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The Social Media Marketing Blueprint For Lawyers
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Book Synopsis The Social Media Marketing Blueprint for Lawyers by : Anthony Marrone
Download or read book The Social Media Marketing Blueprint for Lawyers written by Anthony Marrone and published by Bookbaby. This book was released on 2016-10-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you ever wanted to get started using social media to market your law practice but didn't know where to begin? Facebook, LinkedIn, Twitter, Instagram, Snapchat? It can be overwhelming to contemplate putting content on all of these platforms. With The Social Media Marketing Blueprint for Lawyers, approaching social media is simplified and broken down into practical, actionable steps you can take to implement social media marketing in your firm today.
Book Synopsis Social Media for Lawyers by : Carolyn Elefant
Download or read book Social Media for Lawyers written by Carolyn Elefant and published by American Bar Association. This book was released on 2010 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many lawyers view social media as a passing fad, but lawyers who dismiss social media do so at their peril. This cutting-edge guide shows lawyers how to use a practical, goal-centric approach to social media. By enabling lawyers to identify the social media platforms and tools that fit their practice, lawyers can implement them easily, efficiently, and ethically. Written by two lawyers, this book is designed with both the novice and advanced user in mind.
Book Synopsis Content Marketing for Lawyers by : Michele Ruiz
Download or read book Content Marketing for Lawyers written by Michele Ruiz and published by . This book was released on 2016-01-18 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: To fully leverage the power of social media for your legal marketing you need one indispensable ingredient: Content Need to attract more clients? Want to be a top-referred lawyer? Struggling with billing time and business development? Imagine growing your book of business--wihout leaving your office! With the ease of today's technology, social media platforms, and content marketing, it's not that hard. It's simply a mindshift and the right kind of "know-how" Here's the best part: Using the secrets of top journalist, you can easily and effectively create compelling content like a pro. YOU'LL LEARN HOW TO: Get your message to your target clients is is an understandable and engaging way so you become THE trusted, preferred and referred attorney Easily create attention-grabbing content your target clients need Stand out among the plethora of other firms In the marketplace Use branded content like blogs, videos, eBooks, Slideshares, Case Studies, White Papers, Webinars/Webcast, Podcast, Photos, Virtual Educational Events and more to attract more clients Implement time-saving strategies that won't take away from your billable hours Engage your social media savvy clients to increase your client retention rates Avoid marketing missteps and top mistakes lawyers make when using social media
Book Synopsis The Lawyer's Guide to Marketing on the Internet by : Gregory H. Siskind
Download or read book The Lawyer's Guide to Marketing on the Internet written by Gregory H. Siskind and published by American Bar Association. This book was released on 2007 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this up-to-date third edition of The Lawyer's Guide to Marketing on the Internet, you'll learn how to make the latest technology work for your practice and increase your firm's visibility. This comprehensive resource provides proven online marketing strategies and guides you on how to effectively and efficiently market your law practice.
Book Synopsis Legal Marketing Straight Talk Presents Solving the Puzzle - Online Marketing for Attorneys by : Steven Long
Download or read book Legal Marketing Straight Talk Presents Solving the Puzzle - Online Marketing for Attorneys written by Steven Long and published by . This book was released on 2021-07-05 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world full of opportunity - and competition - how will your law firm stand out from the crowd? Word of mouth referrals can take you a long way, but a strong digital marketing plan can take you farther. Whether you're looking to shoulder some (or all) of your law firm's marketing or are simply looking to gain a little knowledge so you don't fall prey to someone looking to take advantage of your firm under the guise of giving you the world, this book can help shed light on the nuances of legal marketing. With over a decade of experience in providing legal marketing, Steven Long partners with bestselling author Jessica Ainsworth to dispute several myths head on and to provide a blueprint of sorts for approaching legal marketing. Whether you use this book as a DIY starter tool or to filter out unscrupulous marketing agencies looking to prey upon you, there is something here for every attorney or legal marketer. Here's what you can expect to learn in Legal Marketing Straight Talk Presents Solving the Puzzle: Online Marketing for Attorneys: - What is a Solid Blueprint for Your Law Firm Marketing - How to Define Your Target Audience - Understanding Law Firm Websites - SEO Basics with DIY examples - How to Create Effective Content - Social Media Do's and Don'ts for Lawyers - The In's and Out's of Advertising - PLUS: Tons of Bonus Content to Boost Your Marketing Efforts!! Get your copy of Legal Marketing Straight Talk Presents Solving the Puzzle: Online Marketing for Attorneys today!
Book Synopsis Social Media in Business Development and Relationship Management by : Kim Tasso
Download or read book Social Media in Business Development and Relationship Management written by Kim Tasso and published by . This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Special Report provides a practical introduction to social media for lawyers. By avoiding technical details and jargon, it offers a pragmatic guide on how all lawyers - irrespective of industry sector, firm size or client base - can successfully integrate social media into their marketing, business development and client relationship management programmes. Containing essential information on the benefits and risks of social media in the legal sector, this report examines the social media platforms used by many law firms (LinkedIn, Twitter and Facebook) and gives an overview of those less frequently used - enabling lawyers to make an informed choice. As well as featuring practical advice for setting up and using social media as an integral part of a lawyer's business development activity, this report also offers guidance on: * how to write great blogs and social media posts; and * how to integrate social media into a structured content management plan that supports business development objectives. The report also addresses how central systems, technology and support can be used to ensure that social media plays an effective part of a firm's business development programmes. In addition to lawyers, this text will be essential reading for marketing and human resource professionals in law firms who want to ensure the effective and sustainable use of social media.
Book Synopsis Digital Marketing for Law Firms by : Shawn Leamon
Download or read book Digital Marketing for Law Firms written by Shawn Leamon and published by Independently Published. This book was released on 2021-10-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get High-Quality Legal Clients from the Internet-Profitably If you're a law firm, you probably have two primary sources of clients: 1) Referrals: Word of mouth from other professionals, previous clients, and your network 2) Online: Your website, search engines, social media, paid ads, and other online sources This book is about helping you improve your efforts in both of these areas. You will learn: ✓ The most effective digital marketing channels for law firms, and how to use them profitably to get high-quality clients ✓ The #1 digital marketing strategy overlooked by most law firms (and it doesn't cost a dime) ✓ How to use newsletters to build relationships with referral sources and maintain top of mind awareness ✓ Methods to build a user-friendly website that converts prospects into clients ✓ Ways to track your marketing results to maximize your return on investment ✓ and much, much, more... The author, Shawn Leamon, is Chief Strategist at LaGrange Marketing, a digital marketing firm focused on helping lawyers grow their firms. Here's one of the dozens of reviews from law firm owners: "My firm has been working with Shawn Leamon at LaGrande Marketing for some time now. His services have gone well beyond our expectations. Even though Shawn understands traditional marketing techniques and strategies, he doesn't stick to the textbook. Each time I meet with him, he has a new idea, a new strategy, a new fix. He's also extremely good at automating your marketing, so that the attorneys can spend more time elsewhere. Highly recommended!"
Book Synopsis Social Media Law for Business: A Practical Guide for Using Facebook, Twitter, Google +, and Blogs Without Stepping on Legal Land Mines by : Glen Gilmore
Download or read book Social Media Law for Business: A Practical Guide for Using Facebook, Twitter, Google +, and Blogs Without Stepping on Legal Land Mines written by Glen Gilmore and published by McGraw Hill Professional. This book was released on 2014-10-03 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Avoid Legal Pitfalls on Social Media Social media is where your customers are--so it's where your business has to be. Unfortunately, this space is packed with land mines that can obliterate your hard-earnedsuccess in the time it takes to click a mouse. Written in easy-to-understand, accessible language, Social Media Law for Business reveals your legal rights and responsibilities in the fast-moving and ever-changing social media landscape. Learn how to: Create a social media policy for your business * Recruit, hire, and fire through social media * Share content without getting sued * Blog and run contests * Draft disclosure requirements in digital advertising "Glen Gilmore stands alone as the authority on social media law. Social Media Law for Business should become a ready reference for business leaders and digital marketers." -- MARK SCHAEFER, bestselling author of Return on Influence "Required reading not only in the classroom, but also in the boardroom--and in any business where people care about getting social media marketing right." -- PETER METHOT, managing director of executive education at Rutgers Business School "A layperson's blueprint for minimizing the legal risks of social media marketing, while maximizing the opportunities for digital marketing success." -- AMY HOWELL, founder of Howell Marketing Strategies and coauthor of Women in High Gear
Book Synopsis A Practical Guide to Marketing for Lawyers by : Catherine Bailey
Download or read book A Practical Guide to Marketing for Lawyers written by Catherine Bailey and published by . This book was released on 2017-07-31 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This practical guide book provides a comprehensive overview of each element of marketing communications from advertising and branding to social media and websites. Written in layman's terms, it's ideal for newcomers and seasoned marketers alike.
Book Synopsis A Practical Guide to Marketing for Lawyers by : CATHERINE. INGRAM BAILEY (JENNET.)
Download or read book A Practical Guide to Marketing for Lawyers written by CATHERINE. INGRAM BAILEY (JENNET.) and published by . This book was released on 2018-04-05 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Those lawyers lacking marketing expertise and operating with modest funds can find the help they need in this practical guide book. It provides a comprehensive overview of each element of marketing communications from advertising and branding to social media and websites. This second edition also features a new chapter covering GDPR.
Download or read book SMMA Excelerator written by Bradley Riley and published by . This book was released on 2020 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Online Marketing for Lawyers by : Joshua Sutterfield
Download or read book Online Marketing for Lawyers written by Joshua Sutterfield and published by Createspace Independent Publishing Platform. This book was released on 2014-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online Marketing for Lawyers: Website, Blog, & Social Media is a must have book for any lawyer who wants to successfully market their law firm in the 21st Century. By focusing on the three pillars of online marketing success, this book will show: » How to build a legal website with detailed instructions on developing a website, website layout, and how to write search engine optimized (SEO) content in order to dominate your local market.» How to create a legal blog with detailed instructions on developing and managing a blog, writing engaging content, ethics, and SEO. Also, learn how you can develop blog content in one weekend and continue to drive traffic to your blog all yearlong.» How to use social media networks to attract followers. Learn how you can use Facebook, Twitter, Google Plus, and LinkedIn to gain greater web visibility and grow your online influence.Included: 30-day Online Marketing For Lawyers Action Guide to accelerate your law firm's online marketing presence.If you are serious about marketing your law firm online, then you need this book.About the AuthorJoshua Sutterfield is a best selling author, attorney, and a legal marketing strategist. He has extensive experience in Internet marketing, blogging, and social media. He is also author of the best selling book Tech Savvy Attorney: Starting a Law Practice in the Virtual and Mobile Technology Age.
Book Synopsis The Lawyer's Guide to Marketing Your Practice by : James A. Durham
Download or read book The Lawyer's Guide to Marketing Your Practice written by James A. Durham and published by American Bar Association. This book was released on 2004 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: A well-developed, successfully executed marketing plan will attract new clients, increase referrals, and strengthen client loyalty. This resource will help you master the creative marketing solutions you need.
Book Synopsis Social Media by : Global Adverising Lawyers Alliance
Download or read book Social Media written by Global Adverising Lawyers Alliance and published by CreateSpace. This book was released on 2014-06-23 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: A global legal compendium of the laws related to advertising on social media in 40+ countries around the globe. Written members of the Global Advertising Lawyers Alliance (GALA) a network of the leading advertising lawyers in the world.
Book Synopsis Legal Marketing in Brief by : Bob Weiss
Download or read book Legal Marketing in Brief written by Bob Weiss and published by CreateSpace. This book was released on 2014-05-20 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is arguably the most down-to-earth guide available to improve your own and your firm's marketing. Newly-updated, the 3rd edition of Legal Marketing In Brief includes more than 80 practical, brief and easy-to-digest articles on law firm marketing and personal business development. These are tips not tomes, and you can implement them in your practice starting today. Every one is backed up by the latest independent data available. Topics include how to build and maintain an effective contact network, effective techniques for joining organizations, basic selling skills for lawyers, the latest on social media and web sites, why and which ratings are important to those vetting counsel, how much time lawyers should spend to effectively market and what activities yield the greatest results. Every article is based on what the author has seen as a marketing consultant in the law firms he advises-- both plaintiffs practices and firms focused on corporate, transactional and defense files. The author has written more than 100 successful firm marketing plans and successfully coached more than 1,000 lawyers during the past 25 years.
Book Synopsis Social Media by : Marketing Blueprints
Download or read book Social Media written by Marketing Blueprints and published by Createspace Independent Publishing Platform. This book was released on 2017-10-12 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understand The Phenomenon Called Social Media! Social media marketing has always been a field that has rendered creativity and accessibility of available avenues that attribute to a businesses' overall success. Successful business organizations revolutionize the market with their inept marketing strategies. For causes, social marketing moves people to action for their own good.The question is not how the big companies advertise on it, but how small and medium-sized companies and regular people take advantage of it. If you continue to read, you may just have an idea!This book is a part of a new series called Marketing Blueprints which will educate you with the ins and outs of social marketing and how much will it benefit your business? Marketing Blueprints Teaches You Every Single Detail You Will Need To Know About: Seven Daily Habits To Boost Your Metabolism Resulting In Burning Fat Instagram Snapchat Facebook Twitter Social Media Marketing so much more ! Would you like to start today? If you do, just scroll up and hit the BUY button. Enjoy!
Book Synopsis Marketing for Attorneys and Law Firms by : William Winston
Download or read book Marketing for Attorneys and Law Firms written by William Winston and published by Routledge. This book was released on 2013-04-15 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing for Attorneys and Law Firms presents timely topics which are well-researched and written by a fine array of authors from around the country. As attorneys are becoming more interested in marketing and how it can benefit their practices, this book is an important tool. It aids attorneys as they evaluate and improve old marketing strategies and create new marketing strategies where such advertising was neglected. It is an ideal readings text for today’s attorney and legal consultants who wish to obtain a better insight into select aspects of marketing the law firm. This is the only readings book that focuses on these areas: applications of marketing planning, attorney selection by consumers, and client and provider attitudes toward legal services. Part Two thoroughly examines various aspects of how clients select and evaluate the performance of legal services. Today’s attorneys must first fully understand what their clients perceive about their services before jumping into marketing their services. This section provides insight that most attorneys would normally not investigate and lays the groundwork for the development of marketing programs. Part Three addresses the wide use of legal advertising, and again provides insight into what clients and attorneys think and perceive about various forms of advertising the law firm. This provides a base from which attorneys who are planning to advertise may be able to prevent failure and promote a greater level of success for the advertising program. Applied mainly to private legal practices and clinics, some of the specific topics covered in the three sections include consumers’perceptions of attorneys and legal advertising; attorneys’perceptions of marketing and advertising; perceived risk in selecting an attorney and how consumers actually select attorneys; customer/client service attributes for attorneys; measuring the effectiveness of legal advertising; market planning and strategies for today’s legal practice; promoting the legal practice; and developing referral and networking systems in legal practice. For attorneys in private practice, law firm libraries and administrators, law professors who specialize in practice development, consultants who concentrate in legal practice marketing, law school libraries, and marketing professors and consultants who teach or consult in the professional service sectors should read this invaluable reference book.
