The Sales Interview

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Acing the Sales Interview

Author : Gregory Novarro
Publisher : Independently Published
ISBN 13 : 9781980497745
Total Pages : 116 pages
Book Rating : 4.4/5 (977 download)

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Book Synopsis Acing the Sales Interview by : Gregory Novarro

Download or read book Acing the Sales Interview written by Gregory Novarro and published by Independently Published. This book was released on 2018-03-07 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: The premiere step by step guide on how to land a six figure sales job in today's super competitive market. Written by a 20 year pharmaceutical and medical device sales leader, this guide gives you the practical guidance needed to be the top candidate for any sales job. The book was written primarily for people who have been laid off from a sales position but can be used by anyone to give them advantage. This book helps with writing a great resume, setting up an all-star LinkedIn profile, how to use a LinkedIn strategy, phone screen advice, and face to face interviews. Did you know that 85% of people hired at a company are from internal referrals? This book helps you become an internal referral even if you do not know anyone at the company. Greg Novarro gives his expert advice that he gives all of his clients when he speaks to them one on one. Screen shots help you navigate hidden LinkedIn tricks that allow recruiters to find you over other qualified candidates. Greg is also an expert on hiring since he has led national sales teams and knows what he looks for in top sales candidates. Through this inside information Greg gives you a step by step guide on how to conquer the STAR format of behavioral questions. There is a template you can use to prepare for these questions which will give you the confidence to ace the interview. This book gives you more advanced questions to ask during interviews that will set you apart from all other candidates. Greg helps you to identify your WHY and HOW which most sales people DO NOT DO well during the interview process. Greg's advice has helped hundreds of people gain top paying sales positions and his expert advice is now available in an affordable downloadable guide. This guide is like having the answers to a final exam. You get the inside tips needed to be prepared for any sales interview situation. If you are in pharmaceutical, medical devices, capital equipment, durable goods, diagnostic, IT, or really any sales position and want to ace your next interview then you need this book. Your competition may already have it.

Interview Questions and Answers

Author : Richard McMunn
Publisher : How2Become Ltd
ISBN 13 : 1907558748
Total Pages : 161 pages
Book Rating : 4.9/5 (75 download)

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Book Synopsis Interview Questions and Answers by : Richard McMunn

Download or read book Interview Questions and Answers written by Richard McMunn and published by How2Become Ltd. This book was released on 2013-05 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Unspoken Rules

Author : Gorick Ng
Publisher : Harvard Business Press
ISBN 13 : 1647820456
Total Pages : 194 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis The Unspoken Rules by : Gorick Ng

Download or read book The Unspoken Rules written by Gorick Ng and published by Harvard Business Press. This book was released on 2021-04-27 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named one of 10 Best New Management Books for 2022 by Thinkers50 A Wall Street Journal Bestseller "...this guide provides readers with much more than just early careers advice; it can help everyone from interns to CEOs." — a Financial Times top title You've landed a job. Now what? No one tells you how to navigate your first day in a new role. No one tells you how to take ownership, manage expectations, or handle workplace politics. No one tells you how to get promoted. The answers to these professional unknowns lie in the unspoken rules—the certain ways of doing things that managers expect but don't explain and that top performers do but don't realize. The problem is, these rules aren't taught in school. Instead, they get passed down over dinner or from mentor to mentee, making for an unlevel playing field, with the insiders getting ahead and the outsiders stumbling along through trial and error. Until now. In this practical guide, Gorick Ng, a first-generation college student and Harvard career adviser, demystifies the unspoken rules of work. Ng distills the wisdom he has gathered from over five hundred interviews with professionals across industries and job types about the biggest mistakes people make at work. Loaded with frameworks, checklists, and talking points, the book provides concrete strategies you can apply immediately to your own situation and will help you navigate inevitable questions, such as: How do I manage my time in the face of conflicting priorities? How do I build relationships when I’m working remotely? How do I ask for help without looking incompetent or lazy? The Unspoken Rules is the only book you need to perform your best, stand out from your peers, and set yourself up for a fulfilling career.

Topgrading for Sales

Author : Bradford D. Smart
Publisher : Penguin
ISBN 13 : 9781591842064
Total Pages : 130 pages
Book Rating : 4.8/5 (42 download)

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Book Synopsis Topgrading for Sales by : Bradford D. Smart

Download or read book Topgrading for Sales written by Bradford D. Smart and published by Penguin. This book was released on 2008 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Smart, the author of the bestselling "Topgrading," has teamed up with Alexander to teach sales managers how to conduct interviews in order to gain the best talent for their sales force.

Acing The Sales Interview

Author : Gregory Novarro
Publisher : Independently Published
ISBN 13 :
Total Pages : 142 pages
Book Rating : 4.5/5 (376 download)

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Book Synopsis Acing The Sales Interview by : Gregory Novarro

Download or read book Acing The Sales Interview written by Gregory Novarro and published by Independently Published. This book was released on 2021-07-17 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: The third edition of the Amazon best selling "Acing the Sales Interview" which launched in 2018. This is the premiere step by step guide on how to land a six figure sales job in today's super competitive pharmaceutical & medical device sales market. Written by a 25 year pharmaceutical and medical device sales leader, this guide gives you the practical guidance needed to be the top candidate for any sales job. The book was written primarily for people who have been laid off from a sales position but can be used by anyone to give them an advantage. This book helps with writing a great resume, setting up an all-star LinkedIn profile, how to use a LinkedIn strategy, phone screen advice, face to face interviews, what to do beyond the offer, updated with how Covid changed the industry, how to answer "sell me this pen" and resources no one else offers. It has also been updated now for the third time since it's #1 new release launch in 2018. Did you know that 85% of people hired at a company are from internal referrals? This book helps you become an internal referral even if you do not know anyone at the company. Gregory Novarro gives his expert advice that he gives all of his clients when he speaks to them one on one. Screen shots help you navigate hidden LinkedIn tricks that allow recruiters to find you over other qualified candidates. This new edition is now updated with all of LinkedIn's new features added since Covid. Greg is also an expert on hiring since he has led national sales teams and knows what he looks for in top sales candidates. Through this inside information Greg gives you a step by step guide on how to conquer the STAR format of behavioral questions. There is a template you can use to prepare for these questions which will give you the confidence to ace the interview. This book gives you more advanced questions to ask during interviews that will set you apart from all other candidates. Greg helps you to identify your WHY and HOW which most sales people DO NOT DO well during the interview process. Greg's advice has helped thousands of people gain top paying sales positions and his expert advice is now available in an affordable paperback and downloadable guide. This guide is like having the answers to a final exam. You get the inside tips needed to be prepared for any sales interview situation. Many that have purchased the first and second editions of this book claim this has been their interviewing "Bible." If you are in pharmaceutical, medical devices, capital equipment, durable goods, diagnostic, IT, or really any sales position and want to ace your next interview then you need this book. Your competition may already have it.

The Complete Q&A Job Interview Book

Author : Jeffrey G. Allen
Publisher : John Wiley & Sons
ISBN 13 : 0471654663
Total Pages : 258 pages
Book Rating : 4.4/5 (716 download)

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Book Synopsis The Complete Q&A Job Interview Book by : Jeffrey G. Allen

Download or read book The Complete Q&A Job Interview Book written by Jeffrey G. Allen and published by John Wiley & Sons. This book was released on 2004-04-26 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The ultimate job interview book! A systematic, foolproof way to generate offers. No job seeker should be without it." -National Job Market "The programmed system works because it is a simple, practical, proven way to interview properly. Use it to win the interview and win the job!" -Mary Lyon, Associated Press "Allen's 'Q&A' interview approach eliminates the fear of the unknown, replaces it with the confidence of knowing what to expect, and trains the applicant to get job offers." -Kimberly A. Hellyar, Director, Training Consultants International What is a job interview anyway? Is it an objective examination of your experience, skills, and work ethic? Not quite. It's a screen test. You're the actor. In this bestselling guide, Jeff Allen, the world's leading authority on the interview process, shows you how getting hired depends almost completely on the "actor factor." If you know your lines, perfect your delivery, and dress for the part, you'll get hired. If you don't, you won't. In The Complete Q&A Job Interview Book, Jeff develops your own personalized interview script to prepare you in advance for any question that comes your way. Covering questions on everything from personal background to management ability and technological know-how, he gives you a fail-safe delivery format for responding the right way every time. This new edition has been updated to guide you through today's changing job market, and includes an entirely new chapter on dealing with the latest open-ended interrogation questions. If getting a job is playing a part, this is your starring role. Follow the director, and you'll be a superstar!

Sell Yourself in Any Interview: Use Proven Sales Techniques to Land Your Dream Job

Author : Oscar Adler
Publisher : McGraw Hill Professional
ISBN 13 : 007164167X
Total Pages : 177 pages
Book Rating : 4.0/5 (716 download)

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Book Synopsis Sell Yourself in Any Interview: Use Proven Sales Techniques to Land Your Dream Job by : Oscar Adler

Download or read book Sell Yourself in Any Interview: Use Proven Sales Techniques to Land Your Dream Job written by Oscar Adler and published by McGraw Hill Professional. This book was released on 2008-05-11 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winning techniques that make you shine when your career is on the line Behind every question, an interviewer is really thinking, “What will you do for me?” Sell Yourself in Any Interview teaches you to translate your personal features (skills, experience, education, background) into direct benefits that meet the specific needs of the interviewer. This results-oriented workbook teaches the strategies employed by successful salespeople, such as being an excellent listener, asking questions skillfully, and delivering outstanding benefits.

Acing the Interview

Author : Tony Beshara
Publisher : HarperCollins Leadership
ISBN 13 : 0814409520
Total Pages : 290 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Acing the Interview by : Tony Beshara

Download or read book Acing the Interview written by Tony Beshara and published by HarperCollins Leadership. This book was released on 2008-01-23 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: At some point, most people have been caught off guard by tough interview questions. This book helps you take charge of the situation! In Acing the Interview, the employment expert Dr. Phil called “the best of the best” gives job seekers candid advice for answering even the most unexpected questions, including: You really don’t have as much experience as we would like?why should we hire you? How many hours in your previous jobs did you have to work each week to get everything done? What do you consider most valuable?a high salary, job recognition, or advancement? The book also arms business professionals with questions to ask prospective employers that could prevent them from making a big job mistake, such as: What would you say are the worst parts of this job? What are the major problems facing the company and this department? Why aren't you promoting from within? Taking you through the entire process, from the initial interview to evaluating a job offer, and even into salary negotiation, Acing the Interview is a no-nonsense, take-no-prisoners guide to interview success.

301 Smart Answers to Tough Interview Questions

Author : Vicky Oliver
Publisher : Sourcebooks, Inc.
ISBN 13 : 1402203853
Total Pages : 387 pages
Book Rating : 4.4/5 (22 download)

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Book Synopsis 301 Smart Answers to Tough Interview Questions by : Vicky Oliver

Download or read book 301 Smart Answers to Tough Interview Questions written by Vicky Oliver and published by Sourcebooks, Inc.. This book was released on 2005 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed full of the toughest interview questions and the savvy answers today's managers are looking for, this is the definitive guide to landing a job.

The Job Interview Phrase Book

Author : Nancy Schuman
Publisher : Simon and Schuster
ISBN 13 : 144050184X
Total Pages : 256 pages
Book Rating : 4.4/5 (45 download)

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Book Synopsis The Job Interview Phrase Book by : Nancy Schuman

Download or read book The Job Interview Phrase Book written by Nancy Schuman and published by Simon and Schuster. This book was released on 2009-11-18 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's tightening job market, the interview is a key stage. But too often in job interviews, candidates freeze and can't find the words they need to make the best impression. Now this clear, concise guide shows the best way to answer all the essential questions

Networking to Get Customers, a Job Or Anything You Want

Author : Chris Haroun
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781539044208
Total Pages : 222 pages
Book Rating : 4.0/5 (442 download)

