The Right-brain Business Plan

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Author :
Publisher : New World Library
ISBN 13 : 1577319443
Total Pages : 242 pages
Book Rating : 4.5/5 (773 download)

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Book Synopsis The Right-brain Business Plan by : Jennifer Lee

Download or read book The Right-brain Business Plan written by Jennifer Lee and published by New World Library. This book was released on 2011 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turn Passionate Ideas into Profitable Enterprises Do you dream of making a living doing what you love but find the process of creating a viable business plan like trying to fit a square peg into a round hole? Jennifer Lee knows what it's like to make the entrepreneurial leap -- and how to do it successfully. The key is using, rather than stifling, imagination and intuition. Lee's illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming drudgery into joy. They'll enable you to define your vision and nail down plans for funding, marketing, networking, and long-term strategy. Discover how to: * Develop a financial plan with fun and flair * Select your circle of support to get the work done * Clarify your business values and goals * Paint a picture of your business landscape * Understand your competition and what makes you stand out from the crowd * Identify your perfect customers and create a marketing plan to reach them * Map out concrete action steps to bring your Right-Brain Business Plan to life

Building Your Business the Right-Brain Way

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Author :
Publisher : New World Library
ISBN 13 : 1608682560
Total Pages : 250 pages
Book Rating : 4.6/5 (86 download)

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Book Synopsis Building Your Business the Right-Brain Way by : Jennifer Lee

Download or read book Building Your Business the Right-Brain Way written by Jennifer Lee and published by New World Library. This book was released on 2014 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Advice, exercises, and real-world examples for small-business owners and self-employed artists for establishing solid business practices, growing and expanding, and troubleshooting problems. Addresses finding, marketing to, and keeping customers; working with staff and vendors; strategic planning, goal setting, and brand building; and taking time to celebrate"--Provided by publisher.

The Right-Brain Business Plan

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Author :
Publisher : New World Library
ISBN 13 : 1577319451
Total Pages : 242 pages
Book Rating : 4.5/5 (773 download)

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Book Synopsis The Right-Brain Business Plan by : Jennifer Lee

Download or read book The Right-Brain Business Plan written by Jennifer Lee and published by New World Library. This book was released on 2011-02-09 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole. Jennifer Lee knows what it’s like to make the entrepreneurial leap — and how to do it successfully. The key is showing creative types how to use — rather than stifle — the imagination and intuition that make them creative in the first place. Lee’s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, enabling readers to get down to the essential business of defining their vision and nailing down plans for funding, marketing, networking, and long-term strategy. Both budding and seasoned business owners will benefit from Lee’s wonderfully original approach. Discover how to: • Develop a financial plan with fun and flair • Select your circle of support to get the work done • Clarify your business values and goals • Paint a picture of your business landscape • Understand your competition and what makes you stand out from the crowd • Identify your perfect customers and create a marketing plan to reach them • Map out concrete action steps to bring your Right-Brain Business Plan to life

Burn the Business Plan

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1476794367
Total Pages : 288 pages
Book Rating : 4.4/5 (767 download)

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Book Synopsis Burn the Business Plan by : Carl J. Schramm

Download or read book Burn the Business Plan written by Carl J. Schramm and published by Simon and Schuster. This book was released on 2018-01-16 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business startup advice from the former president of the Ewing Marion Kaufmann Foundation and cofounder of Global Entrepreneurship Week and StartUp America, this “thoughtful study of ‘how businesses really start, grow, and prosper’...dispels quite a few business myths along the way” (Publishers Weekly). Carl Schramm, the man described by The Economist as “The Evangelist of Entrepreneurship,” has written a myth-busting guide packed with tools and techniques to help you get your big idea off the ground. Schramm believes that entrepreneurship has been misrepresented by the media, business books, university programs, and MBA courses. For example, despite the emphasis on the business plan in most business schools, some of the most successful companies in history—Apple, Microsoft, Google, Facebook, and hundreds of others—achieved success before they ever had a business plan. Burn the Business Plan punctures the myth of the cool, tech-savvy twenty-something entrepreneur with nothing to lose and venture capital to burn. In fact most people who start businesses are juggling careers and mortgages just like you. The average entrepreneur is actually thirty-nine years old, and the success rate of entrepreneurs over forty is five times higher than that of those under age thirty. Entrepreneurs who come out of the corporate world often have discovered a need for a product or service and have valuable contacts to help them get started. Filled with stories of successful entrepreneurs who drew on real-life experience rather than academic coursework, Burn the Business Plan is the guide to starting and running a business that will actually work for the rest of us.

