The Effects of Rhetorical Questions in a Persuasive Communication

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Publisher :
ISBN 13 :
Total Pages : 54 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis The Effects of Rhetorical Questions in a Persuasive Communication by : John L. Swasy

Download or read book The Effects of Rhetorical Questions in a Persuasive Communication written by John L. Swasy and published by . This book was released on 1983 with total page 54 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Persuasion in Your Life

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Publisher : Routledge
ISBN 13 : 1000442373
Total Pages : 403 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Persuasion in Your Life by : Shawn T. Wahl

Download or read book Persuasion in Your Life written by Shawn T. Wahl and published by Routledge. This book was released on 2021-09-27 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible introductory textbook in persuasive communication speaks directly to the student by focusing on real-life experiences in personal, social, and professional contexts. Through its use of rhetoric, criticism, and social scientific research, this book helps readers understand, analyze, and use persuasion in their lives and careers. It explores techniques of verbal and visual persuasion for use in business and professional communication, health communication, and everyday life, as well as expanded coverage of persuasion in social movements and social advocacy. It also pays attention throughout to ethical considerations and to the significance of new media. This textbook is a student-friendly introduction suitable for use in undergraduate courses in persuasion, health communication, and business communication. The companion website includes an instructor’s manual with test questions, sample assignments, web links, and other resources, as well as PowerPoint slides. Visit www.routledge.com/wahl

The Role of Rhetorical Questions in Persuasive Communications

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Publisher :
ISBN 13 :
Total Pages : 26 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis The Role of Rhetorical Questions in Persuasive Communications by : James M. Munch

Download or read book The Role of Rhetorical Questions in Persuasive Communications written by James M. Munch and published by . This book was released on 1983 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Art of Persuasive Communication

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Publisher :
ISBN 13 : 9781485117131
Total Pages : 308 pages
Book Rating : 4.1/5 (171 download)

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Book Synopsis The Art of Persuasive Communication by : Johann C. De Wet

Download or read book The Art of Persuasive Communication written by Johann C. De Wet and published by . This book was released on 2017 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Communication and Emotion

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Publisher : Routledge
ISBN 13 : 1135641358
Total Pages : 620 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Communication and Emotion by : Jennings Bryant

Download or read book Communication and Emotion written by Jennings Bryant and published by Routledge. This book was released on 2003-05-14 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection serves two important functions: it synthesizes theory and research in the vital and vibrant area of communication and emotion, and it highlights the scholarly work and contributions of Dolf Zillmann, the preeminent contributor to this area of inquiry. As one of the most productive and influential scholars in the annals of communication inquiry, Zillmann is well known for his contributions in the areas of communication, emotion, media effects, and aggression. Editors Jennings Bryant, David Roskos-Ewoldsen, and Joanne Cantor have collected groundbreaking essays from scholars active in the field, all of whom studied under or worked with Zillmann during his exemplary career. The contributions included here acknowledge the significance of Zillmann's work and identify many of the intellectual streams that contributed to his scholarship. Utilizing both psychology and communication perspectives, this volume covers the current literature in communication and emotion, with a focus on key theories, media effects, and entertainment theory. As a comprehensive synthesis of theory and research in communication and emotion, it will be of great interest to scholars in communication theory, cognitive and social psychology, and psychophysiology. With a concluding state-of-the-art chapter by Dolf Zillmann himself, this volume offers a thorough and distinctive examination of communication and emotion scholarship, and it will serve as an invaluable resource for current and future generations of scholars.

The Routledge Handbook of Language and Persuasion

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Publisher : Taylor & Francis
ISBN 13 : 1000573338
Total Pages : 584 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis The Routledge Handbook of Language and Persuasion by : Jeanne Fahnestock

Download or read book The Routledge Handbook of Language and Persuasion written by Jeanne Fahnestock and published by Taylor & Francis. This book was released on 2022-09-30 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides a wide-ranging, authoritative, and cutting-edge overview of language and persuasion. Featuring a range of international contributors, the handbook outlines the basic materials of linguistic persuasion – sound, words, syntax, and discourse – and the rhetorical basics that they enable, such as appeals, argument schemes, arrangement strategies, and accommodation devices. After a comprehensive introduction that brings together the elements of linguistics and the vectors of rhetoric, the handbook is divided into six parts. Part I covers the basic rhetorical appeals to character, the emotions, argument schemes, and types of issues that constitute persuasion. Part II covers the enduring effects of persuasive language, from humor to polarization, while a special group of chapters in Part III examines figures of speech and their rhetorical uses. In Part IV, contributors focus on different fields and genres of argument as entry points for research into conventions of arguing. Part V examines the evolutionary and developmental roots of persuasive language, and Part VI highlights new computational methods of language analysis. This handbook is essential reading for those researching and studying persuasive language in the fields of linguistics, rhetoric, argumentation, communication, discourse studies, political science, psychology, digital studies, mass media, and journalism.

The Exercise of Power in Communication

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Publisher : Springer
ISBN 13 : 1137478381
Total Pages : 337 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis The Exercise of Power in Communication by : R. Schulze

Download or read book The Exercise of Power in Communication written by R. Schulze and published by Springer. This book was released on 2015-05-05 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the various choices speakers or communicators make when expressing power relations in modern societies. The volume brings together several disciplines, such as linguistics, sociology, communication studies and social psychology, to give insight into how interactants co-construct different aspects of power in their everyday life.

Rhetoric Learning to communicate for beginners and advanced in business and everyday life

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Publisher : Jurij Statjow
ISBN 13 :
Total Pages : 129 pages
Book Rating : 4./5 ( download)

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Book Synopsis Rhetoric Learning to communicate for beginners and advanced in business and everyday life by : Hannah Langenbrandt

Download or read book Rhetoric Learning to communicate for beginners and advanced in business and everyday life written by Hannah Langenbrandt and published by Jurij Statjow. This book was released on 2023-07-05 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the power of rhetoric and gain the skills that will lead you to success in both business and everyday life! Our book "Rhetoric Learning to communicate for beginners and advanced in business and everyday life" is the key to impressive communication development. With a unique blend of basic techniques and advanced strategies, this book will elevate your skills in the art of communication to a new level. Why should you choose this book? Here are just a few of the reasons: Simple and effective steps to win any discussion: Our proven method provides you with the tools to present your arguments clearly and persuasively. You will be able to master even the most difficult discussions and convince others of your points of view. Understand and apply rhetorical stylistic devices: Using rhetorical stylistic devices gives your communication a memorable impact. You will learn how to get your message across with ease and elegance to gain the interest and attention of your audience. Language Tricks - Words with Great Impact: Did you know that certain words can have immense power? In this book, you will discover the secrets of effective language and learn how to target your words to achieve your goals. Avoid Faulty Argumentation: Clear and logical argumentation is the key to success. You will learn to recognize and avoid errors in argumentation to maximize your persuasive power. Applying Rhetoric in Different Situations: From important presentations to difficult negotiation situations, this book provides you with numerous real-world examples and scenarios to apply your rhetorical skills in a variety of contexts. Our book "Rhetoric Learning to communicate for beginners and advanced in business and everyday life" is an indispensable companion for anyone who wants to improve their communication skills. Suitable for beginners as well as advanced students, it offers a clear structure and easy-to-understand content. The practical exercises help you to put what you have learned directly into practice. What are you waiting for? Seize the chance to revolutionize your communication skills! Click the "Buy Now" button now and discover the transformative power of rhetoric.

The Dynamics of Persuasion

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Publisher : Routledge
ISBN 13 :
Total Pages : 412 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis The Dynamics of Persuasion by : Richard M. Perloff

Download or read book The Dynamics of Persuasion written by Richard M. Perloff and published by Routledge. This book was released on 2003 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: This completely revised second edition of the best-selling text presents an up-to-date, comprehensive introduction to persuasive communication and attitude change. Employing the same organizational strategy he used in the first edition but offering more applications and fresh examples, Richard Perloff systematically explores the impact of persuasive communications on attitudes toward a host of topics spanning health, politics, and racial prejudice. This text will: *enhance students' understanding of persuasion theories and research; *introduce readers to the social science perspective on persuasion; *expose students to major issues discussed in the field of persuasion research; *help students appreciate complexities and subtleties in the dynamics of everyday persuasion; and *raise consciousness about the ethics of contemporary persuasion. Part I introduces students to the ubiquity of persuasion, how it is defined and differentiated from related terms, and the meaning of core concepts like attitude, belief, and value. Perloff combines a discussion of major concepts, such as balance theory, accessibility, and the theory of reasoned action with application of these concepts to numerous situations in everyday life, including the Clinton-Lewinsky scandal, body art, religion, abortion, and AIDS prevention. Part II of the book explores communication and attitude change. Contemporary theories, such as the Elaboration Likelihood Model, the Extended Parallel Process Model, and Cognitive Dissonance Theory are discussed in detail. Students and professors will find an up-to-date discussion of research generated by these theories, coupled with criticisms of theoretical perspectives. Part III of the book examines advertising and communication campaigns. After introducing students to advertising--using well-known advertising slogans and motifs--Perloff debunks subliminal advertising and describes major theories of advertising effects. Written for the upper-undergraduate level, The Dynamics of Persuasion is appropriate for courses in the social sciences, notably communication, speech, journalism, psychology, marketing, and sociology.

Persuasive Communication Skills

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Publisher : Juta and Company Ltd
ISBN 13 : 9780702152108
Total Pages : 316 pages
Book Rating : 4.1/5 (521 download)

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Book Synopsis Persuasive Communication Skills by : S. Steinberg

Download or read book Persuasive Communication Skills written by S. Steinberg and published by Juta and Company Ltd. This book was released on 1999-10-31 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: This series covers topics in interpersonal, small-group, organizational and mass communication. Each chapter offers an overview, a list of key terms and learning objectives while activities reinforce and expand learning through self-evaluation.

Communication and Persuasion

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Publisher : Springer Science & Business Media
ISBN 13 : 1461249643
Total Pages : 356 pages
Book Rating : 4.4/5 (612 download)

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Book Synopsis Communication and Persuasion by : Richard E. Petty

Download or read book Communication and Persuasion written by Richard E. Petty and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: It has been over 10 years since we initiated work on our first series of collaborative experiments. As graduate students, we had great fun planning, conducting, and writing this research (Petty & Cacioppo, 1977). We enjoyed arguing with each other at our initial meeting in 1973 and have sub sequently become best friends, but neither of us suspected at the time that we would or could actively maintain a research collaboration over the next decade, or that we would now find ourselves in a position to write this monograph. As we note in Chapter 1, we began our studies of persuasion at a time when social psychology was in "crisis," and interest in research on attitude change in particular was declining. As we write this, we are aware of six new volumes on persuasion that are in press or in preparation and that should appear over the next few years. In retrospect, it is not so surprising that research on attitudes and persuasion would reemerge as a central concern of social psychology. We believe that human feelings, beliefs, and behaviors, whether in the domain of interpersonal relations (e. g. , marriage, aggression), politics (e. g. , voting, revolution), health (e. g. , following a medical regimen), or economics (e. g. , consumer purchases) are greatly influenced by the evaluations people have of other people, objects, and issues. Furthermore, evaluations (attitudes) are influenced by affect, cognition, and behavior.

Critical Questions in Persuasion Research

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Publisher : Cognella Academic Publishing
ISBN 13 : 9781516579297
Total Pages : pages
Book Rating : 4.5/5 (792 download)

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Book Synopsis Critical Questions in Persuasion Research by : Franklin J. Boster

Download or read book Critical Questions in Persuasion Research written by Franklin J. Boster and published by Cognella Academic Publishing. This book was released on 2020-09-07 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Critical Questions in Persuasion Research presents students with a refreshing way to study persuasion, communication theory, and human behavior. Rather than examining different types of persuasion research and reviewing each one at a time, communication scholars Franklin J. Boster and Christopher J. Carpenter explore eight key controversies, as well as research and theory related to each topic: - What constitutes a strong persuasive message, and does it matter? - How do we adapt persuasive messages to diverse audiences? - Do persuasive messages have side effects? - How can we manage the buzz? - How can we maintain attitude change? - Can a persuasive message be counterproductive? - How can we encourage resistance to persuasion? - To what extent does action follow from attitudes? By focusing on how various disciplines deal with the big controversies in the persuasion process, students gain an understanding not only of key ideas and theories, but how the ideas and theories fit together in a meaningful whole. By framing persuasion as a series of critical questions, students learn that social science is a dynamic and exciting way in which to study persuasion. Critical Questions in Persuasion Research is an ideal textbook for courses with focus on persuasion, communication, and human behavior.

The Oxford Handbook of Language and Social Psychology

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Publisher : Oxford Library of Psychology
ISBN 13 : 0199838631
Total Pages : 569 pages
Book Rating : 4.1/5 (998 download)

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Book Synopsis The Oxford Handbook of Language and Social Psychology by : Thomas Holtgraves

Download or read book The Oxford Handbook of Language and Social Psychology written by Thomas Holtgraves and published by Oxford Library of Psychology. This book was released on 2014 with total page 569 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title provides an innovative compilation of research that lies at the intersection of language and social psychology. The contributors address the role of social processes in language, the linguistic underpinnings of social psychological processes, the creation of meaning, and the important role played by language and social psychology in applied topics.

Psychology and Law

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Publisher : Guilford Publications
ISBN 13 : 1462532349
Total Pages : 529 pages
Book Rating : 4.4/5 (625 download)

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Book Synopsis Psychology and Law by : Neil Brewer

Download or read book Psychology and Law written by Neil Brewer and published by Guilford Publications. This book was released on 2017-02-13 with total page 529 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the initial investigation of a crime to the sentencing of an offender, many everyday practices within the criminal justice system involve complex psychological processes. This volume analyzes the processes involved in such tasks as interviewing witnesses, detecting deception, and eliciting eyewitness reports and identification from adults and children. Factors that influence decision making by jurors and judges are examined as well. Throughout, findings from experimental research are translated into clear recommendations for improving the quality of evidence and the fairness of investigative and legal proceedings. The book also addresses salient methodological questions and identifies key directions for future investigation.

Persuasion in Society

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Publisher : Taylor & Francis
ISBN 13 : 1317578120
Total Pages : 546 pages
Book Rating : 4.3/5 (175 download)

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Book Synopsis Persuasion in Society by : Jean G. Jones

Download or read book Persuasion in Society written by Jean G. Jones and published by Taylor & Francis. This book was released on 2017-04-07 with total page 546 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuasion in Society, Third Edition introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving rhetorical, critical theory, and social science traditions. This text examines current and classical theory through the lens of contemporary culture, encouraging readers to explore the nature of persuasion and to understand its impact in their lives. Employing a contemporary approach, authors Jean G. Jones and Herbert W. Simons draw from popular culture, mass media, and social media to help readers become informed creators and consumers of persuasive messages. This introductory persuasion text offers: A broad-based approach to the scope of persuasion, expanding students’ understanding of what persuasion is and how it is effected. Insights on the diversity of persuasion in action, through such contexts as advertising, marketing, political campaigns, activism and social movements, and negotiation in social conflicts. The inclusion of "sender" and "receiver" perspectives, enhancing understanding of persuasion in practice. Extended treatment of the ethics of persuasion, featuring opposing views on handling controversial issues in the college classroom for enhanced instruction. Case studies showing how and why people fall for persuasive messages, demonstrating how persuasion works at a cognitive level. Discussion questions, exercises, and key terms for very nearly every chapter. The core of this book is that persuasion is about winning beliefs and not arguments and that communicators who want to win that belief need to communicate with their audiences. This new edition of Persuasion in Society continues to bring this core message to readers with updated case studies, examples, and sources.

The Handbook of Communication Skills

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Publisher : Routledge
ISBN 13 : 1134242379
Total Pages : 621 pages
Book Rating : 4.1/5 (342 download)

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Book Synopsis The Handbook of Communication Skills by : Owen Hargie

Download or read book The Handbook of Communication Skills written by Owen Hargie and published by Routledge. This book was released on 2006-10-16 with total page 621 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Communication Skills is recognised as one of the core texts in the field of communication. This thoroughly revised and updated third edition arrives at a time of considerable growing interest in this area, with recent research showing the importance of communication skills for success in many walks of life. The book's core principle, that interpersonal communication can be conceptualized as a form of skilled activity, is examined in detail and a comprehensive transactional model of skilled communication is presented, which takes into account current conceptual and research perspectives. This book provides a comprehensive analysis of research, theory and practice in the key skill areas of communication, such as non-verbal communication, persuasion, leadership, assertiveness, self-disclosure, listening and negotiation. Each chapter is written by a recognised authority in that particular specialism, among them world leaders in their particular fields. In the ten years since the last edition, a large volume of research has been published and the text has been comprehensively updated by reviewing this wealth of data. In addition a new chapter on persuasion has been added - one of the areas of most rapid growth in social psychology and communication. The Handbook of Communication Skills represents the most significant single contribution to the literature in this domain. It will be of continued interest to researchers and students in psychology and communication, as well as in a variety of other contexts, from vocational courses in health, business and education, to many others such as nursing and social work whose day-to-day work is dependent on effective interpersonal skills.

An Introduction to Rhetorical Communication

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Publisher : Routledge
ISBN 13 : 131734717X
Total Pages : 381 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis An Introduction to Rhetorical Communication by : James C Mccroskey

Download or read book An Introduction to Rhetorical Communication written by James C Mccroskey and published by Routledge. This book was released on 2015-11-19 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Introduction to Rhetorical Communication offers a true integration of rhetorical theory and social science approaches to public communication. This highly successful text guides students through message planning and presentation in an easy step-by-step process. An Introduction to Rhetorical Communication provides students with a solid grounding in the rhetorical tradition and the basis for developing effective messages.