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Author : Fred Manchee
Publisher : New York : [s.n.
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.3/5 (97 download)
Download or read book The Huckster's Revenge written by Fred Manchee and published by New York : [s.n.. This book was released on 1959 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Paul Rutherford
Publisher : University of Toronto Press
ISBN 13 : 1487522983
Total Pages : 467 pages
Book Rating : 4.4/5 (875 download)
Download or read book Admans Dilemma written by Paul Rutherford and published by University of Toronto Press. This book was released on 2018-01-01 with total page 467 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Adman's Dilemma is a cultural biography that explores the rise and fall of the advertising man as a figure who became effectively a licensed deceiver in the process of governing the lives of American consumers. Apparently this personage was caught up in a contradiction, both compelled to deceive yet supposed to tell the truth. It was this moral condition and its consequences that made the adman so interesting to critics, novelists, and eventually filmmakers. The biography tracks his saga from its origins in the exaggerated doings of P.T. Barnum, the emergence of a new profession in the 1920s, the heyday of the adman's influence during the post-WW2 era, the later rebranding of the adman as artist, until the apparent demise of the figure, symbolized by the triumph of that consummate huckster, Donald Trump. In The Adman's Dilemma, author Paul Rutherford explores how people inside and outside the advertising industry have understood the conflict between artifice and authenticity. The book employs a range of fictional and nonfictional sources, including memoirs, novels, movies, TV shows, websites, and museum exhibits to suggest how the adman embodied some of the strange realities of modernity.
Author : Roland Marchand
Publisher : Univ of California Press
ISBN 13 : 0520403657
Total Pages : 470 pages
Book Rating : 4.5/5 (24 download)
Download or read book Advertising the American Dream written by Roland Marchand and published by Univ of California Press. This book was released on 2023-09-01 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: It has become impossible to imagine our culture without advertising. But how and why did advertising become a determiner of our self-image? Advertising the American Dream looks carefully at the two decades when advertising discovered striking new ways to play on our anxieties and to promise solace for the masses. As American society became more urban, more complex, and more dominated by massive bureaucracies, the old American Dream seemed threatened. Advertisers may only have dimly perceived the profound transformations America was experiencing. However, the advertising they created is a wonderfully graphic record of the underlying assumptions and changing values in American culture. With extensive reference to the popular media—radio broadcasts, confession magazines, and tabloid newspapers—Professor Marchand describes how advertisers manipulated modern art and photography to promote an enduring "consumption ethic." This title is part of UC Press's Voices Revived program, which commemorates University of California Press's mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1986. It has become impossible to imagine our culture without advertising. But how and why did advertising become a determiner of our self-image? Advertising the American Dream looks carefully at the two decades when advertising discovered striking new w
Author : Charlotte Georgi
Publisher :
ISBN 13 :
Total Pages : 40 pages
Book Rating : 4.F/5 ( download)
Download or read book The businessman in the novel written by Charlotte Georgi and published by . This book was released on 1959 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : University of North Carolina (1793-1962). Library
Publisher :
ISBN 13 :
Total Pages : 40 pages
Book Rating : 4.3/5 (91 download)
Download or read book Library Study Outlines written by University of North Carolina (1793-1962). Library and published by . This book was released on 1959 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jan Olsson
Publisher : Duke University Press
ISBN 13 : 0822386275
Total Pages : 475 pages
Book Rating : 4.8/5 (223 download)
Download or read book Television after TV written by Jan Olsson and published by Duke University Press. This book was released on 2004-11-30 with total page 475 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last ten years, television has reinvented itself in numerous ways. The demise of the U.S. three-network system, the rise of multi-channel cable and global satellite delivery, changes in regulation policies and ownership rules, technological innovations in screen design, and the development of digital systems like TiVo have combined to transform the practice we call watching tv. If tv refers to the technologies, program forms, government policies, and practices of looking associated with the medium in its classic public service and three-network age, it appears that we are now entering a new phase of television. Exploring these changes, the essays in this collection consider the future of television in the United States and Europe and the scholarship and activism focused on it. With historical, critical, and speculative essays by some of the leading television and media scholars, Television after TV examines both commercial and public service traditions and evaluates their dual (and some say merging) fates in our global, digital culture of convergence. The essays explore a broad range of topics, including contemporary programming and advertising strategies, the use of television and the Internet among diasporic and minority populations, the innovations of new technologies like TiVo, the rise of program forms from reality tv to lifestyle programs, television’s changing role in public places and at home, the Internet’s use as a means of social activism, and television’s role in education and the arts. In dialogue with previous media theorists and historians, the contributors collectively rethink the goals of media scholarship, pointing toward new ways of accounting for television’s past, present, and future. Contributors. William Boddy, Charlotte Brunsdon, John T. Caldwell, Michael Curtin, Julie D’Acci, Anna Everett, Jostein Gripsrud, John Hartley, Anna McCarthy, David Morley, Jan Olsson, Priscilla Peña Ovalle, Lisa Parks, Jeffrey Sconce, Lynn Spigel, William Uricchio
Author :
Publisher :
ISBN 13 :
Total Pages : 1006 pages
Book Rating : 4.:/5 (321 download)
Download or read book Princeton Alumni Weekly written by and published by . This book was released on 1958 with total page 1006 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Mark Thomas McGee
Publisher : McFarland
ISBN 13 : 9780786411146
Total Pages : 260 pages
Book Rating : 4.4/5 (111 download)
Download or read book Beyond Ballyhoo written by Mark Thomas McGee and published by McFarland. This book was released on 2001-03-15 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: William Castle, for instance, was a master promoter. In one scheme involving The Tingler, Vincent Price warns in the movie that "the only way to stop the monster is to scream. That's the signal to the projectionist to throw the switch. Under ten or twelve seats were some electric motors, war surplus things that Castle got a bargain on. The motors vibrated the seat, in the hope of scaring a scream out of someone. Just in case it didn't Castle planted someone in the audience to get the screams rolling." This book is about flamboyant promotion, the con artist side of the movie world--everything the ballyhoo boys did to separate the customer from the price of a movie ticket--Emergo, HypnoVista, 3-D, Wide Screen, Cinemagic, Duo-Vision, Dynamation, Smell-O-Vision, plenty more. Supporting the text are 107 photos and illustrations, some never-before-published, and a filmography.
Author :
Publisher :
ISBN 13 :
Total Pages : 2400 pages
Book Rating : 4.:/5 (31 download)
Download or read book Editor & Publisher written by and published by . This book was released on 1959 with total page 2400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fourth estate.
Author : Aleš Debeljak
Publisher : White Pine Press
ISBN 13 : 9781877727511
Total Pages : 92 pages
Book Rating : 4.7/5 (275 download)
Download or read book Twilight of the Idols written by Aleš Debeljak and published by White Pine Press. This book was released on 1994 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: This long, two-part essay raises disturbing questions about our intellectual commitment to the concept of multiculturalism and paints a haunting portrait of a place that no longer exists. The striking photographs show us what remains of a culturally rich and diverse place, where as Debeljak states, the people "until yesterday had lived in a single state, but who today have different countries. The guns of the Balkans have silenced those good vibrations. The stars have set, And of all seasons, the lands south of my own country know but a single one -- the deep, dark winter of death."
Author : Bee Wilson
Publisher : Princeton University Press
ISBN 13 : 9780691138206
Total Pages : 408 pages
Book Rating : 4.1/5 (382 download)
Download or read book Swindled written by Bee Wilson and published by Princeton University Press. This book was released on 2008 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bad food has a history. Swindled tells it. Through a fascinating mixture of cultural and scientific history, food politics, and culinary detective work, Bee Wilson uncovers the many ways swindlers have cheapened, falsified, and even poisoned our food throughout history. In the hands of people and corporations who have prized profits above the health of consumers, food and drink have been tampered with in often horrifying ways--padded, diluted, contaminated, substituted, mislabeled, misnamed, or otherwise faked. Swindled gives a panoramic view of this history, from the leaded wine of the ancient Romans to today's food frauds--such as fake organics and the scandal of Chinese babies being fed bogus milk powder. Wilson pays special attention to nineteenth- and twentieth-century America and England and their roles in developing both industrial-scale food adulteration and the scientific ability to combat it. As Swindled reveals, modern science has both helped and hindered food fraudsters--increasing the sophistication of scams but also the means to detect them. The big breakthrough came in Victorian England when a scientist first put food under the microscope and found that much of what was sold as "genuine coffee" was anything but--and that you couldn't buy pure mustard in all of London. Arguing that industrialization, laissez-faire politics, and globalization have all hurt the quality of food, but also that food swindlers have always been helped by consumer ignorance, Swindled ultimately calls for both governments and individuals to be more vigilant. In fact, Wilson suggests, one of our best protections is simply to reeducate ourselves about the joys of food and cooking.
Author :
Publisher :
ISBN 13 :
Total Pages : 442 pages
Book Rating : 4.F/5 ( download)
Download or read book Telefilm Magazine written by and published by . This book was released on 1958 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : David Haven Blake
Publisher : Oxford University Press
ISBN 13 : 019027820X
Total Pages : 454 pages
Book Rating : 4.1/5 (92 download)
Download or read book Liking Ike written by David Haven Blake and published by Oxford University Press. This book was released on 2016-07-28 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: Liking Ike reveals the prominent role that celebrities and advertising agencies played in Dwight Eisenhower's presidency. Guided by Madison Avenue executives and television pioneers, Eisenhower cultivated famous supporters as a way of building the broad-based support that had eluded Republicans for twenty years. While we often think of John F. Kennedy and his Rat Pack entourage as the beginning of presidential glamour in the United States, celebrities from Ethel Merman and Irving Berlin to Jimmy Stewart and Helen Hayes regularly appeared in Eisenhower's campaigns. Ike's political career was so saturated with stardom that opponents from the right and left accused him of being a glamour candidate. Author David Haven Blake tells the story of how Madison Avenue executives strategically brought celebrities into the political process. Based on original interviews and long neglected archival materials, Liking Ike explores the changing dynamics of celebrity politics as Americans adjusted to the television age. By the 1920s, entertainers were routinely drawing publicity to their favorite candidates, but with the rise of television and mass advertising, political advisers began to professionalize the way that celebrities brought attention to presidential campaigns. In meetings, memos, and television scripts, they charted a strategy for leavening political programming with celebrity interviews, musical performances, and elaborate television spectaculars. Commentators worried about the seemingly superficial values that television had introduced to political campaigns, and writers, filmmakers, and fellow politicians criticized the influence of glamour and publicity. But despite these complaints, Eisenhower's legacy would live on in the subsequent careers of John F. Kennedy and Ronald Reagan-and, ultimately, provide a template for the presidential campaigns of Barack Obama, John McCain, Donald Trump, and Hillary Clinton.
Author : Мэри Элизабет Брэддон
Publisher : Litres
ISBN 13 : 5040515189
Total Pages : 229 pages
Book Rating : 4.0/5 (45 download)
Download or read book Mohawks: A Novel. Volume 2 of 3 written by Мэри Элизабет Брэддон and published by Litres. This book was released on 2022-05-15 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jim Miller
Publisher : Author House
ISBN 13 : 1452010226
Total Pages : 358 pages
Book Rating : 4.4/5 (52 download)
Download or read book Miller's Illustrated, Industrial-Strength Metaphysics written by Jim Miller and published by Author House. This book was released on 2010-08-05 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author uses the story of his life as a vehicle to tell what he has learned along the way about metaphysics. It is not a scholarly treatise, but the record of one person's attempt to understand what lies beyond the physical. From another point of view, the book can be seen as a comment on the gods of organized religion, and a project to pose a metaphysical alternative.
Author : M.E. Braddon
Publisher : BoD – Books on Demand
ISBN 13 : 3752389133
Total Pages : 142 pages
Book Rating : 4.7/5 (523 download)
Download or read book Mohawks written by M.E. Braddon and published by BoD – Books on Demand. This book was released on 2020-08-01 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reproduction of the original: Mohawks by M.E. Braddon
Author : Eliakim Littell
Publisher :
ISBN 13 :
Total Pages : 650 pages
Book Rating : 4.:/5 (319 download)
Download or read book Littell's Living Age written by Eliakim Littell and published by . This book was released on 1862 with total page 650 pages. Available in PDF, EPUB and Kindle. Book excerpt:
