TheChiropractor's Guide to Direct- Response Marketing Make Every Mailing Profitable!

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781479229338
Total Pages : 30 pages
Book Rating : 4.2/5 (293 download)

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Book Synopsis TheChiropractor's Guide to Direct- Response Marketing Make Every Mailing Profitable! by : Fritz Joseph Richard

Download or read book TheChiropractor's Guide to Direct- Response Marketing Make Every Mailing Profitable! written by Fritz Joseph Richard and published by Createspace Independent Publishing Platform. This book was released on 2012-09-01 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover direct response techniques from a direct mail veteran, that really work. Fritz Richard guides you through the murky tides of direct response marketing step by step.

Response

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Author :
Publisher : Oxford University Press, USA
ISBN 13 : 0195158695
Total Pages : 384 pages
Book Rating : 4.1/5 (951 download)

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Book Synopsis Response by : Lois K. Geller

Download or read book Response written by Lois K. Geller and published by Oxford University Press, USA. This book was released on 2002 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work offers all marketers, in any size company, a strategy for creating and sustaining a profitable direct marketing programme - both on- and off-line.

Profitable Direct Marketing

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Author :
Publisher : McGraw-Hill Companies
ISBN 13 :
Total Pages : 420 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Profitable Direct Marketing by : Jim Kobs

Download or read book Profitable Direct Marketing written by Jim Kobs and published by McGraw-Hill Companies. This book was released on 1992 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jim Kobs is a respected leader in the field of direct marketing, a strategic thinker, an effective teacher/lecturer, an award-winning creative thinker, a noted author and a good friend. Profitable Direct Marketing incorporates the wisdom of his years of experience and is an important addition to the library of every serious direct marketer. -- Jonah Gitlitz President Direct Marketing Association, Inc. This eagerly awaited new edition provides the know-how needed by every advertising, promotion and direct marketing manager who wants to succeed in the age of the individual. Highly recommended for both the basics and its advanced strategic insights. -- Stan Rapp Coauthor of MaxiMarketing Like Jim Kobs himself, his book is so wise, so clear, so well-organized, and so knowledgeable, I can't imagine a better place to get a broad grasp of the direct marketing of today and tomorrow. -- Thomas L. Collins Coauthor of MaxiMarketing Before you spend another dime to promote your product or service, you should read Jim Kobs' book to ensure that you are maximizing your investment. Getting the most out of direct marketing requires not only careful planning and execution, but rigorous analysis. Jim Kobs shows you how to do it, from start to finish. -- John Schlactenhaufen Vice President Sales &Marketing Dictaphone Corporation Jim Kobs covers it all . . . . Strategy, tactics, basic rules and advanced concepts are all addressed in what is becoming a must read for anyone using or contemplating a direct marketing program. -- Stephen E. Toman Executive Vice President Grolier, Inc. Finding this book is like finding your glasses . what seemed vague and obscure becomes clear. -- Susan J.McIntyre Direct Marketing Manager NIKE, Inc. This second edition updates, reinvigorates and adds fresh knowledge and insights to Jim Kobs' masterful work. -- Barrie M. Spelling Vice President, New Business Colgate-Palmolive Company Profitable Direct Marketing is a goldmine of information for immediate (and enjoyable) reading, and is an invaluable reference source for years to come. -- Richard S. Hodgson Author of Direct Mail and Mail Order Handbook

The Direct Mail Solution

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1599185180
Total Pages : 250 pages
Book Rating : 4.5/5 (991 download)

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Book Synopsis The Direct Mail Solution by : Craig Simpson

Download or read book The Direct Mail Solution written by Craig Simpson and published by Entrepreneur Press. This book was released on 2014-01-28 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fact: More commerce and wealth is created by direct mail than by any other media (true before the internet and true now) Reported in 2013 as the marketing channel that "delivers the best ROI for customer acquisition and retention" by Target Marketing’s Seventh Annual Media Usage Forecast survey of B2C, direct mail is surprisingly outdated and under-represented on the marketing bookshelves for small business owners — authors Simpson and Kennedy change that. Millionaire-maker Dan S. Kennedy and direct mail marketing specialist Craig Simpson urge small business owners to drive the momentum built via social media and other marketing avenues into the mailboxes of their target consumers. Unlike other direct mail marketing books on the shelf that specialize in one aspect of preparing a campaign such as copywriting or design, this comprehensive solution covers all — the organizational, technical, and creative including designing, budgeting, tracking, and assessing effectiveness. Also covered is how direct mail can be used in today's online marketing funnels. Benefiting from the authors' combined 30 years in direct marketing, business owners are given the guidelines for what works and what doesn’t, illustrated by real-life business campaigns that show step-by-step how to build a results-producing promotional campaign.

