The Role Of Market Research In The Internationalization Of Small And Medium Enterprises

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The Role of Market Research in the Internationalization of Small and Medium Enterprises

Author : Adeel Asghar
Publisher : GRIN Verlag
ISBN 13 : 3346035875
Total Pages : 102 pages
Book Rating : 4.3/5 (46 download)

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Book Synopsis The Role of Market Research in the Internationalization of Small and Medium Enterprises by : Adeel Asghar

Download or read book The Role of Market Research in the Internationalization of Small and Medium Enterprises written by Adeel Asghar and published by GRIN Verlag. This book was released on 2019-10-14 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master's Thesis from the year 2009 in the subject Business economics - Market research, grade: 3.5, Mälardalen University (School of Sustainable Development of Society and Technology), course: MS International Marketing, language: English, abstract: The topic of this dissertation comes from these two areas: internationalization of small and medium enterprises (SMEs) and international entrepreneurship. When looking into SMEs internationalization research, there is lack of material about pre-internationalization stage of SMEs. It is also very critical that firms should have theoretical guidelines to follow in early internationalization stage when they have no or very little international experience. SMEs are well known for their innovative and risk taking approach. This study aims at providing them with a strategic framework or method to analyze the marketability of their products or services and exploit internationalization opportunities. It also focuses on helping them in reducing their risks linked with cross border business opportunities. This research is performed through case study method. A new conceptual model has been developed by integrating relevant standard approaches within the field of research. This model has been further explained by implementing it on case company. Internationalization of SMEs in general has become a very famous topic in the world. This is the area which is developing further at present. Plenty of research has been performed from different perspectives and angles. International Entrepreneurship is an emerging area when it is yet struggling for standard definition. International entrepreneurship theory and SMEs are very much connected areas. While making a study related to internationalization of SMEs, we cannot neglect the importance of entrepreneurs, which is widely recognized as the main variables in SMEs' internationalization. Developing theoretical and conceptual model by integrating different existing theories is very usual in SMEs' internationalization research area. This may be due the reason that there is lack of standard theories or approaches in this area so there is an absolute need for such efforts. Motivated by similar drive authors aimed to create customized theoretical framework for analysis with the help of different standard approaches in the field.

Internationalisation of Small Medium Enterprises (SMEs)

Author : Jobaire Alam
Publisher : GRIN Verlag
ISBN 13 : 366865462X
Total Pages : 21 pages
Book Rating : 4.6/5 (686 download)

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Book Synopsis Internationalisation of Small Medium Enterprises (SMEs) by : Jobaire Alam

Download or read book Internationalisation of Small Medium Enterprises (SMEs) written by Jobaire Alam and published by GRIN Verlag. This book was released on 2018-03-07 with total page 21 pages. Available in PDF, EPUB and Kindle. Book excerpt: Academic Paper from the year 2013 in the subject Leadership and Human Resources - Miscellaneous, grade: B, Prifysgol Cymru University of Wales, language: English, abstract: Internationalisation is such a fascination, by which states and companies are dealing business and going up against in contest between them on a worldwide level. Globalization, which is the formation to bring products or services in marketplace, subsidizes to the global economic growth and improvement of countries worldwide. In present world, internationalization impacts all the business firms large and small. Progressively, small and medium sized enterprises (SMEs) which are ascertained as containing of firms employing less than 250 employees, with firms having less than 50 employees being concerned as small and firms having 50-249 employees being concerned as medium in size, are forced to play a role in international business markets. This globalisation is able to take many forms, such as exporting products and services, foreign investment in both way directly or indirectly, licensing, authorising completely, importing with exporting being the mode of internationalization for small and medium enterprises. According to the thesis topic ‘Internationalization of SMEs,’ the dissertation will discuss on the trading abroad or exporting of SMEs. As it can be said that doing internationalise may be important and useful for business companies in order to expand and exist in the further future, it cannot precisely confirm of the firm’s survival. The risks of loosing opportunities or chances and costs or values affected in the format will be a very vital considerable factor. Smaller firms find that very hard to recover or overcome these opposite situations and challenges. Moreover, these small firms certainly often suffer from their limited capacity and resources. The modern technology which is with the very developed useful software and hardware has been able to improve in the number of small and medium business firms to globalise themselves in to global competition market. Modern technology is indeed such a magic that is able to help even any single business owner to expand his business all over the world. So that it is very vital for small and medium enterprises to spread over into the global competition.

Handbook of Research on International Entrepreneurship Strategy

Author : Pervez N. Ghauri
Publisher : Edward Elgar Publishing
ISBN 13 : 1783471581
Total Pages : 433 pages
Book Rating : 4.7/5 (834 download)

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Book Synopsis Handbook of Research on International Entrepreneurship Strategy by : Pervez N. Ghauri

Download or read book Handbook of Research on International Entrepreneurship Strategy written by Pervez N. Ghauri and published by Edward Elgar Publishing. This book was released on 2015-11-27 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: This impressive Handbook provides a dynamic perspective on the international entrepreneurial strategies of SMEs, including the role and experience of their founders, as well as the collaboration of these SMEs in networks with larger firms. The expert contributors from all over the world and the editors explore the origin and evolution of internationalizing SMEs, the changing history and the future outlook of this sector. They study the effects of different cultures on the origin and growth of entrepreneurship and SMEs. The Handbook also outlines the various types of Born Globals that emerge from different parts of the world. This book will prove essential reading for researchers and students of international business, entrepreneurship and SMEs. Founders of internationalizing SMEs will also learn about novel management practices, whilst educational institutions and governments will find invaluable insights on how to foster and support SMEs in their internationalization efforts.

International Growth of Small and Medium Enterprises

Author : Niina Nummela
Publisher : Routledge
ISBN 13 : 1136906436
Total Pages : 327 pages
Book Rating : 4.1/5 (369 download)

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Book Synopsis International Growth of Small and Medium Enterprises by : Niina Nummela

Download or read book International Growth of Small and Medium Enterprises written by Niina Nummela and published by Routledge. This book was released on 2010-10-04 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive overview of international growth of SMEs from diverse points of view. It verifies that SMEs in all parts of the globe share similar characteristics, yet differ significantly. New explanations for this emerge, and although seminal concepts still remain powerful, their proper use requires new interpretations.

Cases on Internationalization Challenges for SMEs

Author : Moreira, António Carrizo
Publisher : IGI Global
ISBN 13 : 1799843882
Total Pages : 351 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Cases on Internationalization Challenges for SMEs by : Moreira, António Carrizo

Download or read book Cases on Internationalization Challenges for SMEs written by Moreira, António Carrizo and published by IGI Global. This book was released on 2020-11-06 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the globalization process, firms are seeking to expand their activities to international markets but are also “feeling” expanded competition from abroad. Small and medium-sized enterprises (SMEs), though seeking to expand abroad, have particularities that hinder their natural international expansion path due to particular barriers and challenges that most multinational firms have already overcome. Cases on Internationalization Challenges for SMEs provides a set of case studies on the internationalization of SMEs in order to share the latest empirical research findings in the field of internationalization in the context of a globalized world, and which considers a highly competitive international business setting. This includes examining the main reasons for the success or failure of the process of internationalization of SMEs and their inherent activities. Covering topics that include competitive advantage, export performance, and inward internationalization, this book targets managers, executives, and entrepreneurs concerned with how to adapt their companies to a fast-changing international business environment, how to conduct internationalization strategies, how to choose the most adequate international entry modes, and how to adapt their products and strategies to international markets. It is also suited for academicians, researchers, and students in the field of management.

Motivating SMEs to Cooperate and Internationalize

Author : George Tesar
Publisher : Routledge
ISBN 13 : 1315412594
Total Pages : 257 pages
Book Rating : 4.3/5 (154 download)

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Book Synopsis Motivating SMEs to Cooperate and Internationalize by : George Tesar

Download or read book Motivating SMEs to Cooperate and Internationalize written by George Tesar and published by Routledge. This book was released on 2017-09-18 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interest in generally expanding the understanding of small and medium-sized enterprises, especially understanding their strategies and operations to enter international markets, is growing rapidly among researchers and academics globally. Government officials, regional and economic specialists, and international trade advisers are directly involved in assisting small and medium-sized enterprises in developing their international marketing expertise. Motivating SMEs to Cooperate and Internationalize consists of research studies, cases, and experiences obtained by researchers and academics from managers of small and medium-sized enterprises in Northern Europe as they worked closely with managers on issues and problems leading to internationalization of enterprises. This book will map not only the attempts of small and medium-sized enterprises in Northern Europe to enter foreign markets, but also to understand how researchers and academics can help small and medium-sized Northern European enterprisers achieve their objectives. This compilation of approaches, perspectives, and experiences will serve as a resource tool for researchers and academics active in international management training programs worldwide and help illustrate how to close the gap between publishing results of their findings and efforts to disseminate their findings among managers of small and medium-sized enterprises in their domains. This book is the first attempt to integrate results of research studies and practices as an illustration of how knowledge of small and medium-sized enterprises has evolved since the 1980s with the contributions of individual researchers and academics in Northern Europe. It will be of relevance to academics and researchers interested in working closely with small and medium-sized enterprises to meet their goals in entering international markets.

Key Success Factors of SME Internationalisation

Author : Noémie Dominguez
Publisher : Emerald Group Publishing
ISBN 13 : 1787542777
Total Pages : 272 pages
Book Rating : 4.7/5 (875 download)

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Book Synopsis Key Success Factors of SME Internationalisation by : Noémie Dominguez

Download or read book Key Success Factors of SME Internationalisation written by Noémie Dominguez and published by Emerald Group Publishing. This book was released on 2018-08-22 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collective book offers a cross-country perspective on the internationalisation of small and medium-sized enterprises (SMEs). Scholars from prestigious institutions in Europe, North America, Australia and China provide new insights on how SMEs develop and perform their international activities.

Small and Medium-sized Enterprises and the Global Economy

Author : Gerald I. Susman
Publisher : Edward Elgar Publishing
ISBN 13 : 1847204430
Total Pages : 359 pages
Book Rating : 4.8/5 (472 download)

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Book Synopsis Small and Medium-sized Enterprises and the Global Economy by : Gerald I. Susman

Download or read book Small and Medium-sized Enterprises and the Global Economy written by Gerald I. Susman and published by Edward Elgar Publishing. This book was released on 2007-01-01 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: Globalization has jarred the traditional role and competitiveness of small- and medium-sized enterprises. This masterful volume comprises leading scholars, policy makers and business leaders who have new insights and strategies for SMEs creating opportunities rather than being victims of globalization. The result is a breakthrough in our understanding of entrepreneurship in the global context. David B. Audretsch, Indiana University, Bloomington, US and WHU, Germany Small and medium-sized enterprises (SMEs) often have difficulty competing in the global economy unless they collaborate with domestic or foreign partners or with public sector organizations. This book addresses the resource leverage and innovation challenges that increased global trade represents for SMEs. In doing so, it explores how SMEs can become more competitive at home and in foreign markets as stand-alone firms or as members of supplier and customer networks. SMEs are turning increasingly to innovation as a source of competitive advantage in order to protect their home markets and participate in expanding foreign markets. The contributors to this volume leading experts in entrepreneurship, innovation, and international business provide in-depth coverage of the most compelling issues facing SMEs. These include: innovation as a competitive strategy, network dynamics, ways to leverage technology, internationalization, and the role of the public sector in helping SMEs to overcome resource deficiencies. This comprehensive look at SMEs in the global marketplace will be of great interest to academics who study entrepreneurship, innovation, or international business, officials from public sector agencies with responsibility for helping SMEs to internationalize and become more innovative, and senior executives of SMEs or executives of larger companies who are considering collaboration with SMEs.

Handbook of Research on European Business and Entrepreneurship

Author : Leo Paul Dana
Publisher : Edward Elgar Publishing
ISBN 13 : 1848441304
Total Pages : 793 pages
Book Rating : 4.8/5 (484 download)

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Book Synopsis Handbook of Research on European Business and Entrepreneurship by : Leo Paul Dana

Download or read book Handbook of Research on European Business and Entrepreneurship written by Leo Paul Dana and published by Edward Elgar Publishing. This book was released on 2008 with total page 793 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an important contribution to the field of international entrepreneurship. . . it provides a comprehensive account of internationalization strategies adopted by SMEs in a wide range of European countries, and by drawing on a number of empirical studies, it enriches the theory of SME internationalization with a new theoretical framework that can be useful for understanding the complexity of SME internationalization processes in Europe. Julia Korosteleva, Thunderbird International Business Review From Andorra to Wales with stops in more than 35 other European countries along the way, this comprehensive collection of articles is required reading for scholars interested in international entrepreneurship. It provides information on how entrepreneurs and their firms go international from virtually every country in Europe. This unique volume permits researchers to compare how the process of entrepreneurial internationalization is affected by differences in culture, location, technology, and other influences within Europe. Furthermore, the various authors consider a range of theoretically important issues, such as cooperation and trust, venture capital, research and development, learning, networks, and government policy. This book serves as an essential departure point from which scholars can embark on their study of international entrepreneurship in Europe. Benjamin M. Oviatt, Georgia State University, US This is a timely and interesting book that brings together some of the most insightful contributions on the internationalization of new ventures, with an emphasis on the European experiences. Assembling some of the best scholars, the book offers a distinctively European perspective one that deserves recognition, analysis, and discussion. I applaud the editors for doing such a masterful job in bringing a great group of researchers and ideas together. I highly recommend this book for any serious researcher and scholar. Shaker A. Zahra, University of Minnesota, US This remarkable book provides valuable contributions on how the process of SMEs internationalization is operating in 37 different European countries. Researchers in international entrepreneurship will find new materials for theorization. Numerous facets of international business are carefully documented by a great many well-known scholars. Also, given the variety of situations typical of the European small business sector, the book may prove to be helpful to small-scale entrepreneurs wishing to take steps towards internationalization. Overall, this coordinate work makes you realize why Europe is so fascinating. Jean-Jacques Obrecht, University Robert Schuman, Strasbourg, France This unique comparative study of the internationalization of small firms is a milestone in international business research. It compares the internationalization strategies of fast-growing firms across nearly forty different European countries. It shows that the growth trajectories of firms reflect the investing country s geographical location, natural resource endowments, legal and financial institutions and local culture. There are many important new insights to be gained from a careful study of this important new research resource. Mark Casson, University of Reading, UK This unique Handbook illustrates how entrepreneurs across Europe tackle internationalization. This timely and important book identifies patterns and builds a theory of international entrepreneurship in Europe. The contributors discuss the performances of SMEs on the road to internationalization. Each chapter emphasizes how the process of internationalization of SMEs operates, the challenges and opportunities that arise due to each country s specific political and economic situation, and their subsequent internationalization performance. These processes, challenges and performances can be understood through theories of international business and entrepreneurship. Although at times these theories cannot fully

Internationalization, Entrepreneurship and the Smaller Firm

Author : Marian V. Jones
Publisher : Edward Elgar Publishing
ISBN 13 : 1848447361
Total Pages : 263 pages
Book Rating : 4.8/5 (484 download)

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Book Synopsis Internationalization, Entrepreneurship and the Smaller Firm by : Marian V. Jones

Download or read book Internationalization, Entrepreneurship and the Smaller Firm written by Marian V. Jones and published by Edward Elgar Publishing. This book was released on 2009-01-01 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, on the important subject of internationalization and entrepreneurship with the concentration on the smaller firm, is a standout in a field that has many excellent offerings. . . This book is well organized, substantive, and highly readable. Recommended. C.J. Talele, Choice This forward-looking volume contains state-of-the-art analysis of the current research themes and challenges influencing the internationalization of SMEs. The editors have brought together perspectives from both academics and practitioners, who in turn use theoretical and empirical studies to identify gaps in research evidence, present case studies of internationalizing SMEs, and illustrate potential for future research. The book features some of the best known researchers in the field of international entrepreneurship, and combines a range of theoretical perspectives including network and social capital, internationalization process, and international new venture frameworks as well as knowledge, learning and absorptive capacity paradigms. This timely study will appeal strongly to academics, researchers and students focusing on business and management, international business, entrepreneurship and international marketing. It will also provide important insights for international entrepreneurs and policy-makers.

The Process of Internationalization

Author : Academy of International Business. UK Chapter. Conference
Publisher : Palgrave MacMillan
ISBN 13 : 9781403932280
Total Pages : 343 pages
Book Rating : 4.9/5 (322 download)

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Book Synopsis The Process of Internationalization by : Academy of International Business. UK Chapter. Conference

Download or read book The Process of Internationalization written by Academy of International Business. UK Chapter. Conference and published by Palgrave MacMillan. This book was released on 2004 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume is based on the best papers presented at the 30th Annual Conference of the UK Chapter of the Academy of International Business. The focus of the papers revolves around the process of internationalization and is centred on four main themes: the strategic and organizational development of the internationalized firm; the role of culture and institutions in international business; the internationalization of small- and medium-sized enterprises; and foreign direct investment, impact and policy implications. Covering a wide variety of topical internationalization issues, this book brings together findings from many of the foremost researchers in the field.

Handbook of Research on Small and Medium Enterprises in Developing Countries

Author : Ahmad, Noor Hazlina
Publisher : IGI Global
ISBN 13 : 1522521666
Total Pages : 502 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Handbook of Research on Small and Medium Enterprises in Developing Countries by : Ahmad, Noor Hazlina

Download or read book Handbook of Research on Small and Medium Enterprises in Developing Countries written by Ahmad, Noor Hazlina and published by IGI Global. This book was released on 2017-02-10 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: Smaller companies are abundant in the business realm and outnumber large companies by a wide margin. Understanding the inner workings of small businesses offers benefits to the consumers and the economy. The Handbook of Research on Small and Medium Enterprises in Developing Countries is an essential handbook for the latest research on the intentions, performance, and application models of independent firms. Featuring exhaustive coverage on a broad range of topics such as green IT, entrepreneurial ventures, and social capital, this publication is ideally designed for researchers, academicians, and practitioners seeking current research on the different opportunities and challenges in relation to this specific sector of business around the globe.

Small & Medium Enterprises, Selection of Market Entry Mode

Author : Naveed Hussain Malik
Publisher : LAP Lambert Academic Publishing
ISBN 13 : 9783659619410
Total Pages : 68 pages
Book Rating : 4.6/5 (194 download)

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Book Synopsis Small & Medium Enterprises, Selection of Market Entry Mode by : Naveed Hussain Malik

Download or read book Small & Medium Enterprises, Selection of Market Entry Mode written by Naveed Hussain Malik and published by LAP Lambert Academic Publishing. This book was released on 2014-10-16 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: This research study is especially for small businesses & medium enterprises. The individuals /participants who wants to run their own business with the scares resources and want to compete in the international market. This research study is helpful for the investors, corporate sector business persons, by studying this research article, they will found more secure business techniques/ways of running their businesses and companies, this study provide opportunities to the new research participants knowledge and practice for future research.

Internationalization of SMEs

Author : Nelly Daszkiewicz
Publisher :
ISBN 13 : 9788373484115
Total Pages : 109 pages
Book Rating : 4.4/5 (841 download)

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Book Synopsis Internationalization of SMEs by : Nelly Daszkiewicz

Download or read book Internationalization of SMEs written by Nelly Daszkiewicz and published by . This book was released on 2012 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Born Global Firms

Author : S. Tamer Cavusgil
Publisher : Business Expert Press
ISBN 13 : 1606490133
Total Pages : 136 pages
Book Rating : 4.6/5 (64 download)

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Book Synopsis Born Global Firms by : S. Tamer Cavusgil

Download or read book Born Global Firms written by S. Tamer Cavusgil and published by Business Expert Press. This book was released on 2009-08-01 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book helps managers and scholars understand the born-global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises. We review useful theories and frameworks, as well as introduce a new field based on the born-global phenomenon - international entrepreneurship.

Transnational Entrepreneurship

Author : Mathew J. Manimala
Publisher : Springer
ISBN 13 : 9811062986
Total Pages : 419 pages
Book Rating : 4.8/5 (11 download)

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Book Synopsis Transnational Entrepreneurship by : Mathew J. Manimala

Download or read book Transnational Entrepreneurship written by Mathew J. Manimala and published by Springer. This book was released on 2019-06-26 with total page 419 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume develops an understanding of the strategies, processes, issues and concerns involved when small and medium-sized enterprises (SMEs) go international with their local products/services and vice versa. It is a compendium of eighteen selected chapters on the subject, supported by an introductory chapter. The contributions are organized in four parts based on the sub-themes they deal with. The first part, containing the introductory chapter, provides different perspectives on transnational entrepreneurship, returnee entrepreneurship and their linkages with the internationalization process. The subsequent parts have chapters dealing with three sub-themes of the subject – the internal factors (individual and firm-level resources), the external factors (entrepreneurial ecosystem), and the process of organizational transformation and change, respectively, in the context of SME internationalization. Special issues and challenges being faced by SME entrepreneurs in emerging economies have been highlighted in this book, discussing key contemporary issues with regard to internationalization in the three dimensions outlined above. Further, the book explains how an entrepreneur can engineer the transformation of his/her organization into an international SME. This book is a very useful resource for entrepreneurs and policy-makers in general, and for academics and researchers in particular, as it provides an overview of the contemporary research in the critical areas of SME internationalization and transnational entrepreneurship by highlighting the linkages between them with special reference to emerging economies.

Handbook of Research on Internationalization of Entrepreneurial Innovation in the Global Economy

Author : Carvalho, Luisa Cagica
Publisher : IGI Global
ISBN 13 : 1466682175
Total Pages : 577 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Handbook of Research on Internationalization of Entrepreneurial Innovation in the Global Economy by : Carvalho, Luisa Cagica

Download or read book Handbook of Research on Internationalization of Entrepreneurial Innovation in the Global Economy written by Carvalho, Luisa Cagica and published by IGI Global. This book was released on 2015-03-31 with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt: Globalization demands the creation of new business approaches to achieve high levels of competitiveness. Cultural differences factor into policies as companies expand their businesses in different countries and seek to collaborate with international entrepreneurs. The Handbook of Research on Internationalization of Entrepreneurial Innovation in the Global Economy brings together research on international business, entrepreneurship, and innovation in order to present a comprehensive publication for business professionals. This volume is an essential reference source for practitioners, academicians, researchers and upper-level students interested in learning about internationalization and innovation in a global market.