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Book Synopsis Networking to Get Customers, a Job Or Anything You Want by : Chris Haroun

Download or read book Networking to Get Customers, a Job Or Anything You Want written by Chris Haroun and published by Createspace Independent Publishing Platform. This book was released on 2016-09-23 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you ready to take your career to the next level by getting meetings with people you never thought you could get access to? In Chris' latest book (called "Networking to Get Customers, a Job or Anything You Want"), you will learn how to significantly increase your chances of getting a job, customers and anything you want by networking. This book has over 200 pages plus over 2 hours of video lectures and 15 downloadable templates and 11 exercises to help you master networking and achieve your most ambitious professional and personal goals. Professor Haroun has successfully changed careers by networking (he worked at Goldman Sachs, then in the hedge fund industry at hedge fund giant Citadel, in the venture capital industry and in the consulting + tech sectors). He has raised/managed over $1bn in his career and enjoys teaching his in class MBA and undergraduate business students how to network to get a job, customers, etc. Written by Chris Haroun, who is an award winning business school professor and the author of the book "101 Crucial Lessons They Don't Teach You in Business School," which Business Insider wrote is "the most popular book of 2016 according to Business Insider readers." In 2015 Forbes called this book "1 of 6 books that all entrepreneurs must read right now." Chris also has the top selling online business course on Udemy.com called "An Entire MBA in 1 Course."Chris Haroun has an MBA in finance from Columbia University and a Bachelor of Commerce degree from McGill University where he is a McGill University Dobson Fellow (awarded for contributions to helping students and alumni with venture capital entrepreneurship advice). To learn more about Professor Chris Haroun and his company, please visit HarounVentures.com

Acing the Sales Interview: College Edition: The College Graduate's Guide for Mastering Sales Representative Interviews

Author : Gregory Novarro
Publisher : Independently Published
ISBN 13 : 9781980852032
Total Pages : 142 pages
Book Rating : 4.8/5 (52 download)

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Book Synopsis Acing the Sales Interview: College Edition: The College Graduate's Guide for Mastering Sales Representative Interviews by : Gregory Novarro

Download or read book Acing the Sales Interview: College Edition: The College Graduate's Guide for Mastering Sales Representative Interviews written by Gregory Novarro and published by Independently Published. This book was released on 2018-04-16 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate guide for breaking into pharmaceutical sales either from college or from a B2B sales job. This step by step guide helps you understand what you can be doing while still in college and upon graduation to get a high paying job in sales. This was written by Gregory Novarro the Amazon #1 new release author of "Acing the Sales Interview." This book was specifically written for college students, recent collage graduates, or B2B sales people to help them navigate real world interview situations. You get an inside view from the hiring managers point of view. Gregory teaches you how to set up a LinkedIn profile and he gives you a LinkedIn strategy that get's results. He also helps you develop a resume that will get you noticed and then how to prepare for phone screen and face to face interview. This is written from the perspective of pharmaceutical and medical device sales but is applicable to any high paying sales profession. The perfect gift for any student.

Acing the Sales Interview: College Edition

Author : Gregory Novarro
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781717401243
Total Pages : 140 pages
Book Rating : 4.4/5 (12 download)

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Book Synopsis Acing the Sales Interview: College Edition by : Gregory Novarro

