The Fashion Blogosphere

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Street Style

Author : Brent Luvaas
Publisher : Bloomsbury Publishing
ISBN 13 : 1474262902
Total Pages : 337 pages
Book Rating : 4.4/5 (742 download)

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Book Synopsis Street Style by : Brent Luvaas

Download or read book Street Style written by Brent Luvaas and published by Bloomsbury Publishing. This book was released on 2016-04-07 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the 2019 John Collier Jr Award Street style blogging has experienced a meteoric rise in popularity over the last decade. Amateur photographers, often with no formal training in fashion, have become critical arbiters of taste and trends, influencing the representations that appear in magazines and on runways, and putting new cities on the fashion world map. This cutting-edge book documents the evolution of street style photography, from the fieldwork photos of early anthropology to the glamorized snapshots that appear on blogs today, and explores the structural shifts in the global fashion industry that street style has helped bring about. Chronicling author and anthropologist Brent Luvaas' experience over three years of blogging through vivid street imagery and rich ethnographic detail, this book turns the lens of street style photography back onto anthropology itself, arguing that the phenomenon is a powerful mode of amateur ethnography. Bloggers blur the distinction between professional and amateur, insider and outsider, self and brand. This book documents that blur from the ground level-from the streets of Philadelphia to the sidewalks of New York Fashion Week. Street Style is an essential read for students and scholars of fashion, anthropology, sociology, media and cultural studies, and fans of street style photography alike.

Fashion Blogs

Author : Kirstin Hanssen
Publisher : Exhibitions International
ISBN 13 : 9789089101525
Total Pages : 175 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis Fashion Blogs by : Kirstin Hanssen

Download or read book Fashion Blogs written by Kirstin Hanssen and published by Exhibitions International. This book was released on 2010 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fashion blogs are crucial news and inspirational sources for everyone who wants to stay up-to-date about fashion. These blogs are therefore both visually and with regard to content in competition with traditional media. Fashion blogs raise many questions. Is the fashion blogger the new trend-watcher? Can they be referred to as professional amateurs? How does blogging affect privacy? Is fashion blogging the ultimate way of self expression? Kirstin Hanssen and Felicia Nitzsche carried out a research. The main content of the book is divided into four categories: fashion journalism, street style photography, party photography and personal style blogs. Bloggers around the world have been interviewed and the interviews are supported by visual blog material.

Style Feed

Author : William Oliver
Publisher : Prestel Publishing
ISBN 13 : 9783791347189
Total Pages : 0 pages
Book Rating : 4.3/5 (471 download)

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Book Synopsis Style Feed by : William Oliver

Download or read book Style Feed written by William Oliver and published by Prestel Publishing. This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A look at the most engaging, noted and innovative fashion blogs from across the globe as selected by style blogging icon Susie Bubble.

Fashion 2.0

Author : Yuli Ziv
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781463611385
Total Pages : 0 pages
Book Rating : 4.6/5 (113 download)

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Book Synopsis Fashion 2.0 by : Yuli Ziv

Download or read book Fashion 2.0 written by Yuli Ziv and published by Createspace Independent Publishing Platform. This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this first of its kind insider's guide, Yuli Ziv, Style Coalition's founder, reveals the secrets behind her own online success and that of her network, which represents more than 200 top fashion and beauty bloggers, in partnership with Hearst magazines. You will find practical business advice on how to: - Brand yourself as a top blogger and sought-after influencer - Build valuable relationships with PR companies and brands - Secure invitations to important industry events - Work with advertising networks - Develop new revenue streams - Land spokesperson deals and large scale sponsorships - Position yourself at the forefront of the fashion blogosphere Full of action driven exercises, helpful resources and inspirational chapters by top fashion bloggers What I Wore, College Fashion, Gala Darling, Second City Style and Corporette, the book is packed with all the advice and motivation you need to take your blogging career to the next level!

Personal Style Blogs

Author : Rosie Findlay
Publisher : Intellect (UK)
ISBN 13 : 9781783208340
Total Pages : 0 pages
Book Rating : 4.2/5 (83 download)

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Book Synopsis Personal Style Blogs by : Rosie Findlay

Download or read book Personal Style Blogs written by Rosie Findlay and published by Intellect (UK). This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Style Rookie to Style Bubble, personal style blogs exploded onto the scene in the mid-2000s giving voice to young and stylish writers who had their own unique take on the seasonal fashion cycle and how to curate an individual style within the shifting swirl of trends. Personal Style Blogs examines the history and rise of style blogging and looks closely at the relationship between bloggers and their (frequently anonymous) readers as well as the response of the fashion industry to style bloggers' amateur and often unauthorized fashion reportage. The book charts the development of the style blogosphere and its transformation from an alternative, experimental space to one dominated by the fashion industry. Complete with examples of several famous fashion bloggers, such as Susie Lau, Rumi Neely, and Tavi Gevinson, the author explores notions of individuality, aesthetics, and performance on both sides of the digital platform. Findlay asks: what can style blogging teach us about women's writing and the performance of a private self online? And what drives style bloggers to carve a space for themselves online?

The Art of Digital Marketing for Fashion and Luxury Brands

Author : Wilson Ozuem
Publisher : Springer Nature
ISBN 13 : 303070324X
Total Pages : 471 pages
Book Rating : 4.0/5 (37 download)

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Book Synopsis The Art of Digital Marketing for Fashion and Luxury Brands by : Wilson Ozuem

Download or read book The Art of Digital Marketing for Fashion and Luxury Brands written by Wilson Ozuem and published by Springer Nature. This book was released on 2021-07-17 with total page 471 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments in determining a consumer’s purchase and post-purchase trajectories. The fashion industry has evolved rapidly over the last few years with the diffusion of fast fashion and luxury democratization, not to mention the advent of ICT and the development of communication. Today, fashion companies face new challenges, such as how to manage brands and how to choose between marketplaces and digital marketspaces. While some companies focus on one channel selection, others embrace the omnichannel choice and look for a balance between the two environments. Whatever the strategy, it is essential to manage these touch-points in order to create interaction between consumers and brands, provide meaningful customer experiences, and to maximize customers’ engagement. An insightful read for scholars in marketing, fashion and retail, this book investigates the triangulation between branding, marketplace, and marketspace and its impact on the organization.

Handbook of Research on Innovations in Technology and Marketing for the Connected Consumer

Author : Dadwal, Sumesh Singh
Publisher : IGI Global
ISBN 13 : 1799801330
Total Pages : 532 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Innovations in Technology and Marketing for the Connected Consumer by : Dadwal, Sumesh Singh

Download or read book Handbook of Research on Innovations in Technology and Marketing for the Connected Consumer written by Dadwal, Sumesh Singh and published by IGI Global. This book was released on 2019-11-15 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt: Connected customers, using a wide range of devices such as smart phones, tablets, and laptops have ushered in a new era of consumerism. Now more than ever, this change has prodded marketing departments to work with their various IT departments and technologists to expand consumers’ access to content. In order to remain competitive, marketers must integrate marketing campaigns across these different devices and become proficient in using technology. The Handbook of Research on Innovations in Technology and Marketing for the Connected Consumer is a pivotal reference source that develops new insights into applications of technology in marketing and explores effective ways to reach consumers through a wide range of devices. While highlighting topics such as cognitive computing, artificial intelligence, and virtual reality, this publication explores practices of technology-empowered digital marketing as well as the methods of applying practices to less developed countries. This book is ideally designed for marketers, managers, advertisers, branding teams, application developers, IT specialists, academicians, researchers, and students.

Tales from the Back Row

Author : Amy Odell
Publisher : Simon and Schuster
ISBN 13 : 1476749752
Total Pages : 240 pages
Book Rating : 4.4/5 (767 download)

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Book Synopsis Tales from the Back Row by : Amy Odell

Download or read book Tales from the Back Row written by Amy Odell and published by Simon and Schuster. This book was released on 2015-09 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Hilarious, insightful and smart. A must-read for anyone who wears clothes.” —Chelsea Handler *US Weekly, “Riveting Reads for Labor Day”* *Bustle, “2015 Books Every Funny Woman Should Read” and “September 2015’s Best Books”* *Refinery29 “Fall’s Most Highly Anticipated Nonfiction Reads”* *theSkimm, “Skimm Reads”* *Popsugar, “Motivational Books You Should Read this Fall”* *AM NY, “New Books for New Yorkers to Read This Fall”* The Lowdown on High Fashion Cosmopolitan.com editor Amy Odell knows what it’s really like to be a young woman working in the fashion industry. In Tales from the Back Row, Amy—funny and fearless—takes readers behind the stage of New York’s hottest fashion shows to meet the world’s most influential models, designers, celebrities, editors, and photographers. But first, she has to push her way through the crowds outside, where we see the lengths people go to be noticed by the lurking paparazzi, and weave her way through the packed venue, from the very back row to the front. And as Amy climbs the ladder (with tips about how you can, too), she introduces an industry powered by larger-than-life characters: she meets the intimidating Anna Wintour and the surprisingly gracious Rachel Zoe, not to mention the hilarious Chelsea Handler, and more. As she describes the allure of Alexander Wang’s ripped tights and Marchesa’s Oscar-worthy dresses, Amy artfully layers in something else: ultimately this book is about how the fashion industry is an exaggerated mirror of human fallibility—reflecting our desperate desire to belong, to make a mark, to be included. For Amy is the first to admit that as much as she is embarrassed by the thrill she gets when she receives an invitation to an exclusive after-party, she can’t help but RSVP “yes.”

Style Diaries

Author : Simone Werle
Publisher : Prestel Publishing
ISBN 13 : 9783791344744
Total Pages : 0 pages
Book Rating : 4.3/5 (447 download)

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Book Synopsis Style Diaries by : Simone Werle

Download or read book Style Diaries written by Simone Werle and published by Prestel Publishing. This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of photos of contemporary fasion bloggers in the clothe that makes them into trendsetters.

Style Yourself

Author : Jane Aldridge
Publisher : Apple Press
ISBN 13 : 9781845434113
Total Pages : 0 pages
Book Rating : 4.4/5 (341 download)

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Book Synopsis Style Yourself by : Jane Aldridge

Download or read book Style Yourself written by Jane Aldridge and published by Apple Press. This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Style Yourself' is just like advice from a personal stylist - whispered right into your ear. With mix-and-match tips, trend reports, DIY tricks and creative styling guidance from the world's hottest fashion bloggers, this volume will equip you to look your own personal best all the time.

Asians Wear Clothes on the Internet

Author : Minh-Ha T. Pham
Publisher : Duke University Press Books
ISBN 13 : 9780822360308
Total Pages : 0 pages
Book Rating : 4.3/5 (63 download)

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Book Synopsis Asians Wear Clothes on the Internet by : Minh-Ha T. Pham

Download or read book Asians Wear Clothes on the Internet written by Minh-Ha T. Pham and published by Duke University Press Books. This book was released on 2015-11-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the first ever book devoted to a critical investigation of the personal style blogosphere, Minh-Ha T. Pham examines the phenomenal rise of elite Asian bloggers who have made a career of posting photographs of themselves wearing clothes on the Internet. Pham understands their online activities as “taste work” practices that generate myriad forms of capital for superbloggers and the brands they feature. A multifaceted and detailed analysis, Asians Wear Clothes on the Internet addresses questions concerning the status and meaning of “Asian taste” in the early twenty-first century, the kinds of cultural and economic work Asian tastes do, and the fashion public and industry’s appetite for certain kinds of racialized eliteness. Situating blogging within the historical context of gendered and racialized fashion work while being attentive to the broader cultural, technological, and economic shifts in global consumer capitalism, Asians Wear Clothes on the Internet has profound implications for understanding the changing and enduring dynamics of race, gender, and class in shaping some of the most popular work practices and spaces of the digital fashion media economy.

Aimee Song: World of Style

Author : Aimee Song
Publisher : Abrams
ISBN 13 : 1683354192
Total Pages : 722 pages
Book Rating : 4.6/5 (833 download)

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Book Synopsis Aimee Song: World of Style by : Aimee Song

Download or read book Aimee Song: World of Style written by Aimee Song and published by Abrams. This book was released on 2018-10-23 with total page 722 pages. Available in PDF, EPUB and Kindle. Book excerpt: *From the author of the New York Times bestseller Capture Your Style* Aimee Song is a fashion icon, a sartorial star, the blogger behind Song of Style, and the author of Capture Your Style. Here she collects more than five hundred of her all-time favorite looks from around the world. Her style, favorite travel spots, and personal memories from the hottest destinations all over the globe, including: ANGUILLA · ANTWERP · AUSTIN · BALI · BERMUDA · BUSAN · CAPRI · CHICAGO · COSTA RICA · CROATIA · DALLAS · DUBAI · THE FRENCH RIVIERA · THE HAMPTONS · IBIZA · ICELAND · INDIA · JAKARTA · KYOTO · LONDON · LOS ANGELES · LOS CABOS · MAURITIUS · MIAMI · MILAN · MOROCCO · NAYARIT · NEW YORK · PALM SPRINGS · PARIS · THE PHILIPPINES · PHUKET · SEOUL · SICILY · SINGAPORE · SOUTH AFRICA · ST. BARTS · SWITZERLAND · TOKYO · TULUM · VENICE

Man Repeller

Author : Leandra Medine
Publisher : Grand Central Publishing
ISBN 13 : 1455521388
Total Pages : 155 pages
Book Rating : 4.4/5 (555 download)

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Book Synopsis Man Repeller by : Leandra Medine

Download or read book Man Repeller written by Leandra Medine and published by Grand Central Publishing. This book was released on 2013-09-10 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Engage using #manrepeller. Silk parachute pants. A gold lamé jumpsuit. Ankle boots with fringe. Were these fashion-forward items sending men running in the opposite direction? Maybe, but Leandra Medine never cared. Slipping into drop-crotch shorts and a boxed sequin blazer in the dressing room of Topshop in downtown Manhattan, a brokenhearted Leandra had an epiphany. Looking in the mirror, she suddenly realized she didn't have a boyfriend because of the way she dressed. And the more she thought about it, the more she realized that such outfits said a lot about her life-romantic and otherwise. Now, in her first book, the acclaimed blogger and fashion darling recounts her most significant memories through the lens of her sartorial choices. With her signature sass, blunt honesty, and some personal photos, Leandra shares details of the night she lost her virginity right down to the pair of white tube socks she forgot to take off, as well as when and why she realized her grandma's vintage Hermès ostrich skin clutch could hold much more than just keys and a cell phone. Through it all, she proves you don't need to compromise even your most repellent qualities to find your way into that big white dress (and an organza moto jacket). See? You can have your yeti and wear it, too. Showcasing the singular voice that has won Leandra millions of fans, this book is a collection of awkwardly funny experiences, a sweet love story, and above all, a reminder to celebrate and embrace a world made for women, by women.

Fashion through History

Author : Giovanna Motta
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1527511960
Total Pages : 667 pages
Book Rating : 4.5/5 (275 download)

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Book Synopsis Fashion through History by : Giovanna Motta

Download or read book Fashion through History written by Giovanna Motta and published by Cambridge Scholars Publishing. This book was released on 2018-06-11 with total page 667 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book arises from an international conference held at Sapienza University in Rome, Italy, in May 2015, and it includes papers by important Italian scholars of fashion. It is dedicated to one of the main indicators of social change, fashion, analysed within different scientific fields, historical periods, and geographical areas. This volume deals with issues of economy and fashion, copyright, industrial designs, trademarks, trade secrets, and patents, as well as new communication devices and strategies in the era of increasing globalization and market integration. Contributions analyze fashion blogs, fashion communication strategies, relations between fashion and technology, social media, grass-roots communication, social and cultural aspects of digital technologies, mobile fashion applications, and the dynamic fashion system in the virtual world. Visual identification symbols of fashion details, such as the Catalan hat or the Basque beret, the concept of “Made in Italy” and its success in the world, and new materials and technological innovations are also explored.

Cupcakes and Cashmere

Author : Emily Schuman
Publisher : ABRAMS
ISBN 13 : 1613123221
Total Pages : 461 pages
Book Rating : 4.6/5 (131 download)

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Book Synopsis Cupcakes and Cashmere by : Emily Schuman

Download or read book Cupcakes and Cashmere written by Emily Schuman and published by ABRAMS. This book was released on 2012-07-20 with total page 461 pages. Available in PDF, EPUB and Kindle. Book excerpt: A seasonal guide to fashion, food, entertaining, and more—from spring cleaning to summer beach beauty, fall flavor recipes to a winter gift guide. Based on Emily Schuman’s popular lifestyle blog of the same name, Cupcakes and Cashmere is the must-have guide for those looking to establish their own sense of style, organize and decorate their home, or throw an easy and stylish party. Organized by season, the book expands on Schuman’s blog by including DIY projects, organization tips, party-planning ideas, beauty how-tos, and seasonal recipes. Cupcakes and Cashmere features original material that has not been previously published on the site. With her signature photographic layouts, Emily creates a lifestyle that is chic and achievable for every reader, making this the ultimate style guide for living a fashionable life.

Digital Girls

Author : Marko MacPherson
Publisher : Rizzoli Publications
ISBN 13 : 0847858855
Total Pages : 282 pages
Book Rating : 4.8/5 (478 download)

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Book Synopsis Digital Girls by : Marko MacPherson

Download or read book Digital Girls written by Marko MacPherson and published by Rizzoli Publications. This book was released on 2017-04-11 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today’s leading online cultural influencers—the female bloggers, designers, entrepreneurs, and activists—who are shaping what’s hot and what’s not in fashion, beauty, and personal style. The fashion media landscape has evolved drastically with the emergence of fashion’s newest vanguard of pioneering women, whose unique takes on fashion and beauty have propelled them to become true powerhouse personalities via their blogs, websites, and social-media profiles. These independent digital influencers, who sit in the front row of fashion shows, front major brand campaigns, and collaborate with luxury brands—whose sense of fashion and style thousands of followers now aspire to—have turned their online personalities into household names. Through intimate interviews and stunning photography by Marko MacPherson, this book presents to readers the worlds of these stylish mavens and how they dress and style themselves, whether filming a beauty video for YouTube, directing a fashion shoot, working from home on a blog, or on the streets flaunting their signature look. A marker of its time, Digit@l Girls features today’s top social-media stars, such as Leandra Medine (The Man Repeller website), Chiara Ferragni (The Blonde Salad website), Ascia Al Faraj (Kuwait fashion blogger and YouTube star), and Andreja Pejic (notable transgender model/actor). This of-the-moment volume is a must-have for fashionistas, beauty lovers, and those interested in following—or following in the footsteps—of these inspirational women.

Fashioning Professionals

Author : Leah Armstrong
Publisher : Bloomsbury Publishing
ISBN 13 : 1350001856
Total Pages : 226 pages
Book Rating : 4.3/5 (5 download)

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Book Synopsis Fashioning Professionals by : Leah Armstrong

Download or read book Fashioning Professionals written by Leah Armstrong and published by Bloomsbury Publishing. This book was released on 2018-02-08 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: From artist to curator, couturier to fashion blogger, 'creative' professional identities can be viewed as social practices, enacted, performed and negotiated through the media, the public, and industry. Fashioning Professionals addresses what it means to be a creative professional, historically and in the digital age, as new ways of working and doing business have given rise to new professional identities. Bringing together critical reflections from international researchers, the book spans fashion, design, art, architecture, and advertising. It examines both traditional and emergent roles in creative industries, from advertising executives and surrealist artists to mannequin designers, pop stylists, bloggers, makers and design curators. The book reveals how professional identities are continually in a state of fashioning, through style, taste, gender and cultural representation, highlighting moments of friction and flux in the creative labour of the global economy. Interweaving critical perspectives from fashion and design history with sociology and cultural theory, Fashioning Professionals addresses a burgeoning area of research as we enter new terrain in fashion and the creative industries.