The Myth Of The Idea And The Upsidedown Startup

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The Myth of the Idea and the Upsidedown Startup

Author : Newton M Campos
Publisher :
ISBN 13 :
Total Pages : 154 pages
Book Rating : 4.6/5 (311 download)

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Book Synopsis The Myth of the Idea and the Upsidedown Startup by : Newton M Campos

Download or read book The Myth of the Idea and the Upsidedown Startup written by Newton M Campos and published by . This book was released on 2020-03-27 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on decades of global insights into the life of successful and unsuccessful entrepreneurs, Professor Campos deconstructs the myth that successful startups are built upon great ideas, once and for all proving the vast majority of aspiring entrepreneurs are positioned to explore their potential before having a specific idea in mind for a new venture.In a friendly yet defiant and inverted manner, the book starts with the traditional end - by drawing a supported conclusion about modern entrepreneurial endeavors. Professor Campos then succinctly navigates through real cases and recent powerful concepts such as Design Thinking, Effectuation and Lean Startup, in an audacious quest to explain why execution emerged as the main source of entrepreneurial achievement around the world.The Upsidedown approach is presented in a conversational tone, allowing readers to discover an entrepreneurial process based on their ability to explore existing resources and social connections, thus debunking the myth that the idea is the crucial first step.

The Idea Is the Easy Part

Author : Brian Dovey
Publisher : BenBella Books
ISBN 13 : 1637744048
Total Pages : 241 pages
Book Rating : 4.6/5 (377 download)

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Book Synopsis The Idea Is the Easy Part by : Brian Dovey

Download or read book The Idea Is the Easy Part written by Brian Dovey and published by BenBella Books. This book was released on 2023-10-03 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Innovation & Creativity" winner in the 2023 Porchlight Business Book Awards Lifelong entrepreneur Brian Dovey offers readers a personal, humorous, story-driven compendium of practical advice for navigating the risky entrepreneurial journey. The Idea Is the Easy Part counters widespread myths of failure and success with lessons learned from Dovey’s decades of hands-on experience. Today’s entrepreneurs can earn celebrity and billionaire status. Our books, movies, and TV shows seem to say that with a big idea and a jazzy elevator pitch, anyone can quickly earn funding for their own startups and achieve massive financial success. In these stories, a brilliant initial idea—and the funding you’ll easily acquire—are all you need. The reality, however, is vastly different. Getting funding is incredibly hard, and success depends on many factors, strategies, and decisions. The idea, as it turns out, is the easy part. Between serving as the president of the company that developed the groundbreaking EpiPen, bringing entrepreneurship to a Fortune 500 company as president, working in venture capitalism for several decades, and being involved in the development of nearly 300 startups, Brian Dovey was well acquainted with entrepreneurship—its reality as well as its mythology. In The Idea Is the Easy Part, Dovey busts common myths about entrepreneurship and lays out an enthusiastic but realistic guidebook for aspiring entrepreneurs to make better decisions at every stage of the entrepreneurial process. For those seduced by the myths of fame and fortune, as well as for those who don’t realize what they’re missing out on, The Idea Is the Easy Part is a reliable guide to navigating the entrepreneurial waters, replacing today’s misleading notions with objective and actionable advice.

An End to Upside Down Thinking: Dispelling the Myth That the Brain Produces Consciousness, and the Implications for Everyday Life

Author : Mark Gober
Publisher : Waterside Productions
ISBN 13 : 9781947637856
Total Pages : 0 pages
Book Rating : 4.6/5 (378 download)

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Book Synopsis An End to Upside Down Thinking: Dispelling the Myth That the Brain Produces Consciousness, and the Implications for Everyday Life by : Mark Gober

Download or read book An End to Upside Down Thinking: Dispelling the Myth That the Brain Produces Consciousness, and the Implications for Everyday Life written by Mark Gober and published by Waterside Productions. This book was released on 2018-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consciousness creates all material reality. Biological processes do not create consciousness. This conceptual breakthrough turns traditional scientific thinking upside down. In An End to Upside Down Thinking, Mark Gober traces his journey - he explores compelling scientific evidence from a diverse set of disciplines, ranging from psychic phenomena, to near-death experiences, to quantum physics. With cutting-edge thinkers like two-time Nobel Peace Prize nominee Dr. Ervin Laszlo, Chief Scientist at the Institute of Noetic Sciences Dr. Dean Radin, and New York Times bestselling author Larry Dossey, MD supporting this thesis, this book will rock the scientific community and mainstream generalists interested in understanding the true nature of reality. Today's disarray around the globe can be linked, at its core, to a fundamental misunderstanding of our reality. This book aims to shift our collective outlook, reshaping our view of human potential and how we treat one another. The book's implications encourage much-needed revisions in science, technology, and medicine. General readers will find comfort in the implied worldview, which will impact their happiness and everyday decisions related to business, health and politics. Stephen Hawking's A Brief History of Time meets Eckhart Tolle's The Power of Now.

Think Like a Billionaire

Author : James Altucher
Publisher : Scribd, Inc.
ISBN 13 : 1094400645
Total Pages : 495 pages
Book Rating : 4.0/5 (944 download)

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Book Synopsis Think Like a Billionaire by : James Altucher

Download or read book Think Like a Billionaire written by James Altucher and published by Scribd, Inc.. This book was released on 2019-12-11 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do Tyra Banks, Ev Williams, and Richard Branson have in common? If you answered that they’re all extremely wealthy, you’d be right. But you’d also be missing a big part of the story. James Altucher, the noted entrepreneur, venture capitalist, bestselling author of Choose Yourself, and host of the podcast The James Altucher Show — which has over 40 million downloads — has interviewed 15 of the most successful people in the world to figure out just what makes them tick. And the conclusions might surprise you. For each of these people, money wasn't their ultimate goal — it was a natural byproduct of following their passions and developing good habits that enabled them to take advantage of their successes, and to learn from their failures. From the founder of Spanx to the entrepreneur behind Home Depot, from a craft beer aficionado to the investors on Shark Tank, these visionaries honed their ideas and creativity, and used what they loved as a compass to guide their curiosity. That curiosity gave them the insights they needed to skip the line, to try new things, to diversify, and to hit the accelerator on their successes. This isn’t some lofty self-help book. This is about real people who achieved their dreams and gained wealth and influence as a result. As Altucher notes, ultimately it’s not the number in the bank account that defines anyone — it’s asking if you’re living life to the best of your ability.

The World Upside Down in 16th-Century French Literature and Visual Culture

Author : Vincent Robert-Nicoud
Publisher : BRILL
ISBN 13 : 9004381821
Total Pages : 298 pages
Book Rating : 4.0/5 (43 download)

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Book Synopsis The World Upside Down in 16th-Century French Literature and Visual Culture by : Vincent Robert-Nicoud

Download or read book The World Upside Down in 16th-Century French Literature and Visual Culture written by Vincent Robert-Nicoud and published by BRILL. This book was released on 2018-09-11 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The World Upside Down Vincent Robert-Nicoud offers an account of the topos of the world upside-down in sixteenth-century French literature and visual culture with reference to the social, political, and religious turmoil of the period.

The World Turned Upside Down

Author : Christopher Hill
Publisher : Penguin UK
ISBN 13 : 0141926325
Total Pages : 293 pages
Book Rating : 4.1/5 (419 download)

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Book Synopsis The World Turned Upside Down by : Christopher Hill

Download or read book The World Turned Upside Down written by Christopher Hill and published by Penguin UK. This book was released on 2020-01-02 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'His finest work and one that was both symptom and engine of the concept of "history from below" ... Here Levellers, Diggers, Ranters, Muggletonians, the early Quakers and others taking advantage of the collapse of censorship to bid for new kinds of freedom were given centre stage ... Hill lives on' Times Higher Education In 'The World Turned Upside Down' Christopher Hill studies the beliefs of such radical groups as the Diggers, the Ranters, the Levellers and others, and the social and emotional impulses that gave rise to them. The relations between rich and poor classes, the part played by wandering 'masterless' men, the outbursts of sexual freedom, the great imaginative creations of Milton and Bunyan - these and many other elements build up into a marvellously detailed and coherent portrait of this strange, sudden effusion of revolutionary beliefs. 'Established the concept of an "English Revolution" every bit as significant and potentially as radical as its French and Russian equivalents' Daily Telegraph 'Brilliant ... marvellous erudition and sympathy' David Caute, New Statesman 'This book will outlive our time and will stand as a notable monument to the man, the committed radical scholar, and one of the finest historians of the age' The Times Literary Supplement 'The dean and paragon of English historians' E.P. Thompson

Perspectives on the Ideas of Gregory Bateson, Ecological Intelligence, and Educational Reforms

Author : C. A. Bowers
Publisher : Eco-Justice Press LLC
ISBN 13 :
Total Pages : 240 pages
Book Rating : 4./5 ( download)

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Book Synopsis Perspectives on the Ideas of Gregory Bateson, Ecological Intelligence, and Educational Reforms by : C. A. Bowers

Download or read book Perspectives on the Ideas of Gregory Bateson, Ecological Intelligence, and Educational Reforms written by C. A. Bowers and published by Eco-Justice Press LLC. This book was released on 2011 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is widely acknowledged that Gregory Bateson's ideas have been influential in a number of fields. Unfortunately, the importance of his ideas for understanding why public schools and universities continue to perpetuate ecologically unsustainable ways of thinking has not been adequately recognized. Given the deepening ecological and economic crises, this book is particularly timely as it clarifies how Bateson's five key ideas, when taken as a whole, provides the conceptual framework for introducing educational reforms that address both problems. That is, he explains why educators unconsciously continue to perpetuate the deep cultural assumptions that were constituted before there was an awareness of environmental limits, and how the emphasis on a possessive form of individualism and endless material progress undermines traditions of self-reliance within the world's diversity of communities. His contributions to making substantive educational reforms include: (1) Rethinking social justice issues in ways that take account of how the ecological crisis impacts the most vulnerable people; (2) How to make the transition to exercising ecological intelligence in the areas of democratic decision making and moral values; (3) Clarifying how computer-mediated learning perpetuates abstract thinking and the deep cultural assumptions that are at the cultural roots of the ecological and economic crises. The chapter on pedagogical and curricular decisions that foster ecological intelligence provides practical suggestions for how public school teachers and university professors can begin to make the transition to an ethnically diverse and ecologically sustainable future. Comments about the book: "We need an ecological consciousness which, in Gregory Bateson's words, is aware of the 'patterns that connect.' Chet Bowers leads us into that unmapped territory with a compass which helps." - Wes Jackson, President, The Land Institute; author of Consulting the Genius of Place, and Rooted in the Land: Essays on Community and Place "Chet Bowers' philosophical reflections on Bateson's thought and its implications for education are thought-provoking, challenging, and very inspiring." - Fritjof Capra, author of The Web of Life, and The Hidden Connections

Myth and Mentality

Author : Anna-Leena Siikala
Publisher : Suomalaisen Kirjallisuuden Seura
ISBN 13 : 9522228494
Total Pages : 317 pages
Book Rating : 4.5/5 (222 download)

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Book Synopsis Myth and Mentality by : Anna-Leena Siikala

Download or read book Myth and Mentality written by Anna-Leena Siikala and published by Suomalaisen Kirjallisuuden Seura. This book was released on 2002-05-15 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: The recent fascination in Finnish folklore studies with popular thought and the values and emotions encoded in oral tradition began with the realisation that the vast collections of the Finnish folklore archives still have much to offer the modern-day researcher. These archive materials were not only collected by scholars, but also by the ordinary rural populace interested in their own traditions, by performers and their audiences. With its myriad voices, this body of source material thus provides new avenues for the researcher seeking to penetrate popular thought. What does oral tradition tell us about the way its performers think and feel? What sorts of beliefs and ideas are transmitted in traditional songs and narratives? Perspectives from the study of mentalities and cultural cognition research provide a framework for investigating these issues. This collection of articles works from the premise that the cultural models which shape mentalities give rise to manifest expressions of culture, including folklore. These models also become embedded in the representations appearing in folklore, and are handed down from one generation to the next. The topics of the book cover age-old myths and world views, concepts of witchcraft and the Devil stretching back to the Middle Ages, and the values and collective emotions of Finnish and Hungarian agrarian communities.

The World Turned Upside Down

Author : Melanie Phillips
Publisher : Encounter Books
ISBN 13 : 159403575X
Total Pages : 508 pages
Book Rating : 4.5/5 (94 download)

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Book Synopsis The World Turned Upside Down by : Melanie Phillips

Download or read book The World Turned Upside Down written by Melanie Phillips and published by Encounter Books. This book was released on 2011-12-13 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: In what we tell ourselves is an age of reason, we are behaving increasingly irrationally. An astonishing number of people subscribe to celebrity endorsed cults, Mayan armageddon prophecies, scientism, and other varieties of new age, anti-enlightenment philosophies. Millions more advance popular conspiracy theories: AIDS was created in a CIA laboratory, Princess Diana was assassinated, and the 9/11 attacks were an inside job. In The World Turned Upside Down, Melanie Phillips explains that the basic cause of this explosion of irrationality is the slow but steady marginalization of religion. We tell ourselves that faith and reason are incompatible, but the opposite is the case. It was Christianity and the Hebrew Bible, Phillips asserts, that gave us our concepts of reason, progress, and an orderly world on which science and modernity are based. Without its religious traditions, the West has drifted into mass derangement where truth and lies, right and wrong, victim and aggressor are all turned upside down. Scientists skeptical of global warming are hounded from their posts, Israel is demonized, and the US is vilified over the war on terror—all on the basis of blatant falsehoods and obscene propaganda. Worst of all, asserts Phillips, this abandonment of rationality leaves the West vulnerable to its legitimate threats. Faced with the very real challenges of spiraling demographics and violent, confrontational Islamism, the West is no longer willing or able to defend the modernity and rationalism that it once brought into being.

The Myth of Disenchantment

Author : Jason Ananda Josephson Storm
Publisher : University of Chicago Press
ISBN 13 : 022640336X
Total Pages : 428 pages
Book Rating : 4.2/5 (264 download)

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Book Synopsis The Myth of Disenchantment by : Jason Ananda Josephson Storm

Download or read book The Myth of Disenchantment written by Jason Ananda Josephson Storm and published by University of Chicago Press. This book was released on 2017-05-16 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: A great many theorists have argued that the defining feature of modernity is that people no longer believe in spirits, myths, or magic. Jason Ā. Josephson-Storm argues that as broad cultural history goes, this narrative is wrong, as attempts to suppress magic have failed more often than they have succeeded. Even the human sciences have been more enchanted than is commonly supposed. But that raises the question: How did a magical, spiritualist, mesmerized Europe ever convince itself that it was disenchanted? Josephson-Storm traces the history of the myth of disenchantment in the births of philosophy, anthropology, sociology, folklore, psychoanalysis, and religious studies. Ironically, the myth of mythless modernity formed at the very time that Britain, France, and Germany were in the midst of occult and spiritualist revivals. Indeed, Josephson-Storm argues, these disciplines’ founding figures were not only aware of, but profoundly enmeshed in, the occult milieu; and it was specifically in response to this burgeoning culture of spirits and magic that they produced notions of a disenchanted world. By providing a novel history of the human sciences and their connection to esotericism, The Myth of Disenchantment dispatches with most widely held accounts of modernity and its break from the premodern past.

Creativity, Inc. (The Expanded Edition)

Author : Ed Catmull
Publisher : Random House
ISBN 13 : 0593594657
Total Pages : 366 pages
Book Rating : 4.5/5 (935 download)

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Book Synopsis Creativity, Inc. (The Expanded Edition) by : Ed Catmull

Download or read book Creativity, Inc. (The Expanded Edition) written by Ed Catmull and published by Random House. This book was released on 2023-09-28 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: The co-founder and longtime president of Pixar updates and expands his 2014 New York Times bestseller on creative leadership, reflecting on the management principles that built Pixar’s singularly successful culture, and on all he learned during the past nine years that allowed Pixar to retain its creative culture while continuing to evolve. “Might be the most thoughtful management book ever.”—Fast Company For nearly thirty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner eighteen Academy Awards. The joyous storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable. As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the twenty-five movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as: • Give a good idea to a mediocre team and they will screw it up. But give a mediocre idea to a great team and they will either fix it or come up with something better. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. Creativity, Inc. has been significantly expanded to illuminate the continuing development of the unique culture at Pixar. It features a new introduction, two entirely new chapters, four new chapter postscripts, and changes and updates throughout. Pursuing excellence isn’t a one-off assignment but an ongoing, day-in, day-out, full-time job. And Creativity, Inc. explores how it is done.

The Myth of Sisyphus And Other Essays

Author : Albert Camus
Publisher : Vintage
ISBN 13 : 0307827828
Total Pages : 226 pages
Book Rating : 4.3/5 (78 download)

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Book Synopsis The Myth of Sisyphus And Other Essays by : Albert Camus

Download or read book The Myth of Sisyphus And Other Essays written by Albert Camus and published by Vintage. This book was released on 2012-10-31 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the most influential works of this century, The Myth of Sisyphus and Other Essays is a crucial exposition of existentialist thought. Influenced by works such as Don Juan and the novels of Kafka, these essays begin with a meditation on suicide; the question of living or not living in a universe devoid of order or meaning. With lyric eloquence, Albert Camus brilliantly posits a way out of despair, reaffirming the value of personal existence, and the possibility of life lived with dignity and authenticity.

Myth and Creative Writing

Author : Adrian May
Publisher : Routledge
ISBN 13 : 131786302X
Total Pages : 257 pages
Book Rating : 4.3/5 (178 download)

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Book Synopsis Myth and Creative Writing by : Adrian May

Download or read book Myth and Creative Writing written by Adrian May and published by Routledge. This book was released on 2013-11-19 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Myth and Creative Writing is a unique and practical guide to the arts of creative writing. It: Gives a historical perspective on the storyteller's art Takes a wide view of myth, to include: legends, folklore, biblical myth, classical myth, belief myths, balladry and song. Considers all aspects of the creative process, from conception to completion Provides tips on seeking inspiration from classical and mythic sources Shows how myths can be linked to contemporary concerns Enables beginning writers to tap into the deeper resonances of myth Guides students to further critical and creative resources A secret that all writers know is that they are part of a long tradition of storytelling - whether they call it mythic, intertextual, interactive or original. And in the pantheon of storytelling, myths (those stories that tell us, in often magical terms, how the world and the creatures in it came to be) are the bedrock, a source of unending inspiration. One can dress the study of literature in the finest critical clothing - or intellectualise it until the cows come home - but at its heart it is nothing more - and nothing less - than the study of the human instinct to tell stories, to order the world into patterns we can more readily understand. Exploring the mythic nature of writing (by considering where the connections between instinct and art are made, and where the writer is also seen as a mythic adventurer) is a way of finding close links to what it is we demand from literature, which is - again - something to do with the essences of human nature. Further, in the course of examining the nature of myth, Adrian May provides a very practical guide to the aspiring writer - whether in a formal course or working alone - on how to write stories (myths) of their own, from how to begin, how to develop and how to close.

Philosophy and Myth in Karl Marx

Author : Robert C. Tucker
Publisher : Routledge
ISBN 13 : 1351499807
Total Pages : 323 pages
Book Rating : 4.3/5 (514 download)

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Book Synopsis Philosophy and Myth in Karl Marx by : Robert C. Tucker

Download or read book Philosophy and Myth in Karl Marx written by Robert C. Tucker and published by Routledge. This book was released on 2017-07-05 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Karl Marx's early writing (first made available many years after his death) his economic interpretation of history and his concept of communism were set in a comprehensive philosophical framework. Marx's main preoccupation at this time was with man estranged from himself in an alienated world: a subjective, almost religious theme.Taking full account of these earlier writings, Robert Tucker critiques and reinterprets Marx's thought. He shows how its origins can be located in earlier German philosophers, in particular Kant, Hegel, and Feuerbach. Reconstructing the genesis of Marxism in its founder's own mind, he clarifies Marx's mystifying contention that Marxism represented Hegelianism turned 'on its head'. He then presents a new interpretation, based on close textual analysis, of the relation between Marx's early philosophical system and the subsequent materialist conception of history as expounded in the later and best known writings of Marx and Engels. Against this background, Tucker presents Das Kapital as a work belonging to the post-Hegelian mythical development of Germany philosophy. Considering in turn the genesis of Marxism and the underlying continuity of his thought from the early writings to Das Kapital, Tucker shows the theme of alienation is central throughout.In the years since the book was first written, comments and criticism have encouraged Tucker to change his position somewhat. This is explained in a new introduction that goes beyond the interpretative enterprise of the rest of the book to assess Marx in relation to contemporary concerns: first it presents a critique of Marx's treatment of alienation and then it comments on the moot problem of the continuing relevance of his social and economic thought. On the latter point his views have matured and altered during the intervening years and he now finds the economic and social aspects of Marx's thought considerably more relevant than he did before.

The Lincoln Highway

Author : Amor Towles
Publisher : Penguin
ISBN 13 : 0735222363
Total Pages : 593 pages
Book Rating : 4.7/5 (352 download)

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Book Synopsis The Lincoln Highway by : Amor Towles

Download or read book The Lincoln Highway written by Amor Towles and published by Penguin. This book was released on 2023-03-21 with total page 593 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NEW YORK TIMES BESTSELLER More than ONE MILLION copies sold A TODAY Show Read with Jenna Book Club Pick A New York Times Notable Book, and Chosen by Oprah Daily, Time, NPR, The Washington Post, Bill Gates and Barack Obama as a Best Book of the Year “Wise and wildly entertaining . . . permeated with light, wit, youth.” —The New York Times Book Review “A classic that we will read for years to come.” —Jenna Bush Hager, Read with Jenna book club “Fantastic. Set in 1954, Towles uses the story of two brothers to show that our personal journeys are never as linear or predictable as we might hope.” —Bill Gates “A real joyride . . . elegantly constructed and compulsively readable.” —NPR The bestselling author of A Gentleman in Moscow and Rules of Civility and master of absorbing, sophisticated fiction returns with a stylish and propulsive novel set in 1950s America In June, 1954, eighteen-year-old Emmett Watson is driven home to Nebraska by the warden of the juvenile work farm where he has just served fifteen months for involuntary manslaughter. His mother long gone, his father recently deceased, and the family farm foreclosed upon by the bank, Emmett's intention is to pick up his eight-year-old brother, Billy, and head to California where they can start their lives anew. But when the warden drives away, Emmett discovers that two friends from the work farm have hidden themselves in the trunk of the warden's car. Together, they have hatched an altogether different plan for Emmett's future, one that will take them all on a fateful journey in the opposite direction—to the City of New York. Spanning just ten days and told from multiple points of view, Towles's third novel will satisfy fans of his multi-layered literary styling while providing them an array of new and richly imagined settings, characters, and themes. “Once again, I was wowed by Towles’s writing—especially because The Lincoln Highway is so different from A Gentleman in Moscow in terms of setting, plot, and themes. Towles is not a one-trick pony. Like all the best storytellers, he has range. He takes inspiration from famous hero’s journeys, including The Iliad, The Odyssey, Hamlet, Huckleberry Finn, and Of Mice and Men. He seems to be saying that our personal journeys are never as linear or predictable as an interstate highway. But, he suggests, when something (or someone) tries to steer us off course, it is possible to take the wheel.” – Bill Gates

The Myths of Creativity

Author : David Burkus
Publisher : John Wiley & Sons
ISBN 13 : 1118611144
Total Pages : 225 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis The Myths of Creativity by : David Burkus

Download or read book The Myths of Creativity written by David Burkus and published by John Wiley & Sons. This book was released on 2013-10-07 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to get past the most common myths about creativity to design truly innovative strategies We tend to think of creativity in terms reminiscent of the ancient muses: divinely-inspired, unpredictable, and bestowed upon a lucky few. But when our jobs challenge us to be creative on demand, we must develop novel, useful ideas that will keep our organizations competitive. The Myths of Creativity demystifies the processes that drive innovation. Based on the latest research into how creative individuals and firms succeed, David Burkus highlights the mistaken ideas that hold us back and shows us how anyone can embrace a practical approach, grounded in reality, to finding the best new ideas, projects, processes, and programs. Answers questions such as: What causes us to be creative in one moment and void in the next? What makes someone more or less creative than his or her peers? Where do our flashes of creative insight come from, and how can we generate more of them? Debunks 10 common myths, including: the Eureka Myth; the Lone Creator Myth; the Incentive Myth; and The Brainstorming Myth Written by David Burkus, founder of popular leadership blog LDRLB For anyone who struggles with creativity, or who makes excuses for delaying the work of innovation, The Myths of Creativity will help you overcome your obstacles to finding new ideas.

The Lean Entrepreneur

Author : Brant Cooper
Publisher : John Wiley & Sons
ISBN 13 : 1119095034
Total Pages : 229 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis The Lean Entrepreneur by : Brant Cooper

Download or read book The Lean Entrepreneur written by Brant Cooper and published by John Wiley & Sons. This book was released on 2016-03-21 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leverage the framework of visionaries to innovate, disrupt, and ultimately succeed as an entrepreneur The Lean Entrepreneur, Second Edition banishes the "Myth of the Visionary" and shows you how you can implement proven, actionable techniques to create products and disrupt existing markets on your way to entrepreneurial success. The follow-up to the New York Times bestseller, this great guide combines the concepts of customer insight, rapid experimentation, and actionable data from the Lean Startup methodology to allow individuals, teams, or even entire companies to solve problems, create value, and ramp up their vision quickly and efficiently. The belief that innovative outliers like Steve Jobs and Bill Gates have some super-human ability to envision the future and build innovative products to meet needs that have yet to arise is a fallacy that too many fall prey to. This 'Myth of the Visionary' does nothing but get in the way of talented managers, investors, innovators, and entrepreneurs. Taking a proven, measured approach, The Lean Entrepreneur will have you engaging customers, reducing time to market and budgets, and stressing your organization's focus on the power of loyal customers to build powerhouse new products and companies. This guide will show you how to: Apply actionable tips and tricks from successful lean entrepreneurs with proven track records Leverage the Innovation Spectrum to disrupt markets and create altogether new markets Use minimum viable products to drive strategy and conduct efficient market testing Quickly develop cross-functional innovation teams to overcome typical startup roadblocks The Lean Entrepreneur is your complete guide to getting your startup moving in the right direction quickly and hyper-efficiently.