Two-brain Business 2.0

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781515241171
Total Pages : 256 pages
Book Rating : 4.2/5 (411 download)

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Book Synopsis Two-brain Business 2.0 by : Chris Cooper

Download or read book Two-brain Business 2.0 written by Chris Cooper and published by Createspace Independent Publishing Platform. This book was released on 2015-07-30 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: If Chris Cooper has a superpower, it's the ability to make mistakes faster than anyone else. Fortunately, none have been fatal, and they can help OTHER gym owners build happier lives.Chris brings a "big picture" perspective unmatched by anyone else in the industry. After thousands of hours spent one-on-one with gym owners, hundreds of blog posts and more interviews than he can recall, Chris shares his best lessons in the second edition of "Two-Brain Business." From Australia to Europe to North America, these are what Chris' clients--some of the best gyms in the world--are doing RIGHT.This is the follow-up to Two-Brain Business, one of the most popular fitness business books of all time. But its content is all new, with fresh stories, smart ideas and proven tactics.www.twobrainbusiness.com

Building a Second Brain

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1982167386
Total Pages : 272 pages
Book Rating : 4.9/5 (821 download)

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Book Synopsis Building a Second Brain by : Tiago Forte

Download or read book Building a Second Brain written by Tiago Forte and published by Simon and Schuster. This book was released on 2022-06-14 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Building a second brain is getting things done for the digital age. It's a ... productivity method for consuming, synthesizing, and remembering the vast amount of information we take in, allowing us to become more effective and creative and harness the unprecedented amount of technology we have at our disposal"--

A Whole New Mind

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Author :
Publisher : Penguin
ISBN 13 : 1101157909
Total Pages : 305 pages
Book Rating : 4.1/5 (11 download)

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Book Synopsis A Whole New Mind by : Daniel H. Pink

Download or read book A Whole New Mind written by Daniel H. Pink and published by Penguin. This book was released on 2006-03-07 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York Times Bestseller An exciting--and encouraging--exploration of creativity from the author of When: The Scientific Secrets of Perfect Timing The future belongs to a different kind of person with a different kind of mind: artists, inventors, storytellers-creative and holistic "right-brain" thinkers whose abilities mark the fault line between who gets ahead and who doesn't. Drawing on research from around the world, Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others) outlines the six fundamentally human abilities that are absolute essentials for professional success and personal fulfillment--and reveals how to master them. A Whole New Mind takes readers to a daring new place, and a provocative and necessary new way of thinking about a future that's already here.

How to Write a Great Business Plan

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Author :
Publisher : Harvard Business Review Press
ISBN 13 : 1633691314
Total Pages : 73 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis How to Write a Great Business Plan by : William A. Sahlman

Download or read book How to Write a Great Business Plan written by William A. Sahlman and published by Harvard Business Review Press. This book was released on 2008-03-01 with total page 73 pages. Available in PDF, EPUB and Kindle. Book excerpt: Judging by all the hoopla surrounding business plans, you'd think the only things standing between would-be entrepreneurs and spectacular success are glossy five-color charts, bundles of meticulous-looking spreadsheets, and decades of month-by-month financial projections. Yet nothing could be further from the truth. In fact, often the more elaborately crafted a business plan, the more likely the venture is to flop. Why? Most plans waste too much ink on numbers and devote too little to information that really matters to investors. The result? Investors discount them. In How to Write a Great Business Plan, William A. Sahlman shows how to avoid this all-too-common mistake by ensuring that your plan assesses the factors critical to every new venture: The people—the individuals launching and leading the venture and outside parties providing key services or important resources The opportunity—what the business will sell and to whom, and whether the venture can grow and how fast The context—the regulatory environment, interest rates, demographic trends, and other forces shaping the venture's fate Risk and reward—what can go wrong and right, and how the entrepreneurial team will respond Timely in this age of innovation, How to Write a Great Business Plan helps you give your new venture the best possible chances for success.

What Great Brands Know

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Publisher :
ISBN 13 : 9780986065705
Total Pages : pages
Book Rating : 4.0/5 (657 download)

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Book Synopsis What Great Brands Know by : Tracy Carlson

Download or read book What Great Brands Know written by Tracy Carlson and published by . This book was released on 2014-01-14 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you make customers care? Today's best practices in business--left-brain approaches like analysis, benchmarking, and quantitative modeling--may increase efficiency and boost profitability, but they typically result in lifeless tactics that leave customers cold. Truly great brands--the ones we'd mourn if they disappeared tomorrow--integrate human-centered, non-linear right-brain thinking. This is what sparks connection and creates raving fans. For the first time, here's a powerful framework that decodes the right-brain principles that make customers care. Through compelling examples distilled from iconic brands and emerging gems, Fortune 500 strategist Tracy Carlson illuminates six core principles that will help your brand come to life and fresh approaches you can immediately apply to both your business and marketing strategies. Provocative and entertaining, this groundbreaking guide for business will resonate with innovators, brand experts and small business owners alike. What Great Brands Know will help you unleash your own right-brain genius for a whole-brain branding approach that works.

Organizing from the Right Side of the Brain

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Author :
Publisher : Macmillan + ORM
ISBN 13 : 1466862815
Total Pages : 345 pages
Book Rating : 4.4/5 (668 download)

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Book Synopsis Organizing from the Right Side of the Brain by : Lee Silber

Download or read book Organizing from the Right Side of the Brain written by Lee Silber and published by Macmillan + ORM. This book was released on 2014-01-14 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Almost all the organizing books on the market today target the "left-brainer" - people who are generally disciplined, neat, and analytical. But for those who are more creative and spontaneous rather than logical and detail-oriented, help is on the way! In this book, Lee Silber turns traditional organizing advice on its head and offers unique solutions that complement the unorthodox lifestyle of the creative "right-brainer." For example: * Discover how right-brainers can be organized in a left-brain world * Overcome obstacles that stand in the way of being more organized * Pile, don't file - put paper in its place the right-brained way * Learn how being a "pack rat" can be a good thing This creative new approach to getting it together is perfect for those who can't relate to boring traditional organizing techniques!

War in the Boardroom

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Author :
Publisher : Harper Collins
ISBN 13 : 0061973130
Total Pages : 0 pages
Book Rating : 4.0/5 (619 download)

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Book Synopsis War in the Boardroom by : Al Ries

Download or read book War in the Boardroom written by Al Ries and published by Harper Collins. This book was released on 2009-10-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Renowned business gurus Al and Laura Ries give a blow-by-blow account of the battle between management and marketing—and argue that the solution lies not in what we think but in how we think There's a reason why the marketing programs of the auto industry, the airline industry, and many other industries are not only ineffective, but bogged down by chaos and confusion. Management minds are not on the same wavelength as marketing minds. What makes a good chief executive? A person who is highly verbal, logical, and analytical. Typical characteristics of a left brainer. What makes a good marketing executive? A person who is highly visual, intuitive, and holistic. Typical characteristics of a right brainer. These different mind-sets often result in conflicting approaches to branding, and the Ries' thought-provoking observations—culled from years on the front lines—support this conclusion, including: Management deals in reality. Marketing deals in perception. Management demands better products. Marketing demands different products. Management deals in verbal abstractions. Marketing deals in visual hammers. Using some of the world's most famous brands and products to illustrate their argument, the authors convincingly show why some brands succeed (Nokia, Nintendo, and Red Bull) while others decline (Saturn, Sony, and Motorola). In doing so, they sound a clarion call: to survive in today's media-saturated society, managers must understand how to think like marketers—and vice versa. Featuring the engaging, no-holds-barred writing that readers have come to expect from Al and Laura Ries, War in the Boardroom offers a fresh look at a perennial problem and provides a game plan for companies that want to break through the deadlock and start reaping the rewards.

Grow Your Handmade Business

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Author :
Publisher : Storey Publishing
ISBN 13 : 1603429891
Total Pages : 273 pages
Book Rating : 4.6/5 (34 download)

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Book Synopsis Grow Your Handmade Business by : Kari Chapin

Download or read book Grow Your Handmade Business written by Kari Chapin and published by Storey Publishing. This book was released on 2012-01-01 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Addresses all aspects of turning a creative interest into a profitable business, covering business planning, licensing, budgeting, time management, and legal issues.

Time Management for the Creative Person

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Author :
Publisher : Crown Currency
ISBN 13 : 0307560651
Total Pages : 305 pages
Book Rating : 4.3/5 (75 download)

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Book Synopsis Time Management for the Creative Person by : Lee Silber

Download or read book Time Management for the Creative Person written by Lee Silber and published by Crown Currency. This book was released on 2010-05-26 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creative folks often know all too well that the muse doesn’t always strike when you want it to, or when the deadline for your next brilliant project is creeping up on you like an ill-fitting turtleneck. Originality doesn’t follow a time clock, even when you have to. While conventional time management books offer tons of instruction for using time wisely, they are traditionally organized in a linear fashion, which just isn’t helpful for the right-brain mind. In Time Management for the Creative Person, creativity guru Lee Silber offers real advice for using the strengths of artistic folks—like originality and resourcefulness—to adopt innovative time-saving solutions, such as: * Learning to say no when your plate is just too full * How to know when a good job, not a great one, is good enough * Making “to do” lists that include fun stuff, too—that way you won’t feel overwhelmed by work * Time-saving techniques around the house that give you more time to get your work done and more time to spend with your loved ones * The keys to clutter control that will keep your work space and your living space neat With these and lots of other practical tips, Lee Silber will help anyone, from the time-starved caterer rushing to prepare for her next party to the preoccupied painter who forgets when the electric bill is due, make the most of their time and turn the clock and the calendar into friends, not foes.

Train Your Brain

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Author :
Publisher : BalboaPress
ISBN 13 : 1452571570
Total Pages : 272 pages
Book Rating : 4.4/5 (525 download)

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Book Synopsis Train Your Brain by : Dana Wilde

Download or read book Train Your Brain written by Dana Wilde and published by BalboaPress. This book was released on 2013-08-06 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using Train Your Brain, in two years, Ive gone from zero to a million dollars a year in my business and paid off $30,000 in debt! ~ Sarah Thomas, Basehor, KS When Dana Wilde began her direct-sales business, she realized that education for entrepreneurs typically consisted of endless how-to explanations: how to market, how to pick up the phone, how to manage your time, how to increase bookings or sales. There always seemed to be a new system to learn, a new surefire method or cutting-edge technique for entrepreneurs to master. In an effort to teach her team members a better and easier way, Dana Wilde created Train Your Brain, a tested and proven system combining elements of both mindset and action or as Dana likes to call it, Intentional Action. What Dana discovered by using Train Your Brain is that mindset can be taught and that learning simple mindset strategies not only allows you to understand how the brain works but also shows you how easy it is to change your thinking and, as a result, change your outcomes. In Train Your Brain, Dana breaks down the Cycle of Perpetual Samenessthe number one reason why most people only experience incremental change in their lives. More importantly, she also provides the much-needed blueprint to help you get off this counterproductive cycle quickly. Train Your Brain, with its twenty easy-to-implement Mindware Experiments, gives you all the necessary tools needed to get off and stay off the Cycle of Perpetual Sameness, so you can transform your life and grow your business in record time!

Jump Start Your Business Brain

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Author :
Publisher : ReadHowYouWant.com
ISBN 13 : 1459609484
Total Pages : 502 pages
Book Rating : 4.4/5 (596 download)

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Book Synopsis Jump Start Your Business Brain by : Doug Hall

Download or read book Jump Start Your Business Brain written by Doug Hall and published by ReadHowYouWant.com. This book was released on 2011-01-22 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jump Start Your Business Brain details data-proven methods that can make your sales, marketing and business development measurably more effective. What makes this book unique is that the methods detailed are backed up with hard data. They're grounded in statistical analysis of the success and failures of more than 4,000 new products and services, and more than 6,000 innovation teams. The research quantifies the impact of a back-to-basic, customer-focused approach to sales, marketing and business development. The research also uncovers news regarding how you can measurably increase effectiveness in today's super-competitive, time-compressed and overstressed marketplace. It's the perfect book for today's up-and-coming executive.

