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Author :
Publisher : 2010 Marketing Calendar
ISBN 13 :
Total Pages : 42 pages
Book Rating : 4./5 ( download)
Download or read book The only marketing calender you will need written by and published by 2010 Marketing Calendar. This book was released on with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher : Redhead Marketing Inc
ISBN 13 :
Total Pages : 33 pages
Book Rating : 4./5 ( download)
Download or read book Quirky written by and published by Redhead Marketing Inc. This book was released on with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : MaryEllen Tribby
Publisher : John Wiley & Sons
ISBN 13 : 1118584589
Total Pages : 289 pages
Book Rating : 4.1/5 (185 download)
Download or read book Reinventing the Entrepreneur written by MaryEllen Tribby and published by John Wiley & Sons. This book was released on 2013-08-16 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing a million-dollar business model that you can do from home, on the road, or in your spare time Mary Ellen Tribby, founder of Working Moms Only, has created and perfected a business model that is 500% more profitable than blogging, that you can do from home, from an office, or from anywhere in the world, that's easy to learn, and extremely profitable. With it, Mary Ellen has made millions through her various own businesses and her clients, and now you can too. It's called The Inbox Magazine (The iMag for short) and regardless of the size of your staff—from one to one hundred—or whether you spend ten or forty hours a week working at it, this revolutionary approach to running a business is your ticket to success and financial independence. Makes Mary Ellen Tribby's extraordinarily successful business strategies available to the public in a book for the first time If you're already in business, it arms you with proven techniques for boosting your bottom line by an order of magnitude—in no time If you're a novice entrepreneur, it delivers powerful tools for getting your business off the ground and running full throttle—right away The perfect tool for the time, the Inbox Magazine is what you need to create a huge impact with the minimum investment of time, energy, and money
Author : David Wilkey
Publisher : iUniverse
ISBN 13 : 1450259251
Total Pages : 189 pages
Book Rating : 4.4/5 (52 download)
Download or read book Formula Marketing written by David Wilkey and published by iUniverse. This book was released on 2010-11-15 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: What the marketing experts are saying about FORMULA MARKETING What a refreshing marketing book! Formula Marketing brings business reality and responsibility back to the profession of marketing, while demystifying how to measure performance and provide bottom-line growth to any company. James Hedgecock, Vice President of Business Development, Dimension One Spas Formula Marketing takes the proven marketing practices used at major corporations and reduces them to a simple formula that works for everyone. This book is a cross between a tried-and-true instruction manual and a letter of encouragement from a friend. Lisa Fine, formerly International Vice President of Marketing, Expense Reduction Analysts; Vice President of Marketing Services, Washington Mutual Card Services; and Director of e-Visa Marketing, VISA USA This book is a must read for marketers looking to deliver real results to their organization. Wilkey really gets the ROI and gives you a pathway to deliver it. Marques McCammon, Chief Marketing Offi cer, nbspnbspnbspnbspnbspnbspnbspnbspnbspAptera Motors Formula Marketing gives you the basic tools to create a successful marketing plan. nbspnbspnbspnbspMike Matey, VP Marketing, Quiksilver
Author :
Publisher : 2010 Marketing Calendar
ISBN 13 :
Total Pages : 16 pages
Book Rating : 4./5 ( download)
Download or read book 2010 Marketing & Promotion Calendar written by and published by 2010 Marketing Calendar. This book was released on with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher : 2010 Marketing Calendar
ISBN 13 :
Total Pages : 42 pages
Book Rating : 4./5 ( download)
Download or read book 2009 Marketing & Promotion Calendar written by and published by 2010 Marketing Calendar. This book was released on with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Larry Parman
Publisher : Morgan James Publishing
ISBN 13 : 0983712549
Total Pages : 246 pages
Book Rating : 4.9/5 (837 download)
Download or read book Above the Fray written by Larry Parman and published by Morgan James Publishing. This book was released on 2013-06-30 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: The premise of "Above the Fray" is that the Information Age is creating a turbulence most business owners fail to acknowledge or take steps to profitably manage. "Above the Fray" offers a method of creating a vision that produces clarity. It teaches how to create plans with a bias toward action and speed of implementation. It suggests a systems approach to hiring the right team members who can handle today’s fast-paced environment. Readers will discover how to create a management methodology that ensures alignment and commitment to their vision. Revealed are marketing systems and strategies that set their companies apart from competition along with metrics that measure real-time performance. Collectively, these concepts create more effective business leaders, all better prepared to thrive in today’s turbulent business word.
