The Silicon Valley Model

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The Silicon Valley Model

Author : Annika Steiber
Publisher : Springer
ISBN 13 : 3319249215
Total Pages : 181 pages
Book Rating : 4.3/5 (192 download)

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Book Synopsis The Silicon Valley Model by : Annika Steiber

Download or read book The Silicon Valley Model written by Annika Steiber and published by Springer. This book was released on 2015-12-11 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a new management model that has evolved in Silicon Valley. The future will favor companies that can migrate to a management model, better suited for the times. The abilities to remain entrepreneurial and innovate constantly will be essential for all companies in an innovation economy. However, most firms still use industrial-age management models that are not suited to attracting and energizing entrepreneurial talent. This book imbibes latest results from a year-long study of Google’s approaches to management, and finds similar principles being applied at companies including, Facebook, LinkedIn, Twitter, Tesla Motors, and Apigee. By distilling on the aspects that work across a variety of innovative firms, the authors present a synthesis that could have profound implications for managers everywhere.

The Venture Capital State

Author : Robyn Klingler-Vidra
Publisher : Cornell University Press
ISBN 13 : 1501723391
Total Pages : 300 pages
Book Rating : 4.5/5 (17 download)

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Book Synopsis The Venture Capital State by : Robyn Klingler-Vidra

Download or read book The Venture Capital State written by Robyn Klingler-Vidra and published by Cornell University Press. This book was released on 2018-09-15 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Silicon Valley has become shorthand for a globally acclaimed way to unleash the creative potential of venture capital, supporting innovation and creating jobs. In The Venture Capital State Robyn Klingler-Vidra traces how and why different states have adopted distinct versions of the Silicon Valley model. Venture capital seeks high rewards but is enveloped in high risk. The author’s deep investigations of venture capital policymaking in East Asian states (Hong Kong, Taiwan, Singapore) show that success does not reflect policymakers’ ability to replicate the Silicon Valley model. Instead, she argues, performance reflects their skill in adapting a highly lauded model to their local context. Policymakers are "contextually rational" in their learning; their context-rooted norms shape their preferences. The normative context for learning about policy—how elites see themselves and what they deem as locally appropriate—informs how they design their efforts. The Venture Capital State offers a novel conceptualization of rationality, bridging diametrically opposed versions of bounded and conventional rationality. This new understanding of rationality is simultaneously fully informed and context based, and it provides a framework by which analysts can bring domestic factors to the very heart of international diffusion of policy. Klingler-Vidra concludes that states have a visible hand in constituting even quintessentially neoliberal markets.

Out-Innovate

Author : Alexandre "Alex" Lazarow
Publisher : Harvard Business Press
ISBN 13 : 1633697592
Total Pages : 257 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Out-Innovate by : Alexandre "Alex" Lazarow

Download or read book Out-Innovate written by Alexandre "Alex" Lazarow and published by Harvard Business Press. This book was released on 2020-04-07 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new playbook for innovation and startup success is emerging from beyond Silicon Valley--at the "frontier." Startups have changed the world. In the United States, many startups, such as Tesla, Apple, and Amazon, have become household names. The economic value of startups has doubled since 1992 and is projected to double again in the next fifteen years. For decades, the hot center of this phenomenon has been Silicon Valley. This is changing fast. Thanks to technology, startups are now taking root everywhere, from Delhi to Detroit to Nairobi to Sao Paulo. Yet despite this globalization of startup activity, our knowledge of how to build successful startups is still drawn primarily from Silicon Valley. As venture capitalist Alexandre Lazarow shows in this insightful and instructive book, this Silicon Valley "gospel" is due for a refresh--and it comes from what he calls the "frontier," the growing constellation of startup ecosystems, outside of the Valley and other major economic centers, that now stretches across the globe. The frontier is a truly different world where startups often must cope with political or economic instability and lack of infrastructure, and where there might be little or no access to angel investors, venture capitalists, or experienced employee pools. Under such conditions, entrepreneurs must be creators who build industries rather than disruptors who change them because there are few existing businesses to disrupt. The companies they create must be global from birth because local markets are too small. They focus on resiliency and sustainability rather than unicorn-style growth at any cost. With rich and wide-ranging stories of frontier innovators from around the world, Out-Innovate is the new playbook for innovation--wherever it has the potential to happen.

The Code

Author : Margaret O'Mara
Publisher : Penguin
ISBN 13 : 0399562206
Total Pages : 514 pages
Book Rating : 4.3/5 (995 download)

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Book Synopsis The Code by : Margaret O'Mara

Download or read book The Code written by Margaret O'Mara and published by Penguin. This book was released on 2020-07-07 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of New York Magazine's best books on Silicon Valley! The true, behind-the-scenes history of the people who built Silicon Valley and shaped Big Tech in America Long before Margaret O'Mara became one of our most consequential historians of the American-led digital revolution, she worked in the White House of Bill Clinton and Al Gore in the earliest days of the commercial Internet. There she saw firsthand how deeply intertwined Silicon Valley was with the federal government--and always had been--and how shallow the common understanding of the secrets of the Valley's success actually was. Now, after almost five years of pioneering research, O'Mara has produced the definitive history of Silicon Valley for our time, the story of mavericks and visionaries, but also of powerful institutions creating the framework for innovation, from the Pentagon to Stanford University. It is also a story of a community that started off remarkably homogeneous and tight-knit and stayed that way, and whose belief in its own mythology has deepened into a collective hubris that has led to astonishing triumphs as well as devastating second-order effects. Deploying a wonderfully rich and diverse cast of protagonists, from the justly famous to the unjustly obscure, across four generations of explosive growth in the Valley, from the forties to the present, O'Mara has wrestled one of the most fateful developments in modern American history into magnificent narrative form. She is on the ground with all of the key tech companies, chronicling the evolution in their offerings through each successive era, and she has a profound fingertip feel for the politics of the sector and its relation to the larger cultural narrative about tech as it has evolved over the years. Perhaps most impressive, O'Mara has penetrated the inner kingdom of tech venture capital firms, the insular and still remarkably old-boy world that became the cockpit of American capitalism and the crucible for bringing technological innovation to market, or not. The transformation of big tech into the engine room of the American economy and the nexus of so many of our hopes and dreams--and, increasingly, our nightmares--can be understood, in Margaret O'Mara's masterful hands, as the story of one California valley. As her majestic history makes clear, its fate is the fate of us all.

Disciplined Entrepreneurship

Author : Bill Aulet
Publisher : John Wiley & Sons
ISBN 13 : 1118692284
Total Pages : 288 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis Disciplined Entrepreneurship by : Bill Aulet

Download or read book Disciplined Entrepreneurship written by Bill Aulet and published by John Wiley & Sons. This book was released on 2013-08-12 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: 24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the “F” word – focus – is crucial to a startup’s success Common obstacles that entrepreneurs face – and how to overcome them How to use innovation to stand out in the crowd – it’s not just about technology Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit http://disciplinedentrepreneurship.com/

Troublemakers

Author : Leslie Berlin
Publisher : Simon and Schuster
ISBN 13 : 145165152X
Total Pages : 512 pages
Book Rating : 4.4/5 (516 download)

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Book Synopsis Troublemakers by : Leslie Berlin

Download or read book Troublemakers written by Leslie Berlin and published by Simon and Schuster. This book was released on 2017-11-07 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Acclaimed historian Leslie Berlin’s “deeply researched and dramatic narrative of Silicon Valley’s early years…is a meticulously told…compelling history” (The New York Times) of the men and women who chased innovation, and ended up changing the world. Troublemakers is the gripping tale of seven exceptional men and women, pioneers of Silicon Valley in the 1970s and early 1980s. Together, they worked across generations, industries, and companies to bring technology from Pentagon offices and university laboratories to the rest of us. In doing so, they changed the world. “In this vigorous account…a sturdy, skillfully constructed work” (Kirkus Reviews), historian Leslie Berlin introduces the people and stories behind the birth of the Internet and the microprocessor, as well as Apple, Atari, Genentech, Xerox PARC, ROLM, ASK, and the iconic venture capital firms Sequoia Capital and Kleiner Perkins Caufield & Byers. In the space of only seven years, five major industries—personal computing, video games, biotechnology, modern venture capital, and advanced semiconductor logic—were born. “There is much to learn from Berlin’s account, particularly that Silicon Valley has long provided the backdrop where technology, elite education, institutional capital, and entrepreneurship collide with incredible force” (The Christian Science Monitor). Featured among well-known Silicon Valley innovators are Mike Markkula, the underappreciated chairman of Apple who owned one-third of the company; Bob Taylor, who masterminded the personal computer; software entrepreneur Sandra Kurtzig, the first woman to take a technology company public; Bob Swanson, the cofounder of Genentech; Al Alcorn, the Atari engineer behind the first successful video game; Fawn Alvarez, who rose from the factory line to the executive suite; and Niels Reimers, the Stanford administrator who changed how university innovations reach the public. Together, these troublemakers rewrote the rules and invented the future.

EMPOWERED

Author : Marty Cagan
Publisher : John Wiley & Sons
ISBN 13 : 1119691257
Total Pages : 435 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis EMPOWERED by : Marty Cagan

Download or read book EMPOWERED written by Marty Cagan and published by John Wiley & Sons. This book was released on 2020-12-03 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Great teams are comprised of ordinary people that are empowered and inspired. They are empowered to solve hard problems in ways their customers love yet work for their business. They are inspired with ideas and techniques for quickly evaluating those ideas to discover solutions that work: they are valuable, usable, feasible and viable. This book is about the idea and reality of "achieving extraordinary results from ordinary people". Empowered is the companion to Inspired. It addresses the other half of the problem of building tech products?how to get the absolute best work from your product teams. However, the book's message applies much more broadly than just to product teams. Inspired was aimed at product managers. Empowered is aimed at all levels of technology-powered organizations: founders and CEO's, leaders of product, technology and design, and the countless product managers, product designers and engineers that comprise the teams. This book will not just inspire companies to empower their employees but will teach them how. This book will help readers achieve the benefits of truly empowered teams"--

Media Innovation and Entrepreneurship

Author : Michelle Ferrier
Publisher :
ISBN 13 : 9781989014004
Total Pages : pages
Book Rating : 4.0/5 (14 download)

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Book Synopsis Media Innovation and Entrepreneurship by : Michelle Ferrier

Download or read book Media Innovation and Entrepreneurship written by Michelle Ferrier and published by . This book was released on 2017-10-24 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Innovation & Entrepreneurship is an open, collaboratively written and edited volume designed to fill the needs of a growing number of journalism and mass communications programs in the U.S. that are teaching media entrepreneurship, media innovation, and the business of journalism to undergraduate and graduate students.

The Four Steps to the Epiphany

Author : Steve Blank
Publisher : John Wiley & Sons
ISBN 13 : 1119690285
Total Pages : 384 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis The Four Steps to the Epiphany by : Steve Blank

Download or read book The Four Steps to the Epiphany written by Steve Blank and published by John Wiley & Sons. This book was released on 2020-03-17 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time. The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book. Packed with concrete examples of what to do, how to do it and when to do it, the book will leave you with new skills to organize sales, marketing and your business for success. If your organization is starting a new venture, and you're thinking how to successfully organize sales, marketing and business development you need The Four Steps to the Epiphany. Essential reading for anyone starting something new. The Four Steps to the Epiphany was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.

Making Silicon Valley

Author : Christophe Lécuyer
Publisher : Chemical Heritage Foundation
ISBN 13 : 9780262122818
Total Pages : 414 pages
Book Rating : 4.1/5 (228 download)

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Book Synopsis Making Silicon Valley by : Christophe Lécuyer

Download or read book Making Silicon Valley written by Christophe Lécuyer and published by Chemical Heritage Foundation. This book was released on 2006 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: A history of the innovative practices in the San Francisco-area electronics industry that paved the way for the rise of the computer industry in Silicon Valley.

The Score Takes Care of Itself

Author : Bill Walsh
Publisher : Penguin
ISBN 13 : 1101109017
Total Pages : 393 pages
Book Rating : 4.1/5 (11 download)

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Book Synopsis The Score Takes Care of Itself by : Bill Walsh

Download or read book The Score Takes Care of Itself written by Bill Walsh and published by Penguin. This book was released on 2009-08-20 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: The last lecture on leadership by the NFL's greatest coach: Bill Walsh Bill Walsh is a towering figure in the history of the NFL. His advanced leadership transformed the San Francisco 49ers from the worst franchise in sports to a legendary dynasty. In the process, he changed the way football is played. Prior to his death, Walsh granted a series of exclusive interviews to bestselling author Steve Jamison. These became his ultimate lecture on leadership. Additional insights and perspective are provided by Hall of Fame quarterback Joe Montana and others. Bill Walsh taught that the requirements of successful leadership are the same whether you run an NFL franchise, a fortune 500 company, or a hardware store with 12 employees. These final words of 'wisdom by Walsh' will inspire, inform, and enlighten leaders in all professions.

Abolish Silicon Valley

Author : Wendy Liu
Publisher : Watkins Media Limited
ISBN 13 : 1912248719
Total Pages : 229 pages
Book Rating : 4.9/5 (122 download)

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Book Synopsis Abolish Silicon Valley by : Wendy Liu

Download or read book Abolish Silicon Valley written by Wendy Liu and published by Watkins Media Limited. This book was released on 2020-04-14 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Former insider turned critic Wendy Liu busts the myths of the tech industry, and offers a galvanising argument for why and how we must reclaim technology's potential for the public good. Former insider turned critic Wendy Liu busts the myths of the tech industry, and offers a galvanising argument for why and how we must reclaim technology's potential for the public good. "Lucid, probing and urgent. Wendy Liu manages to be both optimistic about the emancipatory potential of tech and scathing about the industry that has harnessed it for bleak and self-serving ends." -- Naomi Klein, author of On Fire: The Burning Case for a Green New Deal "An inspiring memoir manifesto...Technologists all over the world are realizing that no amount of code can substitute for political engagement. Liu's memoir is a road map for that journey of realization." -- Cory Doctorow, author of Radicalized and Little Brother Innovation. Meritocracy. The possibility of overnight success. What's not to love about Silicon Valley? These days, it's hard to be unambiguously optimistic about the growth-at-all-costs ethos of the tech industry. Public opinion is souring in the wake of revelations about Cambridge Analytica, Theranos, and the workplace conditions of Amazon workers or Uber drivers. It's becoming clear that the tech industry's promised "innovation" is neither sustainable nor always desirable. Abolish Silicon Valley is both a heartfelt personal story about the wasteful inequality of Silicon Valley, and a rallying call to engage in the radical politics needed to upend the status quo. Going beyond the idiosyncrasies of the individual founders and companies that characterise the industry today, Wendy Liu delves into the structural factors of the economy that gave rise to Silicon Valley as we know it. Ultimately, she proposes a more radical way of developing technology, where innovation is conducted for the benefit of society at large, and not just to enrich a select few.

Best Practices in State and Regional Innovation Initiatives

Author : National Research Council
Publisher : National Academies Press
ISBN 13 : 0309287375
Total Pages : 257 pages
Book Rating : 4.3/5 (92 download)

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Book Synopsis Best Practices in State and Regional Innovation Initiatives by : National Research Council

Download or read book Best Practices in State and Regional Innovation Initiatives written by National Research Council and published by National Academies Press. This book was released on 2013-06-04 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most of the policy discussion about stimulating innovation has focused on the federal level. This study focuses on the significant activity at the state level, with the goal of improving the public's understanding of key policy strategies and exemplary practices. Based on a series of workshops and conferences that brought together policymakers along with leaders of industry and academia in a select number of states, the study highlights a rich variety of policy initiatives underway at the state and regional level to foster knowledge based growth and employment. Perhaps what distinguishes this effort at the state level is most of all the high degree of pragmatism. Operating out of necessity, innovation policies at the state level often involve taking advantage of existing resources and recombining them in new ways, forging innovative partnerships among universities, industry and government organizations, growing the skill base, and investing in the infrastructure to develop new technologies and new industries. Many of these initiatives are being guided by leaders from the private sector and universities. The objective of Best Practices in State and Regional Innovation Initiatives: Competing in the 21st Century is not to do an empirical review of the inputs and outputs of various state programs. Nor is it to evaluate which programs are superior. Indeed, some of the notable successes, such as the Albany nanotechnology cluster, represent a leap of leadership, investment, and sustained commitment that has had remarkable results in an industry that is actively pursued by many countries. The study's goal is to illustrate the approaches taken by a variety of highly diverse states as they confront the increasing challenges of global competition for the industries and jobs of today and tomorrow.

INSPIRED

Author : Marty Cagan
Publisher : John Wiley & Sons
ISBN 13 : 111938754X
Total Pages : 370 pages
Book Rating : 4.1/5 (193 download)

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Book Synopsis INSPIRED by : Marty Cagan

Download or read book INSPIRED written by Marty Cagan and published by John Wiley & Sons. This book was released on 2017-11-17 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do today’s most successful tech companies—Amazon, Google, Facebook, Netflix, Tesla—design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love—and that will work for your business. With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, readers can take the information they learn and immediately leverage it within their own organizations—dramatically improving their own product efforts. Whether you’re an early stage startup working to get to product/market fit, or a growth-stage company working to scale your product organization, or a large, long-established company trying to regain your ability to consistently deliver new value for your customers, INSPIRED will take you and your product organization to a new level of customer engagement, consistent innovation, and business success. Filled with the author’s own personal stories—and profiles of some of today’s most-successful product managers and technology-powered product companies, including Adobe, Apple, BBC, Google, Microsoft, and Netflix—INSPIRED will show you how to turn up the dial of your own product efforts, creating technology products your customers love. The first edition of INSPIRED, published ten years ago, established itself as the primary reference for technology product managers, and can be found on the shelves of nearly every successful technology product company worldwide. This thoroughly updated second edition shares the same objective of being the most valuable resource for technology product managers, yet it is completely new—sharing the latest practices and techniques of today’s most-successful tech product companies, and the men and women behind every great product.

Beyond Silicon Valley

Author : Michael Goldberg
Publisher :
ISBN 13 : 9780999835203
Total Pages : 224 pages
Book Rating : 4.8/5 (352 download)

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Book Synopsis Beyond Silicon Valley by : Michael Goldberg

Download or read book Beyond Silicon Valley written by Michael Goldberg and published by . This book was released on 2018-04-21 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Beyond Silicon Valley: How One Online Course Helped Support Global Entrepreneurs, Professor Michael Goldberg takes readers on a global entrepreneurial adventure. He tells the stories of students who took his groundbreaking and hugely popular Beyond Silicon Valley massive open online course (MOOC), the most translated in Coursera history. To date, over 135,000 people have registered for Beyond Silicon Valley, and in this book, readers will meet nearly 20 students who started and grew their businesses, mentored other entrepreneurs, became innovation consultants, grew their entrepreneurial advocacy organizations, and more. These entrepreneurs live and work in transitioning economies throughout Europe, the Middle East, Asia, Africa, and the Americas. Goldberg also poignantly connects these startup struggles and successes to his hometown of Cleveland, Ohio, a region that is making a transition of its own. Join Goldberg as he inspires--and finds inspiration from--innovators and entrepreneurial supporters everywhere.

Innovation in Real Places

Author : Dan Breznitz
Publisher : Oxford University Press
ISBN 13 : 0197508138
Total Pages : 289 pages
Book Rating : 4.1/5 (975 download)

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Book Synopsis Innovation in Real Places by : Dan Breznitz

Download or read book Innovation in Real Places written by Dan Breznitz and published by Oxford University Press. This book was released on 2021-03-09 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of Balsillie Prize for Public Policy Winner of Donner Prize A challenge to prevailing ideas about innovation and a guide to identifying the best growth strategy for your community. Across the world, cities and regions have wasted trillions of dollars on blindly copying the Silicon Valley model of growth creation. Since the early years of the information age, we've been told that economic growth derives from harnessing technological innovation. To do this, places must create good education systems, partner with local research universities, and attract innovative hi-tech firms. We have lived with this system for decades, and the result is clear: a small number of regions and cities at the top of the high-tech industry but many more fighting a losing battle to retain economic dynamism. But are there other models that don't rely on a flourishing high-tech industry? In Innovation in Real Places, Dan Breznitz argues that there are. The purveyors of the dominant ideas on innovation have a feeble understanding of the big picture on global production and innovation. They conflate innovation with invention and suffer from techno-fetishism. In their devotion to start-ups, they refuse to admit that the real obstacle to growth for most cities is the overwhelming power of the real hubs, which siphon up vast amounts of talent and money. Communities waste time, money, and energy pursuing this road to nowhere. Breznitz proposes that communities instead focus on where they fit in the four stages in the global production process. Some are at the highest end, and that is where the Clevelands, Sheffields, and Baltimores are being pushed toward. But that is bad advice. Success lies in understanding the changed structure of the global system of production and then using those insights to enable communities to recognize their own advantages, which in turn allows to them to foster surprising forms of specialized innovation. As he stresses, all localities have certain advantages relative to at least one stage of the global production process, and the trick is in recognizing it. Leaders might think the answer lies in high-tech or high-end manufacturing, but more often than not, they're wrong. Innovation in Real Places is an essential corrective to a mythology of innovation and growth that too many places have bought into in recent years. Best of all, it has the potential to prod local leaders into pursuing realistic and regionally appropriate models for growth and innovation.

The Google Model

Author : Annika Steiber
Publisher : Springer Science & Business Media
ISBN 13 : 3319042084
Total Pages : 135 pages
Book Rating : 4.3/5 (19 download)

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Book Synopsis The Google Model by : Annika Steiber

Download or read book The Google Model written by Annika Steiber and published by Springer Science & Business Media. This book was released on 2014-04-14 with total page 135 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shows how companies like Google have reinvented the common practice in management in order to continuously innovate in fast changing industries. With the ever-increasing pace of change, reinventing existing management principles could become a necessity and prove crucial in the long-term competitiveness of many companies. The book presents a unique synthesis of findings from leading research on long-term competitiveness in fast changing industries. The core of the study comprises an exclusive 1-year in-depth research study on the drivers of innovation at Google and includes examples on how Google has translated the reinvented management principles into practice. The book also offers key action-points to help practitioners in reinventing their own management models for continuous innovation.