The Routledge Companion To Transmedia Studies

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The Routledge Companion to Transmedia Studies

Author : Matthew Freeman
Publisher : Routledge
ISBN 13 : 1351054880
Total Pages : 492 pages
Book Rating : 4.3/5 (51 download)

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Book Synopsis The Routledge Companion to Transmedia Studies by : Matthew Freeman

Download or read book The Routledge Companion to Transmedia Studies written by Matthew Freeman and published by Routledge. This book was released on 2018-10-09 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: Around the globe, people now engage with media content across multiple platforms, following stories, characters, worlds, brands and other information across a spectrum of media channels. This transmedia phenomenon has led to the burgeoning of transmedia studies in media, cultural studies and communication departments across the academy. The Routledge Companion to Transmedia Studies is the definitive volume for scholars and students interested in comprehending all the various aspects of transmediality. This collection, which gathers together original articles by a global roster of contributors from a variety of disciplines, sets out to contextualize, problematize and scrutinize the current status and future directions of transmediality, exploring the industries, arts, practices, cultures, and methodologies of studying convergent media across multiple platforms.

The Routledge Companion to Media and Tourism

Author : Maria Månsson
Publisher : Routledge
ISBN 13 : 0429772831
Total Pages : 599 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis The Routledge Companion to Media and Tourism by : Maria Månsson

Download or read book The Routledge Companion to Media and Tourism written by Maria Månsson and published by Routledge. This book was released on 2020-07-07 with total page 599 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Companion to Media and Tourism provides a comprehensive overview of the research into the convergence of media and tourism and specifically investigates the concept of mediatized tourism. This Companion offers a holistic look at the relationship between media and tourism by drawing from a global range of contributions by scholars from disciplines across the humanities and social sciences. The book is divided into five parts, covering diverse aspects of mediatization of tourism including place and space, representation, cultural production, and transmedia. It features a comprehensive theoretical introduction and an afterword by leading scholars in this emerging field, delving into the ways in which different forms of media content and consumption converge, and the consequential effects on tourism and tourists. The collection is an invaluable resource for students and scholars of tourism studies, cultural studies, and media and communication, as well as those with a particular interest in mediatization, convergence culture, and contemporary culture.

The Routledge Companion to Radio and Podcast Studies

Author : Mia Lindgren
Publisher : Taylor & Francis
ISBN 13 : 1000586707
Total Pages : 598 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis The Routledge Companion to Radio and Podcast Studies by : Mia Lindgren

Download or read book The Routledge Companion to Radio and Podcast Studies written by Mia Lindgren and published by Taylor & Francis. This book was released on 2022-06-15 with total page 598 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive companion is a much-needed reference source for the expanding field of radio, audio, and podcast study, taking readers through a diverse range of essays examining the core questions and key debates surrounding radio practices, technologies, industries, policies, resources, histories, and relationships with audiences. Drawing together original essays from well-established and emerging scholars to conceptualize this multidisciplinary field, this book’s global perspective acknowledges radio’s enduring affinity with the local, historical relationship to the national, and its unpredictably transnational reach. In its capacious understanding of what constitutes radio, this collection also recognizes the latent time-and-space shifting possibilities of radio broadcasting, and of the myriad ways for audio to come to us 'live.' Chapters on terrestrial radio mingle with studies of podcasts and streaming audio, emphasizing continuities and innovations in form and content, delivery and reception, production cultures and aesthetics, reminding us that neither 'radio' nor 'podcasting' should be approached as static objects of analysis but rather as mutually constituting cultural forms. This cutting-edge and vibrant companion provides a rich resource for scholars and students of history, art theory, industry studies, journalism, media and communication, cultural studies, feminist analysis, and postcolonial studies. Chapter 42 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.

The Routledge Companion to Media Fandom

Author : Melissa A. Click
Publisher : Routledge
ISBN 13 : 1317268253
Total Pages : 462 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis The Routledge Companion to Media Fandom by : Melissa A. Click

Download or read book The Routledge Companion to Media Fandom written by Melissa A. Click and published by Routledge. This book was released on 2017-11-03 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: The field of fan studies has seen exponential growth in recent years and this companion brings together an internationally and interdisciplinarily diverse group of established scholars to reflect on the state of the field and to point to new research directions. Engaging an impressive array of media texts and formats and incorporating a variety of methodologies, this collection is organized into six main sections: methods and ethics, technologies and practices, identities, race and transcultural fandom, industry, and futures. Each section concludes with a conversation among some of the field’s leading scholars and industry insiders to address a wealth of questions relevant to each section topic.

The Routledge Companion to Media & Gender

Author : Cynthia Carter
Publisher : Routledge
ISBN 13 : 1135076944
Total Pages : 837 pages
Book Rating : 4.1/5 (35 download)

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Book Synopsis The Routledge Companion to Media & Gender by : Cynthia Carter

Download or read book The Routledge Companion to Media & Gender written by Cynthia Carter and published by Routledge. This book was released on 2013-12-13 with total page 837 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Companion to Media and Gender offers a comprehensive examination of media and gender studies, charting its histories, investigating ongoing controversies, and assessing future trends. The 59 chapters in this volume, written by leading researchers from around the world, provide scholars and students with an engaging and authoritative survey of current thinking in media and gender research. The Companion includes the following features: With each chapter addressing a distinct, concrete set of issues, the volume includes research from around the world to engage readers in a broad array of global and transnational issues and intersectional perspectives. Authors address a series of important questions that have consequences for current and future thinking in the field, including postfeminism, sexual violence, masculinity, media industries, queer identities, video games, digital policy, media activism, sexualization, docusoaps, teen drama, cosmetic surgery, media Islamophobia, sport, telenovelas, news audiences, pornography, and social and mobile media. A range of academic disciplines inform exploration of key issues around production and policymaking, representation, audience engagement, and the place of gender in media studies. The Routledge Companion to Media and Gender is an essential guide to the central ideas, concepts and debates currently shaping media and gender research.

Transmedia Marketing

Author : Anne Zeiser
Publisher : CRC Press
ISBN 13 : 1134746296
Total Pages : 582 pages
Book Rating : 4.1/5 (347 download)

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Book Synopsis Transmedia Marketing by : Anne Zeiser

Download or read book Transmedia Marketing written by Anne Zeiser and published by CRC Press. This book was released on 2015-06-19 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transmedia Marketing: From Film and TV to Games and Digital Media skillfully guides media makers and media marketers through the rapidly changing world of entertainment and media marketing. Its groundbreaking transmedia approach integrates storytelling and marketing content creation across multiple media platforms – harnessing the power of audience to shape and promote your story. Through success stories, full color examples of effective marketing techniques in action, and insight from top entertainment professionals, Transmedia Marketing covers the fundamentals of a sound 21st century marketing and content plan. You’ll master the strategy behind conducting research, identifying target audiences, setting goals, and branding your project. And, you’ll learn first-hand how to execute your plan’s publicity, events, advertising, trailers, digital and interactive content, and social media. Transmedia Marketing enlivens these concepts with: Hundreds of vibrant examples from across media platforms – The Hunger Games, Prometheus, The Dark Knight, Bachelorette, The Lord of the Rings, Despicable Me 2, Food, Inc., Breaking Bad, House of Cards, Downton Abbey, Game of Thrones, Top Chef, Pokémon, BioShock Infinite, Minecraft, Outlast, Titanfall, LEGO Marvel Super Heroes, Halo 4, Lonelygirl15, Annoying Orange Real-world advice from 45 leading industry writers, directors, producers, composers, distributors, marketers, publicists, critics, journalists, attorneys, and executives from markets, festivals, awards, and guilds Powerful in-depth case studies showcasing successful approaches – A.I. Artificial Intelligence, Mad Men, Lizzie Bennet Diaries, Here Comes Honey Boo Boo, and Martin Scorsese Presents the Blues Extensive Web content at www.transmediamarketing.com featuring a primer on transmedia platforms – film, broadcast, print, games, digital media, and experiential media; expanded case studies; sample marketing plans and materials; and exclusive interviews With Transmedia Marketing, you’ll be fully versed in the art of marketing film, TV, games, and digital media and primed to write and achieve the winning plan for your next media project.

Exploring Transmedia Journalism in the Digital Age

Author : Gambarato, Renira Rampazzo
Publisher : IGI Global
ISBN 13 : 1522537821
Total Pages : 348 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Exploring Transmedia Journalism in the Digital Age by : Gambarato, Renira Rampazzo

Download or read book Exploring Transmedia Journalism in the Digital Age written by Gambarato, Renira Rampazzo and published by IGI Global. This book was released on 2018-02-16 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the advent of digitization, the conceptual confusion surrounding the semantic galaxy that comprises the media and journalism universes has increased. Journalism across several media platforms provides rapidly expanding content and audience engagement that assist in enhancing the journalistic experience. Exploring Transmedia Journalism in the Digital Age provides emerging research on multimedia journalism across various platforms and formats using digital technologies. While highlighting topics, such as immersive journalism, nonfictional narratives, and design practice, this book explores the theoretical and critical approaches to journalism through the lens of various technologies and media platforms. This book is an important resource for scholars, graduate and undergraduate students, and media professionals seeking current research on media expansion and participatory journalism.

The Routledge Companion to Drama in Education

Author : Mary McAvoy
Publisher : Taylor & Francis
ISBN 13 : 1000536599
Total Pages : 774 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis The Routledge Companion to Drama in Education by : Mary McAvoy

Download or read book The Routledge Companion to Drama in Education written by Mary McAvoy and published by Taylor & Francis. This book was released on 2022-05-23 with total page 774 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Companion to Drama in Education is a comprehensive reference guide to this unique performance discipline, focusing on its process-oriented theatrical techniques, engagement of a broad spectrum of learners, its historical roots as a field of inquiry and its transdisciplinary pedagogical practices. The book approaches drama in education (DE) from a wide range of perspectives, from leading scholars to teaching artists and school educators who specialise in DE teaching. It presents the central disciplinary conversations around key issues, including best practice in DE, aesthetics and artistry in teaching, the histories of DE, ideologies in drama and education, and concerns around access, inclusivity and justice. Including reflections, lesson plans, programme designs, case studies and provocations from scholars, educators and community arts workers, this is the most robust and comprehensive resource for those interested in DE’s past, present and future.

The Routledge Research Companion to Popular Music and Gender

Author : Stan Hawkins
Publisher : Routledge
ISBN 13 : 1317042034
Total Pages : 503 pages
Book Rating : 4.3/5 (17 download)

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Book Synopsis The Routledge Research Companion to Popular Music and Gender by : Stan Hawkins

Download or read book The Routledge Research Companion to Popular Music and Gender written by Stan Hawkins and published by Routledge. This book was released on 2017-03-16 with total page 503 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why is gender inseparable from pop songs? What can gender representations in musical performances mean? Why are there strong links between gender, sexuality and popular music? The sound of the voice, the mix, the arrangement, the lyrics and images, all link our impressions of gender to music. Numerous scholars writing about gender in popular music to date are concerned with the music industry’s impact on fans, and how tastes and preferences become associated with gender. This is the first collection of its kind to develop and present new theories and methods in the analysis of popular music and gender. The contributors are drawn from a range of disciplines including musicology, sociology, anthropology, gender studies, philosophy, and media studies, providing new reference points for studies in this interdisciplinary field. Stan Hawkins’s introduction sets out to situate a variety of debates that prompts ways of thinking and working, where the focus falls primarily on gender roles. Amongst the innovative approaches taken up in this collection are: queer performativity, gender theory, gay and lesbian agency, the female pop celebrity, masculinities, transculturalism, queering, transgenderism and androgyny. This Research Companion is required reading for scholars and teachers of popular music, whatever their disciplinary background.

The Routledge Companion to Media Industries

Author : Paul McDonald
Publisher : Routledge
ISBN 13 : 1000451852
Total Pages : 709 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis The Routledge Companion to Media Industries by : Paul McDonald

Download or read book The Routledge Companion to Media Industries written by Paul McDonald and published by Routledge. This book was released on 2021-10-04 with total page 709 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bringing together 49 chapters from leading experts in media industries research, this major collection offers an authoritative overview of the current state of scholarship while setting out proposals for expanding, re-thinking and innovating the field. Media industries occupy a central place in modern societies, producing, circulating, and presenting the multitude of cultural forms and experiences we encounter in our daily lives. The chapters in this volume begin by outlining key conceptual and critical perspectives while also presenting original interventions to prompt new lines of inquiry. Other chapters then examine the impact of digitalization on the media industries, intersections formed between industries or across geographic territories, and the practices of doing media industries research and teaching. General ideas and arguments are illustrated through specific examples and case studies drawn from a range of media sectors, including advertising, publishing, comics, news, music, film, television, branded entertainment, live cinema experiences, social media, and music video. Making a vital and significant contribution to media research, this volume is essential reading for students and academics seeking to understand and evaluate the work of the media industries. Chapter 10 of this book is freely available as a downloadable Open Access PDF under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license available at http://www.taylorfrancis.com

The Routledge Companion to Marketing and Feminism

Author : Pauline Maclaran
Publisher :
ISBN 13 : 9781000522075
Total Pages : 490 pages
Book Rating : 4.5/5 (22 download)

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Book Synopsis The Routledge Companion to Marketing and Feminism by : Pauline Maclaran

Download or read book The Routledge Companion to Marketing and Feminism written by Pauline Maclaran and published by . This book was released on 2022 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive and authorative sourcebook offers academics, researchers and students an introduction to and overview of current scholarship at the intersection of marketing and feminism. In the last five years there has been a resurrection of feminist voices in marketing and consumer research. This mirrors a wider public interest in feminism - particularly in the media as well as the academy - with younger women discovering that patriarchal structures and strictures still limit women's development and life opportunities. The "F" word is back on the agenda - made high profile by campaigns such as #MeToo and #TimesUp. There is a noticeably renewed interest in feminist scholarship, especially amongst younger scholars, and significantly insightful interdisciplinary critiques of this new brand of feminism, including the identification of a neoliberal feminism that urges professional women to achieve a work/family balance on the back of other women's exploitation. Consolidating existing scholarship while exploring emerging theories and ideas which will generate further feminist research, this volume will be of interest to researchers, academics and students in marketing and consumption studies, especially those studying or researching the complex inter-relationship of feminism and marketing.

Transmedia Television

Author : Elizabeth Evans
Publisher :
ISBN 13 : 9780415712361
Total Pages : 0 pages
Book Rating : 4.7/5 (123 download)

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Book Synopsis Transmedia Television by : Elizabeth Evans

Download or read book Transmedia Television written by Elizabeth Evans and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Transmedia Television' explores attitudes towards the dramatic changes that television has undergone since the turn of the 21st century due to the development of digital technologies. It asks to what extent audiences are embracing these changes and what 'television' means in a multiplatform media landscape.

Transmedia Change

Author : Kevin Moloney
Publisher : Routledge
ISBN 13 : 1000555941
Total Pages : 257 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis Transmedia Change by : Kevin Moloney

Download or read book Transmedia Change written by Kevin Moloney and published by Routledge. This book was released on 2022-03-10 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines and illustrates the use of design principles, design thinking, and other empathy research techniques in university and public settings, to plan and ethically target socially-concerned transmedia stories and evaluate their success through user experience testing methods. All media industries continue to adjust to a dispersed, diverse, and dilettante mediascape where reaching a large global audience may be easy but communicating with a decisive and engaged public is more difficult. This challenge is arguably toughest for communicators who work to engage a public with reality rather than escape. The chapters in this volume outline the pedagogy and practice of design, empathy research methods for story development, transmedia logics for socially-concerned stories, development of community engagement and the embrace of collective narrative, art and science research collaboration, the role of mixed and virtual reality in prosocial communication, ethical audience targeting, and user experience testing for storytelling campaigns. Each broad topic includes case examples and full case studies of each stage in production. Offering a detailed exploration of a fast-emerging area, this book will be of great relevance to researchers and university teachers of socially-concerned transmedia storytelling in fields such as journalism, documentary filmmaking, education, and activism.

The Routledge Companion to Picturebooks

Author : Bettina Kümmerling-Meibauer
Publisher : Routledge
ISBN 13 : 1317526597
Total Pages : 526 pages
Book Rating : 4.3/5 (175 download)

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Book Synopsis The Routledge Companion to Picturebooks by : Bettina Kümmerling-Meibauer

Download or read book The Routledge Companion to Picturebooks written by Bettina Kümmerling-Meibauer and published by Routledge. This book was released on 2017-12-06 with total page 526 pages. Available in PDF, EPUB and Kindle. Book excerpt: Containing forty-eight chapters, The Routledge Companion to Picturebooks is the ultimate guide to picturebooks. It contains a detailed introduction, surveying the history and development of the field and emphasizing the international and cultural diversity of picturebooks. Divided into five key parts, this volume covers: Concepts and topics – from hybridity and ideology to metafiction and emotions; Genres – from baby books through to picturebooks for adults; Interfaces – their relations to other forms such as comics and visual media; Domains and theoretical approaches, including developmental psychology and cognitive studies; Adaptations. With ground-breaking contributions from leading and emerging scholars alike, this comprehensive volume is one of the first to focus solely on picturebook research. Its interdisciplinary approach makes it key for both scholars and students of literature, as well as education and media.

The Routledge Handbook of Star Trek

Author : Leimar Garcia-Siino
Publisher : Taylor & Francis
ISBN 13 : 1000569969
Total Pages : 673 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis The Routledge Handbook of Star Trek by : Leimar Garcia-Siino

Download or read book The Routledge Handbook of Star Trek written by Leimar Garcia-Siino and published by Taylor & Francis. This book was released on 2022-07-21 with total page 673 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Star Trek offers a synoptic overview of Star Trek, its history, its influence, and the scholarly response to the franchise, as well as possibilities for further study. This volume aims to bridge the fields of science fiction and (trans)media studies, bringing together the many ways in which Star Trek franchising, fandom, storytelling, politics, history, and society have been represented. Seeking to propel further scholarly engagement, this Handbook offers new critical insights into the vast range of Star Trek texts, narrative strategies, audience responses, and theoretical themes and issues. This compilation includes both established and emerging scholars to foster a spirit of communal, trans-generational growth in the field and to present diversity to a traditional realm of science fiction studies.

LEGO Studies

Author : Mark J.P. Wolf
Publisher : Routledge
ISBN 13 : 1317935446
Total Pages : 300 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis LEGO Studies by : Mark J.P. Wolf

Download or read book LEGO Studies written by Mark J.P. Wolf and published by Routledge. This book was released on 2014-11-13 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the "Automatic Binding Bricks" that LEGO produced in 1949, and the LEGO "System of Play" that began with the release of Town Plan No. 1 (1955), LEGO bricks have gone on to become a global phenomenon, and the favorite building toy of children, as well as many an AFOL (Adult Fan of LEGO). LEGO has also become a medium into which a wide number of media franchises, including Star Wars, Harry Potter, Pirates of the Caribbean, Batman, Superman, Lord of the Rings, and others, have adapted their characters, vehicles, props, and settings. The LEGO Group itself has become a multimedia empire, including LEGO books, movies, television shows, video games, board games, comic books, theme parks, magazines, and even MMORPGs. LEGO Studies: Examining the Building Blocks of a Transmedial Phenomenon is the first collection to examine LEGO as both a medium into which other franchises can be adapted and a transmedial franchise of its own. Although each essay looks at a particular aspect of the LEGO phenomenon, topics such as adaptation, representation, paratexts, franchises, and interactivity intersect throughout these essays, proposing that the study of LEGO as a medium and a media empire is a rich vein barely touched upon in Media Studies.

Transmedia Archaeology

Author : C. Scolari
Publisher : Springer
ISBN 13 : 1137434376
Total Pages : 95 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis Transmedia Archaeology by : C. Scolari

Download or read book Transmedia Archaeology written by C. Scolari and published by Springer. This book was released on 2014-11-04 with total page 95 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, the authors examine manifestations of transmedia storytelling in different historical periods and countries, spanning the UK, the US and Argentina. It takes us into the worlds of Conan the Barbarian, Superman and El Eternauta, introduces us to the archaeology of transmedia, and reinstates the fact that it's not a new phenomenon.