The Direct Marketing Cookbook

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Author :
Publisher : iUniverse
ISBN 13 : 0595317871
Total Pages : 289 pages
Book Rating : 4.5/5 (953 download)

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Book Synopsis The Direct Marketing Cookbook by : Daniel J. Polito

Download or read book The Direct Marketing Cookbook written by Daniel J. Polito and published by iUniverse. This book was released on 2004 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are many books available on the technical theories that underlie direct marketing methods. This is not one of them! With The Direct Marketing Cookbook you will acquire the skill and knowledge needed to create successful direct marketing programs that garner profitable responses. Discover how to identify and create offers that sell, contact potential customers without being bothersome, gather needed customer information, turn responses into sales, and even how to dominate the marketplace in your industry. The Direct Marketing Cookbook teaches and guides both professionals and those responsible for marketing their businesses, how to successfully plan, develop, execute and manage direct marketing programs that can build their customer base and keep customers coming back. The simple truth is that many business professionals have little or no marketing experience, especially in the complex and confusing area of direct response marketing. Yet they are constantly challenged to acquire more of the right customers if they are ever to survive these difficult times. It makes no difference whether you work at AT&T, IBM, or as a consultant with a part-time secretary; The Direct Marketing Cookbook: A Recipe for Getting and Keeping Customers will provide you with an in-depth understanding of the system and techniques needed to master the process of developing successful direct marketing programs.

Response

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Publisher :
ISBN 13 : 9780199849420
Total Pages : 360 pages
Book Rating : 4.8/5 (494 download)

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Book Synopsis Response by :

Download or read book Response written by and published by . This book was released on 2002 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work offers all marketers, in any size company, a strategy for creating and sustaining a profitable direct marketing programme - both on- and off-line.

Direct Marketing Rules of Thumb

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 9780070063402
Total Pages : 456 pages
Book Rating : 4.0/5 (634 download)

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Book Synopsis Direct Marketing Rules of Thumb by : Nat G. Bodian

Download or read book Direct Marketing Rules of Thumb written by Nat G. Bodian and published by McGraw Hill Professional. This book was released on 1995 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: A goldmine of tested DM tips and techniques. DM guru Nat Bodian's latest direct marketing tool crams 40 years of experience into a treasure drove of response-driven strategies for racking up sales by mail, phone, and space advertising. Exhaustively indexed to make fast access easy, Direct Marketing Rules of Thumb packs 1,000 priceless time and money saving ideas you need to: prepare, use, and evaluate every DM component--from headlines to offers to credit and collections; locate, select, time, and test top-selling mailing lists for business, professions, medicine, consumers, charities, and more--plus work with list brokers, managers, and compilers; land your share of the $300 billion telemarketing business--including getting started, finding help, preparing scripts, targeting top prospects, selecting lists, and more; sell successuflly through card decks; snag the best prices on paper, printing, production, and mail shop services; create and place low-cost DM space ads; much, much more.

Business to Business Direct Marketing

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 9780844232430
Total Pages : 424 pages
Book Rating : 4.2/5 (324 download)

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Book Synopsis Business to Business Direct Marketing by : Robert W. Bly

Download or read book Business to Business Direct Marketing written by Robert W. Bly and published by McGraw Hill Professional. This book was released on 1998 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: Veteran business marketer Bob Bly unlocks the secrets behind the seven key strategies and tactics of business-to-business direct marketing. He takes the reader step-by-step through the different types of communications and media at the marketer's disposal.

Internet Direct Mail: The Complete Guide to Successful E-Mail Marketing Campaigns

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 9780658001369
Total Pages : 364 pages
Book Rating : 4.0/5 (13 download)

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Book Synopsis Internet Direct Mail: The Complete Guide to Successful E-Mail Marketing Campaigns by : Stevan Roberts

Download or read book Internet Direct Mail: The Complete Guide to Successful E-Mail Marketing Campaigns written by Stevan Roberts and published by McGraw Hill Professional. This book was released on 2001 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Direct marketing via the Internet is the best way to avoid the rising printing and mailing costs of traditional direct mail. Plus, it's more effective! An online campaign will often turn a profit even if the entire mailing produces only 1 percent response or less! If you're ready to try e-mail marketing, or if you're already doing it and want to know more, Internet Direct Mail has all the information you need. From selecting products and offers to writing copy and incorporating rich media-like video clips or audio into an e-mail, Internet Direct Mail shows you step by step how to create, send, and track a highly successful e-mail campaign. This guide also includes the authors' carefully compiled, invaluable lists of resources for: E-mail list brokers and service bureaus Credit card companies and corporations offering merchants accounts Books and software on Web marketing Online advertising services Internet Direct Mail offers insight, advice, and step-by-step assistance from seasoned direct-marketing professionals who have experienced great success with Internet campaigns. Their expert guidance will help you make sound decisions about your offer, your creative, your list, your fulfillment, your method of measurement, and many other issues--allowing you to start and run a smooth, professional, results-oriented e-mail campaign.

First Impressions

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Publisher :
ISBN 13 :
Total Pages : 92 pages
Book Rating : 4.:/5 (781 download)

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Book Synopsis First Impressions by : Dixieann W. Carrey

Download or read book First Impressions written by Dixieann W. Carrey and published by . This book was released on 1978 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Handbook of Direct Mail

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Publisher : Prentice Hall Direct
ISBN 13 : 9780132087452
Total Pages : 323 pages
Book Rating : 4.0/5 (874 download)

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Book Synopsis Handbook of Direct Mail by : Siegfried Vögele

Download or read book Handbook of Direct Mail written by Siegfried Vögele and published by Prentice Hall Direct. This book was released on 1992 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: The winner of the International Direct Marketing Association shares the secrets of his success. Vogele analyzes the factors that make persuasive and profitable direct mail pieces and provides an important guide to opening and maintaining dialogue with customers.

The New Patient Generator

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Publisher :
ISBN 13 : 9781681029412
Total Pages : 224 pages
Book Rating : 4.0/5 (294 download)

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Book Synopsis The New Patient Generator by : Colin Swala

Download or read book The New Patient Generator written by Colin Swala and published by . This book was released on 2018-12 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imagine what your practice would be like if you had an additional 20-plus new patients every month! Imagine if new patients were being generated automatically and contacting you for appointments, so you could focus on the most important part of your practice - quality service. The New Patient Generator is a step-by-step guide specifically for health practitioners like you, revealing all the secrets of social media and digital marketing for your practice to create an endless supply of new patients. Think about what that would mean for you financially and how that would impact your community, allowing you to serve more people.It's time to take the stress out of practice and bring the fun back. It's time to get your blogs, Facebook, Instagram, Twitter, and YouTube working for you. Learn how to strengthen your authority status, develop high-converting email campaigns, and save thousands of dollars in unnecessary marketing expenses. It's time to start the engine!

The Chiropractor

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Publisher : Health Research Books
ISBN 13 : 9780787306526
Total Pages : 130 pages
Book Rating : 4.3/5 (65 download)

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Book Synopsis The Chiropractor by : D. D. Palmer

Download or read book The Chiropractor written by D. D. Palmer and published by Health Research Books. This book was released on 1994-12 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: 1914 Contents: the Moral & Religious Duty of a Chiropractor; Chiropractic a Science, an Art & Philosophy Thereof; Nerve Vibration; a Brief Review; Inflammation; Vertebral Luxations; Health, Disease, Life and Death; Rachitis or Rickets; Biology;.

The Laws of Spirit

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Publisher : Dan Millman
ISBN 13 : 0982428545
Total Pages : 108 pages
Book Rating : 4.9/5 (824 download)

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Book Synopsis The Laws of Spirit by : Millman Dan

Download or read book The Laws of Spirit written by Millman Dan and published by Dan Millman. This book was released on 2015-01-29 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Perhaps the most important section in Dan Millman's best-selling book, The Life You Were Born to Live was titled Laws that Change Lives. These laws, as described, were key to overcoming the specific hurdles on a given individual's life path. Different laws played critical roles for different paths. But the author considers these laws so central to all our lives that they needed a book of their own, and a more universal treatment, since anyone could benefit from applying any of these laws. As he writes: "Within the mystery of our existence, the universe operates according to spiritual laws as real as the law of gravity and as constant as the turning of the heavens. Aligning our lives to these laws can transform our relationships, careers, finances, and health. Simply put, they make life work better." The Laws of Spirit, Dan Millman's "little book of big wisdom," offers a teaching tale in which he encounters an ageless woman sage while on a mountain hike. There, in the wilderness, she takes Dan and his readers through experiences and tests in the natural world that demonstrate the power of spiritual laws of balance, choice, process, presence, compassion, faith, action, patience, , surrender, and unity. As the sage relates, "These laws belong to all of us. They rest within our hearts and at the heart of every religion and spiritual tradition." As you make your own journey through the pages of this book, you will find universal solutions to the varied challenges of our lives, leading to perspective and wisdom about the meaning and purpose of our lives here, and our connection with all of creation It begins with a single step: Open the first page of a book you will refer to again and again for inspiration and guidance on life’s journey, up the mountain path.

The Way of the Fertile Soul

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Publisher : Simon and Schuster
ISBN 13 : 1416575618
Total Pages : 243 pages
Book Rating : 4.4/5 (165 download)

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Book Synopsis The Way of the Fertile Soul by : Randine Lewis

Download or read book The Way of the Fertile Soul written by Randine Lewis and published by Simon and Schuster. This book was released on 2007-11-06 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Being fertile and fruitful can mean giving birth to a child -- but to have a fertile soul means to give birth to the true self a woman wants to be: to live a life filled with passion, strength, joy, and adventure. In The Way of the Fertile Soul, Dr. Randine Lewis outlines ten ancient Chinese medical and Taoist "secrets" that hold the little-known key to successfully conceiving babies, new dreams, and a fulfilling life for women at any phase in their lives. The Way of the Fertile Soul encourages women to strive toward health, abundance, and a fruitful, joyous approach to life. By using diagnostic questionnaires, qi gong exercises, and guided meditations to help the reader understand how the elements of nature express themselves in her body, mind, and spirit, The Way of the Fertile Soul provides the tools to greatly increase a woman's chance of conceiving, identify imbalances, reduce stress, increase energy, and uncover her intrinsic creativity and express it fully.

Technic and Practice of Chiropractic

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Publisher : BoD – Books on Demand
ISBN 13 : 3741241121
Total Pages : 149 pages
Book Rating : 4.7/5 (412 download)

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Book Synopsis Technic and Practice of Chiropractic by : Joy Maxwell Loban

Download or read book Technic and Practice of Chiropractic written by Joy Maxwell Loban and published by BoD – Books on Demand. This book was released on 2019-06-04 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: No two students, approaching for the first time the study of Chiropractic, approach from the same angle. Their viewpoints differ. In order that all may gain as nearly as possible the same viewpoint from which to consider in turn the sections of this book, it will be well if each student reads the entire book before beginning to memorize its parts and convert them into practical working knowledge. An effort should be made, abandoning all other, to acquire the Chiropractic viewpoint. This accomplished, the rest of the task requires time and patience alone, without waste labor. The section on Vertebral Palpation should be studied step by step, the study of each step being combined with practice in it. Likewise the section on Nerve-Tracing, theory preceding practice. The study of the Technic of Adjusting should occupy those months immediately preceding the commencement of actual adjusting practice and continue during such practice. The chapters on Practice are intended for the student about to enter the field. The table of Spino-Organic Connection can be best understood by those who have studied or are studying the anatomy and physiology of the nervous system. Let every page be studied with a good medical dictionary open at the elbow of the reader. Pass no word without comprehension, no detail without mastery. He who would seek to modify the life processes of the human body must fortify himself against fatal error with every bit of knowledge he can acquire.

Vitamins and "health" Foods

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Author :
Publisher : Lippincott Williams & Wilkins
ISBN 13 :
Total Pages : 216 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Vitamins and "health" Foods by : Victor Herbert

Download or read book Vitamins and "health" Foods written by Victor Herbert and published by Lippincott Williams & Wilkins. This book was released on 1985 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: