The Value Model: How to Master Product Development and Create Unrivalled Customer Value

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Publisher :
ISBN 13 : 9789163063497
Total Pages : 685 pages
Book Rating : 4.0/5 (634 download)

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Book Synopsis The Value Model: How to Master Product Development and Create Unrivalled Customer Value by : Per Lindstedt

Download or read book The Value Model: How to Master Product Development and Create Unrivalled Customer Value written by Per Lindstedt and published by . This book was released on 2003 with total page 685 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Creating Customer Value in Product Development

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Publisher :
ISBN 13 :
Total Pages : 181 pages
Book Rating : 4.:/5 (818 download)

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Book Synopsis Creating Customer Value in Product Development by : Philipp Mayrl

Download or read book Creating Customer Value in Product Development written by Philipp Mayrl and published by . This book was released on 2012 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Value Proposition Design

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Publisher : John Wiley & Sons
ISBN 13 : 1118968069
Total Pages : 327 pages
Book Rating : 4.1/5 (189 download)

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Book Synopsis Value Proposition Design by : Alexander Osterwalder

Download or read book Value Proposition Design written by Alexander Osterwalder and published by John Wiley & Sons. This book was released on 2015-01-26 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions; it’s for anyone who has watched an expensive new product launch fail in the market. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple process of designing and testing value propositions, that perfectly match customers’ needs and desires. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design is an essential companion to the ”Business Model Canvas” from Business Model Generation, a tool embraced globally by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models."

Project Portfolio Management

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Publisher : John Wiley & Sons
ISBN 13 : 1118002563
Total Pages : 565 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Project Portfolio Management by : Harvey A. Levine

Download or read book Project Portfolio Management written by Harvey A. Levine and published by John Wiley & Sons. This book was released on 2010-09-29 with total page 565 pages. Available in PDF, EPUB and Kindle. Book excerpt: Project Portfolio Management (PPM) goes beyond the typical project management approach to offer a set of proven business practices that can help executives, program managers, and project managers bring projects into alignment with the strategies, resources, and executive oversight of the overall enterprise. Step by step, this book shows how to take a project from the inception of a vision to the realization of benefits to the organization. Project Portfolio Management draws on project management expert Harvey A. Levine’s years of research and distills the knowledge and best practices from dozens of leaders in the field to show how to select and implement the projects that will garner the best results. Throughout this important resource, Levine tackles the many challenges associated with PPM, including Ranking value and benefits Determining the size of the portfolio pipeline Assessing the impact of uncertainty on projects and portfolios Understanding the benefit and risk relationship Establishing a portfolio governance capability Managing the portfolio to maximize benefits Implementing PPM

Technological Change and Industrial Transformation

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Publisher : Routledge
ISBN 13 : 0429752342
Total Pages : 186 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis Technological Change and Industrial Transformation by : Vicky Xiaoyan Long

Download or read book Technological Change and Industrial Transformation written by Vicky Xiaoyan Long and published by Routledge. This book was released on 2021-08-18 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Industrial transformation is a research and teaching field with a focus on the phenomenon and mechanisms of industrial development and renewal. It concerns changes in economic activities caused by innovation, competition and collaboration, and has a rich heritage of evolutionary economics, institutional economics, industrial dynamics, technology history and innovation studies. It borrows concepts and models from the social sciences (sociology, history, political sciences, business/management, economics, behavioural sciences) and also from technology and engineering studies. In this book, the authors present the key theories, frameworks and concepts of industrial transformation and use empirical cases to describe and explain the causes, processes and outcomes of transformation in the context of digitalization and sustainability. They stress that industrial transformation consists both of Darwinian "survival of the fittest" selection, and of intentional pursuits of innovation, and of industrial capabilities creation. The work argues that managing the global trends of transformation is not only about new technology and innovation: existing institutional settings and dynamic interactions between technological change, organizational adaptation and economic activities also have a profound impact on future trajectories. The areas under investigation are of great relevance for strategic management decisions and industrial and technology policies, and understanding the mechanisms underlying transformation and sustainable growth.

The Philosopher's Stone for Sustainability

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Publisher : Springer Science & Business Media
ISBN 13 : 3642328466
Total Pages : 539 pages
Book Rating : 4.6/5 (423 download)

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Book Synopsis The Philosopher's Stone for Sustainability by : Yoshiki Shimomura

Download or read book The Philosopher's Stone for Sustainability written by Yoshiki Shimomura and published by Springer Science & Business Media. This book was released on 2012-09-19 with total page 539 pages. Available in PDF, EPUB and Kindle. Book excerpt: Industrial Product-Service Systems (IPS2), which is defined as “an integrated industrial product and service offering that delivers value in use,” has expanded rapidly over the last decade. IPS2 has allowed us to achieve both high added value and high productivity and has enriched our QOL by improving the performance of products and services. We are now struggling with many awkward issues related to sustainability, but IPS2 is expected to be the “philosopher’s stone” for solving these issues. Following the pattern of conferences held in Cranfield in 2009, Linköping in 2010, and Braunschweig in 2011, the fourth International CIRP Conference on Industrial Product-Service Systems, held on November 8-9, 2012, in Tokyo, will cover various aspects of IPS2. Topics planned for this year’s conference reflect the latest IPS2 information in both the natural sciences and humanities and include case studies from various industries. IPS2 is still a relatively new field, so it is important to keep track of the entire context in order to promote more cross-sectional cooperation between multimodal fields and disciplines. The fourth International CIRP Conference on Industrial Product-Service Systems will serve as a vital platform for such collaborations and the discussion of new scientific ideas.

Value Proposition Design

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Publisher :
ISBN 13 : 9788126553075
Total Pages : 290 pages
Book Rating : 4.5/5 (53 download)

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Book Synopsis Value Proposition Design by :

Download or read book Value Proposition Design written by and published by . This book was released on 2014 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Value Proposition Design

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Author :
Publisher :
ISBN 13 :
Total Pages : 290 pages
Book Rating : 4.:/5 (11 download)

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Book Synopsis Value Proposition Design by :

Download or read book Value Proposition Design written by and published by . This book was released on 2014 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Competing by Design

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Publisher : Wiley
ISBN 13 : 9780471132165
Total Pages : 0 pages
Book Rating : 4.1/5 (321 download)

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Book Synopsis Competing by Design by : Craig Erhorn

Download or read book Competing by Design written by Craig Erhorn and published by Wiley. This book was released on 1995-05-23 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This step-by-step, hands-on guide explains how to reduce time to market for new products and effectively meet customer's needs. Demonstrates how to take advantage of the latest development tools and product design, use such proven techniques as robust design and QFD and assess and select the appropriate combination of tools, methodologies and strategies.

Value-Based Marketing for Bottom-Line success

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Publisher : McGraw-Hill
ISBN 13 : 9780071396561
Total Pages : 245 pages
Book Rating : 4.3/5 (965 download)

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Book Synopsis Value-Based Marketing for Bottom-Line success by : J. DeBonis

Download or read book Value-Based Marketing for Bottom-Line success written by J. DeBonis and published by McGraw-Hill. This book was released on 2002-12-12 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: To be successful in today’s marketplace, a company must integrate its traditional business functions to provide superior value to targeted customers. This means creating an offering that echoes in the customers’ consciousness as a great deal for them. Why? Because the value provided serves customers best interests. In so doing, a business succeeds, attracts new customers, and is able to continually improve the value offered to existing customers. Value Based Marketing for Bottom Line Success provides a 5-step model and critical tools necessary for creating and managing a successful Value Delivery marketing strategy. Customers buy value, not product or features. They buy from the company that provides the most value. And they buy what’s in their best interest. Consequently, the secret to customer retention and growing value relationships with customers is to always make it in their best interest to do business with you by providing the best value in the marketplace. Value Based Marketing for Bottom Line Success: 5 Steps to Creating Competitive Value offers a Value Creation and Delivery process which will help a company to compete profitably in its marketplace by: 1) identifying the value expectations of target customers; 2) selecting the values on which it wants to compete; 3) analyzing the ability within the organization to deliver that value; 4) communicating the value & selling the value message; 5) delivering the value promised & improving the company’s value model. A value-focused strategy, by definition, isn’t a mass marketing strategy; it’s a targeted laser strategy directed at chosen value segments that are profitable for the supplier. This text offers a customer value creation model, which shows how to create and sustain competitive advantage while delivering customer value and offers a method for quantifying customer lifetime value (CLV), which enables a company to identify which customer value segments it should target.

Creating a Better World

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Publisher :
ISBN 13 :
Total Pages : 584 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Creating a Better World by : Anna Clarke

Download or read book Creating a Better World written by Anna Clarke and published by . This book was released on 2009 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Built to Love

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Publisher : Berrett-Koehler Publishers
ISBN 13 : 1605097004
Total Pages : 191 pages
Book Rating : 4.6/5 (5 download)

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Book Synopsis Built to Love by : Peter Boatwright

Download or read book Built to Love written by Peter Boatwright and published by Berrett-Koehler Publishers. This book was released on 2010-09-13 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers data-driven proof that products and services appealing to customer’s emotional needs outsell the competition Provides a clear method and set of tools to enable companies to develop high emotion products and services Includes case examples from a wide variety of industries Emotion is the single greatest lever in building enduring relationships with customers—it’s what makes them not just purchase a product or service, but get excited about it. Leading companies do more than produce things that work better. They address their customers’ emotional needs—they make them feel better. But this isn’t something you can add on after the fact. Your products and services must be built to love from the very start. This book shows you how. Peter Boatwright and Jonathan Cagan have worked on product and brand strategy with market leaders like Apple, Whirlpool, International Truck, PG&E, and many others. They’ve found that to really connect with customers emotions must be generated by the product itself, not simply tacked on through advertising. And they prove the bottom-line value of product-driven emotion by analyzing the stock performance of companies that sell high-emotion products and through data that show people are willing to pay more for products with emotionally-rich features. After showing that authentic product emotion really does pay off, they move on to how—how emotion can be broken down into its core building blocks, how it is then used to develop new products and services, and how product touchpoints —in particular visual touchpoints — deliver those emotions. Engaging case studies from a variety of industries will help you understand how to integrate emotion into your products and services, regardless of the nature of your business. Emotion is fundamental to all that is human, including the products we enjoy. Built to Love will help you gain loyal, even fanatical customers by going beyond mere efficiency and speaking to their deepest needs and wants.

Customer-centric Product Definition

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Publisher : AMACOM/American Management Association
ISBN 13 : 9780814406687
Total Pages : 223 pages
Book Rating : 4.4/5 (66 download)

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Book Synopsis Customer-centric Product Definition by : Sheila Mello

Download or read book Customer-centric Product Definition written by Sheila Mello and published by AMACOM/American Management Association. This book was released on 2002 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the prodigious research and money devoted to new product development, nearly nine in ten new products fail to solve a perceived need--and are gone within their first two years. This unique new book introduces and explains Market-Driven Product Definition (MDPD), a proven methodology for identifying and understanding customer-value-based needs, then turning them into products that consistently break through the clutter of the marketplace. Drawing on techniques developed by experts from MIT, the University of Chicago, and the Center for Management of Quality, as well as product development experiences from inside hundreds of top companies, including Abbott, Compaq, and Cisco, the book reveals MDPD techniques managers can use to: * Determine customer needs and value-based requirements * Choose which requirements to satisfy in order to distinguish their products from the competition * Determine which trade-offs can--and must--be made in product development * Decrease time to market by up to 40 percent and minimize time to profit.

Development of a Product Planning Value Model for the Improved Interpretation of Customer and Supplier Requirements in New Product Design

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Publisher :
ISBN 13 :
Total Pages : 232 pages
Book Rating : 4.:/5 (612 download)

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Book Synopsis Development of a Product Planning Value Model for the Improved Interpretation of Customer and Supplier Requirements in New Product Design by : Octavio Arturo Vargas

Download or read book Development of a Product Planning Value Model for the Improved Interpretation of Customer and Supplier Requirements in New Product Design written by Octavio Arturo Vargas and published by . This book was released on 2005 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Voice of the Customer for Product Development, 4th Edition

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Publisher :
ISBN 13 : 9780981759524
Total Pages : 264 pages
Book Rating : 4.7/5 (595 download)

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Book Synopsis The Voice of the Customer for Product Development, 4th Edition by : José|Balland Campos

Download or read book The Voice of the Customer for Product Development, 4th Edition written by José|Balland Campos and published by . This book was released on 2012-08-01 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: A step-by-step guide for technology professionals who wish to create differentiated value and achieve gross margins. Written and enhanced over the last 30 years by working with development teams around the world.

Managing New Product Development to Create Sustained Business Value

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Publisher :
ISBN 13 :
Total Pages : 164 pages
Book Rating : 4.:/5 (274 download)

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Book Synopsis Managing New Product Development to Create Sustained Business Value by : Tom Kris Masotto

Download or read book Managing New Product Development to Create Sustained Business Value written by Tom Kris Masotto and published by . This book was released on 1992 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Agile Product Development

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Publisher : Apress
ISBN 13 : 1484210670
Total Pages : 193 pages
Book Rating : 4.4/5 (842 download)

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Book Synopsis Agile Product Development by : Tathagat Varma

Download or read book Agile Product Development written by Tathagat Varma and published by Apress. This book was released on 2015-11-05 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shows you what it takes to develop products that blow your users away—and take market share from your competitors. This book will explain how the principles behind agile product development help designers, developers, architects, and product managers create awesome products; and how to look beyond a shiny user interface to build a great product. Most importantly, this book will give you a shared framework for your product development team to collaborate effectively. Product development involves several key activities—including ideation, discovery, design, development, and delivery—and yet too many companies and innovators focus on just a few of them much to the detriment of the product’s success in the marketplace. As a result we still continue to see high failure rates in new product development, be it inside organizations or startups. Unfortunately, or rather fortunately, these failures are largely avoidable. In the last fifteen years, advances in agile software development, lean product development, human-centered design, design thinking, lean startups and product delivery have helped improve individual aspects of product development. However, not enough guidance has been available to integrate them in the context of the product development life cycle. Until now. Product developer extraordinaire Tathagat Varma in Agile Product Development integrates individual knowledge areas into a fiel d manual for product developers. Organized in the way an idea germinates, sprouts, and grows, the book synthesizes the body of knowledge in a pragmatic way that is more natural to the entire product creation process rather than from individual practices that constitute it. In today’s hyper-innovative world, being first to the market, or delivering feature-loaded products, or even offering the latest technology doesn’t guarantee success anymore. Sure, those elements are all needed in the right measures, but they are not sufficient by themselves. And getting it right couldn’t be more important: Building products that deliver awesome user experiences is the top challenge facing businesses today, especially in a post-Apple world where user experience and design has been elevated to a cult status.