The Last Scientist

Download The Last Scientist PDF Online Free

Author :
Publisher :
ISBN 13 : 9781796943641
Total Pages : 145 pages
Book Rating : 4.9/5 (436 download)

DOWNLOAD NOW!


Book Synopsis The Last Scientist by : Ian Tripp

Download or read book The Last Scientist written by Ian Tripp and published by . This book was released on 2019-02-15 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mid-24th century ushers in a new dark age in the wake of a collapsed utopia. The last survivor, a scientist, suffers from amnesia and hostile barbarians while trying to recover his memories and skills to restart civilization.

The Last Scientist

Download The Last Scientist PDF Online Free

Author :
Publisher : Crowbarland Books
ISBN 13 : 0463254767
Total Pages : 449 pages
Book Rating : 4.4/5 (632 download)

DOWNLOAD NOW!


Book Synopsis The Last Scientist by : Cassandra Morphy

Download or read book The Last Scientist written by Cassandra Morphy and published by Crowbarland Books. This book was released on 2020-07-01 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world where magic has supplanted science, those that can use it become the new upper class, while those that can't are cast out into the world, barely getting by. Eric, the last scientist, sets out to change all that, to restore a balance lost decades ago. But when a young mage is killed in front of him, he must struggle to get away from the dogged pursuit of the Mage Authority and coerce anyone he needs to in order to finish his quest. Even those that would work against their own interest in the process. Bethany is the leader of her investigative team of the Mage Authority. When she gets assigned the case of the wrongful death of a young mage, she is thrown down the rabbit hole of conspiracies and intrigue. Will she be able to find the mage responsible before the politics of the guild system forces her to arrest the wrong man? Ardith is broke and in debt. Despite her own abilities, the world of magic just wasn't working for like it should have. So, when the mysterious man appeared with promises of silver, she jumped at the chance to make some money. It was her first real work out of the academy, but if she isn't careful, it may be her last.

The Scientist as Rebel

Download The Scientist as Rebel PDF Online Free

Author :
Publisher : New York Review of Books
ISBN 13 : 1590178815
Total Pages : 350 pages
Book Rating : 4.5/5 (91 download)

DOWNLOAD NOW!


Book Synopsis The Scientist as Rebel by : Freeman Dyson

Download or read book The Scientist as Rebel written by Freeman Dyson and published by New York Review of Books. This book was released on 2014-08-26 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: 33 essays on the fads and fantasies of science and scientists—including climate prediction, genetic engineering, space colonization, and paranormal phenomena—by “the iconoclastic physicist who has become one of science’s most eloquent interpreters” (New York Times) “Provocative, touching, and always surprising.” —Wired Magazine From Galileo to today’s amateur astronomers, scientists have been rebels, writes Freeman Dyson. Like artists and poets, they are free spirits who resist the restrictions their cultures impose on them. In their pursuit of nature’s truths, they are guided as much by imagination as by reason, and their greatest theories have the uniqueness and beauty of great works of art. Dyson argues that the best way to understand science is by understanding those who practice it. He tells stories of scientists at work, ranging from Isaac Newton’s absorption in physics, alchemy, theology, and politics, to Ernest Rutherford’s discovery of the structure of the atom, to Albert Einstein’s stubborn hostility to the idea of black holes. His descriptions of brilliant physicists like Edward Teller and Richard Feynman are enlivened by his own reminiscences of them. He looks with a skeptical eye at fashionable scientific fads and fantasies, and speculates on the future of climate prediction, genetic engineering, the colonization of space, and the possibility that paranormal phenomena may exist yet not be scientifically verifiable. Dyson also looks beyond particular scientific questions to reflect on broader philosophical issues, such as the limits of reductionism, the morality of strategic bombing and nuclear weapons, the preservation of the environment, and the relationship between science and religion. These essays, by a distinguished physicist who is also a prolific writer, offer informed insights into the history of science and fresh perspectives on contentious current debates about science, ethics, and faith.

What's Eating the Universe?

Download What's Eating the Universe? PDF Online Free

Author :
Publisher : University of Chicago Press
ISBN 13 : 022681632X
Total Pages : 184 pages
Book Rating : 4.2/5 (268 download)

DOWNLOAD NOW!


Book Synopsis What's Eating the Universe? by : Paul Davies

Download or read book What's Eating the Universe? written by Paul Davies and published by University of Chicago Press. This book was released on 2021-09-22 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combining the latest scientific advances with storytelling skills unmatched in the cosmos, an award-winning astrophysicist and popular writer leads us on a tour of some of the greatest mysteries of our universe. In the constellation of Eridanus, there lurks a cosmic mystery: It’s as if something has taken a huge bite out of the universe. But what is the culprit? The hole in the universe is just one of many puzzles keeping cosmologists busy. Supermassive black holes, bubbles of nothingness gobbling up space, monster universes swallowing others—these and many other bizarre ideas are being pursued by scientists. Due to breathtaking progress in astronomy, the history of our universe is now better understood than the history of our own planet. But these advances have uncovered some startling riddles. In this electrifying new book, renowned cosmologist and author Paul Davies lucidly explains what we know about the cosmos and its enigmas, exploring the tantalizing—and sometimes terrifying—possibilities that lie before us. As Davies guides us through the audacious research offering mind-bending solutions to these and other mysteries, he leads us up to the greatest outstanding conundrum of all: Why does the universe even exist in the first place? And how did a system of mindless, purposeless particles manage to bring forth conscious, thinking beings? Filled with wit and wonder, What’s Eating the Universe? is a dazzling tour of cosmic questions, sure to entertain, enchant, and inspire us all.

Scientist

Download Scientist PDF Online Free

Author :
Publisher : Vintage
ISBN 13 : 1984898353
Total Pages : 305 pages
Book Rating : 4.9/5 (848 download)

DOWNLOAD NOW!


Book Synopsis Scientist by : Richard Rhodes

Download or read book Scientist written by Richard Rhodes and published by Vintage. This book was released on 2023-10-17 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: A masterful, timely, fully authorized biography of the great and hugely influential biologist and naturalist E. O. Wilson, one of the most ground-breaking and controversial scientists of our time—from the Pulitzer Prize-winning author of The Making of the Atomic Bomb “An impressive account of one of the 20th century’s most prominent biologists, for whom the natural world is ‘a sanctuary and a realm of boundless adventure; the fewer the people in it, the better.’” —The New York Times Book Review Few biologists in the long history of that science have been as productive, as ground-breaking and as controversial as the Alabama-born Edward Osborne Wilson. At 91 years of age he may be the most eminent American scientist in any field. Fascinated from an early age by the natural world in general and ants in particular, his field work on them and on all social insects has vastly expanded our knowledge of their many species and fascinating ways of being. This work led to his 1975 book Sociobiology, which created an intellectual firestorm from his contention that all animal behavior, including that of humans, is governed by the laws of evolution and genetics. Subsequently Wilson has become a leading voice on the crucial importance to all life of biodiversity and has worked tirelessly to synthesize the fields of science and the humanities in a fruitful way. Richard Rhodes is himself a towering figure in the field of science writing and he has had complete and unfettered access to Wilson, his associates, and his papers in writing this book. The result is one of the most accomplished and anticipated and urgently needed scientific biographies in years.

The Scientist’s Guide to Writing, 2nd Edition

Download The Scientist’s Guide to Writing, 2nd Edition PDF Online Free

Author :
Publisher : Princeton University Press
ISBN 13 : 0691219184
Total Pages : 368 pages
Book Rating : 4.6/5 (912 download)

DOWNLOAD NOW!


Book Synopsis The Scientist’s Guide to Writing, 2nd Edition by : Stephen B. Heard

Download or read book The Scientist’s Guide to Writing, 2nd Edition written by Stephen B. Heard and published by Princeton University Press. This book was released on 2022-02-08 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This is a new edition of The Scientists Guide to Writing, published in 2016. As a reminder the book provided practical advice on writing, covering topics including how to generate and maintain writing momentum, tips on structuring a scientific paper, revising a first draft, handling citations, responding to peer reviews, and managing coauthorships, among other topics. For the 2nd edtition, Heard has made several changes, specifically: - expanding the chapter on writing in English for non-native speakers - adding two chapters: one on efficient and effective reading and one on selecting the right journal and how to use preprint sites. - doubled the number of exercises - various other add-ons to existing chapters, including information on reporting statistical results, handling disagreement among peer reviewers, and managing co-authorships"--

"Surely You're Joking, Mr. Feynman!": Adventures of a Curious Character

Download

Author :
Publisher : W. W. Norton & Company
ISBN 13 : 0393355683
Total Pages : 429 pages
Book Rating : 4.3/5 (933 download)

DOWNLOAD NOW!


Book Synopsis "Surely You're Joking, Mr. Feynman!": Adventures of a Curious Character by : Richard P. Feynman

Download or read book "Surely You're Joking, Mr. Feynman!": Adventures of a Curious Character written by Richard P. Feynman and published by W. W. Norton & Company. This book was released on 2018-02-06 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the most famous science books of our time, the phenomenal national bestseller that "buzzes with energy, anecdote and life. It almost makes you want to become a physicist" (Science Digest). Richard P. Feynman, winner of the Nobel Prize in physics, thrived on outrageous adventures. In this lively work that “can shatter the stereotype of the stuffy scientist” (Detroit Free Press), Feynman recounts his experiences trading ideas on atomic physics with Einstein and cracking the uncrackable safes guarding the most deeply held nuclear secrets—and much more of an eyebrow-raising nature. In his stories, Feynman’s life shines through in all its eccentric glory—a combustible mixture of high intelligence, unlimited curiosity, and raging chutzpah. Included for this edition is a new introduction by Bill Gates.

The Science of Science

Download The Science of Science PDF Online Free

Author :
Publisher : Cambridge University Press
ISBN 13 : 1108492665
Total Pages : 315 pages
Book Rating : 4.1/5 (84 download)

DOWNLOAD NOW!


Book Synopsis The Science of Science by : Dashun Wang

Download or read book The Science of Science written by Dashun Wang and published by Cambridge University Press. This book was released on 2021-03-25 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first comprehensive overview of the exciting field of the 'science of science'. With anecdotes and detailed, easy-to-follow explanations of the research, this book is accessible to all scientists, policy makers, and administrators with an interest in the wider scientific enterprise.

The End Of Science

Download The End Of Science PDF Online Free

Author :
Publisher : Basic Books
ISBN 13 : 0465050859
Total Pages : 368 pages
Book Rating : 4.4/5 (65 download)

DOWNLOAD NOW!


Book Synopsis The End Of Science by : John Horgan

Download or read book The End Of Science written by John Horgan and published by Basic Books. This book was released on 2015-04-14 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: As staff writer for Scientific American, John Horgan has a window on contemporary science unsurpassed in all the world. Who else routinely interviews the likes of Lynn Margulis, Roger Penrose, Francis Crick, Richard Dawkins, Freeman Dyson, Murray Gell-Mann, Stephen Jay Gould, Stephen Hawking, Thomas Kuhn, Chris Langton, Karl Popper, Stephen Weinberg, and E.O. Wilson, with the freedom to probe their innermost thoughts? In The End Of Science, Horgan displays his genius for getting these larger-than-life figures to be simply human, and scientists, he writes, "are rarely so human . . . so at there mercy of their fears and desires, as when they are confronting the limits of knowledge."This is the secret fear that Horgan pursues throughout this remarkable book: Have the big questions all been answered? Has all the knowledge worth pursuing become known? Will there be a final "theory of everything" that signals the end? Is the age of great discoverers behind us? Is science today reduced to mere puzzle solving and adding detains to existing theories? Horgan extracts surprisingly candid answers to there and other delicate questions as he discusses God, Star Trek, superstrings, quarks, plectics, consciousness, Neural Darwinism, Marx's view of progress, Kuhn's view of revolutions, cellular automata, robots, and the Omega Point, with Fred Hoyle, Noam Chomsky, John Wheeler, Clifford Geertz, and dozens of other eminent scholars. The resulting narrative will both infuriate and delight as it mindless Horgan's smart, contrarian argument for "endism" with a witty, thoughtful, even profound overview of the entire scientific enterprise. Scientists have always set themselves apart from other scholars in the belief that they do not construct the truth, they discover it. Their work is not interpretation but simple revelation of what exists in the empirical universe. But science itself keeps imposing limits on its own power. Special relativity prohibits the transmission of matter or information as speeds faster than that of light; quantum mechanics dictates uncertainty; and chaos theory confirms the impossibility of complete prediction. Meanwhile, the very idea of scientific rationality is under fire from Neo-Luddites, animal-rights activists, religious fundamentalists, and New Agers alike. As Horgan makes clear, perhaps the greatest threat to science may come from losing its special place in the hierarchy of disciplines, being reduced to something more akin to literaty criticism as more and more theoreticians engage in the theory twiddling he calls "ironic science." Still, while Horgan offers his critique, grounded in the thinking of the world's leading researchers, he offers homage too. If science is ending, he maintains, it is only because it has done its work so well.

The Knowledge Machine: How Irrationality Created Modern Science

Download The Knowledge Machine: How Irrationality Created Modern Science PDF Online Free

Author :
Publisher : Liveright Publishing
ISBN 13 : 1631491385
Total Pages : 368 pages
Book Rating : 4.6/5 (314 download)

DOWNLOAD NOW!


Book Synopsis The Knowledge Machine: How Irrationality Created Modern Science by : Michael Strevens

Download or read book The Knowledge Machine: How Irrationality Created Modern Science written by Michael Strevens and published by Liveright Publishing. This book was released on 2020-10-13 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The Knowledge Machine is the most stunningly illuminating book of the last several decades regarding the all-important scientific enterprise.” —Rebecca Newberger Goldstein, author of Plato at the Googleplex A paradigm-shifting work, The Knowledge Machine revolutionizes our understanding of the origins and structure of science. • Why is science so powerful? • Why did it take so long—two thousand years after the invention of philosophy and mathematics—for the human race to start using science to learn the secrets of the universe? In a groundbreaking work that blends science, philosophy, and history, leading philosopher of science Michael Strevens answers these challenging questions, showing how science came about only once thinkers stumbled upon the astonishing idea that scientific breakthroughs could be accomplished by breaking the rules of logical argument. Like such classic works as Karl Popper’s The Logic of Scientific Discovery and Thomas Kuhn’s The Structure of Scientific Revolutions, The Knowledge Machine grapples with the meaning and origins of science, using a plethora of vivid historical examples to demonstrate that scientists willfully ignore religion, theoretical beauty, and even philosophy to embrace a constricted code of argument whose very narrowness channels unprecedented energy into empirical observation and experimentation. Strevens calls this scientific code the iron rule of explanation, and reveals the way in which the rule, precisely because it is unreasonably close-minded, overcomes individual prejudices to lead humanity inexorably toward the secrets of nature. “With a mixture of philosophical and historical argument, and written in an engrossing style” (Alan Ryan), The Knowledge Machine provides captivating portraits of some of the greatest luminaries in science’s history, including Isaac Newton, the chief architect of modern science and its foundational theories of motion and gravitation; William Whewell, perhaps the greatest philosopher-scientist of the early nineteenth century; and Murray Gell-Mann, discoverer of the quark. Today, Strevens argues, in the face of threats from a changing climate and global pandemics, the idiosyncratic but highly effective scientific knowledge machine must be protected from politicians, commercial interests, and even scientists themselves who seek to open it up, to make it less narrow and more rational—and thus to undermine its devotedly empirical search for truth. Rich with illuminating and often delightfully quirky illustrations, The Knowledge Machine, written in a winningly accessible style that belies the import of its revisionist and groundbreaking concepts, radically reframes much of what we thought we knew about the origins of the modern world.

Letters to a Young Scientist

Download Letters to a Young Scientist PDF Online Free

Author :
Publisher : W. W. Norton & Company
ISBN 13 : 0871407000
Total Pages : 153 pages
Book Rating : 4.8/5 (714 download)

DOWNLOAD NOW!


Book Synopsis Letters to a Young Scientist by : Edward O. Wilson

Download or read book Letters to a Young Scientist written by Edward O. Wilson and published by W. W. Norton & Company. This book was released on 2013-04-15 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pulitzer Prize–winning biologist Edward O. Wilson imparts the wisdom of his storied career to the next generation. Edward O. Wilson has distilled sixty years of teaching into a book for students, young and old. Reflecting on his coming-of-age in the South as a Boy Scout and a lover of ants and butterflies, Wilson threads these twenty-one letters, each richly illustrated, with autobiographical anecdotes that illuminate his career—both his successes and his failures—and his motivations for becoming a biologist. At a time in human history when our survival is more than ever linked to our understanding of science, Wilson insists that success in the sciences does not depend on mathematical skill, but rather a passion for finding a problem and solving it. From the collapse of stars to the exploration of rain forests and the oceans’ depths, Wilson instills a love of the innate creativity of science and a respect for the human being’s modest place in the planet’s ecosystem in his readers.

Unsettled (Updated and Expanded Edition)

Download Unsettled (Updated and Expanded Edition) PDF Online Free

Author :
Publisher : BenBella Books
ISBN 13 : 1637745818
Total Pages : 385 pages
Book Rating : 4.6/5 (377 download)

DOWNLOAD NOW!


Book Synopsis Unsettled (Updated and Expanded Edition) by : Steven E. Koonin

Download or read book Unsettled (Updated and Expanded Edition) written by Steven E. Koonin and published by BenBella Books. This book was released on 2024-06-11 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this updated and expanded edition of climate scientist Steven Koonin’s groundbreaking book, go behind the headlines to discover the latest eye-opening data about climate change—with unbiased facts and realistic steps for the future. "Greenland’s ice loss is accelerating." "Extreme temperatures are causing more fatalities." "Rapid 'climate action' is essential to avoid a future climate disaster." You've heard all this presented as fact. But according to science, all of these statements are profoundly misleading. With the new edition of Unsettled, Steven Koonin draws on decades of experience—including as a top science advisor to the Obama administration—to clear away the fog and explain what science really says (and doesn't say). With a new introduction, this edition now features reflections on an additional three years of eye-opening data, alternatives to unrealistic “net zero” solutions, global energy inequalities, and the energy crisis arising from the war in Ukraine. When it comes to climate change, the media, politicians, and other prominent voices have declared that “the science is settled.” In reality, the climate is changing, but the why and how aren’t as clear as you’ve probably been led to believe. Koonin takes readers behind the headlines, dispels popular myths, and unveils little-known truths: Despite rising greenhouse gas emissions, global temperatures decreased from 1940 to 1970 Models currently used to predict the future do not accurately describe the climate of the past, and modelers themselves strongly doubt their regional predictions There is no compelling evidence that hurricanes are becoming more frequent—or that predictions of rapid sea level rise have any validity Unsettled is a reality check buoyed by hope, offering the truth about climate science—what we know, what we don’t, and what it all means for our future.

The Scientific Life

Download The Scientific Life PDF Online Free

Author :
Publisher : University of Chicago Press
ISBN 13 : 0226750175
Total Pages : 488 pages
Book Rating : 4.2/5 (267 download)

DOWNLOAD NOW!


Book Synopsis The Scientific Life by : Steven Shapin

Download or read book The Scientific Life written by Steven Shapin and published by University of Chicago Press. This book was released on 2009-08-01 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: Who are scientists? What kind of people are they? What capacities and virtues are thought to stand behind their considerable authority? They are experts—indeed, highly respected experts—authorized to describe and interpret the natural world and widely trusted to help transform knowledge into power and profit. But are they morally different from other people? The Scientific Life is historian Steven Shapin’s story about who scientists are, who we think they are, and why our sensibilities about such things matter. Conventional wisdom has long held that scientists are neither better nor worse than anyone else, that personal virtue does not necessarily accompany technical expertise, and that scientific practice is profoundly impersonal. Shapin, however, here shows how the uncertainties attending scientific research make the virtues of individual researchers intrinsic to scientific work. From the early twentieth-century origins of corporate research laboratories to the high-flying scientific entrepreneurship of the present, Shapin argues that the radical uncertainties of much contemporary science have made personal virtues more central to its practice than ever before, and he also reveals how radically novel aspects of late modern science have unexpectedly deep historical roots. His elegantly conceived history of the scientific career and character ultimately encourages us to reconsider the very nature of the technical and moral worlds in which we now live. Building on the insights of Shapin’s last three influential books, featuring an utterly fascinating cast of characters, and brimming with bold and original claims, The Scientific Life is essential reading for anyone wanting to reflect on late modern American culture and how it has been shaped.

The Last Man who Knew Everything

Download The Last Man who Knew Everything PDF Online Free

Author :
Publisher :
ISBN 13 : 9781805110248
Total Pages : 0 pages
Book Rating : 4.1/5 (12 download)

DOWNLOAD NOW!


Book Synopsis The Last Man who Knew Everything by : Andrew Robinson

Download or read book The Last Man who Knew Everything written by Andrew Robinson and published by . This book was released on 2023 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

When We Cease to Understand the World

Download When We Cease to Understand the World PDF Online Free

Author :
Publisher : New York Review of Books
ISBN 13 : 1681375664
Total Pages : 193 pages
Book Rating : 4.6/5 (813 download)

DOWNLOAD NOW!


Book Synopsis When We Cease to Understand the World by : Benjamin Labatut

Download or read book When We Cease to Understand the World written by Benjamin Labatut and published by New York Review of Books. This book was released on 2021-09-28 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of The New York Times Book Review’s 10 Best Books of 2021 Shortlisted for the 2021 International Booker Prize and the 2021 National Book Award for Translated Literature A fictional examination of the lives of real-life scientists and thinkers whose discoveries resulted in moral consequences beyond their imagining. When We Cease to Understand the World is a book about the complicated links between scientific and mathematical discovery, madness, and destruction. Fritz Haber, Alexander Grothendieck, Werner Heisenberg, Erwin Schrödinger—these are some of luminaries into whose troubled lives Benjamín Labatut thrusts the reader, showing us how they grappled with the most profound questions of existence. They have strokes of unparalleled genius, alienate friends and lovers, descend into isolation and insanity. Some of their discoveries reshape human life for the better; others pave the way to chaos and unimaginable suffering. The lines are never clear. At a breakneck pace and with a wealth of disturbing detail, Labatut uses the imaginative resources of fiction to tell the stories of the scientists and mathematicians who expanded our notions of the possible.

The Martians of Science

Download The Martians of Science PDF Online Free

Author :
Publisher : Oxford University Press
ISBN 13 : 0195365569
Total Pages : 370 pages
Book Rating : 4.1/5 (953 download)

DOWNLOAD NOW!


Book Synopsis The Martians of Science by : István Hargittai

Download or read book The Martians of Science written by István Hargittai and published by Oxford University Press. This book was released on 2008 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hargittai tells the story of five remarkable Hungarians: Wigner won a Nobel Prize in theoretical physics; Szilard was the first to see that a chain reaction based on neutrons was possible, initiated the Manhattan Project, but left physics to try to restrict nuclear arms; von Neumann could solve difficult problems in his head and developed the modern computer for more complex problems; von Kármán became the first director of NASA's Jet Propulsion Laboratory, providing the scientific basis for the U.S. Air Force; and Teller was the father of the hydrogen bomb, whose name is now synonymous with the controversial "Star Wars" initiative of the 1980s.

Escape from the Ivory Tower

Download Escape from the Ivory Tower PDF Online Free

Author :
Publisher : Island Press
ISBN 13 : 1597269654
Total Pages : 271 pages
Book Rating : 4.5/5 (972 download)

DOWNLOAD NOW!


Book Synopsis Escape from the Ivory Tower by : Nancy Baron

Download or read book Escape from the Ivory Tower written by Nancy Baron and published by Island Press. This book was released on 2010-08-13 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most scientists and researchers aren’t prepared to talk to the press or to policymakers—or to deal with backlash. Many researchers have the horror stories to prove it. What’s clear, according to Nancy Baron, is that scientists, journalists and public policymakers come from different cultures. They follow different sets of rules, pursue different goals, and speak their own language. To effectively reach journalists and public officials, scientists need to learn new skills and rules of engagement. No matter what your specialty, the keys to success are clear thinking, knowing what you want to say, understanding your audience, and using everyday language to get your main points across. In this practical and entertaining guide to communicating science, Baron explains how to engage your audience and explain why a particular finding matters. She explores how to ace your interview, promote a paper, enter the political fray, and use new media to connect with your audience. The book includes advice from journalists, decision makers, new media experts, bloggers and some of the thousands of scientists who have participated in her communication workshops. Many of the researchers she has worked with have gone on to become well-known spokespeople for science-related issues. Baron and her protégées describe the risks and rewards of “speaking up,” how to deal with criticism, and the link between communications and leadership. The final chapter, ‘Leading the Way’ offers guidance to scientists who want to become agents of change and make your science matter. Whether you are an absolute beginner or a seasoned veteran looking to hone your skills, Escape From the Ivory Tower can help make your science understood, appreciated and perhaps acted upon.