Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
The Power Of Customer Misbehavior
Download The Power Of Customer Misbehavior full books in PDF, epub, and Kindle. Read online The Power Of Customer Misbehavior ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Book Synopsis The Power of Customer Misbehavior by : M. Fisher
Download or read book The Power of Customer Misbehavior written by M. Fisher and published by Springer. This book was released on 2013-11-01 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. This is the first book to explore the idea that allowing customers to adapt features in online products or services to suit their needs is the key to viral growth.
Book Synopsis Young Consumer Behaviour by : Ayantunji Gbadamosi
Download or read book Young Consumer Behaviour written by Ayantunji Gbadamosi and published by Routledge. This book was released on 2017-11-22 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although one perspective depicts young consumers as vulnerable and passive in the marketplace system, our knowledge of this consumer group will be inadequate if limited to this contention. Their roles and relevance in family consumption activities are becoming increasingly profound. Available evidence shows that they cannot be ignored in the marketplace dynamics as they consume goods and services in their households and are involved in various other active roles in their household consumption including making decisions where applicable. Hence, the landscape of young consumer behaviour is changing. Young Consumer Behaviour: A Research Companion focusses on exploring the behaviour of young consumers as individuals and societal members. The chapters address different aspects of consumption activities of children as individuals like motivation, involvement, perception, learning, attitude, the self, and personality. Similarly, chapters on consumer behaviour in social settings contextualised to young consumers including culture, sub-culture, family, and groups are incorporated into the book. This book fills a gap in the literature by addressing the dynamics of consumption patterns of this consumer group, in relation to various marketing stimuli and different stakeholders. It combines eclectic perspectives on the topic and specifically, bridges the gap between historical perspectives and contemporary issues. Building on the extant literature in the field of marketing and consumer behaviour, this book is a compendium of research materials and constitutes an essential reference source on young consumer behaviour issues with both academic and managerial implications.
Book Synopsis Misbehavior in Cyber Places by : Janet Sternberg
Download or read book Misbehavior in Cyber Places written by Janet Sternberg and published by Rowman & Littlefield. This book was released on 2012 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book studies computer-mediated, interpersonal Internet activity up to the turn of the century, examining virtual misbehavior across a wide range of online environments. It also lays out the theoretical framework and fundamental ideas of media ecology, a branch of communication scholarship, highly relevant for understanding digital technology.
Book Synopsis Rethinking Misbehavior and Resistance in Organizations by : Lucy Taska
Download or read book Rethinking Misbehavior and Resistance in Organizations written by Lucy Taska and published by Emerald Group Publishing. This book was released on 2012-12-05 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume challenges understandings of organizational misbehavior looking beyond traditional conceptions of the nexus between misbehavior and resistance in the workplace. The volume includes a contribution from Stephen Ackroyd and adds to the emerging body of evidence that disturbs assumptions of consensus and conformity in organizations.
Book Synopsis Consumer Behavior For Dummies by : Laura Lake
Download or read book Consumer Behavior For Dummies written by Laura Lake and published by John Wiley & Sons. This book was released on 2009-05-11 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer behaviour.
Book Synopsis Sammy and His Behavior Problems by : Caltha Crowe
Download or read book Sammy and His Behavior Problems written by Caltha Crowe and published by Center for Responsive Schools, Inc.. This book was released on 2010 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: This extraordinary book draws you into Caltha Crowe's "never quit" efforts to help Sammy, a challenging but charming third grader, gain control of his behavior so that he, and his classmates, can learn. Caltha takes readers into her classroom through rich stories, complemented with personal journal entries. Through her sympathetic eyes, we experience Sammy's defiance, angry outbursts, and baffling responses to stress. Caltha's wisdom and kindness turn this book into the one you'll urge on colleagues, and you'll come away with strategies and structures you can use to help the Sammy in your own classroom.
Book Synopsis 7 Rules You Were Born to Break: How Intelligent Misbehavior Can Help You and Your Organization Thrive by : Rick Lewis
Download or read book 7 Rules You Were Born to Break: How Intelligent Misbehavior Can Help You and Your Organization Thrive written by Rick Lewis and published by . This book was released on 2010-08 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: 7 Rules You Were Born to Break is an exploration of 7 rules we unconsciously obey and the power of breaking them. This book reveals the secrets of a professional misbehaver who turned his passion for mischief into a successful career as an internationally renowned entertainer. In his rise from the streets as a juggler, jester and busker, to the banquet halls of the corporate elite as a headlining comedian, Rick Lewis faced the 7 hidden rules that oppose our fulfillment and success. Lewis guides us through the silent shadows of our rule oriented society through his performing stories, illustrating with warmth, humor and passion the unwritten laws that disempower us and which we must break to claim our birthright to excellence. Celebrities and a break-dancing dwarf, Santa Claus and CEOs, may never have shared a stage so equally as they do in Lewis's inspiring and remarkable tales. From the top of his twelve-foot unicycle Lewis shows us how we can rise above mediocrity in our day to day lives and give our greatest hopes, aims and visions a fighting chance. Today Rick Lewis is a world-class corporate entertainer, comedian and speaker who has appeared at events attended by the Clintons, the Prime Minister of Canada, Bill Gates, the international board of Mastercard and upper management teams for Fortune 500 companies all over North America.
Book Synopsis Advances in Culture, Tourism and Hospitality Research by : Arch G. Woodside
Download or read book Advances in Culture, Tourism and Hospitality Research written by Arch G. Woodside and published by Emerald Group Publishing. This book was released on 2008-07-25 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents answers to the following questions: how do tourists go about seeking high novelty and yet return to the same destination? How do some firms in the same industry end up embracing industrial tourism while other firms reject such business models? How do executive leadership styles affect employee satisfaction in international tourist hotels?
Book Synopsis Customer Fraud and Business Responses by : Kelly T. Tian
Download or read book Customer Fraud and Business Responses written by Kelly T. Tian and published by Bloomsbury Publishing USA. This book was released on 2001-12-30 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: From remarkably frank and credible responses to their comprehensive research questionnaire, Tian and Keep provide a unique, wide ranging catalogue of frauds that customers perpetrate on businesses--and what marketers can do to combat it. They were able to receive and analyze more than 250 written descriptions--a 71% response rate!--of the acts that customers committed and the methods they used. Instead of merely a checklist, Tian and Keep obtained their data in the customers' own words, resulting in highly detailed and reliable insights into why customers did what they did. They find that customer fraud has emerged as a form of guerilla warfare against companies, that it is adapted to specific situations, and that underlying customers' motivation is a need to get even. Ethics has little do with it. In fact, some respondents even asserted that they had an obligation to commit fraud: they did it to retaliate against what they perceived as unethical acts that businesses committed against them. The result is a rare documentation of the specifics of fraud, how it threatens not only business but entire economies, and the actions--bold and subtle--that marketers can take in self-protective response. Not only will corporate management, particularly in marketing, get detailed descriptions of their customers' fraud strategies and tactics, but they will also receive insights into where they are vulnerable and why. Tian and Keep show that fraud has become so socially acceptable among middle class customers that they are willing to share their tactics, strategies, and secrets with their friends. With this as their foundation, the authors give practitioners an arsenal of detection and deterrence methods. Equally important, they provide ways to implement them without alienating their other, blameless customers. They also show marketers what they can do to reestablish trust in their marketing exchanges with customers, and improve relationships in ways that will diminish (if not fully eliminate) the incidence of fraud. For management generally as well as marketers in companies of all sizes and type, Tian's and Keep's book is essential, engrossing, and useful reading.
Book Synopsis The (Mis)Behaviour of Markets by : Benoit B. Mandelbrot
Download or read book The (Mis)Behaviour of Markets written by Benoit B. Mandelbrot and published by Profile Books. This book was released on 2010-10-01 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This international bestseller, which foreshadowed a market crash, explains why it could happen again if we don't act now. Fractal geometry is the mathematics of roughness: how to reduce the outline of a jagged leaf or static in a computer connection to a few simple mathematical properties. With his fractal tools, Mandelbrot has got to the bottom of how financial markets really work. He finds they have a shifting sense of time and wild behaviour that makes them volatile, dangerous - and beautiful. In his models, the complex gyrations of the FTSE 100 and exchange rates can be reduced to straightforward formulae that yield a much more accurate description of the risks involved.
Book Synopsis Misbehaving: The Making of Behavioral Economics by : Richard H. Thaler
Download or read book Misbehaving: The Making of Behavioral Economics written by Richard H. Thaler and published by W. W. Norton & Company. This book was released on 2015-05-11 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Nobel Prize in Economics Get ready to change the way you think about economics. Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world. Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber. Laced with antic stories of Thaler’s spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining. Shortlisted for the Financial Times & McKinsey Business Book of the Year Award
Book Synopsis Employees Gone Wild by : Richard Burton
Download or read book Employees Gone Wild written by Richard Burton and published by Skyhorse Publishing, Inc.. This book was released on 2015-06-02 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hilarious and hair-rising true tales of office debauchery from the lawyer who gets paid to clean up the mess. Try to imagine the following workplace scenarios: two employees having hot and heavy sex in an open cubicle in full view of their coworkers. A boss conducting a business meeting while wearing nothing but a strategically-placed towel. Employees using Craigslist to arrange sexual trysts with hookers on company time. Breast-flashing. Oral sex solicitation via office e-mail. Impossible? Unbelievable? Richard Burton has tales you won’t believe actually happened over his decades spent as the attorney hired by companies to protect them when their employees act out. Employees Gone Wild collects some of the most outrageous and absolutely-true stories (names changed to protect the guilty of course) from Burton’s years on the job, along with his indispensible practical advice on how companies and the people that work for them can avoid the same pitfalls. Hilarious and eye-opening in the same breath, dozens of cartoons give Employees Gone Wild a light tone perfect for the coworker with a sense of humor. It’s also a great excuse for anyone that’s received a slap on the wrist from their job: Hey, at least I’m not as bad as that guy!
Book Synopsis Creative Answers to Misbehavior by : John F. Taylor
Download or read book Creative Answers to Misbehavior written by John F. Taylor and published by . This book was released on 1992-10-01 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Misbehavior in Organizations by : Yoav Vardi
Download or read book Misbehavior in Organizations written by Yoav Vardi and published by Psychology Press. This book was released on 2003-09-12 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Devoted to the study and management of misbehaviour in work organizations, this volume is divided into three parts. Part I discusses the prevalence of these phenomena; Part II explores important manifestations and antecedents; and Part III presents practical and methodological implications.
Book Synopsis Misbehaving Science by : Aaron Panofsky
Download or read book Misbehaving Science written by Aaron Panofsky and published by University of Chicago Press. This book was released on 2014-07-07 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: Behavior genetics has always been a breeding ground for controversies. From the “criminal chromosome” to the “gay gene,” claims about the influence of genes like these have led to often vitriolic national debates about race, class, and inequality. Many behavior geneticists have encountered accusations of racism and have had their scientific authority and credibility questioned, ruining reputations, and threatening their access to coveted resources. In Misbehaving Science, Aaron Panofsky traces the field of behavior genetics back to its origins in the 1950s, telling the story through close looks at five major controversies. In the process, Panofsky argues that persistent, ungovernable controversy in behavior genetics is due to the broken hierarchies within the field. All authority and scientific norms are questioned, while the absence of unanimously accepted methods and theories leaves a foundationless field, where disorder is ongoing. Critics charge behavior geneticists with political motivations; champions say they merely follow the data where they lead. But Panofsky shows how pragmatic coping with repeated controversies drives their scientific actions. Ironically, behavior geneticists’ struggles for scientific authority and efforts to deal with the threats to their legitimacy and autonomy have made controversy inevitable—and in some ways essential—to the study of behavior genetics.
Book Synopsis Organizational Misbehaviour by : Stephen Ackroyd
Download or read book Organizational Misbehaviour written by Stephen Ackroyd and published by SAGE. This book was released on 1999-03-30 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: ′[A] textbook specifically aimed at organizational misbehaviour. ...it certainly fills a gap... containing a large survey of academic literature on the subject. The book is good: it brings to light subjects which are too often negleced, and it provides an understanding of phenomena which are so common in organizations, but at the same time so vague and incomprehensible′ Organization Studies From `soldiering′ and absenteeism to humour in organizations and the emergence politics of sexuality, this book explores the latest forms of organizational subversion and offers fresh insights of the underlying dynamics of management and organizational processes. The book opens with a critique of orthodox organizational analysis and maps out the wide terrain across which organizational `misbehaviour′ occurs. The authors go on to examine the interconnections between identity formation, the pursuit of autonomy and organizational misbehaviour, and explore how clearly the tendency to misbehave is deeply embedded in organizational life.
Book Synopsis The Power Paradox by : Dacher Keltner
Download or read book The Power Paradox written by Dacher Keltner and published by Penguin. This book was released on 2016-05-17 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revolutionary and timely reconsideration of everything we know about power. Celebrated UC Berkeley psychologist Dr. Dacher Keltner argues that compassion and selflessness enable us to have the most influence over others and the result is power as a force for good in the world. Power is ubiquitous—but totally misunderstood. Turning conventional wisdom on its head, Dr. Dacher Keltner presents the very idea of power in a whole new light, demonstrating not just how it is a force for good in the world, but how—via compassion and selflessness—it is attainable for each and every one of us. It is taken for granted that power corrupts. This is reinforced culturally by everything from Machiavelli to contemporary politics. But how do we get power? And how does it change our behavior? So often, in spite of our best intentions, we lose our hard-won power. Enduring power comes from empathy and giving. Above all, power is given to us by other people. This is what we all too often forget, and it is the crux of the power paradox: by misunderstanding the behaviors that helped us to gain power in the first place we set ourselves up to fall from power. We abuse and lose our power, at work, in our family life, with our friends, because we've never understood it correctly—until now. Power isn't the capacity to act in cruel and uncaring ways; it is the ability to do good for others, expressed in daily life, and in and of itself a good thing. Dr. Keltner lays out exactly—in twenty original "Power Principles"—how to retain power; why power can be a demonstrably good thing; when we are likely to abuse power; and the terrible consequences of letting those around us languish in powerlessness.