Download or read book Acing the Sales Interview: College Edition written by Gregory Novarro and published by Createspace Independent Publishing Platform. This book was released on 2018-04-13 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: The premiere step by step guide on how to land a six figure sales job in today's super competitive market. Written by a 20 year pharmaceutical and medical device sales leader, this guide gives you the practical guidance needed to be the top candidate for any sales job. The book was written primarily for people who have been laid off from a sales position but can be used by anyone to give them an advantage. This book helps with writing a great resume, setting up an all-star LinkedIn profile, how to use a LinkedIn strategy, phone screen advice, and face to face interviews. Did you know that 85% of people hired at a company are from internal referrals? This book helps you become an internal referral even if you do not know anyone at the company. Greg Novarro gives his expert advice that he gives all of his clients when he speaks to them one on one. Screen shots help you navigate hidden LinkedIn tricks that allow recruiters to find you over other qualified candidates. Greg is also an expert on hiring since he has led national sales teams and knows what he looks for in top sales candidates. Through this inside information Greg gives you a step by step guide on how to conquer the STAR format of behavioral questions. There is a template you can use to prepare for these questions which will give you the confidence to ace the interview. This book gives you more advanced questions to ask during interviews that will set you apart from all other candidates. Greg helps you to identify your WHY and HOW which most sales people DO NOT DO well during the interview process. Greg's advice has helped hundreds of people gain top paying sales positions and his expert advice is now available in book format. This guide is like having the answers to a final exam. You get the inside tips needed to be prepared for any sales interview situation. If you are in pharmaceutical, medical devices, capital equipment, durable goods, diagnostic, IT, or really any sales position and want to ace your next interview then you need this book. Your competition may already have it.

Acing the Sales Interview: Second Edition: The Guide for Pharmaceutical /Medical Device Sales Representative Interviews

Author : Gregory Novarro
Publisher : Independently Published
ISBN 13 : 9781091282001
Total Pages : 122 pages
Book Rating : 4.2/5 (82 download)

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Book Synopsis Acing the Sales Interview: Second Edition: The Guide for Pharmaceutical /Medical Device Sales Representative Interviews by : Gregory Novarro

Download or read book Acing the Sales Interview: Second Edition: The Guide for Pharmaceutical /Medical Device Sales Representative Interviews written by Gregory Novarro and published by Independently Published. This book was released on 2019-03-22 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: The premiere step by step guide on how to land a six figure sales job in today's super competitive pharmaceutical & medical device sales market. Written by a 22 year pharmaceutical and medical device sales leader, this guide gives you the practical guidance needed to be the top candidate for any sales job. The book was written primarily for people who have been laid off from a sales position but can be used by anyone to give them advantage. This book helps with writing a great resume, setting up an all-star LinkedIn profile, how to use a LinkedIn strategy, phone screen advice, and face to face interviews. It has also been updated since it's #1 new release launch in 2018. Did you know that 85% of people hired at a company are from internal referrals? This book helps you become an internal referral even if you do not know anyone at the company. Gregory Novarro gives his expert advice that he gives all of his clients when he speaks to them one on one. Screen shots help you navigate hidden LinkedIn tricks that allow recruiters to find you over other qualified candidates. Greg is also an expert on hiring since he has led national sales teams and knows what he looks for in top sales candidates. Through this inside information Greg gives you a step by step guide on how to conquer the STAR format of behavioral questions. There is a template you can use to prepare for these questions which will give you the confidence to ace the interview. This book gives you more advanced questions to ask during interviews that will set you apart from all other candidates. Greg helps you to identify your WHY and HOW which most sales people DO NOT DO well during the interview process. Greg's advice has helped hundreds of people gain top paying sales positions and his expert advice is now available in an affordable downloadable guide. This guide is like having the answers to a final exam. You get the inside tips needed to be prepared for any sales interview situation. If you are in pharmaceutical, medical devices, capital equipment, durable goods, diagnostic, IT, or really any sales position and want to ace your next interview then you need this book. Your competition may already have it.

More Sales, Less Time

Author : Jill Konrath
Publisher : Penguin
ISBN 13 : 0698155602
Total Pages : 258 pages
Book Rating : 4.6/5 (981 download)

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Book Synopsis More Sales, Less Time by : Jill Konrath

Download or read book More Sales, Less Time written by Jill Konrath and published by Penguin. This book was released on 2016-12-06 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I felt like time was taunting me: 'Behind again? You'll never get it all done.' I worked harder and longer hours, sacrificing my limited personal time to stay ahead of the game. Still, it wasn't sufficient. My work just kept expanding, demanding more of me. I could never seem to call it a day. In my entire career, I'd never faced a sales problem of this magnitude." Sound familiar? If so, you're probably an overwhelmed seller. Your clients expect more, with faster turnarounds. Your quota keeps going up. You need to leverage social media, keep up-to-date on your industry, figure out how to sell new products and services, and learn all the latest technologies. The demands are never-ending. You could work nonstop around the clock and still not get it all done. It's a huge problem faced by experienced sales pros, busy entrepreneurs, and sales rookies. If you don't stay on top of your time, it's tough to make your numbers, let alone blow them away. Konrath, a globally recognized sales consultant and speaker, knew she needed help, but found that advice aimed at typical workers didn't work for her—or for others who needed to sell for a living. Salespeople need their own productivity guidelines adapted to the fast-paced, always-on sales world. So Konrath experimented relentlessly to discover the best time-savers and sales hacks in order to deliver the first productivity guide specifically for sales success. In More Sales, Less Time, Konrath blends cutting-edge behavioral research with her own deep knowledge of sales to teach you how to succeed in this age of distraction. You'll discover how to: • Reclaim a minimum of one hour per day by eliminating major time sucks and changing the way you tackle e-mail and social media. • Free up time to focus on activities that have the highest impact on your sales results, such as preparing, researching, strategizing, and connecting with customers. • Optimize your sales processes to eliminate redundancies and wasted time. • Transform your mind-set to effortlessly incorporate new, more productive habits; leverage your best brainpower; and stay at the top of your sales game. Konrath helps you develop strategies specifically tailored to your life in sales, using your strengths to cut through the feeling of being overwhelmed. All salespeople have the same number of hours in a day; it's up to you to rescue your time to sell smarter.

118 Great Answers to Tough Pharmaceutical Sales Interview Questions

Author : Anne Posegate
Publisher : Drug Careers
ISBN 13 : 9780971778566
Total Pages : 0 pages
Book Rating : 4.7/5 (785 download)

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Book Synopsis 118 Great Answers to Tough Pharmaceutical Sales Interview Questions by : Anne Posegate

Download or read book 118 Great Answers to Tough Pharmaceutical Sales Interview Questions written by Anne Posegate and published by Drug Careers. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pharmaceutical sales is one of the most sought-after careers in America. Competition for these coveted jobs is fierce and performing well during the interview is key. With advice from two pharmaceutical industry experts, this book outlines exactly what to expect during the interview and gives specific answers that will help land the job. Suddenly, no question is too tough and the reader will have an unfair advantage over the competition.

The Ultimate Guide To Interviewing For A Sales Job

Author : Jonathan Kruss
Publisher : Independently Published
ISBN 13 :
Total Pages : 98 pages
Book Rating : 4.5/5 (78 download)

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Book Synopsis The Ultimate Guide To Interviewing For A Sales Job by : Jonathan Kruss

Download or read book The Ultimate Guide To Interviewing For A Sales Job written by Jonathan Kruss and published by Independently Published. This book was released on 2021-05-21 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: Success in sales requires the right skills and a competitive, driven, and personable nature. However, scoring a great sales role takes more than just being confident in your own skills and nature. You have to convince a management team of those things as well. Just as sales is its own animal in the professional ecosystem, the sales interview is its own unique beast. Your skills will be fire-tested and aggressively interrogated, and the mock demo portion makes it more like an audition than an interview. Written by a 22-year pharmaceutical and medical device sales leader, this guide gives you the practical guidance needed to be the top candidate for any sales job. The book was written primarily for people who have been laid off from a sales position but can be used by anyone to give them an advantage. This book helps with writing a great resume, setting up an all-star LinkedIn profile, how to use a LinkedIn strategy, phone screen advice, and face-to-face interviews. It has also been updated since its #1 new release launch in 2018. This book gives you more advanced questions to ask during interviews that will set you apart from all other candidates. He helps you to identify your WHY and HOW which most salespeople DO NOT DO well during the interview process. His advice has helped hundreds of people gain top-paying sales positions and his expert advice is now available in an affordable downloadable guide. This guide is like having the answers to a final exam. You get the inside tips needed to be prepared for any sales interview situation. If you are in the pharmaceutical, medical devices, capital equipment, durable goods, diagnostic, IT, or really any sales position and want to ace your next interview then you need this book. Your competition may already have it.