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The Effect Of Point Of Purchase Sign With Nutrition Information On Consumers Purchasing Behavior
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Book Synopsis The Effect of Point-of-purchase Sign with Nutrition Information on Consumers' Purchasing Behavior by : Takako Inada
Download or read book The Effect of Point-of-purchase Sign with Nutrition Information on Consumers' Purchasing Behavior written by Takako Inada and published by . This book was released on 1989 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Front-of-Package Nutrition Rating Systems and Symbols by : Institute of Medicine
Download or read book Front-of-Package Nutrition Rating Systems and Symbols written by Institute of Medicine and published by National Academies Press. This book was released on 2012-01-30 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the past decade, tremendous growth has occurred in the use of nutrition symbols and rating systems designed to summarize key nutritional aspects and characteristics of food products. These symbols and the systems that underlie them have become known as front-of-package (FOP) nutrition rating systems and symbols, even though the symbols themselves can be found anywhere on the front of a food package or on a retail shelf tag. Though not regulated and inconsistent in format, content, and criteria, FOP systems and symbols have the potential to provide useful guidance to consumers as well as maximize effectiveness. As a result, Congress directed the Centers for Disease Control and Prevention (CDC) to undertake a study with the Institute of Medicine (IOM) to examine and provide recommendations regarding FOP nutrition rating systems and symbols. The study was completed in two phases. Phase I focused primarily on the nutrition criteria underlying FOP systems. Phase II builds on the results of Phase I while focusing on aspects related to consumer understanding and behavior related to the development of a standardized FOP system. Front-of-Package Nutrition Rating Systems and Symbols focuses on Phase II of the study. The report addresses the potential benefits of a single, standardized front-label food guidance system regulated by the Food and Drug Administration, assesses which icons are most effective with consumer audiences, and considers the systems/icons that best promote health and how to maximize their use.
Book Synopsis The Routledge Companion to Consumer Behavior Analysis by : Gordon R. Foxall
Download or read book The Routledge Companion to Consumer Behavior Analysis written by Gordon R. Foxall and published by Routledge. This book was released on 2015-08-20 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Companion to Consumer Behavior Analysis provides a unique and eclectic combination of behavioral, cognitive and environmental perspectives to illuminate the real-world complexities of consumer choice in a marketing-oriented economy. Edited by a leading authority in the field, the contributing authors have created a unique anthology for understanding consumer preference by bringing together the very latest research and thinking in consumer behavior analysis. This comprehensive and innovative volume ranges over a broad multi-disciplinary perspective from economic psychology, behavioral psychology and experimental economics, but its chief focus is on the critical evaluation of consumer choice in the natural settings of affluent, marketing-oriented economies. By focussing on human economic and social choices, which involve social exchange, it explores and reveals the enormous potential of consumer behavior analysis to illuminate the role of modern marketing-oriented business organizations in shaping and responding to consumer choice. This will be of particular interest to academics, researchers and advanced students in marketing, consumer behavior, behavior analysis, social psychology, behavioral economics and behavioral psychology.
Book Synopsis Handbook of Agricultural Economics by :
Download or read book Handbook of Agricultural Economics written by and published by Elsevier. This book was released on 2022-06-29 with total page 588 pages. Available in PDF, EPUB and Kindle. Book excerpt: Handbook of Agricultural Economics, Volume Six highlights new advances in the field, with this new release exploring comprehensive chapters written by an international board of authors who discuss topics such as The Economics of Food Loss and Waste, Empowering Communities Using an Integrated Design of Food Networks, Concentration in Food and Agricultural Markets, Agriculture and trade, Producers, Consumers, and Value Chains in Developing Countries, The Multiple Burdens of Malnutrition: Dietary Transition and Food System Transformation in Economic Development, Psychophysiological Measures and Consumer Food Choice, and The Economics of Health and Nutrition Related Food Policies: The Effects on the Public Health and Malnutrition. - Presents the latest release in the Handbook of Agricultural Economics - Written and contributed by leaders in the field - Covers topics such as Economics on Food Loss and Waste, Integrated Design of Food Networks, Agriculture and Trade, and more
Download or read book Public Health Reports written by and published by . This book was released on 1992 with total page 806 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Food Choice And The Consumer by : David Marshall
Download or read book Food Choice And The Consumer written by David Marshall and published by Springer Science & Business Media. This book was released on 1995-12-31 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: The provision of food for consumers is affected by factors concerned with a variety of disciplines such as technical feasibility, choice and environment. This book explores these factors.