Author : Al Lautenslager
Publisher : Entrepreneur Press
ISBN 13 : 1599185318
Total Pages : 354 pages
Book Rating : 4.5/5 (991 download)
Download or read book Guerrilla Marketing in 30 Days written by Al Lautenslager and published by Entrepreneur Press. This book was released on 2014-06-10 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated with fresh examples, the latest techniques and trends, new success stories, and fresh, practical marketing habits for today’s aspiring guerrillas, this new edition provides marketers with the latest guerrilla marketing tools and tactics. In just 30 chapters and 30 days, famous marketers Jay Conrad Levinson and Al Lautenslager show eager entrepreneurs how to zero in on their marketing goals and maximize their profits. New marketers learn from updated real-life examples and success stories and proven fundamental concepts, and use daily exercises to take their marketing to the next level — ultimately increasing profits, cutting costs, and gaining new customers. Topics detailed in this new edition include proximity marketing, thought leadership, integration of online and offline marketing, speaking and events, direct email, personalization, and implementation. With every step, Levinson and Lautenslager provide thorough action plans to help aspiring guerrillas stay on track, leaving no excuse for anything but success.
Author : Jim Sanders
Publisher : Lulu.com
ISBN 13 : 1365832554
Total Pages : 164 pages
Book Rating : 4.3/5 (658 download)
Download or read book SalesForce Effectiveness - A Recruiter - Trainer Magic written by Jim Sanders and published by Lulu.com. This book was released on 2017-03-18 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Truly a Recruiter - Trainer Magic Wand! - Organizations seldom succeed without an actively engaged, energized, high performing Sales Force. Best of Sales Forces have a unique DNA - the magic of demonstrating an ability - willingness to perform consistently at an extra ordinarily high level of outcome orientation through the year - running strong through several years. Great sales teams are unique. They are a rare breed! and Possess behaviors that echo's achievement, attainment, accomplishment, pride, belonging, drive to succeed, fear of failure and the will to make things happen. Sales Professionals (Pro's) make a basic difference to organizational culture. They usher in passion, commitment, effort, energy, enthusiasm and effectiveness of organizations work hard to attract, retain, develop and nurture a vibrant sale force. A book with 50 activities, psychometric tests customized for sales force is a ready reckoner for any Recruiter or a Trainer.
Author : John Davie
Publisher : Australian Self Publishing Group
ISBN 13 : 1925011577
Total Pages : 139 pages
Book Rating : 4.9/5 (25 download)
Download or read book Marketing for Allied Health Professionals written by John Davie and published by Australian Self Publishing Group. This book was released on 2014-06-01 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Entrepreneur Press
Publisher : Entrepreneur Press
ISBN 13 : 1613080913
Total Pages : 170 pages
Book Rating : 4.6/5 (13 download)
Download or read book Start Your Own Pet-Sitting Business and More written by Entrepreneur Press and published by Entrepreneur Press. This book was released on 2007-08-01 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Americans love their pets. More than a quarter of all American households have dogs or cats. And then there are parrots and parrotfish, guinea pigs and pot-bellied pigs, iguanas and anacondas. If you love animals, you can start a profitable business caring for pets when their owners go on vacation. A pet-sitting business is easy to start and inexpensive to run. You can board pets in your home, visit pets in their homes, manage a staff of pet-sitters or even combine pet-sitting and house-sitting for greater profit. Plus, you can offer add-on services like grooming and walking. Learn everything you need to know to be a success, including: • Tips on animal feeding, grooming and exercise • Medical care information and resources • Insurance, regulatory and legal liability issues • What toys and supplies you need to make your job easier • Startup basics like writing a business plan and managing your finances If you love animals, don’t delay. Learn how to turn your passion into profit.
Author : Cheryl Kimball
Publisher : Entrepreneur Press
ISBN 13 : 159918110X
Total Pages : 170 pages
Book Rating : 4.5/5 (991 download)
Download or read book Start Your Pet-Sitting Business written by Cheryl Kimball and published by Entrepreneur Press. This book was released on 2007-07-13 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Americans love their pets. More than a quarter of all American households have dogs or cats. And then there are parrots and parrotfish, guinea pigs and pot-bellied pigs, iguanas and anacondas. If you love animals, you can start a profitable business caring for pets when their owners go on vacation. A pet-sitting business is easy to start and inexpensive to run. You can board pets in your home, visit pets in their homes, manage a staff of pet-sitters or even combine pet-sitting and house-sitting for greater profit. Plus, you can offer add-on services like grooming and walking. Learn everything you need to know to be a success, including: * Tips on animal feeding, grooming and exercise * Medical care information and resources * Insurance, regulatory and legal liability issues * What toys and supplies you need to make your job easier * Startup basics like writing a business plan and managing your finances If you love animals, don't delay. Learn how to turn your passion into profit.
Author : Laura Solomon
Publisher : American Library Association
ISBN 13 : 0838914357
Total Pages : 129 pages
Book Rating : 4.8/5 (389 download)
Download or read book The Librarian's Nitty-Gritty Guide to Content Marketing written by Laura Solomon and published by American Library Association. This book was released on 2016-04-11 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is content marketing? Simply put, it's the most effective way to increase your value to customers. When you deliver content that library users find useful and relevant, you give a compelling answer to their question, "What's in it for me?" Author of the best-selling book The Librarian's Nitty-Gritty Guide to Social Media, Solomon speaks directly to public relations personnel, web librarians, and other staff responsible for the library's online presence. Filled with nuts-and-bolts advice on how to increase the library's value to its users, her guide: defines the essential characteristics of effective content marketing; explores methods of audience assessment; demonstrates how to optimize content for sharing; explains the elements of an editorial calendar for sustainable content, and shows how to create once and re-purpose many times; describes meaningful metrics for the library context; points out 5 common mistakes and how to avoid them; provides a template for creating personas; and includes first-hand accounts from library marketers. Making content marketing concepts bite-sized and easily digestible, this guide shows libraries how to market effectively by focusing on what library users find useful and relevant.
Author : Marguerita McVay Lynch
Publisher : Windtree Press
ISBN 13 : 1944973834
Total Pages : 279 pages
Book Rating : 4.9/5 (449 download)
Download or read book Secrets to Effective Author Marketing written by Marguerita McVay Lynch and published by Windtree Press. This book was released on 2017-12-09 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you put your book out there and been disappointed in your sales? Perhaps you’ve tried a variety of marketing tactics to boost discoverability: blog posts, social media, book tours, paid ads in a variety of venues. But nothing is working. The publishing landscape changes every year. The number of books published has increased and the competition for readers is more than it has been before. The key is to define your audience and then convince those potential readers of the value of your book. Your marketing time and money should primarily be spent on a message of value–not price, not story, and not genre. This book provides specific techniques to exploit that value without resorting to the typical overexposure in social media and newsletters with “Buy My Book” sales messaging. Instead, focus on the top three proven techniques that actually sell books. Follow step-by-step instructions and timelines to learn how to: 1) Create an Effective Plan for Communicating to Readers; 2) Use Social Media and Email lists to Engage with Your Readers; and 3) Plan for Effective Campaigns for both Book Launches and Backlist Rejuvenation throughout the year. In addition this book provides techniques to: * Distinguish specific groups of readers most likely to buy your novel or nonfiction book. * Understand your competition and the advantages that your book offers. * Clarify hooks that capture attention of the media, reviewers, and readers. * Identify where and how to reach readers, reviewers, and media. * Create and implement a consistent brand throughout all marketing efforts. * Effectively select, from 100+ options, the appropriate marketing tactics and timing that matches your book intentions and values. * Maximize organic reach and stay to a budget of less than $100 per book campaign. * Develop a long-term online marketing plan.
Author : Stan Washington
Publisher : Honor Services Inc.
ISBN 13 : 0990983102
Total Pages : 147 pages
Book Rating : 4.9/5 (99 download)
Download or read book Plans to Prosper: written by Stan Washington and published by Honor Services Inc.. This book was released on 2014-12-07 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to choose a marketing strategy that’s right for you. Market in a short period of time on a small budget while increasing visibility, raising buyer awareness, and growing sales using our step-by-step High Achieving Marketing Process ™. Take out the guess work and save money.Many business owners often feel as though they’re “winging it” as they carry on day to day. They lack a plan or resources to keep them focused. Also, they aren’t reaching their financial goals. Does that sound familiar? Plans to Prosper: Strategies, Systems and Tools for Small Business Marketing Success is a step-by-step guide to growing businesses through effective marketing. We take the guess work out of marketing strategies in order to help save you money. In this book, you will learn how to:* Choose a marketing strategy that’s right for you.* Market in a short period of time on a small budget while increasing visibility, raising buyer awareness, and growing sales.Profit from the marketing mistakes small business owners have made and how to avoid making the same mistakes.We also provide examples, tips, resources, and warnings to help guide your business toward focused growth. Victoria Cook, founder and managing director for The Center for Guilt-Free Success, helps women entrepreneurs grow their businesses through coaching and training. Known for her proprietary 7-step Guilt-Free RESULTS™ process, Victoria often is in demand as a speaker. She was named a "Business Brick Builder" by the International Coach Federation Chicago Chapter in 2013. Her innovative approach reflects her commitment to building the strengths of her clients as she helps them market their businesses more confidently and easily. Stan Washington, a McDonald’s executive turned entrepreneur is founder and president of Honor Services Office, software that helps small business grow sales, market businesses, and process invoices easily. He has helped thousands of small businesses achieve sales into the millions. His leadership of operations and technology enabled multi-billion dollar corporations to increase sales and he is ready to share their tips. Stan also is the co-author of Peaceful Selling: Easy Sales Techniques to Grow Your Small Business. Victoria and Stan met while serving on a local board of the International Coach Federation, an organization with 22,000 members. After discovering they shared a similar approach and mindset to marketing, they became passionate about working together to create a tool business owners like you could use to save money and grow a business simultaneously. The result is this resource.
Author : David K. Hayes
Publisher : John Wiley & Sons
ISBN 13 : 1394208499
Total Pages : 373 pages
Book Rating : 4.3/5 (942 download)
Download or read book Successful Management in Foodservice Operations written by David K. Hayes and published by John Wiley & Sons. This book was released on 2024-07-18 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: Comprehensive resource covering key 'need-to-know' aspects of how to run a food service operation, with unique perspective from restaurant managers Successful Management in Foodservice Operations is a single volume textbook addressing the overall operation of a successful food service business, including planning for success, ensuring excellence in production and service, and generating optimal levels of operating profits. The purpose of this book is to teach foodservice operators what they must know, and do, in order to achieve their own definitions of success. The book covers the major changes to food delivery processes and systems forced by the COVID pandemic, changes to the system of accounts for restaurants, flexibility of employee management due to COVID-enforced changes, and more. Each chapter ends with features to enable reader comprehension and practical application of concepts. These include: 'A Manager's 10-Point Effectiveness Checklist' offering ideas for management actions, and mini-case studies entitled 'What Would You Do?' with suggested answers. Successful Management in Foodservice Operations also discusses: Reading a Uniform Systems of Accounts for Restaurants (USAR) income statement, identifying a target market, and creating an effective proprietary website Managing marketing on third-party operated websites and labor costs and preparing and monitoring an operating budget Creating a profitable menu, successfully pricing menu items, recruiting, selecting, and training team members, and controlling food and beverage production costs Running food trucks and 'ghost' restaurants, where no customers actually visit the 'restaurant' in person other than to pick-up pre-ordered food Successful Management in Foodservice Operations is an authoritative, accessible, up-to-date, and easy-to-understand reference for introductory students in programs of study related to hospitality management and food service operations. It also appeals to individuals interested in running their own restaurant or food service operation. Part of Wiley's Foodservice Operations: The Essentials series.
Author : Jay Conrad Levinson
Publisher : Trafford Publishing
ISBN 13 : 1412003997
Total Pages : 296 pages
Book Rating : 4.4/5 (12 download)
Download or read book Guerrilla Marketing for Financial Advisors written by Jay Conrad Levinson and published by Trafford Publishing. This book was released on 2003 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through the eyes of two Guerrilla Marketers, this book shows you Guerrilla Marketing ideas to help you build your business and make more as a financial advisor than you ever thought possible. Jay Conrad Levinson, author of the highly successful Guerrilla Marketing series of books has teamed up with financial advisor consultant and coach Grant W. Hicks, CIM, FCSI , to uncover all aspects of marketing for financial advisors. This work is a collection of fourteen years of researching and testing the best ideas for financial advisors. Grant's educational website www.financialadvisormarketing.com has additional resources to help any advisor at any level become more successful. This easy to read book will be an abundance of resources advisors need to dramatically change and grow their business. Inside you will find nine chapters including samples and templates to help build your business. The following is a chapter summary that will take the reader through forty business and marketing ideas, principles and examples that have been used successfully and step by step on how to apply them to your business. 1. Build a Better Business and Marketing Plan 2. Getting New Clients from Outside Sources 3. Getting New Clients from Internal Marketing 4. Welcoming New Clients 5. Wowing Clients 6. Mastering Service for All Clients 7. Taking Your Business to the Next Level 8. Marketing Principles for Financial Advisors 9. Guerrilla Marketing Tools and Marketing Action Plan Worksheets If you want to be a successful advisor in your market and improve your client service levels, then Guerilla Marketing For Financial Advisors is your marketing blueprint. It is time for advisors to take action.
