The National Directory of Magazines

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Publisher :
ISBN 13 : 9780917460203
Total Pages : 1500 pages
Book Rating : 4.4/5 (62 download)

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Book Synopsis The National Directory of Magazines by : Cedar Tree House

Download or read book The National Directory of Magazines written by Cedar Tree House and published by . This book was released on 1988-10-01 with total page 1500 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Magazines

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Publisher : Peter Lang
ISBN 13 : 9780820476179
Total Pages : 226 pages
Book Rating : 4.4/5 (761 download)

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Book Synopsis Magazines by : David E. Sumner

Download or read book Magazines written by David E. Sumner and published by Peter Lang. This book was released on 2006 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is a concise overview of everything you want to know about the magazine production process, from the conception of article ideas through printing and distribution. Looking at magazine publishing from the «micro» view - individual magazines - to the «macro» view - industry trends, history, and issues - this book contains chapters on how to launch a new magazine and write a business plan. Magazines: A Complete Guide to the Industry is ideal for students in magazine editing, management, and publishing courses; entrepreneurs who want to launch a new magazine; or magazine staff members who are new to the industry.

Commercial Library Publications List

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Publisher :
ISBN 13 :
Total Pages : 62 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Commercial Library Publications List by :

Download or read book Commercial Library Publications List written by and published by . This book was released on 1991 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The National Directory of Catalogs

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Publisher :
ISBN 13 :
Total Pages : 1018 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The National Directory of Catalogs by :

Download or read book The National Directory of Catalogs written by and published by . This book was released on 1993 with total page 1018 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The National Directory of Magazines

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Author :
Publisher :
ISBN 13 : 9780917460173
Total Pages : 760 pages
Book Rating : 4.4/5 (61 download)

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Book Synopsis The National Directory of Magazines by :

Download or read book The National Directory of Magazines written by and published by . This book was released on 1988 with total page 760 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The National Directory of Addresses and Telephone Numbers

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Publisher :
ISBN 13 :
Total Pages : 1610 pages
Book Rating : 4.:/5 (89 download)

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Book Synopsis The National Directory of Addresses and Telephone Numbers by :

Download or read book The National Directory of Addresses and Telephone Numbers written by and published by . This book was released on 1994 with total page 1610 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Building Customer-brand Relationships

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Publisher : Routledge
ISBN 13 : 1317475615
Total Pages : 480 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Building Customer-brand Relationships by : Don E. Schultz

Download or read book Building Customer-brand Relationships written by Don E. Schultz and published by Routledge. This book was released on 2015-01-28 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Almost every advertising, promotion, or marketing communications textbook is based on an inside-out approach, focusing on what the marketer wants to communicate to customers and prospects. This text takes a different view - that the marketer and the customer build the ongoing brand value together. Rather than the marketer trying to 'sell', the role of the marketer is to help customer buy. To do that, a customer view is vital and customer insight is essential. Customer insights allow the marketer to understand which audiences are important for a product, what delivery forms are appropriate, and what type of content is beneficial. "Building Customer-Brand Relationships" is themed around the four key elements marketing communicators use in developing programs - audiences, brands, delivery, and content - but provides an innovative approach to marketing communications in the 'push-pull' marketplace that combines traditional outbound communications (advertising, sales promotion, direct marketing, and PR) with the inbound or 'pull' media of Internet, mobile communications, social networks, and more. Its 'customer-centric' media planning approach covers media decision before dealing with creative development, and emphasizes measurement and accountability. The text's concepts have been used successfully around the world, and can be adapted and adjusted to any type of product or service.

Phi Delta Kappan

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Publisher :
ISBN 13 :
Total Pages : 666 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis Phi Delta Kappan by :

Download or read book Phi Delta Kappan written by and published by . This book was released on 1927 with total page 666 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Donahoe's Magazine

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Publisher :
ISBN 13 :
Total Pages : 758 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Donahoe's Magazine by :

Download or read book Donahoe's Magazine written by and published by . This book was released on 1895 with total page 758 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Copyright Handbook

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Publisher : Nolo
ISBN 13 : 1413327842
Total Pages : 441 pages
Book Rating : 4.4/5 (133 download)

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Book Synopsis The Copyright Handbook by : Stephen Fishman

Download or read book The Copyright Handbook written by Stephen Fishman and published by Nolo. This book was released on 2020-12-02 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you work with words, you need this book No writer likes to see their hard work or creativity copied by others—or to be accused of copying. Fortunately,The Copyright Handbook provides everything you need to protect yourself. Find information and forms to help you: learn what copyright law protects and doesn’t register your work with the Copyright Office deal with infringers, online and off transfer ownership of a copyright get international copyright protection understand the “fair use” rule obtain permission to use copyrighted work, and profit from your copyright. The 14th edition is updated with key court decisions and emerging rules in order to provide the latest guidance on registering and protecting your work. With Downloadable Forms: Essential forms and agreements including a Copyright Assignment, Work-Made-for-Hire Agreement, Collaboration Agreement, and Permission Agreement are available for download (details inside).

The Art of Editing

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Publisher : Routledge
ISBN 13 : 1000529983
Total Pages : 411 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis The Art of Editing by : Brian S. Brooks

Download or read book The Art of Editing written by Brian S. Brooks and published by Routledge. This book was released on 2022-03-30 with total page 411 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its 12th edition, this core text is the most comprehensive and widely used textbook on editing in journalism. Thoroughly revised and updated to incorporate more online and multimedia formats, this hands-on guide offers a detailed overview of the full process of journalistic editing, exploring both the "micro" aspects of the craft, such as style, spelling and grammar, and "macro" aspects, including ethics and legality. Recognizing the pronounced global shift toward online multimedia, the authors continue to stress the importance of taking the best techniques learned in print and broadcast editing and applying them to online journalism. This new edition also includes an in-depth discussion of the role editors and journalists can play in recapturing the public’s trust in the news media. Additional chapters examine how to edit for maximum visual impact and how to edit across media platforms, teaching students how to create a polished product that is grounded in the best practices of journalism. The Art of Editing, 12th edition, remains an essential resource for students of journalism across all media and levels interested in editing, design and media writing, as well as for professionals seeking to refine and refresh their skill set. Accompanying online features include instructor PowerPoints and student exercises.

Music Clubs Magazine

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Publisher :
ISBN 13 :
Total Pages : 534 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Music Clubs Magazine by :

Download or read book Music Clubs Magazine written by and published by . This book was released on 1937 with total page 534 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Art of Editing, The (Subscription)

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Author :
Publisher : CRC Press
ISBN 13 : 1317343549
Total Pages : 650 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis Art of Editing, The (Subscription) by : Brian S. Brooks

Download or read book Art of Editing, The (Subscription) written by Brian S. Brooks and published by CRC Press. This book was released on 2015-10-05 with total page 650 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Art of Editing continues to be the standard by which editing texts are judged, offering the most comprehensive and up-to-date discussion of editing available. Long viewed as the “classic” in the field of editing, The Art of Editing continues to evolve to meet the needs of today's students. In addition to a focus on traditional newspaper editing, the authors pay significant attention to the other areas in which students are increasingly finding jobs: online media, corporate magazines, broadcasting, public relations and advertising. The ninth edition of The Art of Editing details the major changes revolutionizing the media industry and prepares students to work in convergent environments, where skill in print, broadcast and online operations is essential.

Mastering the Job Search Process in Recreation and Leisure Services

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Publisher : Jones & Bartlett Learning
ISBN 13 : 0763777617
Total Pages : 233 pages
Book Rating : 4.7/5 (637 download)

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Book Synopsis Mastering the Job Search Process in Recreation and Leisure Services by : Craig Ross

Download or read book Mastering the Job Search Process in Recreation and Leisure Services written by Craig Ross and published by Jones & Bartlett Learning. This book was released on 2011-04-18 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mastering the Job Search Process in Recreation and Leisure Services, Second Edition, is a practical guide full of tools and advice for recreation and leisure service professionals. This book simplifies the process of securing a job in recreation and leisure service by explaining every step from both an employer’s and applicant’s point of view. Based on years of experience in the hiring process, this book reflects research conducted with over one thousand recreation and leisure services practitioners involved in the job search process. The book includes their advice as well as secrets to success.

Department of State Publication

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Publisher :
ISBN 13 :
Total Pages : 60 pages
Book Rating : 4.3/5 (243 download)

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Book Synopsis Department of State Publication by :

Download or read book Department of State Publication written by and published by . This book was released on 1990 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:

NIH Publications List

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Publisher :
ISBN 13 :
Total Pages : 116 pages
Book Rating : 4.3/5 (121 download)

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Book Synopsis NIH Publications List by : National Institutes of Health (U.S.). Editorial Operations Branch

Download or read book NIH Publications List written by National Institutes of Health (U.S.). Editorial Operations Branch and published by . This book was released on 1984 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Greater Generation

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Publisher : Macmillan
ISBN 13 : 1429909234
Total Pages : 336 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis The Greater Generation by : Leonard Steinhorn

Download or read book The Greater Generation written by Leonard Steinhorn and published by Macmillan. This book was released on 2007-04-01 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Greatest Generation gets credit for winning World War II and braving the Depression. But the Baby Boomers? All they get credit for is knowing how to order a tall skim double latte. What really is the true legacy of the Boomers? Summoning the amazing sea changes they've made in American culture, this controversial book recasts the much-maligned Boomers as a Greater Generation with a lasting legacy of tolerance and equality for all. Farewell, Donna Reed: "For women, the Baby Boom era has been one of breathtaking change—in a single generation American women have effected one of the greatest social metamorphoses in recorded history. What women are able to do today would have been unimaginable four or five decades ago, at best the stuff of utopian fantasy or science fiction." Not Only Women: "The egalitarian norms of the Baby Boom have deeply changed men and will continue to do so for generations to come." Diversity as a Moral Value: For too long, America denied blacks, gays, and other minorities their dignity and rights, but in the Boomer era we have enlarged the melting pot to include those once scorned and excluded. Boomers have led a culture war "to upend the rigid social structure of the Fifties and challenge centuries of entrenched norms and attitudes about race, ethnicity, religion, and sexuality." The Greening of America: Under Boomers, environmental protection has become a powerful new norm in American society. No longer do we tolerate toxic run-offs and progress at any cost. A Freer, More Open Society: Personal freedom, tolerance, openness, transparency, and equality—these are the values of the Baby Boom era, and we live them daily at home, work, school, and in our many relationships. The old ways—the prejudice, narrowmindedness, restrictive sex roles, smoke-filled rooms, double standards, rigid hierarchies—are going, going, gone thanks to Baby Boomers. The media have it wrong: You don't need to fight a war to be a great generation. America today is far more open, inclusive, and equal than at any time in our history, and Boomers are the foot soldiers who made it happen. The Greater Generation tells their remarkable story. "The Greater Generation is a timely, passionate defense of the Baby Boom generation. . . . Leonard Steinhorn reminds us of the essential liberal spirit that defined the Boomers and how they changed our country for the better. In doing so, he illuminates the critical issues that continue to challenge them and their children." —Joe Conason, bestselling author of Big Lies and The Hunting of the President "The Baby Boom generation changed the heart and soul of America. Leonard Steinhorn's The Greater Generation shows us how much better off we all are as a result." —Richard Florida, author of The Rise of the Creative Class "Steinhorn has written a smart and inspirational book that will be a boost to all Boomers, and will show their children why Mom and Dad know best." —Iris Krasnow, author of Surrendering to Marriage "In contrast to their parents' idealized standing as the ‘greatest generation,' Boomers have been gamely diminished as the ‘worst generation.' And this book shouts ENOUGH!" —Brent Green, author of Marketing to Leading-Edge Baby Boomers