Idea Mapping

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 111842929X
Total Pages : 163 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Idea Mapping by : Jamie Nast

Download or read book Idea Mapping written by Jamie Nast and published by John Wiley & Sons. This book was released on 2012-06-15 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Idea Mapping "Nast's work in Idea Mapping enables those with creative minds to clearly lay out their thinking process and those who are more process-minded to become creative. If your organization is looking for a pragmatic, step-by-step guide to idea mapping, this is it." --Chris Brown, Executive Vice President, DTE Energy Resources "I have used idea maps for thirty years and have taught MBA students, employees, and my children how to harness their power. I strongly recommend this book and believe you will feel it to be one of the best investments you have ever made in your own growth." --Stephen C. Lundin, coauthor, FISH! "This is a book that everyone should read. It's an interactive, thought-provoking book about the brain and learning that will expand your mind. Nast, an accomplished and well-respected instructor, has guided me into a new realm of learning experiences and possibilities. I'm sure you will feel the same upon reading her insightful work." --Simon Tai, CEO, Buzan Centre Taiwan and S&J Media Intergration Co. Ltd., Host of News Discovery on NEWS 98 Taiwan "Nast shows you a revolutionary method to capture your thinking processes. Don't underestimate the simplicity of idea mapping because therein lies its genius." --Scott Hagwood, four-time USA Memory Champion, author, Memory Power "The ability to visually capture and organize thoughts and ideas has enabled millions of people around the world to do their work with greater creativity and productivity, run their businesses more strategically, and manage complex projects more efficiently--even map out a sales process or new product roll-out. Nast's very practical, readable book will get you quickly up to speed on one of the simplest but most powerful ways to organize your ideas, your work, and yourself." --Mike Jetter, cofounder and CTO, Mindjet Corporation, coauthor, The Cancer Code "The principles Nast writes about in Idea Mapping have become a staple for me over the past fourteen years. I was turned onto the concept of idea mapping in 1992 and have been a student and practitioner ever since. This has absolutely transformed the way I learn, design learning, and prepare for public speaking. I have never been more confident in my recall, knowing the content is nicely tucked away in my brain as it was designed to be. Get ready for a life-changing experience for yourself and those you influence." --Will Flora, Senior Manager, Chick-Fil-A University, Atlanta, GA

The Artist's Way

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Author :
Publisher : Penguin
ISBN 13 : 1101156880
Total Pages : 295 pages
Book Rating : 4.1/5 (11 download)

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Book Synopsis The Artist's Way by : Julia Cameron

Download or read book The Artist's Way written by Julia Cameron and published by Penguin. This book was released on 2002-03-04 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: "With its gentle affirmations, inspirational quotes, fill-in-the-blank lists and tasks — write yourself a thank-you letter, describe yourself at 80, for example — The Artist’s Way proposes an egalitarian view of creativity: Everyone’s got it."—The New York Times "Morning Pages have become a household name, a shorthand for unlocking your creative potential"—Vogue Over four million copies sold! Since its first publication, The Artist's Way phenomena has inspired the genius of Elizabeth Gilbert and millions of readers to embark on a creative journey and find a deeper connection to process and purpose. Julia Cameron's novel approach guides readers in uncovering problems areas and pressure points that may be restricting their creative flow and offers techniques to free up any areas where they might be stuck, opening up opportunities for self-growth and self-discovery. The program begins with Cameron’s most vital tools for creative recovery – The Morning Pages, a daily writing ritual of three pages of stream-of-conscious, and The Artist Date, a dedicated block of time to nurture your inner artist. From there, she shares hundreds of exercises, activities, and prompts to help readers thoroughly explore each chapter. She also offers guidance on starting a “Creative Cluster” of fellow artists who will support you in your creative endeavors. A revolutionary program for personal renewal, The Artist's Way will help get you back on track, rediscover your passions, and take the steps you need to change your life.