Book Synopsis Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces by : Nina Krey
Download or read book Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces written by Nina Krey and published by Springer. This book was released on 2018-11-27 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt: “We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.” Jeff Bezos, Founder and CEO of Amazon.com This proceedings volume explores the ways in which marketers can learn about customers through big data and other sources to create an enhanced customer experience. Consumers today do not simply demand engaging online or offline experiences anymore; they increasingly focus on one seamless experience throughout their journey across virtual and real spaces. While shopping in a physical store, consumers are checking their smart phones for customer reviews and competitive information, and catching a Pokémon or two at the same time. Online experience is no longer only about price shopping and convenience, and offline is no longer only about SKUs. Individual channels matter less and less; it is the omni-channel experience that is becoming main-stream. Marketers need to keep pace and continually adapt and contribute to the changing consumer landscape. Through countless touchpoints across different channels and media, marketers today can learn more about their customers and are better equipped than ever to provide them with a desired augmented experience: easy, fun, engaging, and efficient. Featuring the full proceedings from the 2018 Academy of Marketing Science (AMS) Annual Conference held in New Orleans, Louisiana, this volume provides ground-breaking research from scholars and practitioner from around the world that will help marketers continue to engage their customers in this new landscape. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses, and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complementing the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Download or read book Federal Register written by and published by . This book was released on 2013-05 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Reversing the Obesogenic Enviroment by : Rebecca E. Lee
Download or read book Reversing the Obesogenic Enviroment written by Rebecca E. Lee and published by Human Kinetics. This book was released on 2011-03-02 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Obesity has become a global crisis. Although most would agree that eating better and being more physically active are the answer to the problem, researchers have recently become aware that the problem goes beyond just changing individual behaviors. We can convince people of the benefits of healthful eating and regular physical activity, but what happens when they go home to a neighborhood where fresh vegetables are not available and opportunities for physical activity are hard to find? If the environment doesn’t help support healthy lifestyles, the change will be next to impossible to sustain. In Reversing the Obesogenic Environment, leading researchers Lee, McAlexander, and Banda introduce the concept of the obesogenic environment—an environment that leads people to become obese—and explore ways that changing our environment can encourage healthier choices. Although most of the current literature focuses on the food supply and dietary habits, Reversing the ObesogenicEnvironment takes a broader view of the current obesity problem. It looks at all of the elements that combine to create the obesogenic environment: •The ways that the built environment, access to resources, and active transportation systems can either foster or discourage regular physical activity •The multiple factors that encourage consumption of calorie-laden, nutritionally inadequate foods that can lead to obesity •The positive and negative impact of public policy •The influence of family, culture, socioeconomic status, and other social factors on an individual’s health behaviors as well as access to physical activity opportunities and healthier food options •The role that media and marketing play in food purchasing decisions With Reversing the Obesogenic Environment, readers will get a cutting-edge view of this emerging body of research with applications that can be realistically implemented in their communities. The book goes beyond defining the issues that contribute to the obesity epidemic—it offers tools that will help practitioners start to reverse it. Throughout the book, the authors incorporate practical recommendations based on the latest research. Sample programs and policies, checklists, and potential solutions offer readers a starting point for changes in their own communities. The obesity epidemic is a multifaceted issue influenced by factors ranging from international trade and national policy to individual behaviors. Reversing the problem will take coordinated multilevel efforts. These efforts may take years to come to fruition, but it isn’t too late to take action. Reversing the Obesogenic Environment is the ideal guide to taking the first steps toward change. Reversing the Obesogenic Environment is part of the Physical Activity Intervention Series (PAIS). This timely series provides educational resources for professionals interested in promoting and implementing physical activity and health promotion programs to a diverse and often-resistant population.
Book Synopsis Global Strategic Management in the Service Industry by : Saloomeh Tabari
Download or read book Global Strategic Management in the Service Industry written by Saloomeh Tabari and published by Emerald Group Publishing. This book was released on 2022-09-12 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Strategic Management in the Service Industry illustrates how strategic managers in service industry appraise the sectors in which their organisations are involved; appraise their competitors; and reassess their strategy and fix goals to meet all the challenges presented.
Book Synopsis Sensory Marketing by : Aradhna Krishna
Download or read book Sensory Marketing written by Aradhna Krishna and published by Routledge. This book was released on 2011-02-25 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is sensory marketing and why is it interesting and also important? Krishna defines it as marketing that engages the consumers’ senses and affects their behaviors. In this edited book, the authors discuss how sensory aspects of products, i.e., the touch , taste, smell, sound, and look of the products, affect our emotions, memories, perceptions, preferences, choices, and consumption of these products. We see how creating new sensations or merely emphasizing or bringing attention to existing sensations can increase a product’s or service’s appeal. The book provides an overview of sensory marketing research that has taken place thus far. It should facilitate sensory marketing by practitioners and also can be used for research or in academic classrooms.
Book Synopsis The Effects of Farm and Food Policy on Obesity in the United States by : Julian M. Alston
Download or read book The Effects of Farm and Food Policy on Obesity in the United States written by Julian M. Alston and published by Springer. This book was released on 2017-07-18 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book uses an economic framework to examine the consequences of U.S. farm and food policies for obesity, its social costs, and the implications for government policy. Drawing on evidence from economics, public health, nutrition, and medicine, the authors evaluate past and potential future roles of policies such as farm subsidies, public agricultural R&D, food assistance programs, taxes on particular foods (such as sodas) or nutrients (such as fat), food labeling laws, and advertising controls. The findings are mostly negative—it is generally not economic to use farm and food policies as obesity policy—but some food policies that combine incentives and information have potential to make a worthwhile impact. This book is accessible to advanced undergraduate and graduate students across the sciences and social sciences, as well as to decision-makers in the public, private, and not-for-profit sectors. Winner of the Quality of Research Discovery Award from the Australasian Agricultural and Resource Economics Society.
Book Synopsis Consumerism, 4th Ed. by : David A. Aaker
Download or read book Consumerism, 4th Ed. written by David A. Aaker and published by Simon and Schuster. This book was released on 1982-02 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new edition of this highly acclaimed anthology continues to provide the most comprehensive, rigorously balanced survey available of modern consumerism. Written by a wide range of experts, the 42 articles -- half of them new to this edition -- cover today's most important consumer and public policy issues: advertising and the disclosure of consumer information, selling practices, anti-trust issues and competition, product safety, liability, and consumer satisfaction. As in previous editions, the articles are arranged according to the steps in the purchase process. New to this edition are detailed discussions of such current issues as the costs and benefits of government regulation, advertising to children, consumer information systems, and demarketing (encouraging consumers to use less of such products as tobacco and energy). The final section assesses the response of business and industry to consumer pressures.
Download or read book Health Services Reports written by and published by . This book was released on 1987 with total page 928 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Nutrition Labeling by : Institute of Medicine
Download or read book Nutrition Labeling written by Institute of Medicine and published by National Academies Press. This book was released on 1990-02-01 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nutrition Labeling offers a thorough examination of current nutrition labeling practices and recommends ways to make food labeling information consistent with recent dietary recommendations from the U.S. Surgeon General and the National Research Council. The volume proposes implementing a food labeling reform program, addressing such key issues as requiring mandatory nutrition labeling on most packaged foods, expanding nutrition labeling to foods that do not currently provide this information, making federal requirements uniform between agencies, and updating the nutrient content and format of food labels.
Download or read book PMA Almanac written by and published by . This book was released on 1986 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Food Code written by and published by . This book was released on 1999 with total page 540 pages. Available in PDF, EPUB and Kindle. Book excerpt:
