The Short Guide to Sustainable Investing

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Author :
Publisher : Routledge
ISBN 13 : 1351275429
Total Pages : 67 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis The Short Guide to Sustainable Investing by : Cary Krosinsky

Download or read book The Short Guide to Sustainable Investing written by Cary Krosinsky and published by Routledge. This book was released on 2017-09-08 with total page 67 pages. Available in PDF, EPUB and Kindle. Book excerpt: The vast majority of invested assets do not consider environmental, social or governance (ESG) factors. Socially responsible investing (SRI) emerged to address these challenges, but it remains largely deployed in "negative strategies" such as sector screening, and continues to be a small investment niche, largely due to perceptions about potential underperformance.Sustainable investing is a new, more positive investment construct, described as "an investment discipline that explicitly considers future social and environmental trends in financial decision making, in order to provide the best risk-adjusted and opportunity-directed returns for investors. By anticipating these trends ahead of the market, sustainable investing seeks to identify 'predictable surprises' that can help maximize value over the long term."This concise guide by one of the sector's leading experts: Disentangles the terminology around SRI and describes a new, positive, opportunities-oriented paradigm for sustainable investing Showcases funds and strategies that are delivering outperformance within ecological limitsSets out the key megatrends and scenarios which investors need to consider, and Offers a practical guide to constructing a sustainable portfolio. This is absolutely essential reading for investors, fund managers and analysts who need to get up to speed on sustainable investing.

Your Essential Guide to Sustainable Investing

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Publisher : Harriman House Limited
ISBN 13 : 0857199056
Total Pages : 175 pages
Book Rating : 4.8/5 (571 download)

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Book Synopsis Your Essential Guide to Sustainable Investing by : Larry E. Swedroe

Download or read book Your Essential Guide to Sustainable Investing written by Larry E. Swedroe and published by Harriman House Limited. This book was released on 2022-04-05 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainable investing is booming. The investment industry is fast approaching a point where one-third of global assets under management are invested with a sustainable objective. But do sustainable investment products do what investors expect them to do? How can an investor tell if their investments are having the social impact they want? Does that impact come at a financial cost? And how can investors weave their way through the web of confusing acronyms, conflicting agency ratings, and the mass of fund offerings, confident that they can recognize and avoid corporate greenwashing? Larry Swedroe and Sam Adams cut through the fog and bring clarity on all of this and more—providing investors with a firm plan for truly sustainable investing. The authors first define sustainable investing, illuminating the differences between ESG, SRI and impact investing, and reveal who is currently investing sustainably and why. They then move on to a comprehensive review of the academic research. What does the data really say about risk and return in sustainable investing? What performance can you genuinely expect from sustainable investments? And how are today’s sustainable investors using their influence to drive positive changes for society and the environment? Finally, this book arms you with a practical guide to investing sustainably, including how to effectively choose your asset allocation strategy, and select the managers and funds through which your money can create the change you want to see in the world. Your Essential Guide to Sustainable Investing is the definitive go-to resource that investors have been waiting for.

ESG and Responsible Institutional Investing Around the World: A Critical Review

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Author :
Publisher : CFA Institute Research Foundation
ISBN 13 : 1944960988
Total Pages : 80 pages
Book Rating : 4.9/5 (449 download)

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Book Synopsis ESG and Responsible Institutional Investing Around the World: A Critical Review by : Pedro Matos

Download or read book ESG and Responsible Institutional Investing Around the World: A Critical Review written by Pedro Matos and published by CFA Institute Research Foundation. This book was released on 2020-05-29 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: This survey examines the vibrant academic literature on environmental, social, and governance (ESG) investing. While there is no consensus on the exact list of ESG issues, responsible investors increasingly assess stocks in their portfolios based on nonfinancial data on environmental impact (e.g., carbon emissions), social impact (e.g., employee satisfaction), and governance attributes (e.g., board structure). The objective is to reduce exposure to investments that pose greater ESG risks or to influence companies to become more sustainable. One active area of research at present involves assessing portfolio risk exposure to climate change. This literature review focuses on institutional investors, which have grown in importance such that they have now become the largest holders of shares in public companies globally. Historically, institutional investors tended to concentrate their ESG efforts mostly on corporate governance (the “G” in ESG). These efforts included seeking to eliminate provisions that restrict shareholder rights and enhance managerial power, such as staggered boards, supermajority rules, golden parachutes, and poison pills. Highlights from this section: · There is no consensus on the exact list of ESG issues and their materiality. · The ESG issue that gets the most attention from institutional investors is climate change, in particular their portfolio companies’ exposure to carbon risk and “stranded assets.” · Investors should be positioning themselves for increased regulation, with the regulatory agenda being more ambitious in the European Union than in the United States. Readers might come away from this survey skeptical about the potential for ESG investing to affect positive change. I prefer to characterize the current state of the literature as having a “healthy dose of skepticism,” with much more remaining to be explored. Here, I hope the reader comes away with a call to action. For the industry practitioner, I believe that the investment industry should strive to achieve positive societal goals. CFA Institute provides an exemplary case in its Future of Finance series (www.cfainstitute.org/research/future-finance). For the academic community, I suggest we ramp up research aimed at tackling some of the open questions around the pressing societal goals of ESG investing. I am optimistic that practitioners and academics will identify meaningful ways to better harness the power of global financial markets for addressing the pressing ESG issues facing our society.

The Complete Idiot's Guide to Socially Responsible Investing

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Author :
Publisher : Penguin
ISBN 13 : 9781592577293
Total Pages : 356 pages
Book Rating : 4.5/5 (772 download)

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Book Synopsis The Complete Idiot's Guide to Socially Responsible Investing by : Ken Little

Download or read book The Complete Idiot's Guide to Socially Responsible Investing written by Ken Little and published by Penguin. This book was released on 2008 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than ever, people want their money investments to reflect their personal or political leanings. But how do they find out which companies are "socially responsible?" Do these "green" investments perform as well as traditional investments? How can they protect themselves from mutual funds or 401Ks that are managed without the future in mind? All these questions and more are answered by an international expert who founded the SRI World Group, one of the largest information services on SRI. Includes detailed information about SRI, its history and where it's headed Explains the criteria used to evaluate a company's level of social responsibility Compares performance of SRI to traditional investments

Evolutions in Sustainable Investing

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Publisher : John Wiley & Sons
ISBN 13 : 0470888490
Total Pages : 512 pages
Book Rating : 4.4/5 (78 download)

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Book Synopsis Evolutions in Sustainable Investing by : Cary Krosinsky

Download or read book Evolutions in Sustainable Investing written by Cary Krosinsky and published by John Wiley & Sons. This book was released on 2011-12-27 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainable Investing is fast becoming an essential method of generating long-term returns, moving beyond the negative approaches to socially responsible investing that have dominated the field. This book, our second on the subject, provides over 15 case studies of leading global investors and companies demonstrating how they successfully apply sustainability aspects to their core strategies. Learn from prominent thought leaders Dan Esty and Paul Hawken among others who have contributed key chapters. Our chapter on performance shows clearly how these strategies have been working once negative approaches are parsed out by those examining fund returns. This book also examines in great depth what data exists, and what's on the horizon, to best measure & capture sustainability successfully. Regional perspectives, including 3 chapters on Asia, and focuses on Canada, Australia, Africa & India are also included, as is a look across asset classes. Sustainable Investing, when performed with a positive perspective, has been outperforming the mainstream, unlike negative approaches designed to match benchmark returns. From eco-efficiency to sustainability-driven innovation and beyond, investors of all shapes & sizes need to know how best to position themselves for the radical market shifts underway.

Sustainable Investing

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Author :
Publisher : Oxford University Press
ISBN 13 : 0197643817
Total Pages : 273 pages
Book Rating : 4.1/5 (976 download)

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Book Synopsis Sustainable Investing by : H. Kent Baker

Download or read book Sustainable Investing written by H. Kent Baker and published by Oxford University Press. This book was released on 2022 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Can investors do well financially and do good for the world? Should they try? Many assume that investors "don't care who wins" as long as they are making money. For some investors, this mindset still rings true. Yet, many other investors challenge this stereotype and prefer to "make money mean more." Thus, they have dual goals: making money and doing good. This viewpoint, called sustainable investing, has gained considerable momentum in the last few decades. Sustainable investing delivers value by balancing traditional investing with environmental, social, and governance-related (ESG) insights to improve long-term outcomes. Some view sustainable investing as critical to the sustainability of investing. The book aims to demystify sustainable investing for "average" investors. It uses a question-and-answer format to examine whether such investments have a place in investor portfolios. Each chapter also contains insightful and amusing quotes by investment professionals and others. The book includes six chapters. Chapter 1 examines the changing investment landscape. Chapter 2 explores corporate social responsibility and the evolving responsibilities and obligations of a business. Chapter 3 focuses on the roles of social and religious values in shaping sustainable investing. Chapter 4 discusses the many investment options available to sustainable investors, such as stock, bonds, mutual funds, and exchange-traded funds. Chapter 5 reviews the performance implications of sustainable investing. This research-oriented chapter investigates the intriguing question, "Can sustainable investors have their cake and eat it too?" Finally, Chapter 6 ends by focusing on building a portfolio with a purpose"--

Sustainable Investing

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Author :
Publisher : Springer Nature
ISBN 13 : 3030714896
Total Pages : 252 pages
Book Rating : 4.0/5 (37 download)

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Book Synopsis Sustainable Investing by : Hanna Silvola

Download or read book Sustainable Investing written by Hanna Silvola and published by Springer Nature. This book was released on 2021-06-14 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reviews the latest methods of sustainable investing and financial profit making and describes how ESG (Environmental, Social, Governance) analysis can identify future business opportunities and manage risk to achieve abnormal returns. Megatrends such as climate change, sustainable development and digitalisation increase uncertainty and information asymmetry and have an impact on the future returns on investments. From a profit perspective, it is largely about how ESG factors affect the long-term value added by companies and the valuation of companies in the financial markets. Although sustainability provides an opportunity for abnormal returns, this phenomenon must be considered in a critical light. The book describes the risks and limitations associated with the accountability and availability of ESG data and tools. This book provides both academic findings and practical models for assessing the sustainability of investees and introduces practical tools and methods to make ESG analysis practice. It focuses on the ESG analysis of equity investments and fund investments in institutional investment organizations and provides a handbook for all investment analysts who are involved with investment decisions. Readers will benefit from understanding the methods, opportunities and challenges that professionals use in their ESG analysis with cases, interviews and practical tools for both institutional and private investors.

ESG Investing For Dummies

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Publisher : John Wiley & Sons
ISBN 13 : 1119771099
Total Pages : 370 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis ESG Investing For Dummies by : Brendan Bradley

Download or read book ESG Investing For Dummies written by Brendan Bradley and published by John Wiley & Sons. This book was released on 2021-04-06 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your guide to investing for a more sustainable world Investing in one’s own future has always been a good financial move. But what if you want to ensure that the companies you have a financial interest in are also helping to improve the present and future of all of us—and of the planet? More than ever before, sustainable investors want to be confident that a company’s Environmental (net zero emissions target), Social (response to the Covid-19 pandemic), and Governance (no repeats of Enron and WorldCom) policies and actions are positively impacting the global outlook—and to identify ways that their dollar can incentivize business leaders to do even better. The worldwide rise of an Environmental, Socially Responsible, and Governance (ESG) approach to investing shows you’re not alone, and the $30+ trillion—and growing—committed in this way says it’s already become a transformative global movement. ESG provides a framework for evaluating companies that, unlike unrelated investment strategies, informs and guides sustainable investment. Even if you’re a novice investor, ESG For Dummies will allow you to hit this new investing landscape running, providing you with measurable ways to factor ESG into company performance, see how these are reflected in your investment return, and show how you can monitor companies to ensure your money is being put to ethical use. You’ll also become familiar with the big names to follow in the ESG world, how they’re already effecting positive change, and how you can help. Identify the drivers for each category of ESG Define and measure material ESG factors for investing success Understand principles for building a diversified sustainable portfolio Recognize material ESG factors effect on company performance ESG investing introduces powerful tools to do real and lasting good: this book shows you how to use them to help make everyone’s future, including your own, much more secure.

Compelling Returns

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Publisher : John Wiley & Sons
ISBN 13 : 0470432454
Total Pages : 229 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Compelling Returns by : Scott J. Budde

Download or read book Compelling Returns written by Scott J. Budde and published by John Wiley & Sons. This book was released on 2008-09-25 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Achieve competitive financial returns and make a difference at the same time by applying the information in Compelling Returns: A Practical Guide to Socially Responsible Investing, a well-rounded guide to socially responsible investing (SRI). Understand the basics of SRI and discover how you can align your values with your investments by choosing from three basic strategies. Learn to implement these strategies in your investment portfolios and combine your newfound knowledge with the basic principles of successful investing. An up-to-date directory of companies involved with SRI is included.

Sustainable Investing for Institutional Investors

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118203178
Total Pages : 8 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Sustainable Investing for Institutional Investors by : Mirjam Staub-Bisang

Download or read book Sustainable Investing for Institutional Investors written by Mirjam Staub-Bisang and published by John Wiley & Sons. This book was released on 2012-05-22 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive guide to socially responsible investing (SRI) With concerns about climate change increasing among investors, many are looking for opportunities that offer positive social as well as monetary returns. Sustainable Investing for Institutional Investors: Risk, Regulation and Strategies explores the key issues related to "Socially Responsible Investment" (SRI) for institutional investors and trustees, including investment strategies, risk and returns, market data, regulatory frameworks, and more. Looking at all investment classes, including bonds, equities, real estate, commodities, and many others, the book provides an in-depth view of SRI-relevant asset classes to help you decide which is best for you. To better contextualize SRI opportunities and challenges, the book presents 20 case studies involving institutional investors that are currently following a sustainable investment strategy and how they have approached SRI. For business leaders already familiar with or practicing corporate social responsibility and/or environmentally sustainable management, SRI is the next step to turning modern corporations into good citizens, and this book contains everything you need to get started. Provides a comprehensive overview on all aspects of sustainable investing relevant for institutional investors and trustees Explores sustainable investment strategies across all asset classes Includes 20 SRI case studies that show investors at work around the world Features a Foreword by Dr. Klaus Schwab, Executive Chairman of the World Economic Forum Featuring everything you need to understand and benefit from the opportunities presented by environmentally sustainable investing, Sustainable Investing for Institutional Investors is essential reading for individual investors, their advisors, and anyone interested in making profitable, socially conscious investment choices.

Sustainable Investing

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Author :
Publisher : Earthscan
ISBN 13 : 1849773955
Total Pages : 273 pages
Book Rating : 4.8/5 (497 download)

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Book Synopsis Sustainable Investing by : Cary Krosinsky

Download or read book Sustainable Investing written by Cary Krosinsky and published by Earthscan. This book was released on 2012 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainable Investing is fast becoming the smart way of generating long-term returns. With conventional investors now scrambling to factor in issues such as climate change, this book captures a turning point in the evolution of global finance. Bringing together leading practitioners of Sustainable Investing from across the globe, this book charts how this agenda has evolved, what impact it has today, and what prospects are emerging for the years ahead. Sustainable Investing has already been outperforming the mainstream, and concerned investors need to know how best to position themselves for potentially radical market change.

Environmental, Social, and Governance (ESG) Investing

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Publisher : Academic Press
ISBN 13 : 0128186933
Total Pages : 371 pages
Book Rating : 4.1/5 (281 download)

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Book Synopsis Environmental, Social, and Governance (ESG) Investing by : John Hill

Download or read book Environmental, Social, and Governance (ESG) Investing written by John Hill and published by Academic Press. This book was released on 2020-01-30 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: Environmental, Social, and Governance (ESG) Investing: A Balanced Analysis of the Theory and Practice of a Sustainable Portfolio presents a balanced, thorough analysis of ESG factors as they are incorporated into the investment process. An estimated 25% of all new investments are in ESG funds, with a global total of $23 trillion and the U.S. accounting for almost $9 trillion. Many advocate the sustainability goals promoted by ESG, while others prefer to maximize returns and spend their earnings on social causes. The core problem facing those who want to promote sustainability goals is to define sustainability investing and measure its returns. This book examines theories and their practical implications, illuminating issues that other books leave in the shadows. Provides a dispassionate examination of ESG investing Presents the historical arguments for maximizing returns and competing theories to support an ESG approach Reviews case studies of empirical evidence about relative returns of both traditional and ESG investment approaches

Socially Responsible Investing For Dummies

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Publisher : John Wiley & Sons
ISBN 13 : 0470466790
Total Pages : 484 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Socially Responsible Investing For Dummies by : Ann C. Logue

Download or read book Socially Responsible Investing For Dummies written by Ann C. Logue and published by John Wiley & Sons. This book was released on 2009-01-06 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: Generate a good return as well as goodwill with this guide to ethical investments Want to make money while you make a difference in the world? Socially Responsible Investing For Dummies, a 2010 Green Book Festival award winner, is as practical, hands-on guide to smart social investing that shows you how to maximize your profits while remaining true to your values. You get expert advice in targeting an issue you're passionate about, researching potential investments, and putting your socially responsible choices into action. Get started with social investing basics — understand what it is, why it works, and how investors define social responsibility Navigate the socially responsible enterprise — discover the business principles that help ethical organizations thrive Conduct your research — determine whether an investment has financial potential and also serves your personal needs Evaluate your investment choices — from stocks and bonds to mutual funds and ETFs to real estate and high finance, select the best investments and adjust your portfolio over time Get help from the pros — find brokers, financial planners, and mutual fund companies that can help you with your decisions Ensure your success — see how to diversify, monitor your investments, join forces with others, vote your proxies, keep your perspective, and more Keep up with investment trends — discover how to take advantage of new investment products and stay on top of industry changes Recognize truly socially responsible investments — understand how to tell socially responsible investment opportunities from "feel good" opportunities In Socially Responsible Investing For Dummies you will find: A clear introduction to social investing Issues to invest in, from environmental to international The different types of investments How to buy and sell Fiduciary responsibilities for the social investor How to use your investment clout to influence a company's performance Ten social investing traps you must avoid Activist investing success stories

Sustainable Investing

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Author :
Publisher : Routledge
ISBN 13 : 1000097994
Total Pages : 322 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Sustainable Investing by : Herman Bril

Download or read book Sustainable Investing written by Herman Bril and published by Routledge. This book was released on 2020-09-24 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book tells the story of how the convergence between corporate sustainability and sustainable investing is now becoming a major force driving systemic market changes. The idea and practice of corporate sustainability is no longer a niche movement. Investors are increasingly paying attention to sustainability factors in their analysis and decision-making, thus reinforcing market transformation. In this book, high-level practitioners and academic thought leaders, including contributions from John Ruggie, Fiona Reynolds, Johan Rockström, and Paul Polman, explain the forces behind these developments. The contributors highlight (a) that systemic market change is influenced by various contextual factors that impact how sustainable investing is perceived and practiced; (b) that the integration of ESG factors in investment decisions is impacting markets on a large scale and hence changes practices of major market players (e.g. pension funds); and (c) that technology and the increasing datafication of sustainability act as further accelerators of such change. The book goes beyond standard economic theory approaches to sustainable investing and emphasizes that capitalism founded on more real-world (complex) economics and cooperation can strengthen ESG integration. Aimed at both investment professionals and academics, this book gives the reader access to more practitioner-relevant information and it also discusses implementation issues. The reader will gain insights into how "mainstream" financial actors relate to sustainable investing.

Handbook on Sustainable Investments: Background Information and Practical Examples for Institutional Asset Owners

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Author :
Publisher : CFA Institute Research Foundation
ISBN 13 : 1944960368
Total Pages : 200 pages
Book Rating : 4.9/5 (449 download)

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Book Synopsis Handbook on Sustainable Investments: Background Information and Practical Examples for Institutional Asset Owners by : Swiss Sustainable Finance

Download or read book Handbook on Sustainable Investments: Background Information and Practical Examples for Institutional Asset Owners written by Swiss Sustainable Finance and published by CFA Institute Research Foundation. This book was released on 2017-12-27 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fast growing share of investors have recently widened their scope of analysis to criteria regarded as extra-financial. They are driven by different motivations. Adoption of sustainable investment strategies can be driven, on the one hand by the sole motivation to hedge portfolios against knowable risks by expanding the conceptual framework to incorporate the latest best practice in risk management. Other investors focus rather on a long-term view and make an active bet on societal change. Recent empirical research has shown that considering sustainability factors within investment practices does not come at a cost (i.e. through a reduced opportunity set) but allows for competitive returns. Furthermore, the growing market and resulting competition in the wake of sustainable investing going mainstream has the welcome effect to compress fees for such products. Hence, staying informed about recent trends in sustainable investing is imperative no matter what the main motivation is.

You Are the Change

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Publisher :
ISBN 13 : 9781686406737
Total Pages : 123 pages
Book Rating : 4.4/5 (67 download)

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Book Synopsis You Are the Change by : Stephan Kerby

Download or read book You Are the Change written by Stephan Kerby and published by . This book was released on 2019-08-17 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the objective of making complex information more accessible, Stephan Kerby has created a guide to socially responsible investing and shareholder advocacy that both educates and motivates the reader. This guide is a worthwhile read for any investor regardless of income level, religion, or political affiliation. The strategies presented in these pages are versatile and broadly applicable in the movement toward greater social responsibility. Here is where financial security meets global accountability. Stephan Kerby entered the profession of financial advising in 2000 after playing professional basketball abroad. The birth of his son and life away from sports created a desire to learn more about personal finance to prepare financially going forward. As he worked and traveled, Stephan contemplated how to manage his family's finances and ensure that his investments aligned with his ethical principles and love of animals. This process uncovered a passion for educating himself and others on the topics of standard investments, socially responsible investing (SRI), and financial planning. He has given talks on the subject in many parts of the US, including Colorado, Florida, Iowa, Kentucky, Maine, Minnesota, New Hampshire, and Ohio. Stephan spent 18 years as an Independent Advisor/RIA before partnering with long-time friend and founder of KMF Advisors, Brad Davis, to run the Socially Responsible Investment division. Stephan became the first advisor in the United States to earn the new Chartered SRI Counselor (CSRIC(tm)) designation through the College for Financial Planning. He and his wife Amber enjoy hiking with their children and dogs, foraging, and plant-based cooking.

Green Investing

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Publisher :
ISBN 13 : 9780985336400
Total Pages : 166 pages
Book Rating : 4.3/5 (364 download)

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Book Synopsis Green Investing by : Patrick J. Costello

Download or read book Green Investing written by Patrick J. Costello and published by . This book was released on 2013-09 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, Patrick Costello, a practicing Certified Financial Planner(tm), shows busy investors how to implement a socially responsible and sustainable investment (SRI) strategy. Without spending an inordinate amount of time or becoming an investing expert, everyday investors can align their investing process with their personal ethics and values while earning a competitive return. Additionally, Patrick introduces the concept of "Green" investing, which is fundamentally about investor empowerment. Green investing, with socially responsible and sustainable investing at its core, goes beyond investment selection and encompasses the totality of the individual's investing experience. It is critical that aspiring SRI investors learn to navigate today's complex investing environment, avoiding pitfalls and leveraging the resources offered by the professional SRI community. In addition, a basic knowledge of the principles of portfolio construction is essential to any investor's success in achieving her goals. Only after an investor learns these lessons will she be fully prepared to build a diversified, risk-adjusted, socially responsible and sustainable portfolio. The financial services industry is rife with conflicts of interest, marketing hype and enormous amounts of media "noise." When investing through Wall Street financial service firms or national banks, investors may be unwittingly limiting themselves to proprietary trading programs and/or a small handful of mutual fund families that do not offer much in the way of SRI options. Investment professionals calling themselves "Financial Advisors" may in fact be nothing more than salesmen, eager to promote investment products of dubious value that pay high commissions. A Green investor is armed with the knowledge required to sift through financial service propaganda and media noise. She has the skills to select a financial professional who puts her interests ahead of his own, and enough of a working knowledge of portfolio construction to guard against taking inappropriate investment risks. "Green Investing: More Than Being Socially Responsible" delivers the following: 1) Clear definitions of what Socially Responsible (SRI), Sustainable, and Impact investing are all about, 2) Current objective performance information demonstrating that there is no need for SRI investors to make a financial sacrifice, 3) Practical step-by-step guidelines investors can use to add Socially Responsible and Sustainable investing strategies to their portfolios, 4) Concise explanations of the differences and similarities among popular investment vehicles such as mutual funds, exchange traded funds (ETFs) and separate accounts, 5) An overview of the science behind the construction of a diversified, risk-adjusted investment portfolio, 5) An analysis of the influence of Wall Street firms and large national banks on the investing environment, 6) A discussion of the impact of the financial media on the decision-making process of the long-term investor, and 7) Detailed descriptions of the professional training and standards of care offered by financial professionals with titles such as Financial Advisor, Investment Consultant, Certified Financial Planner(tm). To get right to the heart of the biggest misunderstanding among ordinary investors: The most current objective data show that an investor does not have to sacrifice performance in order to add an SRI element to his or her investment strategy.