. Taylor and published by University of Chicago Press. This book was released on 2012-06-19 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the early days of radio through the rise of television after World War II to the present, music has been used more and more to sell goods and establish brand identities. And since the 1920s, songs originally written for commercials have become popular songs, and songs written for a popular audience have become irrevocably associated with specific brands and products. Today, musicians move flexibly between the music and advertising worlds, while the line between commercial messages and popular music has become increasingly blurred. Timothy D. Taylor tracks the use of music in American advertising for nearly a century, from variety shows like The Clicquot Club Eskimos to the rise of the jingle, the postwar upsurge in consumerism, and the more complete fusion of popular music and consumption in the 1980s and after. The Sounds of Capitalism is the first book to tell truly the history of music used in advertising in the United States and is an original contribution to this little-studied part of our cultural history.
Author : United States. Bureau of Foreign and Domestic Commerce
Publisher :
ISBN 13 :
Total Pages : 284 pages
Book Rating : 4.:/5 (3 download)
Download or read book Domestic Commerce Series written by United States. Bureau of Foreign and Domestic Commerce and published by . This book was released on 1938 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Bureau of Foreign and Domestic Commerce
Publisher :
ISBN 13 :
Total Pages : 264 pages
Book Rating : 4.:/5 (319 download)
Download or read book Market Research Sources written by United States. Bureau of Foreign and Domestic Commerce and published by . This book was released on 1936 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Rachel Bretherton
Publisher :
ISBN 13 :
Total Pages : 282 pages
Book Rating : 4.:/5 (319 download)
Download or read book Market Research Sources written by Rachel Bretherton and published by . This book was released on 1938 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Eli M. Noam
Publisher : Oxford University Press
ISBN 13 : 0199720010
Total Pages : 500 pages
Book Rating : 4.1/5 (997 download)
Download or read book Media Ownership and Concentration in America written by Eli M. Noam and published by Oxford University Press. This book was released on 2009-10-19 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: The concentration of private power over media has been the subject of intense public debate around the world. Critics have long feared waves of mergers creating a handful of large media firms that would hold sway over public opinion and endanger democracy and innovation. But others believe with equal fervor that the Internet and deregulation have opened the media landscape significantly. How concentrated has the American information sector really become? What are the facts about American media ownership? In this contentious environment, Eli Noam provides a comprehensive and balanced survey of media concentration with a methodical, scientific approach. He assembles a wealth of data from the last 25 years about mass media such as radio, television, film, music, and print publishing, as well as the Internet, telecommunications, and media-related information technology. After examining 100 separate media and network industries in detail, Noam provides a powerful summary and analysis of concentration trends across industries and major media sectors. He also looks at local media power, vertical concentration, and the changing nature of media ownership through financial institutions and private equity. The results reveal a reality much more complex than the one painted by advocates on either side of the debate. They show a dynamic system that fluctuates around long-term concentration trends driven by changing economics and technology. Media Ownership and Concentration in America will be essential reading and a trove of information for scholars and students in media, telecommunications, IT, economics, and the history of business, as well as media industry professionals, business researchers, and policy makers around the world. Critics and defenders of media trends alike will find much that confirms and refutes their world view. But the next round of their debate will be shaped by the facts presented in this book.
Author : Joint Committee on Radio Research
Publisher :
ISBN 13 :
Total Pages : 240 pages
Book Rating : 4.E/5 ( download)
Download or read book The Joint Committee Study of Rural Radio Ownership and Use in the United States written by Joint Committee on Radio Research and published by . This book was released on 1939 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 458 pages
Book Rating : 4.3/5 (91 download)
Download or read book Broadcasting: Yearbook-marketbook Issue written by and published by . This book was released on 1940 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Joint Committee on Radio Research
Publisher :
ISBN 13 :
Total Pages : 236 pages
Book Rating : 4.:/5 (2 download)
Download or read book The Joint Committee Study of Rural Radio Ownership and Use in the United States written by Joint Committee on Radio Research and published by . This book was released on 1939 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Dr. Manjula Srinivas
Publisher : Shineeks Publishers
ISBN 13 : 1632789612
Total Pages : 147 pages
Book Rating : 4.6/5 (327 download)
Download or read book Newspaper Business In India: A Case Study of Marathi Newspapers in Mumbai written by Dr. Manjula Srinivas and published by Shineeks Publishers. This book was released on 2021-08-21 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: Newspapers will always remain a reliable source of information. There has been a digital revolution which has also affected the newspaper industry, over the years, across the world. Indian Newspaper Business has interesting inputs to share. The book shares the business of Marathi newspapers in Mumbai. A must read for those who want to know the measures taken by the Newspaper industry to sustain the print media business.
Author : Chris Priestman
Publisher : Gulf Professional Publishing
ISBN 13 : 9780240516356
Total Pages : 300 pages
Book Rating : 4.5/5 (163 download)
Download or read book Web Radio written by Chris Priestman and published by Gulf Professional Publishing. This book was released on 2002 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2001. Routledge is an imprint of Taylor & Francis, an informa company.
Author : United States. Congress. Senate. Committee on Commerce, Science, and Transportation
Publisher :
ISBN 13 :
Total Pages : 226 pages
Book Rating : 4.:/5 (319 download)
Download or read book Assessing the Communications Marketplace written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation and published by . This book was released on 2012 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Canadian Radio-Television and Telecommunications Commission. Ownership Study Group
Publisher :
ISBN 13 :
Total Pages : 120 pages
Book Rating : 4.3/5 ( download)
Download or read book Ownership of Private Broadcasting written by Canadian Radio-Television and Telecommunications Commission. Ownership Study Group and published by . This book was released on 1978 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 506 pages
Book Rating : 4.F/5 ( download)
Download or read book Broadcasting Yearbook written by and published by . This book was released on 1941 with total page 506 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Charles F. McGovern
Publisher : Univ of North Carolina Press
ISBN 13 : 080787664X
Total Pages : 553 pages
Book Rating : 4.8/5 (78 download)
Download or read book Sold American written by Charles F. McGovern and published by Univ of North Carolina Press. This book was released on 2009-01-06 with total page 553 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the turn of the twentieth century, an emerging consumer culture in the United States promoted constant spending to meet material needs and develop social identity and self-cultivation. In Sold American, Charles F. McGovern examines the key players active in shaping this cultural evolution: advertisers and consumer advocates. McGovern argues that even though these two professional groups invented radically different models for proper spending, both groups propagated mass consumption as a specifically American social practice and an important element of nationality and citizenship. Advertisers, McGovern shows, used nationalist ideals, icons, and political language to define consumption as the foundation of the pursuit of happiness. Consumer advocates, on the other hand, viewed the market with a republican-inspired skepticism and fought commercial incursions on consumer independence. The result, says McGovern, was a redefinition of the citizen as consumer. The articulation of an "American Way of Life" in the Depression and World War II ratified consumer abundance as the basis of a distinct American culture and history.
Author : United States. Federal Communications Commission
Publisher :
ISBN 13 :
Total Pages : 978 pages
Book Rating : 4.:/5 (3 download)
Download or read book FCC Record written by United States. Federal Communications Commission and published by . This book was released on 2008 with total page 978 pages. Available in PDF, EPUB and Kindle. Book excerpt:
