The Social Media Reader

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The Social Media Reader

Author : Michael Mandiberg
Publisher : NYU Press
ISBN 13 : 0814763022
Total Pages : 301 pages
Book Rating : 4.8/5 (147 download)

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Book Synopsis The Social Media Reader by : Michael Mandiberg

Download or read book The Social Media Reader written by Michael Mandiberg and published by NYU Press. This book was released on 2012 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the rise of web 2.0 and social media platforms taking over vast tracts of territory on the internet, the media landscape has shifted drastically in the past 20 years, transforming previously stable relationships between media creators and consumers. The Social Media Reader is the first collection to address the collective transformation with pieces on social media, peer production, copyright politics, and other aspects of contemporary internet culture from all the major thinkers in the field. Culling a broad range and incorporating different styles of scholarship from foundational pieces and published articles to unpublished pieces, journalistic accounts, personal narratives from blogs, and whitepapers, The Social Media Reader promises to be an essential text, with contributions from Lawrence Lessig, Henry Jenkins, Clay Shirky, Tim O'Reilly, Chris Anderson, Yochai Benkler, danah boyd, and Fred von Loehmann, to name a few. It covers a wide-ranging topical terrain, much like the internet itself, with particular emphasis on collaboration and sharing, the politics of social media and social networking, Free Culture and copyright politics, and labour and ownership.Theorizing new models of collaboration, identity, commerce, copyright, ownership, and labour, these essays outline possibilities for cultural democracy that arise when the formerly passive audience becomes active cultural creators, while warning of the dystopian potential of new forms of surveillance and control.

The New Media Reader

Author : Noah Wardrip-Fruin
Publisher : MIT Press
ISBN 13 : 9780262232272
Total Pages : 872 pages
Book Rating : 4.2/5 (322 download)

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Book Synopsis The New Media Reader by : Noah Wardrip-Fruin

Download or read book The New Media Reader written by Noah Wardrip-Fruin and published by MIT Press. This book was released on 2003-02-14 with total page 872 pages. Available in PDF, EPUB and Kindle. Book excerpt: A sourcebook of historical written texts, video documentation, and working programs that form the foundation of new media. This reader collects the texts, videos, and computer programs—many of them now almost impossible to find—that chronicle the history and form the foundation of the still-emerging field of new media. General introductions by Janet Murray and Lev Manovich, along with short introductions to each of the texts, place the works in their historical context and explain their significance. The texts were originally published between World War II—when digital computing, cybernetic feedback, and early notions of hypertext and the Internet first appeared—and the emergence of the World Wide Web—when they entered the mainstream of public life. The texts are by computer scientists, artists, architects, literary writers, interface designers, cultural critics, and individuals working across disciplines. The contributors include (chronologically) Jorge Luis Borges, Vannevar Bush, Alan Turing, Ivan Sutherland, William S. Burroughs, Ted Nelson, Italo Calvino, Marshall McLuhan, Jean Baudrillard, Nicholas Negroponte, Alan Kay, Bill Viola, Sherry Turkle, Richard Stallman, Brenda Laurel, Langdon Winner, Robert Coover, and Tim Berners-Lee. The CD accompanying the book contains examples of early games, digital art, independent literary efforts, software created at universities, and home-computer commercial software. Also on the CD is digitized video, documenting new media programs and artwork for which no operational version exists. One example is a video record of Douglas Engelbart's first presentation of the mouse, word processor, hyperlink, computer-supported cooperative work, video conferencing, and the dividing up of the screen we now call non-overlapping windows; another is documentation of Lynn Hershman's Lorna, the first interactive video art installation.

The Media Reader

Author : Hugh Mackay
Publisher : SAGE
ISBN 13 : 9780761962502
Total Pages : 444 pages
Book Rating : 4.9/5 (625 download)

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Book Synopsis The Media Reader by : Hugh Mackay

Download or read book The Media Reader written by Hugh Mackay and published by SAGE. This book was released on 1999-06-22 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is an essential sourcebook of key statements about transformations in media culture. Focusing on questions of democracy, technology and culture, it provides theoretical approaches to past and present media transformations; and case studies of a range of media, both old media in new times and emerging new media.

The Race and Media Reader

Author : Gilbert B. Rodman
Publisher :
ISBN 13 : 9780415801584
Total Pages : 0 pages
Book Rating : 4.8/5 (15 download)

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Book Synopsis The Race and Media Reader by : Gilbert B. Rodman

Download or read book The Race and Media Reader written by Gilbert B. Rodman and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Race and Media Reader provides a wide-ranging introduction to major issues and debates surrounding the role that the media plays in ongoing struggles around race and racism in the US today. The essays collected here come from a wide variety of disciplinary, theoretical, and methodological perspectives, and focus on a broad range of media practices, racial and ethnic populations, and historical moments. With concise introductory notes by Gilbert Rodman, these selections ask readers to take a critical stance on the media's role as one of the most powerful institutions involved in the creation and maintenance of problematic racial hierarchies, and to consider ways of thinking and acting that might bring us closer to a world where racism no longer exists.

Socialnomics

Author : Erik Qualman
Publisher : John Wiley & Sons
ISBN 13 : 0470901225
Total Pages : 322 pages
Book Rating : 4.4/5 (79 download)

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Book Synopsis Socialnomics by : Erik Qualman

Download or read book Socialnomics written by Erik Qualman and published by John Wiley & Sons. This book was released on 2010-10-07 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Socialnomics "It's obvious that Erik Qualman's passion is social media." —Dan Heath, New York Times bestselling coauthor of Made to Stick and Switch "People are hot for social media . . . Erik Qualman says it's about listening first, then selling." —Forbes "Erik Qualman has been doing his homework on the social media phenomenon." —The Huffington Post "This is a must-read for anyone trying to leverage the social graph rather than be squashed by it." —Steve Kaufer, CEO, TripAdvisor "You learn a lot about someone from how they treat their moms. Erik is a trustworthy guy." —Chris Brogan, New York Times bestselling author of Trust Agents and Social Media 101 "Qualman is to social media what Demming is to quality and Drucker to management." —Scott Galloway, Professor, Stern School of Business, NYU The newly revised and updated guide to the social media revolution! Welcome to the world of Socialnomics—where consumers and the societies they create online have profound effects on our economy and the businesses that operate within it. Online word of mouth, social search, social commerce, and the influence of peer groups are making traditional marketing strategies obsolete. As a result, we no longer have a choice on whether we do social media; the question is how well we do it. Join Erik Qualman in Socialnomics for a fascinating look at the business implications of social media, and tap its considerable power to increase sales, cut marketing costs, and communicate directly with consumers.

Unlike us Reader : social media monopolies and their alternative

Author : Geert Lovink
Publisher :
ISBN 13 : 9789081857529
Total Pages : 384 pages
Book Rating : 4.8/5 (575 download)

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Book Synopsis Unlike us Reader : social media monopolies and their alternative by : Geert Lovink

Download or read book Unlike us Reader : social media monopolies and their alternative written by Geert Lovink and published by . This book was released on 2013 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Unlike Us Reader offers a critical examination of social media, bringing together theoretical essays, personal discussions, and artistic manifestos. How can we understand the social media we use every day, or consciously choose not to use? We know very well that monopolies control social media, but what are the alternatives? While Facebook continues to increase its user population and combines loose privacy restrictions with control over data, many researchers, programmers, and activists turn towards designing a decentralized future. Through understanding the big networks from within, be it by philosophy or art, new perspectives emerge. Unlike Us is a research network of artists, designers, scholars, activists, and programmers, with the aim to combine a critique of the dominant social media platforms with work on 'alternatives in social media', through workshops, conferences, online dialogues, and publications. Everyone is invited to be a part of the public discussion on how we want to shape the network architectures and the future of social networks we are using so intensely.

Gender, Race, and Class in Media

Author : Gail Dines
Publisher : SAGE
ISBN 13 : 9780761922612
Total Pages : 796 pages
Book Rating : 4.9/5 (226 download)

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Book Synopsis Gender, Race, and Class in Media by : Gail Dines

Download or read book Gender, Race, and Class in Media written by Gail Dines and published by SAGE. This book was released on 2003 with total page 796 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gender, Race and Class in Media examines the mass media as economic and cultural institutions that shape our social identities. Through analyses of popular mass media entertainment genres, such as talk shows, soap operas, television sitcoms, advertising and pornography, students are invited to engage in critical mass media scholarship. A comprehensive introductory section outlines the book′s integrated approach to media studies, which incorporates three distinct but related areas of investigation: the political economy of production, textual analysis and audience response. The readings include a dozen new original essays, edited for maximum accessibility. The book provides: - A comprehensive, critical introduction to Media Studies - An analysis of race that is integrated into all chapters - Articles on Cultural Studies that are accessible to undergraduates - An extensive bibliography and section on media resources - Expanded coverage of "queer" representations in mass media - A new section on the violence debates - A new section on the Internet Together with new section introductions, these provide a comprehensive critical introduction to mass media studies.

The Children's Culture Reader

Author : Henry Jenkins
Publisher : NYU Press
ISBN 13 : 9780814742310
Total Pages : 542 pages
Book Rating : 4.7/5 (423 download)

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Book Synopsis The Children's Culture Reader by : Henry Jenkins

Download or read book The Children's Culture Reader written by Henry Jenkins and published by NYU Press. This book was released on 1998-10 with total page 542 pages. Available in PDF, EPUB and Kindle. Book excerpt: A reader on children's culture

Gender, Race, and Class in Media

Author : Bill Yousman
Publisher : SAGE Publications
ISBN 13 : 1544393458
Total Pages : 769 pages
Book Rating : 4.5/5 (443 download)

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Book Synopsis Gender, Race, and Class in Media by : Bill Yousman

Download or read book Gender, Race, and Class in Media written by Bill Yousman and published by SAGE Publications. This book was released on 2020-07-24 with total page 769 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gender, Race, and Class in Media provides students a comprehensive and critical introduction to media studies by encouraging them to analyze their own media experiences and interests. The book explores some of the most important forms of today’s popular culture—including the Internet, social media, television, films, music, and advertising—in three distinct but related areas of investigation: the political economy of production, textual analysis, and audience response. Multidisciplinary issues of power related to gender, race, and class are integrated into a wide range of articles examining the economic and cultural implications of mass media as institutions. Reflecting the rapid evolution of the field, the Sixth Edition includes 18 new readings that enhance the richness, sophistication, and diversity that characterizes contemporary media scholarship. Included with this title: The password-protected Instructor Resource Site (formally known as SAGE Edge) offers access to all text-specific resources, including a test bank and editable, chapter-specific PowerPoint® slides.

New Media, Old Media

Author : Wendy Hui Kyong Chun
Publisher : Psychology Press
ISBN 13 : 9780415942249
Total Pages : 436 pages
Book Rating : 4.9/5 (422 download)

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Book Synopsis New Media, Old Media by : Wendy Hui Kyong Chun

Download or read book New Media, Old Media written by Wendy Hui Kyong Chun and published by Psychology Press. This book was released on 2006 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this history of new media technologies, leading media and cultural theorists examine new media against the background of traditional media such as film, photography, and print in order to evaluate the multiple claims made about the benefits and freedom of digital media.

Social Media Entertainment

Author : David Craig
Publisher : NYU Press
ISBN 13 : 1479846899
Total Pages : 364 pages
Book Rating : 4.4/5 (798 download)

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Book Synopsis Social Media Entertainment by : David Craig

Download or read book Social Media Entertainment written by David Craig and published by NYU Press. This book was released on 2019-02-26 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: How the transformation of social media platforms and user-experience have redefined the entertainment industry In a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertainment. Operating at the intersection of the entertainment and interactivity, communication and content industries, social media entertainment creators have harnessed these platforms to generate new kinds of content separate from the century-long model of intellectual property control in the traditional entertainment industry. Social media entertainment has expanded rapidly and the traditional entertainment industry has been forced to cede significant power and influence to content creators, their fans, and subscribers. Digital platforms have created a natural market for embedded advertising, changing the worlds of marketing and communication in their wake. Combined, these factors have produced new, radically shifting demands on the entertainment industry, posing new challenges for screen regimes, media scholars, industry professionals, content creators, and audiences alike. Stuart Cunningham and David Craig chronicle the rise of social media entertainment and its impact on media consumption and production. A massive, industry-defining study with insight from over 100 industry insiders, Social Media Entertainment explores the latest transformations in the entertainment industry in this time of digital disruption.

Social Media Marketing

Author : Tracy L. Tuten
Publisher : SAGE
ISBN 13 : 1529738016
Total Pages : 561 pages
Book Rating : 4.5/5 (297 download)

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Book Synopsis Social Media Marketing by : Tracy L. Tuten

Download or read book Social Media Marketing written by Tracy L. Tuten and published by SAGE. This book was released on 2020-11-18 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: **Winner of the TAA 2017 Textbook Excellence Award** "Social Media Marketing deserves special kudos for its courage in tackling the new frontier of social media marketing. This textbook challenges its readers to grapple with the daunting task of understanding rapidly evolving social media and its users." TAA Judges Panel The market leading and award winning text on social media marketing has been fully updated for this fourth edition. With a balance of essential theory and practical application, the text has been been thoroughly revised to reflect the latest developments in social media marketing research and practice. 11 new case studies have been added to the ′Case Zone′, including TikTok, LEGO, Nespresso and Puma. A student-engaging case study now runs throughout the entire textbook looking at the US based company Kombucha 221 BC to help develop understanding of each chapter. The book is complemented by a companion website that offers valuable additional resources for both instructors and students, including author videos discussing key social media marketing ideas and concepts, author-selected YouTube video playlists, additional case studies, further weblinks, PowerPoint slides and Testbank. A must-have text for those studying social media marketing.

Social Media

Author : Regina Luttrell
Publisher : Rowman & Littlefield
ISBN 13 : 1442265256
Total Pages : 225 pages
Book Rating : 4.4/5 (422 download)

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Book Synopsis Social Media by : Regina Luttrell

Download or read book Social Media written by Regina Luttrell and published by Rowman & Littlefield. This book was released on 2016-08-19 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated to reflect the latest innovations, this second edition of Social Media helps readers understand the foundations of and principles behind social media; manage and participate within online communities; and succeed in the changing field of modern public relations.

Social Media and Democracy

Author : Nathaniel Persily
Publisher : Cambridge University Press
ISBN 13 : 1108835554
Total Pages : 365 pages
Book Rating : 4.1/5 (88 download)

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Book Synopsis Social Media and Democracy by : Nathaniel Persily

Download or read book Social Media and Democracy written by Nathaniel Persily and published by Cambridge University Press. This book was released on 2020-09-03 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: A state-of-the-art account of what we know and do not know about the effects of digital technology on democracy.

Reader, Come Home

Author : Maryanne Wolf
Publisher : HarperCollins
ISBN 13 : 0062388797
Total Pages : 288 pages
Book Rating : 4.0/5 (623 download)

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Book Synopsis Reader, Come Home by : Maryanne Wolf

Download or read book Reader, Come Home written by Maryanne Wolf and published by HarperCollins. This book was released on 2018-08-14 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author of the acclaimed Proust and the Squid follows up with a lively, ambitious, and deeply informative book that considers the future of the reading brain and our capacity for critical thinking, empathy, and reflection as we become increasingly dependent on digital technologies. A decade ago, Maryanne Wolf’s Proust and the Squid revealed what we know about how the brain learns to read and how reading changes the way we think and feel. Since then, the ways we process written language have changed dramatically with many concerned about both their own changes and that of children. New research on the reading brain chronicles these changes in the brains of children and adults as they learn to read while immersed in a digitally dominated medium. Drawing deeply on this research, this book comprises a series of letters Wolf writes to us—her beloved readers—to describe her concerns and her hopes about what is happening to the reading brain as it unavoidably changes to adapt to digital mediums. Wolf raises difficult questions, including: Will children learn to incorporate the full range of "deep reading" processes that are at the core of the expert reading brain? Will the mix of a seemingly infinite set of distractions for children’s attention and their quick access to immediate, voluminous information alter their ability to think for themselves? With information at their fingertips, will the next generation learn to build their own storehouse of knowledge, which could impede the ability to make analogies and draw inferences from what they know? Will all these influences change the formation in children and the use in adults of "slower" cognitive processes like critical thinking, personal reflection, imagination, and empathy that comprise deep reading and that influence both how we think and how we live our lives? How can we preserve deep reading processes in future iterations of the reading brain? Concerns about attention span, critical reasoning, and over-reliance on technology are never just about children—Wolf herself has found that, though she is a reading expert, her ability to read deeply has been impacted as she has become increasingly dependent on screens. Wolf draws on neuroscience, literature, education, and philosophy and blends historical, literary, and scientific facts with down-to-earth examples and warm anecdotes to illuminate complex ideas that culminate in a proposal for a biliterate reading brain. Provocative and intriguing, Reader, Come Home is a roadmap that provides a cautionary but hopeful perspective on the impact of technology on our brains and our most essential intellectual capacities—and what this could mean for our future.

The Digital Media Reader

Author : Jonathan Bishop
Publisher : Lulu.com
ISBN 13 : 1785180061
Total Pages : 222 pages
Book Rating : 4.7/5 (851 download)

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Book Synopsis The Digital Media Reader by : Jonathan Bishop

Download or read book The Digital Media Reader written by Jonathan Bishop and published by Lulu.com. This book was released on 2017 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Digital Media Reader combines a number of chapters relating to media practice, identity and culture, and society and politics. Its advantage over other textbooks is its focus on contemporary digital media and cultures. A significant number of the chapters relate to the hacktivist movement Anonymous and contemporary events like the Arab Spring and Citizen Journalism.

The Gender and Media Reader

Author : Mary Celeste Kearney
Publisher :
ISBN 13 : 9780415993456
Total Pages : 0 pages
Book Rating : 4.9/5 (934 download)

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Book Synopsis The Gender and Media Reader by : Mary Celeste Kearney

Download or read book The Gender and Media Reader written by Mary Celeste Kearney and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'The Gender and Media Reader' is an interdisciplinary anthology of the most influential writings in gender and media studies. It provides a useful tool for those interested in the development of gender and media studies, its primary topics, debates and theoretical approaches.